Tag Archives: training

robinwpdeveloper 2:50 pm on January 31, 2023
Tags: , , , , training, ,   

Notes: Global Marketing Team meeting, Jan 24, 2023

If you are reading these notes on a website other than the Make WordPress Marketing blog, you can add comments directly to the #marketing channel on the Make WordPress SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. or via the team’s blog. The team may not be aware of comments you add on other sites which replicate the notes.

1. Welcome and introduction

  • The meeting discussions on the Marketing team channel on Slack start with this message in the Make WordPress Slack. You can add to the threads if you were unable to attend the meeting live or for its full duration. If an update relates to a task, please also update the relevant GitHub card on the GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/ tasks board. This is the main project tracking area for the team. 
  • Meeting notes: @abidhasan112
  • For those new to the team, the New Contributor Orientation section of the Handbook can be a good place to start. You can also visit the team’s GitHub task board and join any card you are interested in. All you need is a GitHub account to add a comment or update to a relevant card/ ticket.

2. Marketing Team News

2a. New Team Reps

3) Marketing project and task updates

3a. Open GitHub issues

From last meeting’s open floor:

Open Marketing GitHub cards:

Closing soon:

3b. WordPress.orgWordPress.org The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. https://wordpress.org/ social media updates

Our WordPress Social Media Amplification (GitHub ticket #7) details how you can help share and amplify WordPress news on social media. You will also find a list of the primary WordPress.org social accounts and campaign contacts if you would like to help craft content.

WordPress had a successful week this past week as we scored the highest amount of net-new followers for WordPress ever in a weekly period. With 1,946 new followers (a 6.9% increase over last week), we passed our September high when WordCamp US was running. Considering we didn’t have any major events this week (SOTW, WordCamp US/Asia/Europe) this is a milestone week for us. Impressions increased and while engagements are down, that can be attributed to a couple of campaigns that were more announcement only posts with no CTAs asking for direct clicks to the website. Instagram continues its meteoric rise with new followers again adding another 508 followers alone.

Part of the overall performance came from the WP News post on “Why WordPress” and WPDiversity. These 2 campaigns ended up in the top 3 for the week respectively. The WP News post actually ended up with 2 posts in the top 3.

Here is a look at some of the performance numbers for the last week:

Impressions: 223,720

Engagements: 3,869

Link clicks: 1,067

Engagement Rate: 1.6%

3c. Contributor events update

  • Are you aware of any other WordCamp or WordPress MeetupMeetup All local/regional gatherings that are officially a part of the WordPress world but are not WordCamps are organized through https://www.meetup.com/. A meetup is typically a chance for local WordPress users to get together and share new ideas and seek help from one another. Searching for ‘WordPress’ on meetup.com will help you find options in your area. contributor days/ events in 2023 which are likely to have a marketing table?

3d. Make WordPress Publications Roundup

The January 2023 edition of The Month in WordPress will be finalized on February 3:

#WPPhotos: @Reyes Martinez has shared this brief questionnaire to help gather some photo stories for social media. She will coordinate and collaborate with those who expressed interest to circulate it and encourage people to share any stories behind their photo contributions. The GitHub card is: WordPress Photo Directory Social Media Campaign – #WPPhotos  #80 (comment), but there will probably be a dedicated card opened soon. 

People of WordPress: Updates will be added to the respective GitHub card: 104, 133, 156, 146

4. Open floor

@courane01 said: Training team is considering how we assess content on LearnWP that needs to be created or revised with a release.

Specifically, I think about how Learn is featured on every release About page that marketing helps to organize.

The work #marketing #docs and #training have done together on releases is really fantastic, so we welcome your feedback there

ALSO: Cross-team collaboration opportunity during WC Asia

Last week I shared that Training is starting to create a needs analysis.

If you’d like to collaborate together, share some feedback on this post:

Brainstorm – WordCamp Asia 2023 Contributor Day

@eidolonnight said: Big thanks to the new team reps organizing our weekly meetings. @robinwpdeveloper @sereedmedia @santanainniss Great job! 

5. Next Steps

Next week’s meeting will be on January 31, 2023, at 15:00 UTC (Github card link).

#marketing-team, #meeting-notes

Abha Thakor 1:44 pm on December 1, 2021
Tags: , Documentation, training   

Help contribute to social media materials for 5.9 release

When you can help?

Global marketing meeting from Wednesdays 8 December and 15 December 2021, at 14:00 UTC (time tbc on whether this will be extended to 15:00 UTC), drop-in sessions, and asynchronously during this period.

Update: The meetings on 5 January and 12 January 2022 will also be focused on this area.

Link to the collaboration sessions in January 2022

What will we be collaborating on?

