Title: Make WordPress.org Marketing – Page 3 – Welcome to the official blog of the marketing team for the WordPress open source project. --- [ ](https://profiles.wordpress.org/sereedmedia/) [Sé Reed](https://profiles.wordpress.org/sereedmedia/) 12:09 am _on_ July 10, 2023 Tags: [Marketing Team ( 185 )](https://make.wordpress.org/marketing/tag/marketing-team/), [Meeting Notes ( 116 )](https://make.wordpress.org/marketing/tag/meeting-notes/) # 󠀁[Notes: Global Marketing Team meeting, 4 July 2023](https://make.wordpress.org/marketing/2023/07/10/notes-global-marketing-team-meeting-4-july-2023/)󠁿 Please add any comments on the related [Marketing Tasks GitHub](https://github.com/orgs/WordPress/projects/21) issue or in the [#marketing](https://wordpress.slack.com/archives/C0GKJ7TFA) channel on the Make WordPress SlackSlack Slack is a Collaborative Group Chat Platform [https://slack.com/](https://slack.com/). The WordPress community has its own Slack Channel at [https://make.wordpress.org/chat/](https://make.wordpress.org/chat/). * This meeting was organized on GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged by the repository owner. [https://github.com/](https://github.com/) card[ ](https://github.com/WordPress/Marketing-Team/issues/236)[#247](https://github.com/WordPress/Marketing-Team/issues/246) - Leading the meeting: [@robinwpdeveloper](https://profiles.wordpress.org/robinwpdeveloper/) - Taking notes: [@sereedmedia](https://profiles.wordpress.org/sereedmedia/) - [Link to meeting start in Slack ](https://wordpress.slack.com/archives/C0GKJ7TFA/p1688482875641539) * Attendance - 13 contributors - [Link to attendance thread in Slack](https://wordpress.slack.com/archives/C0GKJ7TFA/p1687878165460239) ## **Team News** * WCUS is coming up on Thursday, 24 August. Will you be attending? - [@eidolonnight](https://profiles.wordpress.org/eidolonnight/), [@ngreennc](https://profiles.wordpress.org/ngreennc/), [@ninianepress](https://profiles.wordpress.org/ninianepress/), [@courane01](https://profiles.wordpress.org/courane01/), [@sereedmedia](https://profiles.wordpress.org/sereedmedia/), [@wpfiddlybits](https://profiles.wordpress.org/wpfiddlybits/) - Team reps [@ngreennc](https://profiles.wordpress.org/ngreennc/) and [@sereedmedia](https://profiles.wordpress.org/sereedmedia/) will be in attendance at Contributor DayContributor Day Contributor Days are standalone days, frequently held before or after WordCamps but they can also happen at any time. They are events where people get together to work on various areas of [https://make.wordpress.org/](https://make.wordpress.org/) There are many teams that people can participate in, each with a different focus. [https://make.wordpress.org/support/handbook/getting-started/getting-started-at-a-contributor-day/](https://make.wordpress.org/support/handbook/getting-started/getting-started-at-a-contributor-day/) to lead the table - Upcoming WordCamps that may have Contributor Days: * 2023-08-24, WordCampWordCamp WordCamps are casual, locally-organized conferences covering everything related to WordPress. They're one of the places where the WordPress community comes together to teach one another what they’ve learned throughout the year and share the joy. [Learn more](https://central.wordcamp.org/about/). US, National Harbor, Maryland (USA). * 2023-09-07, WordCamp Netherlands, Arnhem (Netherlands) * 2023-09-09, WordCamp Malaysia, Kuala Lumpur (Malaysia) * 2023-09-14, WordCamp Finland, Tampere (Finland). * 2023-10-19, WordCamp Germany, Gerolstein (Germany) * The next Coffee and Collaboration session will be on Thursday, 13 July, 2023 at 18:30 UTC. - If no other topics come up, we will look at and discuss open GitHub issues. ### WordPress Publications * News: WPBriefing: [Episode 59: A Polyglot’s WordPress](https://wordpress.org/news/2023/07/episode-59-a-polyglots-wordpress/) * People of WordPress: [Allison Dye](https://wordpress.org/news/2023/06/people-of-wordpress-allison-dye/) * Project: [WordPress 6.3 Beta 3](https://wordpress.org/news/2023/07/wordpress-6-3-beta-3/) ### WordPress.orgWordPress.org The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. 