Tag Archives: marketing

Yashwardhan Rana 10:51 am on November 29, 2021
Tags: marketing, , , ,   

Notes: Global Marketing meeting, 24 November 2021

If you are reading these notes on a website other than the Make WordPress Marketing blog, please contact us on the #marketing channel on SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. or via the team’s blog as we may not be aware of comments you add on other sites to be able to reply or help involve you.

Link to the start of the meeting on the Marketing Slack to help with an async contribution.

1. Welcome, introduction

These summary notes focus on key items and actions from the meeting and assist with an asynchronous contribution to the Global Marketing Team. For those unable to attend a meeting due to timezone issues please do join the discussion threads after the meeting and send your updates. 

2. Contributors

  1. Attendees Slack Thread
  2. New people and returners to the channel

3. Meeting Notes

A. Pending Notes

A reminder to those who have notes pending to please finish them up as soon as possible and let @lmurillom or @meher know in the main #marketing channel when they’re done. 

We are updating the P2P2 P2 or O2 is the term people use to refer to the Make WordPress blog. It can be found at https://make.wordpress.org/. with notes that have had links that need updating or ones that need copying over from the google doc, including some older items left in the google doc due to Covid-issues. Thanks to everyone for stepping in to help with this. 

Thank you to @majaloncar and @femkreations who have stepped in and volunteered to do notes for 3 November 2021 and 17th November 2021.

Rota for Drafting Notes:

Please note that the initial draft is needed by Friday 17.00 UTC each week to help with actions and follow-ups that might be needed.

After every meeting, we now add a link to the Slack meeting at the top of the weekly agenda on the P2 (make Marketing Team blog).

Notes are a summary of the main points in the meeting.  Read more about notes in this slack thread.

4. Team RepTeam Rep A Team Rep is a person who represents the Make WordPress team to the rest of the project, make sure issues are raised and addressed as needed, and coordinates cross-team efforts. Elections

  • We are continuing our call for team reps for 2022 for the Marketing team. 
  • Thanks to everyone who contributed, edited, made suggestions, and asked questions relating to our follow-up post.
  • Josepha and Chloe confirmed the election cycle for all teams will be yearly, and that existing team reps across teams stand afresh if they would like to, for the role. 
  • As we have some fairly newly appointed team reps in marketing, following previous requests for nominating people in the team, we would like to thank them too for their energy and hope they will consider standing.
  • A list of answers to questions regarding Team Rep Elections can be found in this Slack thread by @webcommsat.

If you would like to stand or nominate someone in the team who you feel would be a good team rep, you can do so in comments on the post or speak to one of the existing team reps. We have also been holding drop-in sessions if anyone has any questions.

a. General

Updates from: @EidolonNight 

  • For awareness rather than a request for anything, planning for WordCamp Europe 2022 is underway
  • With 5.9 delayed, that means that our next big event is State of the Word on 14 December 2021. There will be some organic and paid content going out on the WordPress profiles for Twitter, Facebook, and Instagram. If you spot any of it, please like, share, comment, etc.
  • State of the WordState of the Word This is the annual report given by Matt Mullenweg, founder of WordPress at WordCamp US. It looks at what we’ve done, what we’re doing, and the future of WordPress. https://wordpress.tv/tag/state-of-the-word/.: The current posts to share and pull messaging from are: The announcement post (this is where the stream will be posted when live) and this is post for anyone attending live

B. CoreCore Core is the set of software required to run WordPress. The Core Development Team builds WordPress.

Update from: @webcommsat and @marybaum

  • The About page/ help page bug scrub/ check-in has also changed from Mondays 19:00 UTC to 20:30. The full bug scrub schedule.
  • The revised schedule for 5.9. Please do read this. We will be continuing to work on items for 5.9.
  • With 5.9 delayed, that means that our next big event is State of the Word on 14 December. It’d be great to do the usual social amplification: sharing the post on your personal social profiles, sharing on the Make Marketing profiles, etc. There will be some organic and paid content going out on the WordPress profiles for Twitter, Facebook, and Instagram. If you spot any of it, please like, share, comment, etc.

C. Social Media Promotion

Update from: @lmurillom

Thanks for sharing #OnlineWPMeetup and other posts! Please engage/amplify:

  • This week’s Online WP MeetupMeetup All local/regional gatherings that are officially a part of the WordPress world but are not WordCamps are organized through https://www.meetup.com/. A meetup is typically a chance for local WordPress users to get together and share new ideas and seek help from one another. Searching for ‘WordPress’ on meetup.com will help you find options in your area. Roundup on LinkedIn
  • FSE Hallway Hangouts promo on LinkedIn
  • #WPDiversity Promo for  27 November

Actions:

D. Promotions

6. Collaborations

  • For anyone who has not seen our collaborations items for today, copy them over to this area too. We have a dedicated collaboration/ drop-in time for anyone who is stuck/ has questions after the main meeting, starting at 15:00 UTC.
  • Next week during part of the meeting and in our dedicated collaboration slot at 15:00 UTC, we will be spending some time on a video call looking at the board draft for the contributor ladder, as we know this time is not suitable for everyone with different time zones.
  • Today, we will be continuing with the Learn WordPress collaboration from last week.
  • Continued with the Learn WordPress collaboration from last week. Link to the collaboration Doc can be found in this slack thread.

7. Diary Dates

Next Marketing Team Meeting

  • Wednesday 17 November, 14:00 UTC – Global Marketing Team meeting in the #marketing channel on Slack.
  • Does your task need some time in the future agenda? Contact @meher and @webcommsat in the #marketing channel on Slack.

➤ How to get started?

  • We have a number of new contributors shadowing at the moment. Please do let us know if you would like some help.
  • If you were in the Marketing Team meeting and would like some extra help to get started to contribute to the project, contact @maedahbatool and @yvettesonneveld for information on future Contributors Onboarding events.

#marketing-team, #meeting-notes

Larissa Murillo 7:54 am on November 22, 2021
Tags: , marketing   

Notes: Global Marketing Meeting 17 November 2021

If you are reading these notes on a website other than the Make WordPress Marketing blog, please contact us on the #marketing channel on SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. or via the team’s blog as we may not be aware of comments you add on other sites to be able to reply or help involve you.

Link to the start of the meeting on the Marketing Slack to help with async contributions.

1. Welcome, introduction

These summary notes focus on key items and actions from the meeting and assist with an asynchronous contribution to the Global Marketing Team. For those unable to attend a meeting due to timezone issues please do join the discussion threads after the meeting and send your updates. 

2. Contributors

  1. Attendees Slack Thread
  2. New people and returners to the channel

3. Meeting Notes

A. Last week notes

A reminder to those who have notes pending to please finish them up as soon as possible and let @lmurillom or @meher know in the main #marketing channel when they’re done. We are updating the P2P2 P2 or O2 is the term people use to refer to the Make WordPress blog. It can be found at https://make.wordpress.org/. with notes that have had links that need updating or ones that need copying over from the google doc, including some older items left in the google doc due to Covid-issues. Thanks to everyone for stepping in to help with this. 

A reminder to check the draft notes (link to the doc can be found in this slack thread) that are circulated at the meeting every week. Please review and check your WordPress.org ID is listed on collaborations that you have actively contributed to help the team include everyone. 

We rely on this to update the final notes and to show where we need extra contributors and how we are having an impact on the work requested from other teams.

