Normally this comes up because we have to explain that paying a single person for a review is bribery.
This isn’t that.
I’m talking about when company or consultant on those websites like Fourrer (not it’s real name) offers to, for $50 or $450, leave 5 star reviews on your plugin A plugin is a piece of software containing a group of functions that can be added to a WordPress website. They can extend functionality or add new features to your WordPress websites. WordPress plugins are written in the PHP programming language and integrate seamlessly with WordPress. These can be free in the WordPress.org Plugin Directory https://wordpress.org/plugins/ or can be cost-based plugin from a third-party. That’s a practice known as ‘salting’ (go look up ‘salting mines’ if you’re interested in why) and it is prohibited behaviour.
Reviews of your plugins should be made by users who actually use the plugin. When you pay people, either individually or en masse, to review your product, you get disingenuous reviews that are inclined to be of a higher nature. When you pay a company to get a series of 5-star reviews, you’re outright lying to people. You’re making them believe other users have reviewed when they have not.
If we catch you paying for reviews, you will lose ALL reviews made during the time period. Sadly, this is because we do not have a way to quickly or easily verify each and every review and user account. It’s an inefficient use of our resources to do so manually. In addition, we cannot accept a developers ‘word’ about which are and are not the purchased reviews, as many have lied about that in the past, and few have incentives to be fully honest. Finally, the fate of ‘valid’ reviews caught up in the removals are considered ‘fruit of the poisoned tree’ and cannot be restored.
And if that’s not bad enough, if you do it again, you lose your plugins.
Don’t pay off people for reviews.