The team will be researching and writing social media draft copy for the WordPress 5.9 release. As in previous releases recently and promotions, we will draft posts for editing into a social media amplification pack. We will cover in the main Twitter, Facebook and LinkedIn channels. We hope to continue to align this with the work in #Training and #Documentation and find ways of collaborating more together and avoiding any duplication of effort.

The social posts will be able to be reshared and adapted by others in their own networks, by meetups and users wanting to share the benefits, latest features and showcase the community of contributors.

5.8 social media amplification pack

Information sources

[Updated information relating to RC1]

The main confirmed information source will be the final version of the About Page text, which will be committed for Release CandidateRelease Candidate A beta version of software with the potential to be a final product, which is ready to release unless significant bugs emerge. 1, due on 4 January 2022 (revised schedule).

We will also be able to connect with the technical writer and a central information provider, in addition to the release squad this release to help verify items too.

Thanks to the group who worked on reviewing and identifying potential improvements in the coreCore Core is the set of software required to run WordPress. The Core Development Team builds WordPress. information flow to marketing. It reviewed the 5.6-5.8 experiences and pilot ideas to highlight suggestions for future releases. Thanks to Josepha for responding and considering these suggestions, and her positive feedback.

Can you give a few hours to help in the live collaborations or asynchronously?

Social media collaboration sheet for 5.9 

Please let @webcommsat (@ abhanonstopnews on SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/.), @marybaum, or @yvettesonneveld if you can help with this.

You can let us know in the thread of this message or the Marketing channel on the Make WordPress Slack channel.

We welcome people joining to shadow during the meeting too. Just let one of the team reps know so that someone from the team can check-in with you during the meeting and support you.

Thanks to everyone for your involvement in supporting the next WordPress release.

Updates from collaborations are being added below to help new contributors be more easily involved.

Discussion: timeline for availability of resources to promote

There will be some content areas (for example, the changes to wordpress.org/patterns) that will need to be done at launch. With the Training Team, Marketing is exploring how this could be best flagged and whether we can color-code content based on when information or Learn WordPress material will be available to promote.

Discussion: use of video

(22 December 2021 Marketing collaboration)

This discussion built-on the ones held in Core relating to the About Page and wider comms and the research / feedback from Meetups in recent releases.

  • video would need to be able to be standalone and linked from WordPress.org or LearnWP
  • subtitled video would be the aim. This helps from accessibilityAccessibility Accessibility (commonly shortened to a11y) refers to the design of products, devices, services, or environments for people with disabilities. The concept of accessible design ensures both “direct access” (i.e. unassisted) and “indirect access” meaning compatibility with a person’s assistive technology (for example, computer screen readers). (https://en.wikipedia.org/wiki/Accessibility), usability and translation perspectives
  • possibility that a video may be incorporated or linked from the About Page for the release. This could also be highlighted in the social media pack
  • there are a number of nice videos that could be leveraged showcasing new features debuting in 5.9; e.g. patterns, global styles, blockBlock Block is the abstract term used to describe units of markup that, composed together, form the content or layout of a webpage using the WordPress editor. The idea combines concepts of what in the past may have achieved with shortcodes, custom HTML, and embed discovery into a single consistent API and user experience. updates, etc. These were incorporated into the State of the WordState of the Word This is the annual report given by Matt Mullenweg, founder of WordPress at WordCamp US. It looks at what we’ve done, what we’re doing, and the future of WordPress. https://wordpress.tv/tag/state-of-the-word/. last week. We can use those and the 5.9 video (3.5 minutes available on the main WP YT account) for social media promotions. Nicholas is the better POC on those and social media… For LearnWP, there folks are working on training workshops for 5.9 features, but those will likely be ready much closer to January’s release date. Once they are available, we can promote and incorporate into the release docs as well. Dan Soschin to collate a list of videos an links which could be potentially used.

Discussion: photo-editing for channels

  • The aim will be to create image sizes as in 5.8 for the three main channels in the pack: Twitter, Facebook and LinkedIn. Contributor call is running on this. A template is to be looked at by Meg Phillips and Mary Baum has offered to help test.
  • Images will be stored in the Marketing GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/ as in 5.8.
  • Through discussion with the release leads and core, images are now being stored centrally in the main Marketing drive in a release folder. This should help the photo sourcing issues considerably. The originals must not be replaced. Please resize images as a copy and save the new image in the relevant social media folder.
  • Previously Instagram images have not been created as the WordPress.orgWordPress.org The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. https://wordpress.org/ account was out of use. Instagram stories are not currently being used, but may be in the future. Discussion on whether we should include media that is sized for stories (vertical) in the amplification pack, even if they can not currently be used on the WP.org account.
  • Alt tags: discussion on how these could be added to the spreadsheet and made easier to use by the end user to encourage take-up.