󠀁[https://wordpress.org/](https://wordpress.org/)󠁿 social media updates * Social Media stats - This was a good week for WordPress dotorg. We improved on all metrics with a busier week, which was also tied into the release of WP 6.3 BetaBeta A pre- release of software that is given out to a large group of users to trial under real conditions. Beta versions have gone through alpha testing in-house and are generally fairly close in look, feel and function to the final product; however, design changes often occur as part of the process. 2. Several campaigns were able to improve on performances as well which was great to see as the community was more active this week. Our net-new followers improved by almost 4%, with 775 new community members added. We still had some losses with Twitter, but a reduced number (-53) helped keep the overall numbers higher. More impressive is that while impressions did rise, we actually saw engagements increase at a higher rate (**1,405** total) which helped our engagement rate hit 2%, which is a great number to see. - The overall performance was strong from a campaign perspective. During the week, several campaigns performed well, but this week belonged to the WP 6.3 release of Beta 2 with the top 3 top performing campaigns. This campaign drove high engagement and, most importantly, click engagement to the website, including** 1,986** clicks in just 4 posts. - Here is a look at the numbers for the week: * **Impressions: **190,247 * **Engagements:** 4,063 * **Link clicks:** 1,405 * **Engagement Rate:** 2.0% ## **GitHub Issues** ### New Issues * No new issues ### Open Issues * **Marketing Team management** - Amplification request form [#140](https://github.com/WordPress/Marketing-Team/issues/140) * Open pull request to modify this form. Has been reviewed by [@robinwpdeveloper](https://profiles.wordpress.org/robinwpdeveloper/). * **Project marketing** - Showcase Guidelines and Content Moderation [#221](https://github.com/WordPress/Marketing-Team/issues/221) * This particular issue may be approaching “last call” status being discussed. - People of WordPress: Allison D [#234](https://github.com/WordPress/Marketing-Team/issues/234) * Let’s add People of WordPress (POWP) tickets to the cycle of amplification once we finalize the process. * Should be a separate process from main POWP GitHub issue, amplification request made when the GitHub tickets to build them are completed. * We need to explain OR have GitHub card or post that explains the Amplification process * Some POWP are missing from Twitter, the issues were likely with Jetpack not posting to Twitter * Amplification tool has the potential to be an extremely valuable tool to get the word out ### Closing Soon * None ### Recently Closed * Facilitate Make Team Coffee Break [#23](https://github.com/WordPress/Marketing-Team/issues/23) - Can we call some attention to this and maybe schedule some facilitators? - Agree with suggestion to close this ticket - Right now the session is mostly being hosted by Team Reps. We can continue to slowly build out this program. - There is a difference between hosting the session technically (with a Zoom or Meet account) and facilitating the session in terms of collaboration. Currently, facilitation is being done on a topic basis. ### Open Floor * From [@sereedmedia](https://profiles.wordpress.org/sereedmedia/): We’ve moved the Contributor Tool into the wpmarketingteam repo and are working through its coding issues. Being discussed in this thread for reference: https://wordpress. slack.com/archives/C0GKJ7TFA/p1688408031044499 * From [@chaion07](https://profiles.wordpress.org/chaion07/): Can someone please guide me on how I can be contributing to marketing in a more frequent basis? - Look through GitHub issues listed for topics in line with your interests, and tag team reps with questions * From [@sereedmedia](https://profiles.wordpress.org/sereedmedia/): Commercial promotion is not a part of the Make Marketing Team’s purview and we do not promote businesses or brands in this channel. **_Please post only [WordPress.org](http://WordPress.org) and [Make.WordPress.org](http://Make.WordPress.org) content._** ## Next Steps **Our next meeting is 11 July, 2023 at 15:00 UTC.