Update May 6, 2024: The Make Marketing blog is temporarily closed to new activity. Current marketing focus and processesare shifting to a new experimental project called WordPress Media Corps. Check out the WordPress Media Corps Initial Roadmap to learn more.
Any marketing contributors wanting to participate or follow along with this new project can join the WP Media Corps site and Slack channel.
Work on the Showcase remains open to contributions, and marketing amplification requests can be made on GitHubGitHubGitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/. For any other ideas or discussions unrelated to these contributing areas, you can use this GitHub discussion area.
If you are reading these notes on a website other than the Make WordPress Marketing blog, you can add comments directly to the #marketing channel on the Make WordPress SlackSlackSlack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. or via the team’s blog.
After each item in the meeting notes, there is a link directly to its related Slack thread. This will help you join the discussions and get more involved. The team may not be aware of comments you add on other sites which replicate the notes.
1. Welcome and introduction
These summary notes focus on key items and actions from the meeting and assist with asynchronous contribution to the Global Marketing Team. For those unable to attend a meeting due to timezone issues, please do join the discussion threads after the meeting and send your updates.
The meeting discussions on the Marketing team channel start at this timestamp in the Make WordPress Slack. You can add to the threads if you were unable to attend the meeting live.
The meeting was facilitated by Team Reps: @eidolonnight and @lmurillom. GitHubGitHubGitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/ overview in the week leading up to the meeting: @nalininonstopnewsuk
Notetakers for coming weeks – join our group of contributors who help with notes by volunteering when you see a call for notetakers during our meetings, or by adding your name to the weekly GitHub card.
We are always looking for contributors to open the virtual coffee shop for the bi-weekly coffee break. Check out the GitHub ticket #23 and add your name to the list!
If you would like specific assistance on using GitHub, please reply in this thread. There is help available! You can also contribute to wiki information we are working on with other teams.
GitHub ticket #7 details how you can help share and amplify WordPress news on social media. You will also find a list of the primary WordPress.orgWordPress.orgThe community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. https://wordpress.org/ social accounts there. This is a good first task for new contributors. You can start participating in our online conversations and/or contributing content to one of our active campaigns.
We continued our strong growth this week, including another large increase in net-new follower growth with 1,347 new subscribers. This was led by strong performance with LinkedIn. In addition, many of our campaigns including the Learn campaign and the Photo Directory campaign (which continued last week’s special themed campaign on #WorldPhotoDay), scored high marks in some of our best examples throughout the week.
Some of the performance numbers for the last week:
An update on WordPress 6.1 from Marketing & Communications lead, @jpantani:
Things are on track and work is beginning on writing announcements.
Save the date: there will be a live product walk-through on September 13, 2022 at 16:00 UTC. (The date and time were chosen to complement existing release party schedules.)
Some details about the live walk-through are still being worked out, but a formal announcement is on the way soon.
If you will be attending Contributor DayContributor DayContributor Days are standalone days, frequently held before or after WordCamps but they can also happen at any time. They are events where people get together to work on various areas of https://make.wordpress.org/ There are many teams that people can participate in, each with a different focus. https://2017.us.wordcamp.org/contributor-day/https://make.wordpress.org/support/handbook/getting-started/getting-started-at-a-contributor-day/. at WordCampWordCampWordCamps are casual, locally-organized conferences covering everything related to WordPress. They're one of the places where the WordPress community comes together to teach one another what they’ve learned throughout the year and share the joy. Learn more. US on September 11, 2022, please visit the open GitHub ticket (#90). Let us know some of the things you would like to work on. You can also check for updates on what is being planned.
Month in WordPress August: The expected publication date for the August 2022 edition of The Month in WordPress is Friday, September 2, 2022. If you have any news or Make team updates that would be valuable and relevant to the post, please feel free to add them as a comment to this GitHub card.
Update from the Photo Directory initiative(GitHub card 80) for World Photography Day. @rmartinezduque has let us know that a few social posts were shared to announce that the challenge is now closed. However, everyone is encouraged to keep contributing to the Photo Directory. Photos from the challenge will also continue to be featured on WordPress.org’s social platforms.