#5-9

Maedah Batool 12:58 pm on December 8, 2020
Tags: , , training,   

Notes: Global Marketing meeting 2 December 2020

Introduction

These summary notes focus on key items and actions from the meeting and to assist with an asynchronous contribution to the Global Marketing Team. For those unable to attend a meeting due to timezone issues, please do join the discussion threads and tasks on Trello after the meeting and send your updates. 

Attendees Slack Thread

Continue reading →

#marketing, #onlinewpmeetup, #training, #wprelease

Abha Thakor 2:51 am on December 2, 2020
Tags: , training   

Get Involved – starter tasks

This post is regularly updated by the team – last update July 2021

Do you want to be involved in this area of WordPress? Have you pledged to contribute to the Marketing team? Whether you’re new to the channel or are a returning contributor, there are so many ways for you to get involved.

Available tasks to help new and returning contributors

We are updating tasks, and and to promote access and inclusivity, we also make links available on this blog in addition to our weekly meetings and project tools. Below are just some of the ways you can get involved. Some of the links below go to the Marketing Team channel on SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/.. If you do not already have an account on Slack, you can follow the information on our contributor pages and videos to help you set this up.

Easy first tasks

1) Collate a spreadsheet list of WordCamps running contributor events

What to include:

  • Published WordCamps which will be running a contributor event in the next six months from December going into 2021;
  • Language-based WordCamps. For each please include the dates (year-month-date), link to the website info, contact for the contributor event, language of the event. Please also add columns for ‘marketing table’, ‘contributors supporting’ and ‘extra info’, as well as any others you will think will be useful.
  • For reference, a link to this information will be added to the TrelloTrello Project management system using the concepts of boards and cards to organize tasks in a sane way. This is what the make.wordpress.com/marketing team uses for example: https://trello.com/b/8UGHVBu8/wp-marketing. card to help you find it in the future.
  • There is a Google sheet to get you started.
  • Schedule from WordCamp CentralWordCamp Central Website for all WordCamp activities globally. https://central.wordcamp.org includes a list of upcoming and past camp with links to each.: https://central.wordcamp.org/schedule/

Once complete, this will be merged with other data being collected and added to GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/.

More details: https://wordpress.slack.com/archives/C0GKJ7TFA/p1606748733271400

2) Create a Resources file to showcase WordCampWordCamp WordCamps are casual, locally-organized conferences covering everything related to WordPress. They're one of the places where the WordPress community comes together to teach one another what they’ve learned throughout the year and share the joy. Learn more. promotions and help smaller camps and teams with ideas for images, logos and visuals

There is a Trello card for reference, and the Google Drive to store items is linked in the card.

Who might like to do this task:

  • First easy task for an individual or a small group. There is help available for drafting a post later on in the task.
  • Also good for someone with an interest in design or in creating structures and resources. Specialist design experience not necessary.
  • Could be done async to suit your timezone and work patterns

Useful source links:

More details: https://wordpress.slack.com/archives/C0GKJ7TFA/p1606749787280300

Deadline for resources phase: (revised) 1 September 2021

3) How to get started with WordPress as a developer and links to resources on WordPress.org, WordPress.TV and Learn WordPress

This task is being updated to create content as part of the release, Learn WordPress, Training Team and dev chat promotions.

What is needed:

  • A person or a small group with a dev background to take this task forward
  • A previous outline is on the Trello card.
  • This would work alongside the questions and answers for developers and be supported by the group working on that too
  • Promoting the resources that are available and being developed for Learn WordPress, #Training Team, WordPress.tv (prioritizing the list of videos which market WordPress as a platform), and help show a longer term journey to show developers how they can keep up to date and get involved with the release, add tracTrac Trac is the place where contributors create issues for bugs or feature requests much like GitHub.https://core.trac.wordpress.org/. tickets and attend dev chats.

More details: https://wordpress.slack.com/archives/C0GKJ7TFA/p1606752598292600

4) WordPress Resolutions for 2022

What is needed:

Two to three people to work on updating this and creating a draft post for the P2P2 P2 or O2 is the term people use to refer to the Make WordPress blog. It can be found at https://make.wordpress.org/..

Who might like to do this task:

Much work has already been done on this so it would be a good first task for someone to join.

5) Google Sheets help / tips doc, screenshots and screen recording

What is needed:

A guide for us and for the Contributor Events onboarding guide on GitHub (which is shared with WordCamps and other teams).

Who might like to do this task:

New contributors or those who have pledged to get started.