** * Marketing Team meeting and weekly planning [#252](https://github.com/WordPress/Marketing-Team/issues/252) _Note: This post is backdated to the correct Notes posting date of July 10, 2023. Was published on August 14, 2023. – SR_ [#marketing-team](https://make.wordpress.org/marketing/tag/marketing-team/), [#meeting-notes](https://make.wordpress.org/marketing/tag/meeting-notes/) * [To-do](https://make.wordpress.org/marketing/page/3/?replies=none&output_format=md#) [ ](https://profiles.wordpress.org/sereedmedia/) [Sé Reed](https://profiles.wordpress.org/sereedmedia/) 11:11 pm _on_ July 3, 2023 Tags: [Marketing Team ( 185 )](https://make.wordpress.org/marketing/tag/marketing-team/), [Meeting Notes ( 116 )](https://make.wordpress.org/marketing/tag/meeting-notes/), [team-reps ( 12 )](https://make.wordpress.org/marketing/tag/team-reps/)    # 󠀁[Notes: Global Marketing Team meeting, 27 June 2023](https://make.wordpress.org/marketing/2023/07/03/notes-global-marketing-team-meeting-27-june-2023/)󠁿 Please add any comments on the related [Marketing Tasks GitHub](https://github.com/orgs/WordPress/projects/21) issue or in the [#marketing](https://wordpress.slack.com/archives/C0GKJ7TFA) channel on the Make WordPress SlackSlack Slack is a Collaborative Group Chat Platform [https://slack.com/](https://slack.com/). The WordPress community has its own Slack Channel at [https://make.wordpress.org/chat/](https://make.wordpress.org/chat/). * This meeting was organized on GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged by the repository owner. [https://github.com/](https://github.com/) card[ ](https://github.com/WordPress/Marketing-Team/issues/236)[#246](https://github.com/WordPress/Marketing-Team/issues/246) - Leading the meeting: [@robinwpdeveloper](https://profiles.wordpress.org/robinwpdeveloper/) - Taking notes: [@sereedmedia](https://profiles.wordpress.org/sereedmedia/) - [Link to meeting start in Slack ](https://wordpress.slack.com/archives/C0GKJ7TFA/p1687878102352169) * Attendance: - 10 contributors - [Link to attendance thread in Slack](https://wordpress.slack.com/archives/C0GKJ7TFA/p1687878165460239) ## **Team News** * Team RepTeam Rep A Team Rep is a person who represents the Make WordPress team to the rest of the project, make sure issues are raised and addressed as needed, and coordinates cross-team efforts. Santana will not be returning from her leave of absence. * There is not a formal process established for taking over Team Rep duties, so remaining Team Reps Robin and Sé are appointing Nayasha Green [@ngreennc](https://profiles.wordpress.org/ngreennc/) as Interim Team Rep to finish out the 2023 Team Rep term - Nyasha will be attending the Community Summit as a Marketing team member in August - We are announcing here for comments/feedback, and will officially approve and announce in a blog post * WCEU recap will be delayed while folks take some time off. * There is a proposal for a new name/focus for the Coffee Breaks. Proposed name: Coffee and Collaboration Session. Please provide your thoughts. - Next session topic suggestion: the Learning Pathways project ### WordPress Publications * News: [Episode 58: A New Wave for WordPress Events](https://wordpress.org/news/2023/06/episode-58-a-new-wave-for-wordpress-events/) * Project: [Launch your WordPress Contributor Journey through the Mentorship Program Pilot](https://make.wordpress.org/project/2023/06/23/launch-your-wordpress-contributor-journey-through-the-mentorship-program-pilot/) * MetaMeta Meta is a term that refers to the inside workings of a group. For us, this is the team that works on internal WordPress sites like WordCamp Central and Make WordPress.: [Make Team Dashboards](https://make.wordpress.org/meta/2023/06/20/make-team-dashboards) ### WordPress.orgWordPress.org The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. 