The Marketing team promotes WordPress to current and future users and contributors. We create and amplify campaigns to support the growth of the WordPress project.
If you are reading these notes on a website other than the Make WordPress Marketing blog, please contact us on the #marketing channel on SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. or via the team’s blog as we may not be aware of comments you add on other sites to be able to reply or help involve you.
Link to the start of the meeting on Marketing Slack to help with async contributions.
1. Welcome and introduction
These summary notes focus on key items and actions from the meeting and assist with an asynchronous contribution to the Global Marketing Team. For those unable to attend a meeting due to timezone issues please do join the discussion threads after the meeting and send your updates.
- The meeting discussions on the Marketing team on Slack can be found at this Slack thread
- Meeting Agenda
- Meeting facilitated by Team Reps: @nalininonstopnewsuk @lmurillom @EidolonNight
- Meeting notes: Draft @ugyensupport; Editor/ Review @nalininonstopnewsuk
- For those new to the team, the New Contributor Orientation section of the Handbook can be a good place to start.
2. Getting to know the team and help to take part
- Meeting attendees: participants can be viewed in this Slack Thread
- Social question of the week: “What was the first art or creative hobby you had as a child, and do you still do that art form or creative hobby today?” View participants’ responses via this Slack thread.
3. Notes and volunteer opportunities
Notetakers for coming weeks – you can join our group of contributors taking part in producing notes by volunteering when you see a call for note-takers during our meetings or adding your name to the weekly GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/ card.
We are always looking for contributors to open the virtual coffee shop for the bi-weekly coffee break. Check out the GitHub card and add your name to the list!
4. Project Updates
4a) GitHub links
Updates via @nalininonstopnewsuk
- You can find our central GitHub repository and task board at this link: Marketing Tasks GitHub board.
- If a post is published relating to a task, please add the published link and indicate if the task can be closed. Thanks.
- Thank you to the contributors who are working on fixes / feedback on GitHub betaBeta A pre-release of software that is given out to a large group of users to trial under real conditions. Beta versions have gone through alpha testing in-house and are generally fairly close in look, feel and function to the final product; however, design changes often occur as part of the process. features we use and liaising with other teams on this.
- If you would like specific assistance on using GitHub, please reply in this thread. We have contributors who have been providing small group and one to one support on this.
- You can get involved with the next meeting planning on this GitHub card for the meeting on May 4 2022. This is now one combined location for preparation, links for the weekly meeting and items for that week.
4b) Documentation sprint
Updates via @lmurillom
- Props to @EidolonNight @SantanaInniss @rmartinezduque and @webcommsat worked on several Marketing Handbook items last Friday, including a new guide for Coffee Breaks. If you would like to contribute to the May 2022 session, additional details are in this GitHub issue.
4c) Forthcoming WordPress Releases and FSE
WordPress 6.0 is the next major releaseMajor Release A set of releases or versions having the same major version number may be collectively referred to as “X.Y” -- for example version 5.2.x to refer to versions 5.2, 5.2.1, and all other versions in the 5.2. (five dot two dot) branch of that software. Major Releases often are the introduction of new major features and functionality. and is expected on May 24, 2022
- WordPress 6.0 Beta 3 was released and the next release will be RC1 on May 3, 2022. Lots of people coming to test including from marketing. For further details on upcoming WordPress 6.0 releases please visit WordPress 6.0 Development Cycle.
- @dansoschin: The About Page which is part of the release package, will be more-or-less finalized in copy form and design form at the end of this week. Here is the working draft note – WordPress 6.0 About Page. The purpose of this file, as currently established, is to provide a brief update of what’s in the release and provide links to resources where you can find more information.
- Status of Webfonts API for WordPress 6.0 Inclusion planned in the 6.0 release.
- Test WordPress 6.0: @webcommsat is collecting information to share with documentation, training, and coreCore Core is the set of software required to run WordPress. The Core Development Team builds WordPress. on what extra information / steps would be useful for non-devs to take part in this kind of testing. Please share any feedback you have on the existing testing information and what info/ screenshots would be helpful with her (Slack: abhanonstopnewsuk) and @marybaum
- @webcommsat: There is a lot of cross-team work going on for 6.0, including relating to documentation. If you are interested in writing end user documentation and Learn WP materials, please get in touch. There is joint working going on in this area and you are welcome to get involved.