Rota for drafting notes:

B. Notes group recruitment

Contributor opportunity:

  • Would you like to help source the weekly agenda links and information from other teams? It is a great way to get to know what’s happening in the project and this information is also used for a number of marcomms purposes. We collate information in this rolling google doc (link in this slack thread).
  • We will be moving this to one document per meeting to overcome the problems some of our notetakers have had with which section they are updating. 
  • We will continue to keep all the documents in the Marketing Team drive in one subfolder per year so that we can search them easily as the P2 (blog) search doesn’t always return the right results.

Action:

  • Can someone help create the templates? We also need to overcome the problem of having to redo the formatting and links when items are copied to the P2.

C. GitHub

  • We are currently trialing a solution on GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/ which could overcome the accessibilityAccessibility Accessibility (commonly shortened to a11y) refers to the design of products, devices, services, or environments for people with disabilities. The concept of accessible design ensures both “direct access” (i.e. unassisted) and “indirect access” meaning compatibility with a person’s assistive technology (for example, computer screen readers). (https://en.wikipedia.org/wiki/Accessibility) and tech issues some of our contributors have with Google Sheets.
  • There are issues experienced with voice control and speaking browsers, using comments mode, IT experience with spreadsheet amongst contributors, deleting others items/ rows in error, some users finding it hard to have a separate document with instructions/ help and a google sheet, as well as internet tabs for playing any video content, etc. Sometimes the latter is due to bandwidth and hardware issues.
  • Google sheet works better in many ways and it is our predominant tool for things like this. But we had a significant issue with some contributors, including those contributing async, who could not access it.
  • So in the live collaborations during meetings, we have tried to extract items from the spreadsheet into google docs to enable greater involvement and inclusion. This does have a resource implication and operationally, we need to be using a spreadsheet if we can. It also allows better segmenting of items and linking macro updates.

Contributor opportunity:

  • Can someone help with this? Please let us know in the main #marketing slack channel

4. Updates relating to other Make Teams

a) Marketing

5. Learn WordPress social media collaboration task

Led by: @webcommsat 

Task: to draft social media posts for direct usage on channels we use and available to be adapted. Channels: Twitter, Facebook and LinkedIn.

  • We continued to draft social media posts for each of the workshops in this Google document (link can be found in this slack thread) for direct usage on social channels (Twitter, Facebook and LinkedIn). 
  • Also drafted posts on the video workshops in the GitHub card for these three channels.
  • Identified any images that exist that could be resized and used, or which could be created if they would add value.
  • Searched on Google and Twitter etc for suitable tags and search phrases on that topic. The main tag we use is #LearnWP
  • Noted any issues on the workshops (check the ones noted in GitHub)

When we overcome the Google Sheets issue, we will return to using spreadsheets for these collaborations. 

Actions:

  • Please continue to add to the documents asynchronously. The Collaboration and links to the document are here on Slack.
  • If you have expertise in one of the workshop topics that are listed in the GitHub card, feel free to choose that to write social media copy.  
  • If you come across a workshop that is particularly suitable for the WordCamps audience, then please also draft a post for this audience in mind, and tag it for potential @WordCamps channels.
  • We want to make sure we are being inclusive so if you have accessibility issues that cannot be resolved, do let a team repTeam Rep A Team Rep is a person who represents the Make WordPress team to the rest of the project, make sure issues are raised and addressed as needed, and coordinates cross-team efforts. know and they can try and find a way to help.
  • We are currently trialing a solution on GitHub which could overcome the accessibility and Tech issues some of our contributors have with Google Sheets. If you can help with this, please contact @webcommsat or @nalininonstopnewsuk.

6. WordPresss 5.9

  • The About / Help page and text for social media (which will be based on the key sections as they emerge from the main pages) was discussed on Monday in CoreCore Core is the set of software required to run WordPress. The Core Development Team builds WordPress. and there will be a check-in for the next two Mondays at the same time at 19:00 UTC.
  • Useful links on the GitHub Marketing to help those shadowing: About Page components sessions in Core (you can follow the discussions from Monday on the Slack – there are useful links in this GitHub issue.

7. Other Business

  • The Team Rep nominations draft post and questions on whether elections across Make will take place the same time next year and to confirm if reps’ terms will be for a year cycle are with Josepha. Once we get the go-ahead, we will publish. 
  • In the meantime, we continue to encourage people to use the draft as a guide for nominations and timetable. Please do let us know if you’re interested and want to chat about it. We also have an open session after the weekly meeting.
  • Thanks to those who commented and reviewed the social media promotions post. We also help posts like this will support the team rep nominations cycle and encourage contributors to get involved.

8. Diary dates

Update via: @OGlekler 

Next Marketing Meeting

Wednesday 24 November, 14:00 UTC – Global Marketing Team meeting in the #marketing channel on Slack.

Does your task need some time in the future agenda? Contact @meher and @webcommsat in the #marketing channel on Slack.

➤ How to get started?

We have a number of new contributors shadowing at the moment. So please do let us know if you would like some help.

If you were in the Marketing Team meeting and would like some extra help to get started to contribute to the project, contact @maedahbatool and @yvettesonneveld for information on future Contributors On-boarding events.

Abha Thakor 4:05 pm on November 17, 2021
Tags: , marketing,   

Help promote WordPress Meetups each week

Did you know contributors in the Marketing team pull together highlights and stories from online WordPress Meetups every week to help keep the community connected and support organizers?

You can discover what is on each week by following social media channels, and take part in promoting these amazing events held across the world. If you have social media experience and can help with the tasks in this area, join or leave a note asynchronously in the Marketing team meetings and we will help you get started. Tasks include:

  • research on the internet
  • checking links and current social media tags for the meetups and prospective audiences
  • maintaining the admin and tools behind this task area, and continuing to make it simpler and easier
  • checking time conversions (we also list events which are for a wider audience in UTC time so others can join in)
  • marketing/ communications support to organizers and responding to requests, working alongside the Community team
  • short stories and identification of potential ‘Contributor Story’ follow-ups too. We had been working on a series on organizers of WordPress Meetups which could possible run on social and newsletters to help encourage others, especially during pandemic. Some of our pre-pandemic meetupMeetup All local/regional gatherings that are officially a part of the WordPress world but are not WordCamps are organized through https://www.meetup.com/. A meetup is typically a chance for local WordPress users to get together and share new ideas and seek help from one another. Searching for ‘WordPress’ on meetup.com will help you find options in your area. marketing support is on hold until the return to in-person events
  • update surveys and follow-up actions

Can I join for a few months or focus solely to this task area?

We have multiple ways you can get involved, so do come and chat to me (@webcommsat – @ abhanonstopnewsuk on SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/.), @lmurillom, @yvettesonneveld, and @meher who have been co-ordinating this area. We can also pair you up with an existing contributor, where possible, to get started.

You can join the rota on specific tasks for a couple of months or become part of the main group collaborating on this We have a small task group that work on this area every week and prepare items in advance.

During the last two years, we’ve also enjoyed contribution in this area from many contributors, ranging from those who wanted to learn more about a specific aspect to help their own local WordPress Meetups, to those who had specialist skills and were able to share them directly.

Social media examples

We write social media in such a way that the Meetups themselves can use them and people can reshare the posts or the meetup that is of interest to them with their own networks. With more people taking part, we can do more on this. We have reduced some of the outputs in this area due to the effect of the pandemic and as some of our regular contributors have had more limited time. If you would like to join the team on this, do let us know.