󠀁[https://wordpress.org/](https://wordpress.org/)󠁿 social media updates * Social Media stats - This was a slower week for WordPress this week as we expected to see. With the heightened weeks of WP20 and WCEU behind us, the impressions and engagements did go down as we ran fewer campaigns. However, when looking at the engagement rate as a percentage (running at a solid 1.9%), we actually ran similar numbers, which means that the audience was still heavily invested in what we were publishing and providing. This is important as we had targeted this metric for the year and want to see consistency with our work being consumed in the ways that our audience is typically engaged with us. - The overall performance was strong from a campaign perspective. During the week, several campaigns performed well, with the top 2 (in three places) being the Learn and WP Briefing campaigns. Each of these campaigns drove high engagement and, most importantly, click engagement to the website, including 381 clicks alone in just 3 posts. This is broken down more in the upcoming Top Performers by Engagement section. - Here is a look at the numbers for the week: * **Impressions: **140,448 * **Engagements:** 2,936 * **Link clicks:** 667 * **Engagement Rate:** 1.9% ## **GitHub Issues** ### New Issues * Help Training Team develop a strategic marketing plan for promoting Learn WordPress learning pathways amplify Community cross-team promotion Training [#249](https://github.com/WordPress/Marketing-Team/issues/249) - We have been requested to MAKE A STRATEGIC MARKETING PLAN * Promote the [#feature-notifications](https://wordpress.slack.com/archives/C2K1C71FE) team’s Notification survey [#248](https://github.com/WordPress/Marketing-Team/issues/248) - Is this a chance for us to test the Amplification request form or implement the three step process we discussed at the last collaboration session? ### Open Issues * **Marketing Team management** - Amplification request form [#140](https://github.com/WordPress/Marketing-Team/issues/140) * A pull request has been submitted with form edits to update the process per our collaboration discussion, and the diagram/process posted [here](https://github.com/WordPress/Marketing-Team/issues/140#issuecomment-1593807993) * **Cross-team collaboration** - WPPhotos campaign and the different ways to contribute [#178](https://github.com/WordPress/Marketing-Team/issues/178) AND Capturing Marketing Photos for the WordPress Photo Directory [#189](https://github.com/WordPress/Marketing-Team/issues/189) * May have a “leaky funnel” when it comes to acquiring new contributors here. The Photos directory is not currently optimized for photographers. Our Photo profiles contain only other photos we have submitted. Visitors need to make an extra click to get to our full WordPress.org profiles. In an ecosystem that prides itself in how WordPress allows you to own your work and not be locked into a walled garden, the current user experience puts a lot of distance between photographers and their work. We can market the Photos directory all we want, but if there’s no reason for photographers to stick around and contribute then our efforts are all for naught. * - Help create a plan for short form video on Tik Tok [#114](https://github.com/WordPress/Marketing-Team/issues/114) AND Develop shortform video content and related copy with Learn Team [#187](https://github.com/WordPress/Marketing-Team/issues/187) * We need to pull a summary of this together and then close these because creating and incorporating short form video is going to be part of the Learn redesign - Promote Helping to Documentation team with Mobile Apps docs [#219](https://github.com/WordPress/Marketing-Team/issues/219) * this is CRUCIAL, and a primary reason that the Mobile App promo isn’t happening in 6.3. * **Project marketing** - Get involved or Contribute tab for the About page — structure and the content [#217](https://github.com/WordPress/Marketing-Team/issues/217) * This is a 6.3 blessed task! * This was an active, working thread: Text was drafted, edited and worked on actively by multiple Marketing team contributors in the [meeting