Subgroup Goals

Marketing WordPress to End-Users: this subgroup focuses on marketing to end-users of WordPress: Site Owners, Small Business owners, and Content creators / bloggers / contributors. Information is more focused on the usability of the software, Features and integrations which will help them self-manage their websites, and information comparing WordPress to other website solution. (Read about the other marketing subgroups in The Four Horsemen of WordPress.org Marketing)

This Week’s Meeting:

Slack Timestamp

@vishalmukadam took notes.

@mcdwayne says GutenbergGutenberg The Gutenberg project is the new Editor Interface for WordPress. The editor improves the process and experience of creating new content, making writing rich content much simpler. It uses ‘blocks’ to add richness rather than shortcodes, custom HTML etc. https://wordpress.org/gutenberg/ stuff can be interesting for “Marketing to End Users Subgroup.”

Or updating codex can be thing which we can decide.

@bridgetwillard says we can take suggestions

We decided to updated codex docs so a Trello card was created.

@jasonsiegel pointed that codex is missing “Why Use WordPress?” page.

@mcdwane created TrelloTrello Project management system using the concepts of boards and cards to organize tasks in a sane way. This is what the make.wordpress.com/marketing team uses for example: https://trello.com/b/8UGHVBu8/wp-marketing. card (“Why Use WordPress” for a website or a blog).

@jasonsiegel added outline on the on google docs.

@kenshino stated codex system will stay but most articles will get redirected to a new system that is being built. And they are not making an effort to update Codex anymore with new user-based articles so updating user docs makes sense.

Attended by @bridgetwillard @mcdwayne @vishalmukadam @adpqwertyzi @jasonsiegel @re_enter_rupok @kenshino

#marketing-to-end-users