LinkedIn – Make WordPress Marketing Team

Facebook – WordPress Events

Twitter – WordPress Events

Some of this content may also be useful for the monthly Meetup newsletters.

WPDiversity events of interest to Meetup organizers

We work alongside the Community team’s WPDiversity group, and have a handful of members that contribute in both areas. Many of the events run by the group can benefit Meetup organizers and aim to encourage and support both them and potential speakers. The group runs workshops for underrepresented community members and for WordPress event organizers to increase diversity in the project.

You can help promote these events by resharing our social media posts and using our special web links for the event bookings. If you would like to help in drafting the posts, come to one of our weekly meetings on Wednesdays (currently 14:00 UTC) on the #marketing channel on the Make WordPress Slack Instance.

As we get details on the finalized events, they are added to the Rolling Tasks board on the Marketing GitHub. We have moved to a quarterly google doc for working on social media posts as some events series span two months.

We also promote links in the weekly Marketing team agenda and share them and the event link for promotions with the WPDiversity team.

Learn WordPress promotions

We are collaborating with the Training team on workshops, meetup events and more to highlight and introduce all the amazing content on and are coming to this free Learn WordPress resource.

The current Learn WordPress marcomms board, Marketing team.

Recap of the tools we use and collaborate on with Learn WordPress

In the longer term, we will bring together meetup promotions tasks and Learn WordPress events onto the single Rolling Tasks card on the Marketing Team’s GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/. But for now, as team members are learning about GitHub and the ways of logging Learn WordPress items ready for promotion and the lead-in times for marketing queries / drafting are being finalized, we are running three separate tasks boards. This also helps us with discussions on graphics and be in sync with other plans in the Training team.

We also are aware that some of our members have difficulty or access issues using Google Sheets. We are continuing to signpost and help with this, if you can join in, let us know.

Once the Marketing GitHub moves into the main WordPress directory, it may be that we keep the Learn WordPress marcomms board on its own to be able to potentially automate or cross-use from the main LearnWordPress GitHub repository. For background for those new to the tools being used, the Training team also use TrelloTrello Project management system using the concepts of boards and cards to organize tasks in a sane way. This is what the make.wordpress.com/marketing team uses for example: https://trello.com/b/8UGHVBu8/wp-marketing. and spreadsheet trackers, and there are discussions on other tools.

Thanks to @yvettesonneveld, @meher, @lmurillom, and @nalininonstopnewsuk for reviewing this post, and everyone involved in social media research, preparation, editing, posting, and reviewing.

#learnwp, #onlinewpmeetup

Meher Bala 6:00 pm on November 15, 2021
Tags: , marketing, , ,   

Notes: Global Marketing meeting 10 November 2021

If you are reading these notes on a website other than the Make WordPress Marketing blog, please contact us on the #marketing channel on SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. or via the team’s blog as we may not be aware of comments you add on other sites to be able to reply or help involve you.

Link to the start of the meeting on the Marketing Slack to help with an async contribution.

1. Welcome, introduction

These summary notes focus on key items and actions from the meeting and assist with an asynchronous contribution to the Global Marketing Team. For those unable to attend a meeting due to timezone issues please do join the discussion threads after the meeting and send your updates. 

2. Contributors

  1. Attendees Slack Thread
  2. New people and returners to the channel

3. Meeting Notes

A. Last week notes

A reminder to those who have notes pending to please finish them up as soon as possible and let @lmurillom or @meher know in the main #marketing channel when they’re done. We are updating the P2P2 P2 or O2 is the term people use to refer to the Make WordPress blog. It can be found at https://make.wordpress.org/. with notes that have had links that need updating or ones that need copying over from the google doc, including some older items left in the google doc due to Covid-issues. Thanks to everyone for stepping in to help with this. 

A reminder to check the draft notes (link can be found in this slack thread) is circulated at the meeting every week. Please review and check your WordPress.org ID is listed on collaborations that you have actively contributed to help the team include everyone. 

We rely on this to update the final notes and to show where we need extra contributors and how we are having an impact on the work requested from other teams.

Rota for drafting notes: 

B. Notes group recruitment

Contributor opportunity:

  • Would you like to help source the weekly agenda links and information from other teams – these are the links that have potential promotion opportunities or which we have been asked to assist with? 

D) GitHub

  • Sessions on how to use this and to help those writing the how to material/ wiki are being planned.
  • Next practical session will be GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/: we have had no date matches in people’s availability. We will run a poll instead for two dates and pick the one most people can do.
  • This session is hoped to be focused on those new to using GitHub. 
  • You will need a GitHub account set up and available to use in the online video session. 
  • Please do start using our GitHub if you are comfortable with using the software Mapping tasks board

4. Updates relating to other Make Teams

For awareness and potential promotions. Many of these links will be useful for work on marcomms for 5.9 

[Latest Update as of 24-11-2021]

  • WPDiversity:
    Update from @lmurillom: We are working on the promos for the November 17 and 27 events! If you want to follow this task, take a look at this Github link. Please also follow the #WPDiversity hashtag on LinkedIn, Twitter and Facebook so you can engage with the posts.
  • Month in WordPress, October 2021. Thanks to contributions from marketing.
    • MeetupMeetup All local/regional gatherings that are officially a part of the WordPress world but are not WordCamps are organized through https://www.meetup.com/. A meetup is typically a chance for local WordPress users to get together and share new ideas and seek help from one another. Searching for ‘WordPress’ on meetup.com will help you find options in your area. Organizer newsletter, November 2021 – @EidolonNight  mentioned that the due / target date for any material submissions was 11 November 2021. The email was sent on 15 November 2021.

c) Design team

  • Proposals for improvement of background editor (2 Nov 21). Comments invited.
  • As the development of the Gutenberg editor progresses, new features are being considered in how they can be intuitive for users and support their workflows. If you use the Gutenberg editor regularly, please read this article and share your thoughts.
  • Feedback invited on discussion: how to show and access new features in the blockBlock Block is the abstract term used to describe units of markup that, composed together, form the content or layout of a webpage using the WordPress editor. The idea combines concepts of what in the past may have achieved with shortcodes, custom HTML, and embed discovery into a single consistent API and user experience. editor (Gutenberg). Read more on this link.

Action / Contributor opportunities:

Contributors needed to support WordPress Translation Day 2021 organizers editing and subtitling videos, working on interview write-ups, and photo editing. 

e) Training Team, cross-working with Marketing and Learn.WordPress.orgWordPress.org The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. https://wordpress.org/

  • A sprint is taking place in the Training channel on the Make WordPress Slack on 10-12 November, 2021 to explore a dedicated volunteer program for the Training team, similar to the Deputy program in the Community Team – comments from the Marketing and Community collaboration have been shared on this post. 
  • This program is similar to Community Team’s deputies, but specific to the needs of LearnWordPress. Contributor opportunity
  • Workshop/ lesson plan feedback/ queries sent to Training, awaiting final information for Marketing to prepare social media promotions. Contributor opportunities

5) Follow-ups/ discussions

  1. Team reps nominations promotions
    Read more in this slack thread.
  1. Ongoing discussions/ follow-up to the contributor ladder workshop.
    More details can be found in this slack thread.