thread](https://wordpress.slack.com/archives/C0GKJ7TFA/p1687879887563619) and encompassed multiple rewrites on [this doc](https://docs.google.com/document/d/1F2-75YqtZ2-15DWiNEc0Q6XYg0d-KS7tBFZlpkATbyk/edit?disco=AAAAxGiuVaM) ### Closing Soon * No notes ### Recently Closed * None ### Open Floor * From [@oglekler](https://profiles.wordpress.org/oglekler/): I think we need to chat on Zoom next coffee break to discuss plans etc… to create some big picture…( particularly on 6.3) Our next meeting is 04 July, 2023 at 15:00 UTC. ### Next Steps * Marketing Team meeting and weekly planning [#247](https://github.com/WordPress/Marketing-Team/issues/247%20() _Note: This post is backdated to the correct Notes posting date of July 03, 2023. Was published on July 31, 2023. – SR_ [#marketing-team](https://make.wordpress.org/marketing/tag/marketing-team/), [#meeting-notes](https://make.wordpress.org/marketing/tag/meeting-notes/), [#team-reps](https://make.wordpress.org/marketing/tag/team-reps/) * [To-do](https://make.wordpress.org/marketing/page/3/?replies=none&output_format=md#) [ ](https://profiles.wordpress.org/sereedmedia/) [Sé Reed](https://profiles.wordpress.org/sereedmedia/) 8:34 am _on_ June 19, 2023 Tags: [Marketing Team ( 185 )](https://make.wordpress.org/marketing/tag/marketing-team/), [Meeting Notes ( 116 )](https://make.wordpress.org/marketing/tag/meeting-notes/), [meta ( 2 )](https://make.wordpress.org/marketing/tag/meta/), [WCEU ( 9 )](https://make.wordpress.org/marketing/tag/wceu/), [WP20 ( 50 )](https://make.wordpress.org/marketing/tag/wp20/), [WPPhotos ( 41 )](https://make.wordpress.org/marketing/tag/wpphotos/) # 󠀁[Notes: Global Marketing Team meeting, 13 June 2023](https://make.wordpress.org/marketing/2023/06/19/notes-global-marketing-team-meeting-13-june-2023/)󠁿 Please add any comments on the related [Marketing Tasks GitHub](https://github.com/orgs/WordPress/projects/21) issue or in the [#marketing](https://wordpress.slack.com/archives/C0GKJ7TFA) channel on the Make WordPress SlackSlack Slack is a Collaborative Group Chat Platform [https://slack.com/](https://slack.com/). The WordPress community has its own Slack Channel at [https://make.wordpress.org/chat/](https://make.wordpress.org/chat/). * This meeting was organized on GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged by the repository owner. [https://github.com/](https://github.com/) card[ ](https://github.com/WordPress/Marketing-Team/issues/236)[#242](https://github.com/WordPress/Marketing-Team/issues/2566) - Leading the meeting: [@robinwpdeveloper](https://profiles.wordpress.org/robinwpdeveloper/) - Taking notes: [@sereedmedia](https://profiles.wordpress.org/sereedmedia/)  - [Link to meeting start in Slack ](https://wordpress.slack.com/archives/C0GKJ7TFA/p1686668415767579) * Attendance: - 11 contributors - [Link to attendance thread in Slack](https://wordpress.slack.com/archives/C0GKJ7TFA/p1686063792111609) ## **Team News** * [@sereedmedia](https://profiles.wordpress.org/sereedmedia/) [@laurlittle](https://profiles.wordpress.org/laurlittle/) and [@meher](https://profiles.wordpress.org/meher/) will be co-leading the Marcomms team for the 6.4 WordPress Release Squad. * Team RepTeam Rep A Team Rep is a person who represents the Make WordPress team to the rest of the project, make sure issues are raised and addressed as needed, and coordinates cross-team efforts. [@santanainniss](https://profiles.wordpress.org/santanainniss/) is still out on leave. * WordCampWordCamp WordCamps are casual, locally-organized conferences covering everything related to WordPress. They're one of the places where the WordPress community comes together to teach one another what they’ve learned throughout the year and share the joy. [Learn more](https://central.wordcamp.org/about/). Europe’s Contributor DayContributor Day Contributor Days are standalone days, frequently held before or after WordCamps but they can also happen at any time. They are events where people get together to work on various areas of [https://make.wordpress.org/](https://make.wordpress.org/) There are many teams that people can participate in, each