A high number of photos have been submitted and there are still quite a few in the moderation queue. The World Photography Day collection will grow as they are approved. In the meantime, you can enjoy the challenge submissions that have already been approved at https://wordpress.org/photos/t/worldphotographyday22/
If any of the people who participated would like to share a story behind the photo they sent and the place it represents, please feel free to reach out to @rmartinezduque or add to the GitHub ticket 80 (link above).
5. Diary/Calendar dates
Our next coffee break will be Thursday 8 September 2022 at 18:30/ 6.30pm UTC. This bi-weekly social coffee break is held by the Make Marketing team for all WordPress Marketing contributors, and occasional guests. Stop by and meet some of the friendly faces marketing WordPress.
@rmartinezduque reminded that a draft of the Month in WordPress for August would soon be ready for review.
Next meeting
Join us for the next Global Marketing Team meeting: 7 September 2022, 15:00 UTC in the #marketing channel on Slack. Add items or async updates to the GitHub card for next week (GitHub card 107).
If you are reading these notes on a website other than the Make WordPress Marketing blog, please contact us on the #marketing channel on SlackSlackSlack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. or via the team’s blog as we may not be aware of comments you add on other sites to be able to reply or help involve you.
1. Welcome and introduction
These summary notes focus on key items and actions from the meeting and assist with an asynchronous contribution to the Global Marketing Team. For those unable to attend a meeting due to timezone issues please do join the discussion threads after the meeting and send your updates.
The meeting discussions on the Marketing team channel start at this timestamp in the Make WordPress Slack. You can add to the threads if you were unable to attend the meeting live.
Meeting preparation and facilitation: Team Reps @nalininonstopnewsuk, @eidolonnight, @lmurillom, and thank you to everyone else who contributed items and worked on GitHubGitHubGitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/.
For those new to the team, the New Contributor Orientation section of the Handbook can be a good place to start.
2. Getting to know the team and helping to take part
Meeting attendees: participants can be viewed in this Slack Thread
Social question of the week: there are a number of campaigns in the next few months to promote reusing textiles and repurposing clothes to help the environment and promote needlework. Have you an example of clothing that you have repurposed or adapted? Or a favorite item that you discovered at a vintage or charity shop? View participants’ responses via this Slack thread.
3. Notes and volunteer opportunities
Props to @ugyensupport and @nalininonstopnewsuk for drafting August 17, 2022 notes. Notetakers for coming weeks – you can join our group of contributors taking part in producing notes by volunteering when you see a call for note-takers during our meetings or by adding your name to the weekly GitHub card.
We will be bringing GitHub cards to this meeting for a regular status check-in. These are also shared on the GitHub planning card.
Ticket #14 has information on GitHub tags and labels standardization. @nalininonstopnewsuk is planning to work on this in the next few weeks with some of our contributors who have volunteered and the contributors who help support on GitHub. If you would like to help, please add your name in this thread or after the meeting on the card itself on GitHub.
We have a collection of glossary terms to describe from people’s submissions. If you have terms that would be helpful to explain, @nalininonstopnewsuk will add a link to an updated sheet on GitHub where you can add these. They can be terms on Slack, GitHub or the blog (P2P2P2 or O2 is the term people use to refer to the Make WordPress blog. It can be found at https://make.wordpress.org/.). Thank you to the contributors who asked for images and screen recordings to explain how to use a thread. Volunteer opportunity: If anyone would be able to make a short screen recording on threads and how to use them with different devices, this would be very welcome. Please contact @nalininonstopnewsuk.
Our GitHub ticket details how you can help share and amplify WordPress news on social media. You will also find a list of the primary WordPress.org social accounts there.
This is a good first task for new contributors. You can get started participating in our online conversations and/or contributing content to one of our active campaigns.
We achieved some excellent results this week, including the largest net-new follower growth during any week this year with 1,632 new subscribers. This was an increase of 9.5% over the previous week. In addition, many of our campaigns including the WP.org Website Redesign, and Photo Directory campaigns (which ran a special themed campaign on #WorldPhotoDay scored high marks in some of our best examples throughout the week.
Here is a look at some of the performance numbers for the last week:
Impressions: 235,534
Engagements: 5,515
Link clicks: 1,782
Messages received: 23
4b. Updates on forthcoming WordPress releases and FSE
@jpantani shared that work is currently being done on release announcements for some time next week and there is a timeline for announcement cadences.
