Tag Archives: Meeting Notes

Sé Reed 7:07 pm on August 28, 2023
Tags: , Meeting Notes, , , ,   

Notes: Global Marketing Team meeting, 22 August 2023

Please add any comments on the related Marketing Tasks GitHub issue or in the #marketing channel on the Make WordPress SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/.. 

  • This meeting was organized on GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/ card #269
  • Attendance:

Team News

  • We published an update to the Team Updates channel after 3 years.
  • The next Coffee and Collaboration Session will be on Thursday, August 24, 2023 at 18:30 UTC.

WordPress Publications

  • News: WP20 – A Heartfelt Thanks
  • MetaMeta Meta is a term that refers to the inside workings of a group. For us, this is the team that works on internal WordPress sites like WordCamp Central and Make WordPress.: Introducing WordPress.org/blocks
  • Dev Blog: The anatomy of a letterform
  • AccessibilityAccessibility Accessibility (commonly shortened to a11y) refers to the design of products, devices, services, or environments for people with disabilities. The concept of accessible design ensures both “direct access” (i.e. unassisted) and “indirect access” meaning compatibility with a person’s assistive technology (for example, computer screen readers). (https://en.wikipedia.org/wiki/Accessibility): Matrix Test Results

WordPress.orgWordPress.org The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. https://wordpress.org/ social media updates

  • No updates provided this week

New Issues

  • Improve register process for wordpress.org profile #273
  • Contribute remotely to CoreCore Core is the set of software required to run WordPress. The Core Development Team builds WordPress. on the WCUS CD day #274
  • [AMPLIFY]: Openverse x SMK collaboration #275

Open Issues

This is not a list of all issues from the Marketing Team GitHub in Slack. This is a compilation of items that had discussion in Slack during the week.

  • Marketing Team management
    • No discussion on these issues this week.
  • Cross-team collaboration
    • Grow Your Story: Phase II #222
      • Unclear what the status/future of this project will be.
  • Project marketing
    • Grow Your Story: Phase II #222
      • Unclear what the status/future of this project will be.
    • Refine Contributor Orientation Tool for the Make WP Contribute page launch in 6.3 #264
      • Still need to incorporate updates and suggestions from the team reps. 

Closing Soon

  • Help create a plan for short form video on Tik Tok #114  AND Develop shortform video content and related copy with Learn Team #187
  • Add ideas to the WP Campaigns Social Content Brainstorm doc #191
  • New Meeting Notes Format testing #194
  • Get involved or Contribute tab for the About page — structure and the content #217
  • #WP20 From Blogs to Blocks campaign #220
  • Share and help collect #WPPhotos stories #238

Recently Closed

  • [AMPLIFY]: Kim Parsell Scholarship 2023 Recipient #250
  • [AMPLIFY]: Announcing the first Learn WordPress Course Cohort #268

Open Floor

Next Steps

Note: This post is backdated to the correct Notes posting date of August 28, 2023. Was published on October 10, 2023.

#marketing-team, #meeting-notes, #team-reps, #wcus

Sé Reed 9:16 pm on August 21, 2023
Tags: feature-notifications, , Meeting Notes, , ,   

Notes: Global Marketing Team meeting, 15 August 2023

Please add any comments on the related Marketing Tasks GitHub issue or in the #marketing channel on the Make WordPress SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/.. 

  • This meeting was organized on GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/ card #269
  • Attendance:

Team News

WordPress Publications

WordPress.orgWordPress.org The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. https://wordpress.org/ social media updates

  • Social Media stats
    • Per Brett McSherry:
      • WordPress had an amazing week this week. The launch of 6.3 offered up some opportunities to engage with the community with several campaigns, which in turn gave us one of our better weeks of the year. We additionally hit a milestone this week, gaining over 1k (1,087) new followers during the week, which, in turn, moved us to over 2.2 million followers in total. We had 10,729 (112% increase) pieces of engagement with our followers based on the content produced. This is an amazing feat as we outpaced the increase in impressions (33.1%), which suggests that the levels of engagement grew by more than the impressions alone. A similar story with our link clicks which has a 70% increase this week. The week saw several campaigns do well; however, the highlight really was the 6.3 release. We like to see an average of 2.0% engagement rate with our campaigns. This week we have 2.7%, which is really good. Again this number is from our 6.3 posts which had a huge 3.3% engagement rate on all posts for the week.
      • The overall performances shown highlight the work on amplifying the 6.3 release and working to excite our audience about the new WordPress.
      • Here is a look at the numbers for the week:
        • Impressions: 364,625
        • Engagements: 10,729
        • Link clicks: 2,763
        • Engagement Rate: 2.7%

GitHub Issues

New Issues

  • [Tracking] Notable Marketing Team issues and updates for the Team Updates post #270
    • This is a tracking ticket so that we can post notable things as we go for the next Updates post round-up.

Open Issues

This is not a list of all issues from the Marketing Team GitHub in Slack. This is a compilation of items that had discussion in Slack during the week.