6) Any other Marketing Team business

A) People of WordPress (POW)

Action / Contributor Opportunity:

  • Please can you update the spreadsheet or the GitHub on any tasks you have or if you have got stuck. 
  • Contact @lmurillom and @webcommsat in the main #marketing channel on Slack

B) Social Media Promotions

Update by @lmurillom:

  • Thanks to everyone who shared social posts this and last week, including Meetups and #WPDiversity! 
  • You can find updates on GitHub in the Rolling Tasks  and Mapping Tasks boards and on the Meetups and FSE repositories.

Actions:

7) Diary dates

Update via: @OGlekler 

Update as of 24-11-2021:

The Marketing Team Reps for the year 2022 Nominations post has been published. More information can be found at this link.

If anyone has any questions on team repTeam Rep A Team Rep is a person who represents the Make WordPress team to the rest of the project, make sure issues are raised and addressed as needed, and coordinates cross-team efforts. nominations or wants some help with the contributing ladder follow-ups, do reach out to current team reps @webcommsat and @yvettesonneveld in the main #marketing slack channel.

Next Marketing Meeting

Wednesday 17 November, 14:00 UTC – Global Marketing Team meeting in the #marketing channel on Slack.

Does your task need some time in the future agenda? Contact @meher and @webcommsat in the #marketing channel on Slack.

➤ How to get started?

We have a number of new contributors shadowing at the moment. So please do let us know if you would like some help.

If you were in the Marketing Team meeting and would like some extra help to get started to contribute to the project, contact @maedahbatool and @yvettesonneveld for information on future Contributors Onboarding events.

#marketing-team, #meeting-notes

Larissa Murillo 8:09 pm on November 8, 2021
Tags: marketing, ,   

Notes: Global Marketing meeting 3 November 2021

If you are reading these notes on a website other than the Make WordPress Marketing blog, please contact us on the #marketing channel on SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. or via the team’s blog as we may not be aware of comments you add on other sites to be able to reply or help involve you.

Link to the start of the meeting on the Marketing Slack to help with an async contribution.

1. Welcome, introduction

These summary notes focus on key items and actions from the meeting and to assist with an asynchronous contribution to the Global Marketing Team. For those unable to attend a meeting due to timezone issues please do join the discussion threads after the meeting and send your updates. 

2. Contributors

  1. Attendees Slack Thread
  2. New people and returners to the channel

3. Meeting Notes

A. Notes from Previous Meetings for Review

Thank you to @meher for drafting and publishing last week’s notes.

A reminder to those who have notes pending to please finish them up as soon as possible and let @lmurillom or @meher know in the main #marketing channel when they’re done. 

We are updating the P2P2 P2 or O2 is the term people use to refer to the Make WordPress blog. It can be found at https://make.wordpress.org/. with notes that have had links that need updating or ones that need copying over from the Google doc, including some older items. Thanks to everyone for stepping in to help with this. 

A reminder to check the draft notes is circulated at the meeting every week. Please review and check your WordPress.org ID is listed on collaborations that you have actively contributed to help the team include everyone. 

We rely on this to update the final notes and to show where we need extra contributors and how we are having an impact on the work requested from other teams.

B. Notes Group Recruitment

Action / Contributor opportunity:

  • Would you like to help source the weekly agenda links and information from other teams. It is a great way to get to know what’s happening in the project.

C. Rota

Notetakers for coming weeks – join our group of contributors taking part in producing notes and updates

D) GitHub

  • GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/ sessions on how to use this tool and to help those writing the how to material/ wiki are being planned.
  • We are looking for a new date for the next practical session for GitHub, as the previous one clashed with school holidays and daylight savings changes. 
  • A new poll for a replacement date will be shared.
  • This session will be focused on those new to using GitHub. You will need a GitHub account set up and available to use in the online video session. 
  • Please sign-up to help with training planning and feel free to dive in if you are comfortable and to let us know your preferred dates. 

Meeting times:

  • We have kept the Marketing Team meeting at 14:00 UTC with the changes in daylight saving, as we had a low response on whether to keep our previous pattern of changing to 15:00 UTC as people have wanted in the past.
  • Read more in the Slack thread.

4. Updates relating to other Make Teams

For awareness and potential promotions. Many of these links will be useful for work on marcomms for 5.9.

b) Design team

  • As the development of the Gutenberg editor progresses, new features are being considered in how they can be intuitive for users and support their workflows. 
  • If you use the Gutenberg editor regularly, please read this article and share your thoughts
  • WPDiversity – the next events and the promotions can be found on the GitHub card
  • Month in WordPress, October 2021 draft – this is due to be finalized today. Thanks to those who have already reviewed items. We have a few more items to add for marketing later today.
  • MeetupMeetup All local/regional gatherings that are officially a part of the WordPress world but are not WordCamps are organized through https://www.meetup.com/. A meetup is typically a chance for local WordPress users to get together and share new ideas and seek help from one another. Searching for ‘WordPress’ on meetup.com will help you find options in your area. Organizer newsletter, November 2021 – deadline 30th November 
  • You will find the tasks for items like this on our GitHub in the rolling tasks card

Action /  Contributor opportunity:

e) Training Team, cross-working with Marketing and Learn.WordPress.orgWordPress.org The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. https://wordpress.org/

Action / Contributor opportunity:

  • To get involved with social media preparation for these workshops
  • Learn WordPress social media preparation – If writing microcontent for social media is making your heart sing, please give us a shout. We are currently working on this to help promote the many workshops and courses on the Learn platform. If you want to volunteer for this task, do let us know in this Slack thread.

5) Collaboration / discussions

  • The next update post from Marketing – as in previous updates, we welcome suggestions for items in the draft (the document link is there in this slack thread) to be included in this and our yearly report on activities. Please add suggestions, particularly anyone who has been leading or co-ordinating task activities. 
  • We would like this to be up this week to help in our team reps recruitment and support the next induction sessions. 
  • We would love to have any questions for what else people might need to know so that we can get this published soon too. We particularly want feedback on the draft timetable.
  • The Team Rep Nomination post has been published. Do give it a read.
  • Reaching extenders: test PHPPHP PHP (recursive acronym for PHP: Hypertext Preprocessor) is a widely-used open source general-purpose scripting language that is especially suited for web development and can be embedded into HTML. http://php.net/manual/en/intro-whatis.php. changes. We will be discussing how to best help extenders make their test suites compatible with the modernization of the WordPress Core PHP Test Suites and drafting potential communications/ social copy. Link to working document in Slack. We will come back to this in two weeks. Thanks for all the questions, we will need to take these to Tonya and come back.

6) Contributor Ladder

  • We have had a number of follow up questions from the Contributor Ladder Workshop, regarding the level of impact of each task, allowing volunteers to contribute asynchronously, and setting a date to present the results of the workshop to the wider team. 
  • See the discussion on Slack.
  • Do leave your comments on the contributor ladder post.

7) Diary dates

Update via: @OGlekler 

Next Marketing Meeting

Wednesday 10 November, 14:00 UTC – Global Marketing Team meeting in the #marketing channel on Slack.

Does your task need some time in the future agenda? Contact @meher and @webcommsat in the #marketing channel on Slack.

➤ How to get started?

We have a number of new contributors shadowing at the moment. So please do let us know if you would like some help.

If you were in the Marketing Team meeting and would like some extra help to get started to contribute to the project, contact @maedahbatool and @yvettesonneveld for information on future Contributors Onboarding events.