What you need:

  • Working knowledge of Google Sheets, how to add / delete columns, wrap text, freeze rows, add basic filters. If you have experience of adding automations and formulas, this would be an added bonus, but not essential to contribute to this task
  • Can be done async to fit your own time zone
  • Help is available. If you would like to do part of this task, eg the documentation and screenshots, but like some help with the screen recording, let us know. Facilitator for taking this task forward will be @meher.
  • We can put you into contact with those updating our various Google Sheets to help produce.

More details: https://wordpress.slack.com/archives/C0GKJ7TFA/p1606754449307500

Deadline for completion: updated to 1 September 2021

6) Need volunteer with hosting onboarding sessions for new contributors

What is needed?

The WordPress Marketing team regularly conducts live and recorded sessions to help relatively new contributors get onboard with the team’s tasks. Now that we have figured out a workflow that seems to work, we would love to extend our team with one more person.

  • For this role, we expect to set aside between 1 (average) and 3 (for the weeks with a training) hours a week.
  • We are looking for someone who would like to help with some assistance at first.
  • Reaching out to new contributors, sending reminders and slide decks, and helping with promoting the sessions.

Who might like to do this task?

  • To make scheduling meetings easy, we do have a preference for someone living in a timezone near UTC +1 and UTC +5. Right now, we are meeting weekly at 7:00 AM or 9:00 AM UTC. 

More details: https://wordpress.slack.com/archives/C0GKJ7TFA/p1622645546365300?thread_ts=1622645245.360400&cid=C0GKJ7TFA

How you can get involved

These are just some of the tasks available for those new to the channel, returning contributors and those who have pledged time to the team.

If you would like any help, the team reps are: @yvettesonneveld , @webcommsat, @oglekler, @harryjackson1221, @maedahbatool, @meher. In addition, members of our projects and actions groups can help.

We meet on Wednesdays at 14:00 UTC in the marketing channel (times changes in October and March to accommodate for daylight saving times).

To enquire about the next induction sessions to help new contributors, join our weekly meetings on Slack.

#marketing-team

Meher Bala 8:36 pm on November 21, 2020
Tags: , training,   

Notes: Global Marketing meeting 18 November 2020

Introduction

These summary notes focus on key items and actions from the meeting and to assist with an asynchronous contribution to the Global Marketing Team. For those unable to attend a meeting due to timezone issues, please do join the discussion threads and tasks on Trello after the meeting and send your updates. 

Attendees Slack Thread: https://wordpress.slack.com/archives/C0GKJ7TFA/p1605708283424600

Continue reading →

#onlinewpmeetup, #training, #wpdiversity

Bridget Willard 11:25 pm on May 8, 2018
Tags: , training   

Contributor Day Onboarding Guide – Training Team

Training Team Specific Contributor Day Onboarding GuideContributor Days are awesome. People are excited. Sometimes, though, the excitement is tempered by mild to moderate frustration with getting set up on all of the tools.

The Marketing Team made a generic one but the training team asked for a specific one.

Please feel free to download, email, print (responsibly), etc.

https://make.wordpress.org/marketing/files/2018/05/ContributorDay-OnboardingPDF-Training.pdf

Contributor DayContributor Day Contributor Days are standalone days, frequently held before or after WordCamps but they can also happen at any time. They are events where people get together to work on various areas of https://make.wordpress.org/ There are many teams that people can participate in, each with a different focus. https://2017.us.wordcamp.org/contributor-day/ https://make.wordpress.org/support/handbook/getting-started/getting-started-at-a-contributor-day/.

The Training Team Welcomes & Thanks You!

  • Please bring your laptop and charger.
  • Please register for a WordPress.orgWordPress.org The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. https://wordpress.org/ Account.
  • Create a WordPress SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. Account.
    • Login with your WordPress.org account on this link: make.wordpress.org/chat/
    • Scroll on that page to “Joining the WordPress team on Slack” and enter your email address.
    • If you can, make your Slack and WordPress.org usernames the same.
    • After you sign up for WordPress Slack, the email associated with your Slack username will be [wporgusername]@chat.wordpress.org. This is important if you forget your password.
    • Find the #training channel and join.
    • Bonus points for uploading a photo and completing your bio so people can recognize you and know a little bit about you.
  • You may need a TrelloTrello Project management system using the concepts of boards and cards to organize tasks in a sane way. This is what the make.wordpress.com/marketing team uses for example: https://trello.com/b/8UGHVBu8/wp-marketing. Account.
    • Our team uses Trello to manage tasks and lesson plans.
    • Sign up: https://trello.com/signup
    • Training Team Board: https://trello.com/b/BsfzszRM/wordpress-training-team-lesson-plan-development
  • You may need a GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/ Account
    • Our team uses GitHub to build our lesson plans.
    • Sign up: https://github.com/join
    • Training Team Organization: https://github.com/wptrainingteam

More information is available on our blog at: make.wordpress.org/training.

#contributor-day