  • Marketing Team management
    • Collect and create materials for Marketing Team Contributor tables at WordCamps #229
      • WordCampWordCamp WordCamps are casual, locally-organized conferences covering everything related to WordPress. They're one of the places where the WordPress community comes together to teach one another what they’ve learned throughout the year and share the joy. Learn more. Kathmandu is happening on September 8th and 9th. And, the Marketing table leads @Aayusha Shrestha & @Dajeema Rai have joined the meeting today. A list of tasks and guidelines for them would be appreciated. 
    • Familiarize yourself with the WordPress Brand Writing Style Guide #241
      • Needs to be moved to the Handbook!
      • Needs to be added to the main site as a subcategory in the About section. As a brand asset, particularly one belonging to an open sourceOpen Source Open Source denotes software for which the original source code is made freely available and may be redistributed and modified. Open Source **must be** delivered via a licensing model, see GPL. organization, this is very buried and under utilized
      • Even if under Marketing team purview, needs to be more accessible to the whole project including Docs and their Style Guide.
  • Cross-team collaboration
    • WPPhotos campaign and the different ways to contribute #178 AND Capturing Marketing Photos for the WordPress Photo Directory #189
      •  Revise these for WCUS
    • Develop a widgetWidget A WordPress Widget is a small block that performs a specific function. You can add these widgets in sidebars also known as widget-ready areas on your web page. WordPress widgets were originally created to provide a simple and easy-to-use way of giving design and structure control of the WordPress theme to the user. for WordPress dashboard to offer Mobile app installation #201
      • Will this be doable in 6.3?
      • Need to check with the Mobile team and get a response about whether Jetpack is cut out or if something is left. A reasonable answer is needed if this is something to be concerned about. Right now, one of the coreCore Core is the set of software required to run WordPress. The Core Development Team builds WordPress. committers moved the ticket for the Future release for this reason, so to move it back, we need to check with the Mobile team.
        The draft of the patch itself is already there.
  • Tide Promotion #207
    •  Is this still a viable team/project?
  • Promote Helping to Documentation team with Mobile Apps docs #219
    • HUGE progress has been made!
    • Not done yet. A review still needs to happen to determine whether the articles are more of a support doc (answering a specific question, ex. “How do I…”) or a regular doc (that explains features, tutorials, etc.).
  • WPPhotos Social Content Contribution Guide #239
    • how does this relate to #178 and #189?
    • This #178 GitHub issue is like the “macro” card of the WPPhotos campaign, where people can find the different ways to contribute to it. Also, each way to contribute has its own GitHub card with more info. They can all be found here: https://github.com/WordPress/Marketing-Team/labels/WPPhotos.
  • Celebrating Pride Month and WordPress Diversity #240
  • How can we revise this so it is relevant or actionable past the official Pride month?
  • Help Training Team develop a strategic marketing plan for promoting Learn WordPress learning pathways amplify Community cross-team promotion Training #249
    • Can ask for help on at WCUS Contributor Day
  • Promote the #feature-notifications team’s Notification survey #248
    • Feature notifications are being integrated into Phase 3, so we should check with the #feature-notifications team to see what their needs are. We had briefly discussed a new version of the survey for wider adoption.
  • Develop communications materials for Contributor Mentorship Pilot Program #253
    • Inaugural cohort has concluded, it would be excellent to align work with @harishanker to compile, review, and revise all of the documentation and communication for future use
    • would be GREATLY appreciated
  • Creating CONTRIBUTING.MD files across WordPress repos #263
    • Using communication skills for the good of the whole project and future contributors. I would like this to be a WCUS focus as well.
    • First step: Survey the repos and assess the CONTRIBUTING.MD files for each.
  • WordPress Project marketing
    • Leveraging marketing strategies to eclipse WordPress competitors #202 (Discussion)
    • Showcase Guidelines and Content Moderation #221
      • This is a quick update on the status of the Showcase redesign work:
      • The primary goal of this project is to update the aesthetics and the underlying componentry of https://wordpress.org/showcase/
      • The Design team has finalized the design, but additional feedback to encouraged and can be added directly to the Figma file. There is also a new prototype that provides a better view of how the site will function.
      • In tandem with the aesthetic overhaul, there is a separate discussion about how submissions to the Showcase are handled. More info here:
      • A lot of work is currently underway regarding the underlying components that will contribute to this design. In theory, this project could be completed in September from a development perspective, but the timeline is dependent on community feedback and the like.
  • WP20 Book: Building Blocks: The Evolution of WordPress 2013-2023 #223
    • Can we revise this for WCUS?
    • The work on the book can transition to editing to improve some of the writing style. May not be a task for everyone.
  • Grow Your Story: Phase II #222
    • modified after WCEU so we should be able to use this same ticket for WCUS
  • Revising the Enterprise page on WordPress.org #244 (Discussion)
  • Refine Contributor Orientation Tool for the Make WP Contribute page launch in 6.3 #264
    • launched in 6.3 but we are still using this ticket for modifying the Tool’s functionality. Ideally we will get this upgraded by the end of this week so it can be used well at WCUS Contributor Day!

Closing Soon

  • Help create a plan for short form video on Tik Tok #114  AND Develop shortform video content and related copy with Learn Team #187
  • Add ideas to the WP Campaigns Social Content Brainstorm doc #191
  • New Meeting Notes Format testing #194
  • Get involved or Contribute tab for the About page — structure and the content #217
  • #WP20 From Blogs to Blocks campaign #220
  • Share and help collect #WPPhotos stories #238

Recently Closed

  • The Month in WordPress: June 2023 Edition #243
  • Prepare and post Marketing Team update for Updates channel #228

Open Floor

  • WordPress Style Guide updates
    • Any development on discussion about Capitalization standards for languages?
  • Workflow share request from @coachbirgit
    • I’d like to piggybank on the awesome workflows of the Marketing team, how to collaborate the best way with all make/WordPress teams.
    • The #deib-working-group channel was created recently and I’m currently on it preparing the project tracker on GitHub and would love to receive some valuable input on seasoned contributors familiar with GitHub projects.
  • Blocks page
    • This new page has been added to showcase blocks in WordPress. The purpose of this page is to better tell the story of blocks, both within WordPress and as a broader framework for folks to consider with their next project.
    • This page is meant to be an initial iteration and should evolve over time and based on feedback. Because the page is built in the BlockBlock Block is the abstract term used to describe units of markup that, composed together, form the content or layout of a webpage using the WordPress editor. The idea combines concepts of what in the past may have achieved with shortcodes, custom HTML, and embed discovery into a single consistent API and user experience. Editor, iterations can be implemented rather quickly.
      • GitHub issue for the next iteration, and feedback is encouraged.
    • Spotlight a few long-standing issues regarding .org navigation
      • The navigation on the site has been frequently discussed but remains convoluted. There are a number of existing GitHub issues outlining the current struggles and proposing solutions.
      • Ideally, in the next month or so, we can start implementing a plan to update and streamline both the headerHeader The header of your site is typically the first thing people will experience. The masthead or header art located across the top of your page is part of the look and feel of your website. It can influence a visitor’s opinion about your content and you/ your organization’s brand. It may also look different on different screen sizes. and footer navigation across .org sites. A more formalized Make Post is needed, but in the meantime, catch up on the discussion and share your thoughts in the following GitHub issues.
      • (Header) Navigation: Rephrase a few items, reconsider sorting
      • Footer: Revisit footer links and categorize

Next Steps

Note: This post is backdated to the correct Notes posting date of August 21, 2023. Was published on September 29, 2023.