#marketing-team, #meeting-notes

Meher Bala 6:00 pm on November 1, 2021
Tags: marketing, ,   

Notes: Global Marketing meeting 27 October 2021

If you are reading these notes on a website other than the Make WordPress Marketing blog, please contact us on the #marketing channel on SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. or via the team’s blog as we may not be aware of comments you add on other sites to be able to reply or help involve you.

Link to the start of the meeting on the Marketing Slack to help with an async contribution.

1. Welcome, introduction

These summary notes focus on key items and actions from the meeting and assist with an asynchronous contribution to the Global Marketing Team. For those unable to attend a meeting due to timezone issues please do join the discussion threads after the meeting and send your updates. 

2. Contributors

  1. Attendees Slack Thread
  2. New people and returners to the channel

3. Meeting Notes & Follow ups

A. Last week notes

Thanks to @ugyensupport who drafted last week’s notes.

A reminder to those who have notes pending to please finish them up as soon as possible and let @lmurillom or @meher know in the main #marketing channel when they’re done. We are updating the P2P2 P2 or O2 is the term people use to refer to the Make WordPress blog. It can be found at https://make.wordpress.org/. with notes that have had links that need updating or ones that need copying over from the google doc, including some older items left in the google doc due to Covid-issues. Thanks to everyone for stepping in to help with this.

A reminder to check the draft notes is circulated at the meeting every week. Please review and check your WordPress.org ID is listed on collaborations that you have actively contributed to help the team include everyone. 

We rely on this to update the final notes and to show where we need extra contributors and how we are having an impact on the work requested from other teams.

Rota for drafting notes: 

B. Notes group recruitment

  • Would you like to help source the weekly agenda links and information from other teams? It is a great way to get to know what’s happening in the project.
  • You can also join our group of contributors taking part in producing notes and updates.
Action:
  • You can volunteer to contribute to notes for future meetings, please contact @lmurillom and @meher.
  • Please note that the initial draft is needed by Friday 17.00 UTC each week to help with actions and follow-ups that might be needed.
  • After every meeting, we now add a link to the Slack meeting at the top of the weekly agenda on the P2 (make Marketing Team blog).

C. GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/ 

  • A new date and time for the GitHub session will be announced in the coming week.

4. Updates relating to other Make Teams

  • Last week Nicholas shared a post on the Marketing P2 about the Contributor Ladder Workshop with Josepha and Chloé.
  • Do read this post. 
  • If you have any suggestions feel free to add a comment on it.

B) CoreCore Core is the set of software required to run WordPress. The Core Development Team builds WordPress. (including releases, FSE, GutenbergGutenberg The Gutenberg project is the new Editor Interface for WordPress. The editor improves the process and experience of creating new content, making writing rich content much simpler. It uses ‘blocks’ to add richness rather than shortcodes, custom HTML etc. https://wordpress.org/gutenberg/, Test)

  • Bug scrub for the About / Help page: Monday 7pm UTC in core. 
  • This will be our fourth scrub in this area. 
  • Thanks to everyone who came this week from marketing to learn more about tickets and bug scrubs too. 
  • Thanks too to Mary Baum, Jb Audras, Nalini Thakor and Colin Stewart who were also around at this week’s scrub and helped explain terminology, all much appreciated to help contributors wanting to shadow and get more involved with tickets. 
  • Reference card for those from the marketing team

C) Polyglots

  • WordPress Translation Day – will catch up with Erica Varlese next week as it has some volunteers to help with follow-ups. 
  • We also have a draft of dates to share with Erica and others. 
  • Thanks to all those who have volunteered. 
  • Thanks to @lmurillom for working on subtitling one of the livestreams.

D) WPDiversity

E) Training 

Update via: Hauwa Abashiya 

  • Documentation Sprint for the Deputy Program
  • Contribute2WP with WP Engine
  • A8C will be running the Doc Sprint from 10-12 November and the Contribute2WP with WP Engine will run over this weekend from Friday until Sunday. 
  • The following video workshops this month:
  1. Managing Spam on Your Website
  2. Best Practices for Capturing Images
  3. Customer Taglines
  4. How to Create a Post or Page with the WordPress Block Editor
  5. Managing Settings: Writing
  6. How to Submit a Workshop
  7. Using the Block Widget Editor 
  8. Managing Settings: Reading
  9. How to Submit a Lesson Plan

5) Any other Marketing Team Business

A)  People Of WordPress

  • People of WordPress for October: the next feature is aimed to go live on 29/30 of October. It’s in the final checks stage. 
  • Thanks to everyone for comments, final ones will be collated today. 
  • The GitHub board for the series is being updated as we link those who have volunteered to help on the series so far. 
  • Thanks to Chloé Bringmann for checking on the various updates over the last few weeks.
  • Please share the link to People of WordPress: Ronald Gijsel
Action:
  • If anyone else who is an experienced journalist, copywriter or editor would like to be involved in this series, please get in touch with @webcommsat or reply to this thread.

6) Diary dates

Update via: Olga 

Next Marketing meeting

Wednesday 3 Nov 2021, 14:00 UTC – Global Marketing Team meeting in the #marketing channel on Slack.

Does your task need some time in the future agenda? Contact @meher and @webcommsat in the #marketing channel on Slack.

➤ How to get started?

We have a number of new contributors shadowing at the moment. So please do let us know if you would like some help.

If you were in the Marketing Team meeting and would like some extra help to get started to contribute to the project, contact @maedahbatool and @yvettesonneveld for information on future Contributors Onboarding events.

#marketing-team, #meeting-notes

Meher Bala 5:00 pm on October 25, 2021
Tags: , marketing, ,   

Notes: Global Marketing meeting 20 October 2021

If you are reading these notes on a website other than the Make WordPress Marketing blog, please contact us on the #marketing channel on SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. or via the team’s blog as we may not be aware of comments you add on other sites to be able to reply or help involve you.

Link to the start of the meeting on the Marketing Slack to help with an async contribution.

1. Welcome, introduction

These summary notes focus on key items and actions from the meeting and assist with an asynchronous contribution to the Global Marketing Team. For those unable to attend a meeting due to timezone issues please do join the discussion threads after the meeting and send your updates. 

2. Contributors

  1. Attendees Slack Thread
  2. New people and returners to the channel

3. Meeting Notes

A. Last week notes

Thanks to @meher who drafted last week’s notes.

A reminder to those who have notes pending to please finish them up as soon as possible and let @lmurillom or @meher know in the main #marketing channel when they’re done. We are updating the P2P2 P2 or O2 is the term people use to refer to the Make WordPress blog. It can be found at https://make.wordpress.org/. with notes that have had links that need updating or ones that need copying over from the google doc, including some older items left in the google doc due to Covid-issues. Thanks to everyone for stepping in to help with this.

A reminder to check the draft notes (link can be found in this slack thread) is circulated at the meeting every week. Please review and check your WordPress.org ID is listed on collaborations that you have actively contributed to help the team include everyone. 

We rely on this to update the final notes and to show where we need extra contributors and how we are having an impact on the work requested from other teams.

Rota for drafting notes: 

B. Notes group recruitment

  • Would you like to help source the weekly agenda links and information from other teams – these are the links that have potential promotion opportunities or which we have been asked to assist with?
Action:
  • @yvettesonneveld and @meher will share more about this in a moment and you can find out more in our coffee chat too.

C. GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/ 

  • Tasks are moving and being updated on this tool, and you can start following and interacting with them there. 
  • Thanks to everyone who came to the introductory session to GitHub. 
  • Sessions on how to use this tool and to help those writing the how to material/wiki are being planned.
Action:
  • Let us know if you would like to be involved with the wiki writing we are doing to help contributors.
  • You don’t have to be a developer to get involved. So please volunteer. 
  • Props to @vimes1984, @meher, @nalininonstopnewsuk for their contribution to GitHub. 
  • We have roles for developers too.

4. Updates relating to other Make Teams

A. CoreCore Core is the set of software required to run WordPress. The Core Development Team builds WordPress. (including releases, FSE, GutenbergGutenberg The Gutenberg project is the new Editor Interface for WordPress. The editor improves the process and experience of creating new content, making writing rich content much simpler. It uses ‘blocks’ to add richness rather than shortcodes, custom HTML etc. https://wordpress.org/gutenberg/, Test)

For awareness:

Update via: @yvettesonneveld

C. Design Team

Update via: @annezazu and @chaion07 

  • As the development of the Gutenberg editor progresses, new features are being considered in how they can be intuitive for users and support their workflows.

For further information read this article and share your thoughts.

Action:

Update shared by: @yvettesonneveld and @webcommsat

Action:

E. Training team updates for marcomms

Update shared by: @yvettesonneveld and @webcommsat

Feedbacks or Promotion Request:

5. Collaboration/Discussion

A. Reaching extenders: test PHPPHP PHP (recursive acronym for PHP: Hypertext Preprocessor) is a widely-used open source general-purpose scripting language that is especially suited for web development and can be embedded into HTML. http://php.net/manual/en/intro-whatis.php. changes

  • This collaboration is for ideas to best help extenders make their test suites compatible with the modernization of the WordPress Core PHP Test Suites and drafting potential communications/ social copy. The link to the document can be found in this slack thread.
  • @webcommsat mentioned that we have been asked if there is still time to add a comment on this. Yes, please do on page 5-6 of the document.
  • More details about this slack can be read in this slack thread.

B. LearnWP Social Media. 

Updates Shared by: @webcommsat, @azhiyadev, @courane01

  • Today’s focus is on LearnWP Social Media docs and feel free to contribute to this document. 
  • @courane01 workshop creators can use lesson plans as a guide for what content to create in the workshop video. 
  • @courane01 the priority at the moment is to promote the resources. Contributors are welcome to join  #training but a higher priority is creating our workflow to promote what has been published on Learn. 
  • @azhiyadev Prioritized social media messaging for the following steps  

Thank you to everyone who joined the contribution. A big thanks to @courane01 and @azhiyadev for taking all the questions.

Actions / Contributor opportunity: 

  • LearnWordPress social media drafting, Q4.
  • Please do feel free to continue adding in these documents (link in this slack thread) or come back later today / the next few days.

6) Any other Marketing Team Business

Update shared by: @webcommsat

  • People of WordPress – September 2021’s feature on Yordan Soares
  • Contributor opportunities: for both of these tasks. Please let us know and we can show you how to get started. Thanks to the new people who have joined.
  • Please update the GitHub cards if you are working on People of WordPress and social media promotions

7) Dairy Dates

Update via: @OGlekler 

Next Marketing Meeting

Wednesday 27 Oct 2021, 14:00 UTC – Global Marketing Team meeting in the #marketing channel on Slack.

Does your task need some time in the future agenda? Contact @meher and @webcommsat in the #marketing channel on Slack.

➤ How to get started?

We have a number of new contributors shadowing at the moment. So please do let us know if you would like some help.

If you were in the Marketing Team meeting and would like some extra help to get started to contribute to the project, contact @maedahbatool and @yvettesonneveld for information on future Contributors Onboarding events.

#marketing-team, #meeting-notes

Nicholas Garofalo 2:32 pm on October 21, 2021
Tags: , marketing, , ,   

Make Marketing Workshop: Contributor Ladder

On Tuesday, 13 October 2021, a collection of Marketing Team reps and members attended a workshop with Josepha and Chloé to identify and map the various ways people contribute to Make Marketing. Everyone met virtually in Google Meet and a shared Mural board.

Attendees: @chanthaboune, @cbringmann, @webcommsat, @oglekler, @yvettesonneveld, @femkreations, @vimes1984, @nalininonstopnewsuk, @lmurillom, @meher, @callye, @dansoschin, @eidolonnight

Steps we took

  1. Josepha gave us a quick introduction to using Mural.
  2. We, as a group, added granular Marketing tasks that exist today. As an example, “People of WordPress” consists of numerous individual actions, each of which would be added as an individual card: draft copy, edit images, publish the post, etc.
  3. As a group, we sorted tasks into quadrants for difficulty and impact and then discussed their placement in the following order. These tasks were sorted based on how they are now, and not how we would like them to be. 
    1. High impact + high difficulty: These are tasks which are important to the WordPress project and community, but also difficult in that they may require a lot of time or resources like certain software.
    2. High impact + low difficulty: These tasks are high importance and relatively easy.
    3. Low impact + high difficulty: These tasks, while not typically important, do require substantial time and effort to complete.
    4. Low impact + low difficulty: These tasks are both low in important as well as difficulty.
  4. After organizing the first grid was complete, Josepha copied the cards to the second grid. We then sorted everything again, this time for access and knowledge required.
    1. High access + high knowledge required
    2. High access + low knowledge required
    3. Low impact + high knowledge required
    4. Low impact + low knowledge required
  5. The group had a few insights after this exercise:
    1. Most high-impact tasks require historical knowledge as well.
    2. The majority of tasks do not require high access.
    3. There is a good mix of impactful tasks which require neither high amounts of access nor high amounts of prior knowledge. This is great for new contributors, and we’re already seeing them take some of these on.
  6. The meeting wrapped up with the Mural board left open for additional comments and review, just in case we forgot anything.

Next steps

  1. Team members who could not participate live should review notes and the Mural for our next Marketing Team meeting.
  2. Josepha will review the Mural boards. She will be looking specifically at the types of tasks that are very high-impact, or have high access required. The goal is to have a healthy number of sponsored contributors to take these on.
  3. Josepha will observe how certain tasks could be re-categorized with different expectations and/or processes.
  4. These insights will be shared in a future team meeting and the Make Marketing P2P2 P2 or O2 is the term people use to refer to the Make WordPress blog. It can be found at https://make.wordpress.org/..
Click for full-resolution PDF

#contributing, #marketing, #marketing-team, #meeting-notes, #new-contributors

Meher Bala 7:31 am on October 20, 2021
Tags: , , marketing, , ,   

Notes: Global Marketing meeting 13 October 2021

If you are reading these notes on a website other than the Make WordPress Marketing blog, please contact us on the #marketing channel on SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. or via the team’s blog as we may not be aware of comments you add on other sites to be able to reply or help involve you.

1. Welcome, Introduction

These summary notes focus on key items and actions from the meeting and to assist with an asynchronous contribution to the Global Marketing Team. For those unable to attend a meeting due to timezone issues please do join the discussion threads after the meeting and send your updates. 

2. Contributors

  1. Attendees Slack Thread
  2. New people and returners to the channel

3. Meeting Notes

A. Last week notes

Thanks to @lmurillom who drafted last week’s notes.