4d) Newsletters, Campaigns and events updates
Updates via @lmurillom
- #GrowYourWP campaign – the GitHub card has an update from April 18 and a discussion on translating the campaign in the longer term. Thanks to @jpantani
- Month in WordPress newsletter – @rmartinezduque will share an update later in the week. The next edition of Month in WordPress aims to be published next Thursday May 5, 2022. If anyone has any Make Team updates they would like to see featured regarding Month in WordPress, please feel free to add them to this GitHub card or share them in the Make Marketing Slack channel and pingPing The act of sending a very small amount of data to an end point. Ping is used in computer science to illicit a response from a target server to test it’s connection. Ping is also a term used by Slack users to @ someone or send them a direct message (DM). Users might say something along the lines of “Ping me when the meeting starts.” @rmartinezduque for awareness by Tuesday May 3 2022. The draft will be added to the GitHub card and shared on this channel prior to publication.
- The Polyglots Newsletter for April 2022 is out! Please read, share and sign up for their updates.
4e) WPDiversity items for awareness
Updates via @nalininonstopnewsuk
- WP Diversity APAC meetings to start from May 12, 2022. @jillbinder and @devinmaeztri asked to help spread the word about this exciting new development. Meetups and WordCamps looking for speakers can share in the diversity-speaker-support channel on the Making WordPress Slack the kind of topics being requested and dates, if available. The channel is to support a diverse roster of speakers at official WordPress events (meetups and WordCamps)
- @santanainniss is starting as the contact person for social posts on WP Diversity
4f) Social media status
- We continue to ask that new contributors help with: WordPress.org Social Media Amplification.
- The following is our latest list of campaigns, their hashtags, and the latest primary points of contact if you have questions.
- WordPress Features/Release (#WordPress) – @dansoschin and @lstein working with the Release squad
- Ad hoc updates from WordPress.org/news – @bjmcsherry
- Learn WordPress (#LearnWP) – @DanSoschin along with the Training Team
- WP Diversity (#WPDiversity) – @SantanaInniss along with @jillbinder and the WP Diversity working group
- Openverse (#Openverse) – @rmartinezduque along with the Openverse team
- Photo Directory (#WPPhotos) – @rmartinezduque
- Grow Your Story (#GrowYourStoryWP) – @jpantani along with Design
- WP Briefing podcast (#WPBriefing) – @SantanaInniss
- Thanks to @bjmcsherry for updating Stats – Performance: Our audience across all networks grew by 750 followers last week. That brings our total audience to 2,037,922 followers.
Excellent engagement overall with many of our campaigns including the ‘WordPress 6.0 Beta 2 news announcement, and ‘WP Briefing’ posts in some of our best examples throughout the week.
- Impressions: 1,483,914
- Engagements: 5,327
- Link clicks: 1,489
- Messages received: 35
5) Diary dates
Updates via @lmurillom
- Coffee break on Thursday May 4, 2022 at 18:30/ 6.30pm UTC will be facilitated by @MegPhillips91. This bi-weekly social hour is held by the Make Marketing team for all WordPress Marketing contributors, and occasional guests. Stop by and meet some of the friendly faces marketing WordPress.
- Follow this Google Calendar with meetings, collaborations, and social activities. We also list important dates in this Forthcoming Diary Dates post.
- @nalininonstopnewsuk: Contributor events
- If you know of any other WordCampWordCamp WordCamps are casual, locally-organized conferences covering everything related to WordPress. They're one of the places where the WordPress community comes together to teach one another what they’ve learned throughout the year and share the joy. Learn more. contributor events which you may be interested in having a marketing table or you are attending, please share – you can add them in the comments on this post.
- If you are intending to go to WordCamp Europe’s Contributor DayContributor Day Contributor Days are standalone days, frequently held before or after WordCamps but they can also happen at any time. They are events where people get together to work on various areas of https://make.wordpress.org/ There are many teams that people can participate in, each with a different focus. https://2017.us.wordcamp.org/contributor-day/ https://make.wordpress.org/support/handbook/getting-started/getting-started-at-a-contributor-day/. on June 2, 2022, please let @jpantani know in this Slack thread.
6) Open Floor
Updates via @eidolonnight
- @rmartinezduque wanted to share a few updates regarding the promotion of the new Pinterest and Wolfram embeds in 5.9.
- The HelpHub article on the new Pinterest embed blockBlock Block is the abstract term used to describe units of markup that, composed together, form the content or layout of a webpage using the WordPress editor. The idea combines concepts of what in the past may have achieved with shortcodes, custom HTML, and embed discovery into a single consistent API and user experience. is now published.
- Today and in the coming weeks we will be sharing a few posts about the Pinterest embeds in WordPress’ social platforms. Liking and sharing them will be a great way to help spread the word!
- The HelpHub article on the Wolfram embed is on track but has not been published yet.