#marketing-team, #meeting-notes, #team-reps

Nyasha 9:02 pm on August 14, 2023
Tags: , Meeting Notes, , ,   

Notes: Global Marketing Team meeting, 8 August 2023

Please add any comments on the related Marketing Tasks GitHub issue or in the #marketing channel on the Make WordPress SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/.. 

  • This meeting was organized on GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/ card #267
  • Attendance:

Team News

  • No team updates
  • The next coffee break will be on Thursday, 10 August, 2023 at 18:30 UTC. 

WordPress Publications

WordPress.orgWordPress.org The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. https://wordpress.org/ social media updates

  • Social Media stats
    • No stats provided

GitHub Issues

New Issues

  • Refine Contributor Orientation Tool for the Make WP Contribute page launch in 6.3 #264
    • This is continuing past the 6.3 launch, but things are locked for now, maybe a week, to give us all some breathing room.

Open Issues

This is not a list of all issues from the Marketing Team GitHub in Slack. This is a compilation of items that had discussion in Slack during the week.

  • Marketing Team management
    • The Month in WordPress: July 2023 Edition #266
      • Could use some help to meet Aug 11 publication date
    • Prepare and post Marketing Team update for Updates channel #228
      • Still in progress
    • Familiarize yourself with the WordPress Brand Writing Style Guide #241
      • Not a contributing issue, so it needs to go into the Handbook, with a link from the GitHub issue for each WordCampWordCamp WordCamps are casual, locally-organized conferences covering everything related to WordPress. They're one of the places where the WordPress community comes together to teach one another what they’ve learned throughout the year and share the joy. Learn more..
    • Pages on MakeWP that show the % of WP #255
      •  Please clarify purpose of this task

  • Cross-team collaboration
    • WPPhotos Social Content Contribution Guide #239
      • nice first issue opportunity. Rather than including this in the meeting every week, should we maybe just include a bulk CTA for good first issues?
      • Non-actionable issue need to be removed from the GitHub and put in the Handbook.

Closing Soon

  • Help create a plan for short form video on Tik Tok #114  AND Develop shortform video content and related copy with Learn Team #187 
  • Add ideas to the WP Campaigns Social Content Brainstorm doc #191
  • #WP20 From Blogs to Blocks campaign #220
  • People of WordPress – Stefano Cassone #233
  • People of WordPress: Allison D #234
  • Share and help collect #WPPhotos stories #238

Recently Closed

  • None

Open Floor

  • None

Next Steps

  • Our next meeting is 15 August, 2023 at 15:00 UTC.
  • GitHub card for the next meeting: https://github.com/WordPress/Marketing-Team/issues/269

Note: This post is backdated to the correct Notes posting date of August 14, 2023. Was published on September 29, 2023.

#marketing-team, #meeting-notes, #team-reps

Nyasha 8:47 pm on August 7, 2023
Tags: , Meeting Notes, ,   

Notes: Global Marketing Team meeting, 1 August 2023

Please add any comments on the related Marketing Tasks GitHub issue or in the #marketing channel on the Make WordPress SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/.. 

  • This meeting was organized on GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/ card #259 
  • Attendance:

Team News

  • No team updates
  • The next coffee break will be on Thursday, 10 August, 2023 at 18:30 UTC. 

WordPress Publications

WordPress.orgWordPress.org The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. https://wordpress.org/ social media updates

  • Social Media stats
    • Per Brett McSherry:
      • WordPress continued to drive engagements in what was another excellent week for DotOrg. Despite fewer campaigns, we focused on engagements and saw our engagement rate jump 12.4% or an average of 2.1% overall, above our usual weekly goals. Overall, we gained 543 new followers; however, with the recent Twitter (X) news, we did see a larger than average group of followers deactivate their account, with 383 followers removing their Twitter account. Most of the loss occurred on Monday and Tuesday when news broke of significant changes with Twitter (X). With 543 new followers this week, we finished at 2,199,254 new followers and are getting closer to 2.2 million total followers overall.
      • The overall performance was strong from a campaign perspective. During the week, various 6.3 campaigns saw strong performances as our followers continued to get excited about this upcoming release. When it came to the top 3 campaigns, two campaigns, including the WP 6.3 RC2 announcement and a separate campaign highlighting the new Synced Patterns, drove a majority of the engagements from our followers.
      • Here is a look at some of the performance numbers for the last week:
        • Impressions: 322,578
        • Engagements: 6,140
        • Link clicks: 1,379

GitHub Issues

New Issues

  • People of WordPress: Anh T #260
  • People of WordPress: Sunita R #261
  • Release Assets #262
  • Creating CONTRIBUTING.MD files across WordPress repos #263

Open Issues

This is not a list of all issues from the Marketing Team GitHub in Slack. This is a compilation of items that had discussion in Slack during the week.

  • Marketing Team management
    • The Month in WordPress: July 2023 Edition #266
      • This is a time-sensitive issue. We’re looking for contributions by August 8th.
      • This is also a good task for first-timers since the source materials are all linked. July’s news is into this handy newsletter
    • Prepare and post Marketing Team update for Updates channel #228
      • Updates are supposed to be at least every 3 months. Marketing hasn’t posted there since 2020.
      • Team reps are working on 6 months of 2023 post to bring team to current.

  • Cross-team collaboration
    • Develop a widgetWidget A WordPress Widget is a small block that performs a specific function. You can add these widgets in sidebars also known as widget-ready areas on your web page. WordPress widgets were originally created to provide a simple and easy-to-use way of giving design and structure control of the WordPress theme to the user. for WordPress dashboard to offer Mobile app installation #201
      • Could this possibly be in 6.4?
    • Tide Promotion #207
      • Is this still a viable goal?
    • Promote Helping to Documentation team with Mobile Apps docs #219
      • This is also a GREAT first issue. If you want to help, talk to @ninianepress
    • Celebrating Pride Month and WordPress Diversity #240
      • Pride Month is over, but diversity is forever!
    • Promote the #feature-notifications team’s Notification survey #248
      • This is a big Phase 3 component, so we should try to get the word out as best we can.
      • Maybe the survey could use some refinement.
    • Develop communications materials for Contributor Mentorship Pilot Program #253
      • We’ve also been tasked with compiling WordPress news sources for new contributors.