A reminder to those who have notes pending to please finish them up as soon as possible and let @lmurillom or @meher know in the main #marketing channel when they’re done. We are updating the P2P2 P2 or O2 is the term people use to refer to the Make WordPress blog. It can be found at https://make.wordpress.org/. with notes that have had links that need updating or ones that need copying over from the google doc, including some older items left in the google doc due to Covid-issues. Thanks to everyone for stepping in to help with this.

A reminder to check the draft notes (link can be found in this slack thread) is circulated at the meeting every week. Please review and check your WordPress.org ID is listed on collaborations that you have actively contributed to help the team include everyone. 

We rely on this to update the final notes and to show where we need extra contributors and how we are having an impact on the work requested from other teams.

Rota for drafting notes: 

B. Notes group recruitment

  • Would you like to help source the weekly agenda links and information from other teams? It is a great way to get to know what’s happening in the project.
  • You can also join our group of contributors taking part in producing notes and updates.
Action:
  • You can volunteer to contribute to notes for future meetings, please contact @lmurillom and @meher.
  • Please note that the initial draft is needed by Friday 17.00 UTC each week to help with actions and follow-ups that might be needed.
  • After every meeting, we now add a link to the Slack meeting at the top of the weekly agenda on the P2 (make Marketing Team blog).

C. GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/ 

Action:
  • Tasks are moving and being updated on this tool, and you can start following and interacting with them there. 
  • Thanks to everyone who came to the introductory session to GitHub. 
  • Sessions on how to use this tool and to help those writing the how to material/wiki are being planned. The next session will be on 27 October 2021, 17:15 UTC [Apologies, this will be rescheduled in November due to feedback with the clash with school holidays and in the week of changes with daylight saving. A new poll for a replacement date will be shared.]
  • Let us know if you would like to be involved with the wiki writing we are doing to help contributors.
  • You don’t have to be a developer to get involved. So please volunteer. 
  • We have roles for developers too.

4. Updates relating to other Make Teams

A. CoreCore Core is the set of software required to run WordPress. The Core Development Team builds WordPress. (including releases, FSE, GutenbergGutenberg The Gutenberg project is the new Editor Interface for WordPress. The editor improves the process and experience of creating new content, making writing rich content much simpler. It uses ‘blocks’ to add richness rather than shortcodes, custom HTML etc. https://wordpress.org/gutenberg/, Test)

Update via: @annezazu, @webcommsat

For awareness:

B. Community

Update via: @harishanker, @EidolonNight

4c) Documentation

  • There is a new workflow for reporting issues, using a GitHub Repository. 
  • You can get more details in the announcement. 
  • We hope to do a collaboration session on this with Documentation, in response to requests from new contributors. 
Action:
  • If you are interested in helping set up this collaboration, please let the team know in the main #marketing channel in Slack.

4d) Polyglot-related marketing  

Update via: @erica, @webcommsat

Action:

4e) Training team updates for marcomms

Update via: @azhiyadev

5. Collaboration / Discussion

Facilitators/ support to new contributors: @lmurillom, @vimes1984, @webcommsat, @yvettesonneveld, @nalininonstopnewsuk, @meher

Tasks: Reaching extenders: test PHPPHP PHP (recursive acronym for PHP: Hypertext Preprocessor) is a widely-used open source general-purpose scripting language that is especially suited for web development and can be embedded into HTML. http://php.net/manual/en/intro-whatis.php. changes. Thanks to @vimes1984 @webcommsat and @marybaum for preparing this collaboration. We will be discussing how to best help extenders make their test suites compatible with the modernization of the WordPress Core PHP Test Suites and drafting potential communications/ social copy.  

The link to the document can be found in this slack thread.

Information shared by @vimes1984:

  • a “unit test” is what developers use to test there codes in an automated way
  • an “extender” broadly speaking refers to people who extend WordPress functionality by developing plugins / themes
  • to collaborate you need to go to the doc and remove “DELETE THIS TEXT AND FILL IN THIS CELL WITH YOUR IDEA” then put in how you would encourage an extender to unit test OR adopt news standards 
Action:

6) Any other Marketing Team Business

6a) People of WordPress

Action:
  • If anyone else who is an experienced journalist, copywriter or editor would like to be involved in this series, please get in touch with @webcommsat or reply to this thread.

6b) Social Media Promotions ( #WPTranslationDay, #OnlineWPMeetup) 

Thanks as always for following and sharing. Please engage with: 

Action: 

6c) Yoast Contributor DayContributor Day Contributor Days are standalone days, frequently held before or after WordCamps but they can also happen at any time. They are events where people get together to work on various areas of https://make.wordpress.org/ There are many teams that people can participate in, each with a different focus. https://2017.us.wordcamp.org/contributor-day/ https://make.wordpress.org/support/handbook/getting-started/getting-started-at-a-contributor-day/.

  • The Marketing and Training teams had a great session at the Yoast Contributor Day focused on Learn WordPress. 
  • Contributors assisted in preparing social media posts regarding the content on Learn WordPress, and had a great discussion on the support for SEO planning around the content on Learn WordPress.
  • Thanks to Yoast for hosting and to everyone that participated: @yvettesonneveld, @webcommsat, @courane01, @azhiyadev, @nalininonstopnewsuk, @vimes1984, @poena, Lotte Janssen, Amy Lees, Sam Alderson, Sabrina Joest. 
  • Thanks to @azhiyadev for the update and over to @yvettesonneveld for any additional recap and to schedule the follow up on the documents that were started at Yoast Contributor Day.
  • @yvettesonneveld mentioned that Yoast Core team will post a recap article, but if you want to get a feel for the vibe, take a look at this tweet.
  • Next week’s Marketing Team collaboration, 20 October 2021, will continue the social media promotions on Learn WordPress 

6d) Bug Scrub on About page / Help Page

7) Diary dates

Update via: @OGlekler 

Next Marketing Meeting

Wednesday 20 Oct 2021, 14:00 UTC – Global Marketing Team meeting in the #marketing channel on Slack.

Does your task need some time in the future agenda? Contact @meher and @webcommsat in the #marketing channel on Slack.

➤ How to get started?

We have a number of new contributors shadowing at the moment. So please do let us know if you would like some help.

If you were in the Marketing Team meeting and would like some extra help to get started to contribute to the project, contact @maedahbatool and @yvettesonneveld for information on future Contributors Onboarding events.

#learnwp, #marketing-team, #meeting-notes

Larissa Murillo 12:34 am on October 13, 2021
Tags: marketing, , , , ,   

Notes: Global Marketing meeting, 6 October 2021

If you are reading these notes on a website other than the Make WordPress Marketing blog, please contact us on the #marketing channel on SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. or via the team’s blog as we may not be aware of comments you add on other sites to be able to reply or help involve you.

1. Welcome, introduction

These summary notes focus on key items and actions from the meeting and to assist with an asynchronous contribution to the Global Marketing Team. For those unable to attend a meeting due to timezone issues please do join the discussion threads after the meeting and send your updates. 

2. Contributors

  1. Attendees Slack Thread
  2. New people and returners to the channel

3. Meeting Notes

A. Last week notes

You will find the latest notes draft in our Notes Document link in this Slack thread for review. Last week’s notes are not available as yet – can someone help cover these? 