with a different focus. [https://make.wordpress.org/support/handbook/getting-started/getting-started-at-a-contributor-day/](https://make.wordpress.org/support/handbook/getting-started/getting-started-at-a-contributor-day/) was a great success, and many reported it being a lot of fun. - We had 11 new people join the [#marketing](https://wordpress.slack.com/archives/C0GKJ7TFA) team Slack on the day * There may be a WordCamp coming up in Valencia. Table leads from WCEU and WCSylhet volunteered to share experience. * Yoast Contributor Day in October * Share your thoughts on the marketing team coffee breaks concept: [https://github.com/WordPress/Marketing-Team/issues/137](https://github.com/WordPress/Marketing-Team/issues/137) - [@sereedmedia](https://profiles.wordpress.org/sereedmedia/) proposed a new name for this: Coffee and Collaboration Session - The next coffee break will be on Thursday, 15 June, 2023 at 18:30 UTC. ### WordPress Publications * Project news: [Twenty Years of WordPress at WCEU](https://wordpress.org/news/2023/06/twenty-years-of-wordpress-at-wceu/) * The Month in WordPress: [May 2023](https://wordpress.org/news/2023/06/the-month-in-wordpress-may-2023/) ### WordPress.orgWordPress.org The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. 󠀁[https://wordpress.org/](https://wordpress.org/)󠁿 social media updates * WordPress Social Media Amplification #7 - @jpantanichanged the name of this task to make the language a little bit more colloquial prior to WCEU.  * Social Media stats - WordPress again had a strong week this week. Highlighted by the positivity received from the WCEU event during the past week. We’ve been able to maintain high engagement scores from the past month at levels much higher than much of the spring season or even 2023 (around 4K average engagement in 2023 which is a 100%+ improvement for DotOrg social). This is partly due to the events for WP20 and WCEU and being so close together plus a strong commitment to focus on the events online with both in days leading up to the events and same-day posts themselves. Included in this was a live posting session during the WCEU Keynote event. The largest takeaway from the week is the success of WCEU campaigns. Even Twitter which has struggled to see positive gains this year with engagement following many of the changes to the platform in recent months had a 2.0% engagement rate during the WCEU event (2.1% average for all platforms). - The overall performance was strong from a campaign perspective. However, as discussed, the WCEU campaigns, and in particular, the WCEU Keynote event took the top 3 places for the strongest performances of the week. Those top performances took place during the live posting events for the Keynote over the weekend. - Here is a look at the numbers for the week: * **Impressions: **449,732 * **Engagements:** 8,315 * **Link clicks:** 1,448 * **Engagement Rate:** 1.8% ## **GitHub Issues** ### New Issues * Revising the Enterprise page on [WordPress.org](https://wordpress.org/) [#244](https://github.com/WordPress/Marketing-Team/discussions/244)( Discussion) - Inspired partially by the old GitHub ticket #22 that we finally were able to close, but also by the (unofficial, but attended by project leadership) enterprise day the day before WCEU started. Hopefully we can get some of those good ideas into the actual project! ### Open Issues * **Marketing Team management** - Create single source of reference/FAQ for Make WordPress contributors working on GitHub [#167](https://github.com/WordPress/Marketing-Team/issues/167) * Maybe part of post-WCEU analysis [@rmartinezduque](https://profiles.wordpress.org/rmartinezduque/)@ samaldersen * - Adds marketing-specific issue templates [#213](https://github.com/WordPress/Marketing-Team/pull/213) AND Amplification request form [#140](https://github.com/WordPress/Marketing-Team/issues/140) * This issue was moved forward and committed prior to our meeting this Thursday to discuss this issue. Need to move forward with this issue in agreement as a team. * **Cross-team collaboration** - Help create a plan for short