Closing Soon

  • Help create a plan for short form video on Tik Tok #114 AND Develop shortform video content and related copy with Learn Team #187
  • Add ideas to the WP Campaigns Social Content Brainstorm doc #191
  • WP20 From Blogs to Blocks campaign #220
  • Share and help collect #WPPhotos stories #238

Recently Closed

  • Amplification request form #140
    • This got an update
  • The Month in WordPress: June 2023 Edition #243
    • This issue was skipped as the sponsored contributor that works on it is on leave

Open Floor

  • None

Next Steps

Note: This post is backdated to the correct Notes posting date of August 7, 2023. Was published on September 29, 2023.

#marketing-team, #meeting-notes, #team-reps

Nyasha 8:35 pm on July 31, 2023
Tags: , Meeting Notes, , ,   

Notes: Global Marketing Team meeting, 25 July 2023

Please add any comments on the related Marketing Tasks GitHub issue or in the #marketing channel on the Make WordPress SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/.. 

  • This meeting was organized on GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/ card #257 
  • Attendance:

Team News

  • No major updates
  • The next coffee break will be on Thursday, 27 July, 2023 at 18:30 UTC.

WordPress Publications

WordPress.orgWordPress.org The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. https://wordpress.org/ social media updates

  • Social Media stats
    • Per Brett McSherry:
      • WordPress had another excellent week. The numbers dropped a bit as we were up against the BetaBeta A pre-release of software that is given out to a large group of users to trial under real conditions. Beta versions have gone through alpha testing in-house and are generally fairly close in look, feel and function to the final product; however, design changes often occur as part of the process. 4 campaign the previous week, which drove a lot of excitement and more video content that offered good engagement in the channel. That said, these numbers are great. The engagement number of 4,549 is a higher-than-average number for the summer months, despite the fewer impressions/engagements from the previous week. We increased the number of link clicks to the website this week, which is a good evaluation that the content with clicks to the websites actually drove more traffic. We also had 710 net new followers this week, which is lower than the previous week, which is still believed to be Facebook reactivating accounts as the number of new followers all came from Facebook alone.
      • The overall performance was strong from a campaign perspective. During the week, several campaigns performed well, but this week belonged to the WordPress Developer social post, WordCampWordCamp WordCamps are casual, locally-organized conferences covering everything related to WordPress. They're one of the places where the WordPress community comes together to teach one another what they’ve learned throughout the year and share the joy. Learn more. US post about Contributor DayContributor Day Contributor Days are standalone days, frequently held before or after WordCamps but they can also happen at any time. They are events where people get together to work on various areas of https://make.wordpress.org/ There are many teams that people can participate in, each with a different focus. https://2017.us.wordcamp.org/contributor-day/ https://make.wordpress.org/support/handbook/getting-started/getting-started-at-a-contributor-day/., and the WP Briefing campaign for episode #60 launching this week. These campaigns drove high engagement and, most importantly, click engagement to the website, including 832 total engagements in just those 3 posts alone. This is broken down more in the upcoming Top Performers by Engagement section.
        • Impressions: 232,615
        • Engagements: 4,549
        • Link clicks: 1,421
        • Engagement Rate: 1.8%

GitHub Issues

New Issues

  • People of WordPress: Ihtisham Z #258

Open Issues

There was no discussion on issues from the Marketing Team GitHub in Slack this week, so we are listing all issues as were presented in the meeting.

  • Marketing Team management
    • WordPress Media Outreach #135
    • Create single source of reference/FAQ for Make WordPress contributors working on GitHub #167
    • Update Marketing Handbooks “Get Involved” pages to improve contribution process for Marketing contributors #169
    • Amplification request form #140
    • Collect and create materials for Marketing Team Contributor tables at WordCamps #229
    • Prepare and post Marketing Team update for Updates channel #228
    • Familiarize yourself with the WordPress Brand Writing Style Guide #241
    • Pages on MakeWP that show the % of WP #255

  • Cross-team collaboration
    • Help develop topics and create marketing content for Make WordPress Developer Blog #171
    • WPPhotos campaign and the different ways to contribute #178 AND Capturing Marketing Photos for the WordPress Photo Directory #189
    • Identify and update/create single page clarifying structure of WordPress pluginPlugin A plugin is a piece of software containing a group of functions that can be added to a WordPress website. They can extend functionality or add new features to your WordPress websites. WordPress plugins are written in the PHP programming language and integrate seamlessly with WordPress. These can be free in the WordPress.org Plugin Directory https://wordpress.org/plugins/ or can be cost-based plugin from a third-party and theme ecosystem #179
    • Create revised content for GitHub repo Contributor Day Handbook (cross-team collab) #192
    • Develop a widgetWidget A WordPress Widget is a small block that performs a specific function. You can add these widgets in sidebars also known as widget-ready areas on your web page. WordPress widgets were originally created to provide a simple and easy-to-use way of giving design and structure control of the WordPress theme to the user. for WordPress dashboard to offer Mobile app installation #201
    • Tide Promotion #207
    • Promote Helping to Documentation team with Mobile Apps docs #219
    • WPPhotos Social Content Contribution Guide #239
    • Celebrating Pride Month and WordPress Diversity #240
    • Help Training Team develop a strategic marketing plan for promoting Learn WordPress learning pathways amplify Community cross-team promotion Training #249
    • Promote the #feature-notifications team’s Notification survey #248
    • Develop communications materials for Contributor Mentorship Pilot Program #253

  • WordPress Project marketing
    • GutenbergGutenberg The Gutenberg project is the new Editor Interface for WordPress. The editor improves the process and experience of creating new content, making writing rich content much simpler. It uses ‘blocks’ to add richness rather than shortcodes, custom HTML etc. https://wordpress.org/gutenberg/ and Blogging Campaign #199 (Discussion)
    • Leveraging marketing strategies to eclipse WordPress competitors #202 (Discussion)
    • What is WordPress? #205
    • Get involved or Contribute tab for the About page — structure and the content #217
    • Showcase Guidelines and Content Moderation #221
    • WP20 Book: Building Blocks: The Evolution of WordPress 2013-2023 #223
    • Grow Your Story: Phase II #222
    • People of WordPress: Ryan K #235
    • The Month in WordPress: June 2023 Edition #243
    • Revising the Enterprise page on WordPress.org#244 (Discussion)

Closing Soon

  • Help create a plan for short form video on Tik Tok #114  AND Develop shortform video content and related copy with Learn Team #187
  • Add ideas to the WP Campaigns Social Content Brainstorm doc #191
  • #WP20 From Blogs to Blocks campaign #220 
  • Share and help collect #WPPhotos stories #238

Recently Closed

  • None

Open Floor

  • None

Next Steps

Note: This post is backdated to the correct Notes posting date of July 31, 2023. Was published on September 29, 2023.