A reminder to those who have notes pending to please finish them up as soon as possible and let @lmurillom or @meher know in the main #marketing channel when they’re done.

Rota for drafting notes: 

B. Notes group recruitment

  • Volunteer opportunity: you can contribute to notes for future meetings, please contact @lmurillom and @meher.
  • Please note that the initial draft is needed by Friday 17:00 UTC each week to help with actions and follow-ups that might be needed. 

After every meeting, we add a link to the Slack meeting at the top of the weekly agenda on the P2P2 P2 or O2 is the term people use to refer to the Make WordPress blog. It can be found at https://make.wordpress.org/. (Make Marketing Team blog).

C. GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/ 

  • We are moving tasks to this tool, and you can start following them there.  
  • Thanks to everyone who came to the introductory session to GitHub. Further sessions will be announced for October and November.  
  • Let us know if you would like to be involved with the wiki writing we are doing to help contributors.
  • You don’t have to be a developer to get involved. So please volunteer. We also have roles for developers too.

4. Updates relating to other Make Teams

A. CoreCore Core is the set of software required to run WordPress. The Core Development Team builds WordPress. (including releases, FSE, GutenbergGutenberg The Gutenberg project is the new Editor Interface for WordPress. The editor improves the process and experience of creating new content, making writing rich content much simpler. It uses ‘blocks’ to add richness rather than shortcodes, custom HTML etc. https://wordpress.org/gutenberg/, Test)

Update sent from: @annezazu, @hellofromtonya

  • Test Team: We need to help extenders get their test suites compatible with the modernization of the WordPress Core PHPPHP PHP (recursive acronym for PHP: Hypertext Preprocessor) is a widely-used open source general-purpose scripting language that is especially suited for web development and can be embedded into HTML. http://php.net/manual/en/intro-whatis.php. Test Suites. Why?: The WordPress Core PHP Test Suites have been modernized to the latest PHPUnit versions. There are  impacts to extenders who run their pluginPlugin A plugin is a piece of software containing a group of functions that can be added to a WordPress website. They can extend functionality or add new features to your WordPress websites. WordPress plugins are written in the PHP programming language and integrate seamlessly with WordPress. These can be free in the WordPress.org Plugin Directory https://wordpress.org/plugins/ or can be cost-based plugin from a third-party/theme integration tests on core’s test framework. What the changes mean and step-by-step instructions are available at: Changes to the WordPress Core PHP Test Suite (27 September 2021).  
  • @marybaum helped facilitate this during the meeting to help those unfamiliar with this area of testing.  how can we help extenders find out about this including drafting social media copy. 
  • Volunteer opportunity: help facilitate ideas on this.

B. Community

  • The Month in WordPress for September 2021 is out and thanks to everyone who contributed from the Community, Marketing and other Teams!  
  • MeetupMeetup All local/regional gatherings that are officially a part of the WordPress world but are not WordCamps are organized through https://www.meetup.com/. A meetup is typically a chance for local WordPress users to get together and share new ideas and seek help from one another. Searching for ‘WordPress’ on meetup.com will help you find options in your area. newsletter – next deadline for marketing to assist in contributing and editing, 11 October 2021. Action: awaiting the draft document from Community 
  • Read the Updated Guidelines for in-person WordCamps

C. Documentation Team updates

  • New workflow for reporting issues, using a new GitHub Repository.
  • Future action: We hope to do a collaboration session on this with documentation, in response to requests from new contributors. Thank you for the suggestions from last week. Volunteer opportunity: could you help set up this collaboration

D. Polyglot-related marketing

Update via: @evarlese, @webcommsat, @EidolonNight 

D. Training team and LearnWP

Update sent from: @courane01

The Training team are highlighting requests for feedback, wordsmithing, and elevating/amplifying content:

5. Collaboration/Discussion

Facilitators/ support to new contributors: @marybaum, @webcommsat, @yvettesonneveld, @nalininonstopnewsuk, @meher

Tasks: 

  1. Proposal for ensuring high quality video contributions to LearnWP. We began work on this task last week and have had some valuable feedback regarding tips to improve your video recording, minimum standard of video quality, and more. The discussion continued in the meeting and rest of the week in the same document. [Update post-meeting: volunteer opportunity – Training requested assistance to summarize this for the P2 blog. A new version of the Google document (without email addresses) will need to be created to link from the summary]
    Action: You can add new comments into the working document (link in this Slack thread) for ensuring high quality video contributions to LearnWP. 
  2. Marketing and Training Team collaboration on wording following the Learn WordPress Needs Assessment. 
    1. From the learner’s perspective, what on LearnWP could help people in achieving their personal learning goals? Think about how the UXUX UX is an acronym for User Experience - the way the user uses the UI. Think ‘what they are doing’ and less about how they do it. and functionality can assist in this.
    2. From the perspective of employers, hiring individuals and the wider WordPress Community. Consider the vision for site redesign provided by the audit company. Please add any further comments. Suggestions from previous weeks have been sent to the team.
    3. Action/ contribution opportunity: continue adding to the working document (link in this slack thread) on the Learn WordPress Needs Assessment. 
  1. Reaching extenders: test PHP changes. We will be drafting social copy as well as discussing how to best help extenders find out about making their test suites compatible with the modernization of the WordPress Core PHP Test Suites.
    [Contribution opportunity: this collaboration will be continued on 13 October]
    1. Add questions, comments and contribute to the discussion in the working document for Reaching extenders: test PHP changes.

6. Any other Marketing Team business

  1. Social Media Promotions  (#WPDiversity, #WPTranslationDay, #OnlineWPMeetup)

Update from: @lmurillom 

Actions:

  1. Onboarding Videos 
  • No update on new translations.

Action/ volunteer opportunity: 

  • Volunteers needed to help work on edits needed due to change on Slack.
  1. People of WordPress

Update from: @webcommsat, @meher, @nalininonstopnewsuk

Action/ Volunteer opportunity:

  • Would you like to volunteer to help with the series? This suits people with editorial and article writing experience, or who can help with editing graphics.

  1. Yoast Contributor DayContributor Day Contributor Days are standalone days, frequently held before or after WordCamps but they can also happen at any time. They are events where people get together to work on various areas of https://make.wordpress.org/ There are many teams that people can participate in, each with a different focus. https://2017.us.wordcamp.org/contributor-day/ https://make.wordpress.org/support/handbook/getting-started/getting-started-at-a-contributor-day/.

Update from: @courane01, @yvettesonneveld, @webcommsat

  • Yoast is organizing a Contributor day this Friday, 8 October 2021 at 8.00am UTC.
  • Marketing, Training, Yoast and any contributors interested will be working on social media posts for the content live on Learn WordPress already, as well as helping to create the workflow when new material publishes.
  • We are preparing the collaboration documents which will be used at Yoast Contributor Day and will update the GitHub tasks. 
  • If you’d like to participate on Friday, please contact @yvettesonneveld. 

7. Diary dates

Upcoming Diary Dates are in this dedicated post. 

  • There is a public WordPress Marketing Team calendar you can also subscribe to.
  • If you are using Microsoft Outlook, follow this guide to embed Team’s Calendar in your own 
  • For October 2021, the next coffee break is scheduled on 14 October 2021 at 18.30 UTC and will be facilitated by @yvettesonneveld pluse one additional facilitator.

#marketing-team, #meeting-notes