Save the date: tentatively planning a product walk-through for September 13, 2022, pending confirmation of release leads.
If you’re specifically interested in learning more about how announcements are crafted and to follow along this process to watch and learn, please reach out to @jpantani for the access.
WordCampWordCampWordCamps are casual, locally-organized conferences covering everything related to WordPress. They're one of the places where the WordPress community comes together to teach one another what they’ve learned throughout the year and share the joy. Learn more. US: If you will be attending Contributor DayContributor DayContributor Days are standalone days, frequently held before or after WordCamps but they can also happen at any time. They are events where people get together to work on various areas of https://make.wordpress.org/ There are many teams that people can participate in, each with a different focus. https://2017.us.wordcamp.org/contributor-day/https://make.wordpress.org/support/handbook/getting-started/getting-started-at-a-contributor-day/. at WordCamp US on September 11, 2022, please visit the open GitHub ticket (#90). Let us know some of the things you would like to work on. You can also check for updates on what is being planned.
Thank you to everyone who contributed to the collaboration last week.
We are making sure that all of our new contributors are adequately supported, and have inquired whether or not there will be dedicated onboarding tables like there were at WCEU. We’re trying to estimate how much time and resources we may need to dedicate to getting people set up in Slack, WordPress.orgWordPress.orgThe community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. https://wordpress.org/, etc.
WordCamp Asia: WordCamp Asia 2023 has announced a Contributor Day! This will take place on February 17, There will be more information in the coming weeks. GitHub card #108. Thank you to the WordCamp Asia team for the update.
Month in WordPress August: The expected publication date for the August 2022 edition of The Month in WordPress is Friday, September 2, 2022. If you have any news or Make team updates that would be valuable and relevant to the post, please feel free to add them as a comment to this GitHub card.
August 2022 Polyglots Newsletter: the newsletter covers the upcoming Polyglots coffee break, the latest stats, and more news and resources.
Photo Directory initiative: the community is invited to contribute to the WordPress Photo Directory on the occasion of World Photography Day (August 19). This is a great opportunity to celebrate the project and grow the directory’s image collection. The initiative has been announced in the Make Photos blog with information about the theme and instructions to participate. The challenge ends on August 28, 2022.
People of WordPress – if you can help on the next few editions, please add a comment to the relevant card on GitHub. The August edition is on course. Additional photography and research help is welcome.
Reminder to fill out the Annual Meetup Program Survey (for all WP meetupMeetupAll local/regional gatherings that are officially a part of the WordPress world but are not WordCamps are organized through https://www.meetup.com/. A meetup is typically a chance for local WordPress users to get together and share new ideas and seek help from one another. Searching for ‘WordPress’ on meetup.com will help you find options in your area. participants) and the Annual Meetup Organizer Survey (for all meetup organisers), and participate in the Meetup Reactivation campaign by reaching out to meetup organisers in your region.
5. Diary/Calendar dates
Our next coffee break will be Thursday 25 August 2022 at 18:30/6:30pm UTC and will be facilitated by @dansoschin. This bi-weekly social coffee break is held by the Make Marketing team for all WordPress Marketing contributors, and occasional guests. Stop by and meet some of the friendly faces marketing WordPress.
Slack thread link – AccessibilityAccessibilityAccessibility (commonly shortened to a11y) refers to the design of products, devices, services, or environments for people with disabilities. The concept of accessible design ensures both “direct access” (i.e. unassisted) and “indirect access” meaning compatibility with a person’s assistive technology (for example, computer screen readers). (https://en.wikipedia.org/wiki/Accessibility) issue for contributors using speech to text technology adding to the blogs /P2 comments. @eidolonnight recommends the accessibility Team or MetaMetaMeta is a term that refers to the inside workings of a group. For us, this is the team that works on internal WordPress sites like WordCamp Central and Make WordPress. Team for the difficulty of adding to the blog comments using dictation software or via mobile devices. @nalininonstopnewsuk suggest to outreach Meta Team.
Next meeting
Join us for the next Global Marketing Team meeting: 31 August 2022, 15:00 UTC in the #marketing channel on Slack. Add any updates to GitHub card 106 for next week.