#marketing-team, #meeting-notes, #team-reps

Nyasha 8:15 pm on July 24, 2023
Tags: , Meeting Notes, , ,   

Notes: Global Marketing Team meeting, 18 July 2023

Please add any comments on the related Marketing Tasks GitHub issue or in the #marketing channel on the Make WordPress SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/.. 

  • This meeting was organized on GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/ card #254 
  • Attendance:

Team News

  • No marketing team updates this week

WordPress Publications

WordPress.orgWordPress.org The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. https://wordpress.org/ social media updates

  • Social Media stats
    • Per Brett McSherry:
      • This was a good week for WordPress dotorg. While impressions were down, we saw engagements drop at a slower pace, which means we did better with the content we had despite the fewer campaigns this week. You can see that reflected in the engagement rate from 2% up to 2.1%, which is above our target and shows the strength of the campaign performance. The biggest gain was in our follower count, which expanded by 4,859 net-new followers. This is higher than the average of 750-1,000 followers we’ve been receiving, and it looks like it came from Facebook. We did see some really strong performances on LinkedIn this week as well which contributed to the stronger-than-average follower growth.
      • The overall performance was strong from a campaign perspective. During the week, several campaigns performed well, but this week belonged to the WP 6.3 release of BetaBeta A pre-release of software that is given out to a large group of users to trial under real conditions. Beta versions have gone through alpha testing in-house and are generally fairly close in look, feel and function to the final product; however, design changes often occur as part of the process. 4, with the separate GutenbergGutenberg The Gutenberg project is the new Editor Interface for WordPress. The editor improves the process and experience of creating new content, making writing rich content much simpler. It uses ‘blocks’ to add richness rather than shortcodes, custom HTML etc. https://wordpress.org/gutenberg/ campaign push performing well. These campaigns drove high engagement and, most importantly, click engagement to the website, including 2,286 clicks in just 4 posts.
      • Here is a look at the numbers for the week:
        • Impressions: 249,460
        • Engagements: 5,592
        • Link clicks: 1,369
        • Engagement Rate: 2.1%

GitHub Issues

New Issues

  • Pages on MakeWP that show the % of WP #255

Open Issues

This section highlights issues from the Marketing Team GitHub that had discussion in Slack during the week.

  • Marketing Team management
    • Familiarize yourself with the WordPress Brand Writing Style Guide #241
      • May be taken down as it is not necessary as a github ticket
    • Amplification request form #140
      • This has an open PR that needs a review
    • Update Marketing Handbooks “Get Involved” pages to improve contribution process for Marketing contributors #169
      • Link to Marketing team Official Campaigns https://make.wordpress.org/marketing/handbook/social-media-accounts/social-media-campaigns/
  • Cross-team collaboration
    • Help develop topics and create marketing content for Make WordPress Developer Blog #171
      • Opportunities for devs who are technical writers shared  
    • Promote Helping to Documentation team with Mobile Apps docs #219
      • Needs attention
    • Promote the #feature-notifications team’s Notification survey #248
      • Needs attention
  • WordPress Project marketing
    • The Month in WordPress: June 2023 Edition #243
      • In progress
    • Grow Your Story: Phase II #222
      • Project will resume once the release is launched. 
    • Get involved or Contribute tab for the About page — structure and the content #217
      • The changes have been committed to 6.3
    • What is WordPress? #205
      • There is some variety happening with the WordPress homepage now in terms of intro H1, but it still doesn’t explain WordPress.

Closing Soon

  • Help create a plan for short form video on Tik Tok #114  AND Develop shortform video content and related copy with Learn Team #187 
  • Add ideas to the WP Campaigns Social Content Brainstorm doc #191
  • #WP20 From Blogs to Blocks campaign #220
  • Share and help collect #WPPhotos stories #238

Recently Closed

  • None

Open Floor

  • None

Next Steps

Note: This post is backdated to the correct Notes posting date of July 24, 2023. Was published on September 29, 2023.

#marketing-team, #meeting-notes, #team-reps

Nyasha 12:06 am on July 17, 2023
Tags: , Meeting Notes, ,   

Notes: Global Marketing Team meeting, 11 July 2023

Please add any comments on the related Marketing Tasks GitHub issue or in the #marketing channel on the Make WordPress SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/.. 

  • This meeting was organized on GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/ card #252 
  • Attendance:

Team News

WordPress Publications

WordPress.orgWordPress.org The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. https://wordpress.org/ social media updates

  • Social Media stats
    • Per Brett McSherry:
      • Brett is out this week so there are no stats.

GitHub Issues

New Issues

  • Develop communications materials for Contributor Mentorship Pilot Program #253

Open Issues

This section highlights issues from the Marketing Team GitHub that had discussion in Slack during the week. This is not all of the open Marketing team issues.

