Mobile-Friendly Themes

As some of you already know on April 21st, Google will expand use of mobile-friendliness as a ranking signal. This change will affect all mobile searches worldwide.

Mobile-Friendly can be a Responsive design, but also an App that turns your theme into a “mobile version”.

Since we don’t accept themes with mobile Apps because that would fall into a plugin-territory, our choice is Responsive and media queries instead of browser sniffing tools.

Now, for the mobile-friendliness Responsive media queries will be enough and that is the very basic to be qualified as “mobile-friendly”.

New algorithm will also take mobile usability into consideration when ranking sites.

Please test your themes and make sure that we meet and exceed their expectations.