  • Marketing Team management
    • Update Marketing Handbooks “Get Involved” pages to improve contribution process for Marketing contributors #169
      • This needs to happen before WCUS
    • Amplification request form #140
      • @sereedmedia will push and pull the request change made that week.
  • Cross-team collaboration
    • Promote the #feature-notifications team’s Notification survey #248
      • Needs attention
    • Help Training Team develop a strategic marketing plan for promoting Learn WordPress learning pathways amplify Community cross-team promotion Training #249
      • In progress but work not due until 2024
    • Celebrating Pride Month and WordPress Diversity #240
      • Should be wrapped up since june is over
    • Promote Helping to Documentation team with Mobile Apps docs #219
      • No progress on this yet.
  • WordPress Project marketing
    • Revising the Enterprise page on WordPress.org#244 (Discussion)
      • Please see https://github.com/orgs/WordPress/projects/40/views/4?pane=issue&itemId=25781101
    • The Month in WordPress: June 2023 Edition #243
      • Draft will be shared soon
    • WP20 Book: Building Blocks: The Evolution of WordPress 2013-2023 #223
      • Will be closed soon
    • Showcase Guidelines and Content Moderation #221
      • weekly updates are happening in #website-redesign design about … the website redesign. The showcase is top of the list.
    • Get involved or Contribute tab for the About page — structure and the content #217
      • The content for it is almost complete and the contributor tool has been turned into a blockBlock Block is the abstract term used to describe units of markup that, composed together, form the content or layout of a webpage using the WordPress editor. The idea combines concepts of what in the past may have achieved with shortcodes, custom HTML, and embed discovery into a single consistent API and user experience..

Closing Soon

  • Add ideas to the WP Campaigns Social Content Brainstorm doc #191
  • #WP20 From Blogs to Blocks campaign #220 
  • People of WordPress: Allison D #234

Recently Closed

  • None

Open Floor

  • None

Next Steps

  • Our next meeting is 18 July, 2023 at 15:00 UTC.
  • GitHub card for the next meeting: https://github.com/WordPress/Marketing-Team/issues/254

Note: This post is backdated to the correct Notes posting date of July 17, 2023. Was published on September 29, 2023.

#marketing-team, #meeting-notes, #team-reps

Sé Reed 12:09 am on July 10, 2023
Tags: , Meeting Notes   

Notes: Global Marketing Team meeting, 4 July 2023

Please add any comments on the related Marketing Tasks GitHub issue or in the #marketing channel on the Make WordPress SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/.. 

  • This meeting was organized on GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/ card #247
  • Attendance

Team News

  • WCUS is coming up on Thursday, 24 August. Will you be attending?
  • The next Coffee and Collaboration session will be on Thursday, 13 July, 2023 at 18:30 UTC.
    • If no other topics come up, we will look at and discuss open GitHub issues.

WordPress Publications

WordPress.orgWordPress.org The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. https://wordpress.org/ social media updates

  • Social Media stats
    • This was a good week for WordPress dotorg. We improved on all metrics with a busier week, which was also tied into the release of WP 6.3 BetaBeta A pre-release of software that is given out to a large group of users to trial under real conditions. Beta versions have gone through alpha testing in-house and are generally fairly close in look, feel and function to the final product; however, design changes often occur as part of the process. 2. Several campaigns were able to improve on performances as well which was great to see as the community was more active this week. Our net-new followers improved by almost 4%, with 775 new community members added. We still had some losses with Twitter, but a reduced number (-53) helped keep the overall numbers higher. More impressive is that while impressions did rise, we actually saw engagements increase at a higher rate (1,405 total) which helped our engagement rate hit 2%, which is a great number to see.
    • The overall performance was strong from a campaign perspective. During the week, several campaigns performed well, but this week belonged to the WP 6.3 release of Beta 2 with the top 3 top performing campaigns. This campaign drove high engagement and, most importantly, click engagement to the website, including 1,986 clicks in just 4 posts.
    • Here is a look at the numbers for the week:
      • Impressions: 190,247
      • Engagements: 4,063
      • Link clicks: 1,405
      • Engagement Rate: 2.0%

GitHub Issues

New Issues

  • No new issues

Open Issues

  • Marketing Team management
    • Amplification request form #140
  • Project marketing
    • Showcase Guidelines and Content Moderation #221
      • This particular issue may be approaching “last call” status being discussed.
    • People of WordPress: Allison D #234
      • Let’s add People of WordPress (POWP) tickets to the cycle of amplification once we finalize the process.
      • Should be a separate process from main POWP GitHub issue, amplification request made when the GitHub tickets to build them are completed.
      • We need to explain OR have GitHub card or post that explains the Amplification process
      • Some POWP are missing from Twitter, the issues were likely with Jetpack not posting to Twitter
      • Amplification tool has the potential to be an extremely valuable tool to get the word out

Closing Soon

  • None

Recently Closed

  • Facilitate Make Team Coffee Break #23
    • Can we call some attention to this and maybe schedule some facilitators?
    • Agree with suggestion to close this ticket
    • Right now the session is mostly being hosted by Team Reps. We can continue to slowly build out this program.
    • There is a difference between hosting the session technically (with a Zoom or Meet account) and facilitating the session in terms of collaboration. Currently, facilitation is being done on a topic basis.

Open Floor

  • From @sereedmedia: We’ve moved the Contributor Tool into the wpmarketingteam repo and are working through its coding issues. Being discussed in this thread for reference: https://wordpress.slack.com/archives/C0GKJ7TFA/p1688408031044499
  • From @chaion07: Can someone please guide me on how I can be contributing to marketing in a more frequent basis?
    • Look through GitHub issues listed for topics in line with your interests, and tag team reps with questions
  • From @sereedmedia: Commercial promotion is not a part of the Make Marketing Team’s purview and we do not promote businesses or brands in this channel. Please post only WordPress.org and Make.WordPress.org content.

Next Steps

Our next meeting is 11 July, 2023 at 15:00 UTC.

  • Marketing Team meeting and weekly planning #252

Note: This post is backdated to the correct Notes posting date of July 10, 2023. Was published on August 14, 2023. – SR

#marketing-team, #meeting-notes

Sé Reed 11:11 pm on July 3, 2023
Tags: , Meeting Notes,   

Notes: Global Marketing Team meeting, 27 June 2023

Please add any comments on the related Marketing Tasks GitHub issue or in the #marketing channel on the Make WordPress SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/.. 

  • This meeting was organized on GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/ card #246
  • Attendance:

Team News

  • Team RepTeam Rep A Team Rep is a person who represents the Make WordPress team to the rest of the project, make sure issues are raised and addressed as needed, and coordinates cross-team efforts. Santana will not be returning from her leave of absence.
  • There is not a formal process established for taking over Team Rep duties, so remaining Team Reps Robin and Sé are appointing Nayasha Green @ngreennc as Interim Team Rep to finish out the 2023 Team Rep term
    • Nyasha will be attending the Community Summit as a Marketing team member in August
    • We are announcing here for comments/feedback, and will officially approve and announce in a blog post
  • WCEU recap will be delayed while folks take some time off.
  • There is a proposal for a new name/focus for the Coffee Breaks. Proposed name: Coffee and Collaboration Session. Please provide your thoughts.
    • Next session topic suggestion: the Learning Pathways project

WordPress Publications

WordPress.orgWordPress.org The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. https://wordpress.org/ social media updates

  • Social Media stats
    • This was a slower week for WordPress this week as we expected to see. With the heightened weeks of WP20 and WCEU behind us, the impressions and engagements did go down as we ran fewer campaigns. However, when looking at the engagement rate as a percentage (running at a solid 1.9%), we actually ran similar numbers, which means that the audience was still heavily invested in what we were publishing and providing. This is important as we had targeted this metric for the year and want to see consistency with our work being consumed in the ways that our audience is typically engaged with us.
    • The overall performance was strong from a campaign perspective. During the week, several campaigns performed well, with the top 2 (in three places) being the Learn and WP Briefing campaigns. Each of these campaigns drove high engagement and, most importantly, click engagement to the website, including 381 clicks alone in just 3 posts. This is broken down more in the upcoming Top Performers by Engagement section.
    • Here is a look at the numbers for the week:
      • Impressions: 140,448
      • Engagements: 2,936
      • Link clicks: 667
      • Engagement Rate: 1.9%

GitHub Issues

New Issues

  • Help Training Team develop a strategic marketing plan for promoting Learn WordPress learning pathways amplify Community cross-team promotion Training #249 
    • We have been requested to MAKE A STRATEGIC MARKETING PLAN
  • Promote the #feature-notifications team’s Notification survey #248
    • Is this a chance for us to test the Amplification request form or implement the three step process we discussed at the last collaboration session?

Open Issues

  • Marketing Team management
    • Amplification request form #140
      • A pull request has been submitted with form edits to update the process per our collaboration discussion, and the diagram/process posted here 
  • Cross-team collaboration
    • WPPhotos campaign and the different ways to contribute #178 AND Capturing Marketing Photos for the WordPress Photo Directory #189
      • May have a “leaky funnel” when it comes to acquiring new contributors here. The Photos directory is not currently optimized for photographers. Our Photo profiles contain only other photos we have submitted. Visitors need to make an extra click to get to our full WordPress.org profiles. In an ecosystem that prides itself in how WordPress allows you to own your work and not be locked into a walled garden, the current user experience puts a lot of distance between photographers and their work. We can market the Photos directory all we want, but if there’s no reason for photographers to stick around and contribute then our efforts are all for naught.
    • Help create a plan for short form video on Tik Tok #114  AND Develop shortform video content and related copy with Learn Team #187  
      • We need to pull a summary of this together and then close these because creating and incorporating short form video is going to be part of the Learn redesign
    • Promote Helping to Documentation team with Mobile Apps docs #219
      • this is CRUCIAL, and a primary reason that the Mobile App promo isn’t happening in 6.3.
  • Project marketing
    • Get involved or Contribute tab for the About page — structure and the content #217
      • This is a 6.3 blessed task!
      • This was an active, working thread: Text was drafted, edited and worked on actively by multiple Marketing team contributors in the meeting thread and encompassed multiple rewrites on this doc

Closing Soon

  • No notes

Recently Closed

  • None

Open Floor

  • From @oglekler: I think we need to chat on Zoom next coffee break to discuss plans etc… to create some big picture… (particularly on 6.3)

Our next meeting is 04 July, 2023 at 15:00 UTC.

Next Steps

  • Marketing Team meeting and weekly planning #247

Note: This post is backdated to the correct Notes posting date of July 03, 2023. Was published on July 31, 2023. – SR

#marketing-team, #meeting-notes, #team-reps

Sé Reed 2:50 pm on June 26, 2023
Tags: , Meeting Notes, website-redesign   

Notes: Global Marketing Team meeting, 20 June 2023

Please add any comments on the related Marketing Tasks GitHub issue or in the #marketing channel on the Make WordPress SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/.. 

  • This meeting was organized on GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/ card #245
  • Attendance:

Team News

  • We are continuing to refine our amplification process and have a proposed workflow. Please check out the progress on issue #140
  • WCEU recap will be delayed while folks take some time off to recuperate!
  • WordCamps:
    • WordCampWordCamp WordCamps are casual, locally-organized conferences covering everything related to WordPress. They're one of the places where the WordPress community comes together to teach one another what they’ve learned throughout the year and share the joy. Learn more. Kathmandu 8th-9th September, 2023
  • There is a proposal for a new name/focus for the Coffee Breaks. Proposed name: Coffee and Collaboration Session. Please provide your thoughts here: https://github.com/WordPress/Marketing-Team/issues/137
    • We will be closing this issue soon to implement the suggestions provided and experiment with the proposed format for a few months.

WordPress Publications

WordPress.orgWordPress.org The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. https://wordpress.org/ social media updates

  • WordPress Social Media Amplification #7
    • @jpantanichanged the name of this task to make the language a little bit more colloquial prior to WCEU. 
  • Social Media stats
    • This was an exceptional week for WordPress again. Following the week with WCEU and our live posting event, we continued to drive traffic to our website at a higher pace. In fact, while impressions were down 17.6%, we only saw engagements drop by a much smaller 8.7%. So we were able to do more with less and kept our audience informed, which we can see with the increased link clicks and higher engagement hitting 2% for the week. Part of the week had us continue discussing WCEU, especially after parties or highlights such as the recordings on YouTube for members who missed the keynote speeches. From a follower perspective, we continue to see strong growth in our social channels. Already seeing numbers climb last week, we again say numbers hit 1,198 net-new followers. A number much higher than we have seen in many weeks. This is still with Twitter losing followers; we lost an additional 438 followers in that channel. Despite that, we overall are seeing strong growth.
    • The overall performance was strong from a campaign perspective. However, as discussed, the WCEU campaigns, again this week, kept a strong performance for us as we were now one week removed but still had people talking., and in particular, the WCEU campaign highlighting some after-parties took the top 3 places for the strongest performances of the week.
    • Here is a look at the numbers for the week:
      • Impressions: 370,619
      • Engagements: 7,771
      • Link clicks: 1,475
      • Engagement Rate: 2%

GitHub Issues

New Issues

  • None!

Open Issues

  • Marketing Team management
    • Create single source of reference/FAQ for Make WordPress contributors working on GitHub #167
      • This is actual a cross team ticket, but the process is needed for Marketing contributors as well, so this can be a ticket for the Collab session
    • Update Marketing Handbooks “Get Involved” pages to improve contribution process for Marketing contributors #169
      • the process is needed for Marketing contributors as well, so this can be a ticket for the Collab session
    • Amplification request form #140
    • Familiarize yourself with the WordPress Brand Writing Style Guide #241
      •  Perhaps this should be integrated more fully into to the Handbook we can refer to instead of being an issue. Can discuss at Collab session.
  • Cross-team collaboration
    • Help develop topics and create marketing content for Make WordPress Developer Blog #171
      • The content cycle continues with new material so if you wanted to suggest marketing items for new content, then this might be something @Brett McSherry will be able to help on the best route for this.
      • The editorial meeting notes are published so anyone interested can find materials that are coming through or being shaped.
    • Help create a plan for short form video on Tik Tok #114  AND Develop shortform video content and related copy with Learn Team #187 
      • From training team, @westonruter: The Learn Team is still exploring the idea of bite-sized content, but has not really seen a return on the investment so far. I have chatted to @dansoschin and the stats seem to indicate that shorter videos or even teasers have not delivered a noteworthy increase of views, impressions etc. If we create shorter content the aim would probably be to house it on Learn (and Youtube), and not creating it for social media per se. At this stage, our focus is on creating Learning Pathways and therefore this might not be a top priority.
    • Create revised content for GitHub repo Contributor DayContributor Day Contributor Days are standalone days, frequently held before or after WordCamps but they can also happen at any time. They are events where people get together to work on various areas of https://make.wordpress.org/ There are many teams that people can participate in, each with a different focus. https://2017.us.wordcamp.org/contributor-day/ https://make.wordpress.org/support/handbook/getting-started/getting-started-at-a-contributor-day/. Handbook (cross-team collab) #192
      • the information @estelaris gathered from WCEU contributor day was added to the PR above.
    • Develop a widgetWidget A WordPress Widget is a small block that performs a specific function. You can add these widgets in sidebars also known as widget-ready areas on your web page. WordPress widgets were originally created to provide a simple and easy-to-use way of giving design and structure control of the WordPress theme to the user. for WordPress dashboard to offer Mobile app installation #201
      • From @oglekler: I need help to support my view: https://core.trac.wordpress.org/ticket/56277 It isn’t advertisement, but I agree that we can add a close button to widgets but to all of them, and also change appearance of Screen options to make them more visible and usable. If so, there is a need for at least two tickets, but right now I just want to ship this widget. Because the window for enhancements is about to close. And if we missed it, we will wait until the next release to ship it.
    • Promote Helping to Documentation team with Mobile Apps docs #219
      • Help is still needed on this
    • WPPhotos Social Content Contribution Guide #239
      • Should this be part of the Handbook and not a GH ticket?
  • Project marketing
    • What is WordPress? #205
      • This is obviously tied to redesign and will require project leadership facilitation, but we’d like to finalize the Marketing Team’s recommendations on this soon, so please comment with your thoughts.
    • Get involved or Contribute tab for the About page — structure and the content #217
      • This is still slated to be in 6.3
      • Landing page CTA needs to be /contribute page with Contributor Orientation Tool used by WCASia and WCEU teams. From @clorith: “focus on MVPMinimum Viable Product "A minimum viable product (MVP) is a product with just enough features to satisfy early customers, and to provide feedback for future product development." - WikiPedia’s, get the orientation tool running as a blockBlock Block is the abstract term used to describe units of markup that, composed together, form the content or layout of a webpage using the WordPress editor. The idea combines concepts of what in the past may have achieved with shortcodes, custom HTML, and embed discovery into a single consistent API and user experience. pluginPlugin A plugin is a piece of software containing a group of functions that can be added to a WordPress website. They can extend functionality or add new features to your WordPress websites. WordPress plugins are written in the PHP programming language and integrate seamlessly with WordPress. These can be free in the WordPress.org Plugin Directory https://wordpress.org/plugins/ or can be cost-based plugin from a third-party so we can attach it to a page that marketing can then help with make look pretty and we should be in a good position I think”
    • Showcase Guidelines and Content Moderation #221
      • Per @jpantani: Showcase is a privileged area of the .org site with very limited access. If people want to offer input on the design they can do that in the #website-redesign channel or they can also comment on the guidelines and recommendations for the future submissions. The GitHub ticket is tracking the guidelines and selection process and so on which falls in this team’s purview.
      • From @sereedmedia: Where can the MakeWP Marketing team, and the WP community, can see/track the work that is taking place on the Showcase section of WordPress.org?
    • The Month in WordPress: June 2023 Edition #243
    • Revising the Enterprise page on WordPress.org #244 (Discussion)
      • the folks who organized the Enterprise event before WCEU have not seized upon this delightful chance to provide their comments here.
      • from @Willmot: I think the work you’re doing to revisit the enterprise page/section is a great opportunity for this fledgling enterprise alliance initiative to do something useful. We’re still in the early stages of organising ourselves but the intention is 100% to contribute to help make wordpress.org/enterprise better. 

Closing Soon

  • None

Recently Closed

  • Adds marketing-specific issue templates #213
    • This one was prematurely merged, but we discussed the process at last week’s Collaboration session and have reached general consensus to move forward and iterate a revised process on #140.
    • People can now visually critique the forms rather than reading the YAML/Markdown.

Open Floor

  • From @jenni: I left comments on issue #137 and in a nutshell, I think it would be awesome to turn the coffee break into an independently-run online Marketing Team Contributor Day since the goals are similar. I’m eager to hear what people think about that. I think a Contributor Day would be so cool.
    • Possibly a quarterly Marketing Contributor Day?

Next Steps

Our next meeting is 27 June, 2023 at 15:00 UTC.

  • Marketing Team meeting and weekly planning #246

Note: This post is backdated to the correct Notes posting date of June 26, 2023. Was published on July 18, 2023. – SR

#marketing-team, #meeting-notes