form video on Tik Tok [#114](https://github.com/WordPress/Marketing-Team/issues/114) AND Develop shortform video content and related copy with Learn Team [#187](https://github.com/WordPress/Marketing-Team/issues/187) * We need to reconnect with Learn folks to move this project forward - Create revised content for GitHub repo Contributor Day Handbook (cross-team collab) [#192](https://github.com/WordPress/Marketing-Team/issues/192) * WCEU did a lot of work in this area, so we should coordinate with some of the organizers to help make this process even smoother for the next flagship camp * **Project marketing** - GutenbergGutenberg The Gutenberg project is the new Editor Interface for WordPress. The editor improves the process and experience of creating new content, making writing rich content much simpler. It uses ‘blocks’ to add richness rather than shortcodes, custom HTML etc. [https://wordpress.org/gutenberg/](https://wordpress.org/gutenberg/) and Blogging Campaign [#199](https://github.com/WordPress/Marketing-Team/discussions/199)( Discussion) * This ticket can likely be re-activated because of the success of From Blogs to Blocks - Get involved or Contribute tab for the About page — structure and the content [#217](https://github.com/WordPress/Marketing-Team/issues/217) * [@oglekler](https://profiles.wordpress.org/oglekler/) updated the document, feedback has begun. CoreCore Core is the set of software required to run WordPress. The Core Development Team builds WordPress. team members are willing to help on contributor orientation tool. Can be ready for 6.3. * The new make.wordpress.org/contribute page was discussed in the [#meta](https://make.wordpress.org/marketing/tag/meta/) meeting last week ### Closing Soon * Facilitate Make Team Coffee Break [#23](https://github.com/WordPress/Marketing-Team/issues/23) - Need to revise this as we revise the Coffee Break purpose and content. Should this information be in the Handbook as opposed to a GitHub ticket. - What do we like about other ones and what don’t we love? - We have been actively soliciting input on the Coffee Break for 7 months in this ticket [https://github.com/WordPress/Marketing-Team/issues/137](https://github.com/WordPress/Marketing-Team/issues/137), so please add any of your ideas and thoughts there. This Facilitation ticket simply documents the facilitation process and it is no longer accurate. * Add ideas to the WP Campaigns Social Content Brainstorm doc [#191](https://github.com/WordPress/Marketing-Team/issues/191) - As we do not have an existing path for Contributor-generated content to be implemented on socials, this ticket is somewhat moot. ### Recently Closed * The Month in WordPress: May 2023 Edition [#226](https://github.com/WordPress/Marketing-Team/issues/226) ### Open Floor * From 6.3 release team: We would love to hear from you on the top 3 or so most important things/features that your team might want to highlight in release communications. We are currently working on the BetaBeta A pre-release of software that is given out to a large group of users to trial under real conditions. Beta versions have gone through alpha testing in-house and are generally fairly close in look, feel and function to the final product; however, design changes often occur as part of the process. 1 announcement now, so if we could have your input by June 16th, that would be great. * From [@sereedmedia](https://profiles.wordpress.org/sereedmedia/): Very exciting how well the WordCamp contributor days are going! Special thanks to [@rmartinezduque](https://profiles.wordpress.org/rmartinezduque/) for all the extra work she did to make [#WCEU](https://make.wordpress.org/marketing/tag/wceu/) accessible, for recruiting @samaldersen back onto the Marketing Team, and for always working transparently.  ### Next Steps Our next meeting is 20 June, 2023 at 15:00 UTC. * Marketing Team meeting and weekly planning [#245](https://github.com/WordPress/Marketing-Team/issues/245) _Note: This post is backdated to the correct Notes posting date of June 12, 2023. Was published on July 14, 2023. – S_R [#marketing-team](https://make.wordpress.org/marketing/tag/marketing-team/), [#meeting-notes](https://make.wordpress.org/marketing/tag/meeting-notes/), [#wp20](https://make.wordpress.org/marketing/tag/wp20/), [#wpphotos](https://make.wordpress.org/marketing/tag/wpphotos/) * [To-do](https://make.wordpress.org/marketing/page/3/?replies=none&output_format=md#) [ ](https://profiles.wordpress.org/sereedmedia/) [Sé Reed](https://profiles.wordpress.org/sereedmedia/) 8:45 am _on_ June 12, 2023 Tags: [Marketing Team ( 185 )](https://make.wordpress.org/marketing/tag/marketing-team/), [Meeting Notes ( 116 )](https://make.wordpress.org/marketing/tag/meeting-notes/) # 󠀁[Notes: Global Marketing Team meeting, 06 June 2023](https://make.wordpress.org/marketing/2023/06/12/notes-global-marketing-team-meeting-06-june-2023/)󠁿 Please add any comments on the related [Marketing Tasks GitHub](https://github.com/orgs/WordPress/projects/21) issue or in the [#marketing](https://wordpress.slack.com/archives/C0GKJ7TFA) channel on the Make WordPress SlackSlack Slack is a Collaborative Group Chat Platform [https://slack.com/](https://slack.com/). The WordPress community has its own Slack Channel at [https://make.wordpress.org/chat/](https://make.wordpress.org/chat/). * This meeting was organized on GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged by the repository owner. [https://github.com/](https://github.com/) card[ #236](https://github.com/WordPress/Marketing-Team/issues/236) - Leading the meeting:[@robinwpdeveloper](https://profiles.wordpress.org/robinwpdeveloper/) - Taking notes: [@sereedmedia](https://profiles.wordpress.org/sereedmedia/)  - [Link to meeting start in Slack ](https://wordpress.slack.com/archives/C0GKJ7TFA/p1686063645282729) * Attendance: - 11 contributors - [Link to attendance thread in Slack](https://wordpress.slack.com/archives/C0GKJ7TFA/p1686063792111609) ## **Team News** * Team RepTeam Rep A Team Rep is a person who represents the Make WordPress team to the rest of the project, make sure issues are raised and addressed as needed, and coordinates cross-team efforts. [@santanainniss](https://profiles.wordpress.org/santanainniss/) is still out on leave. * WCEU Contributor DayContributor Day Contributor Days are standalone days, frequently held before or after WordCamps but they can also happen at any time. They are events where people get together to work on various areas of [https://make.wordpress.org/](https://make.wordpress.org/) There are many teams that people can participate in, each with a different focus. [https://make.wordpress.org/support/handbook/getting-started/getting-started-at-a-contributor-day/](https://make.wordpress.org/support/handbook/getting-started/getting-started-at-a-contributor-day/) is 8 June, 2023 - WordCampWordCamp WordCamps are casual, locally-organized conferences covering everything related to WordPress. They're one of the places where the WordPress community comes together to teach one another what they’ve learned throughout the year and share the joy. [Learn more](https://central.wordcamp.org/about/). Europe 2023 Marketing Table Contributor Day preparation and organization [#218](https://github.com/WordPress/Marketing-Team/issues/218) - [@rmartinezduque](https://profiles.wordpress.org/rmartinezduque/) will be leading the WordCamp Europe Contributor Day table, assisted by @samaldersen * Share your thoughts on the marketing team coffee breaks concept: [https://github.com/WordPress/Marketing-Team/issues/137](https://github.com/WordPress/Marketing-Team/issues/137) - Proposed new name: Coffee and Collaboration Session - Last week’s coffee break was hosted by @eidolonnight and focused on preparing for WordCamp Europe. [@sereedmedia](https://profiles.wordpress.org/sereedmedia/) and [@jpantani](https://profiles.wordpress.org/jpantani/) attended. ### WordPress Publications * Project news:[ Episode 57: The Power of WordPress Mentorship](https://wordpress.org/news/2023/06/episode-57-the-power-of-wordpress-mentorship/) * Community news: [People of WordPress: Stefano Cassone](https://wordpress.org/news/2023/05/people-of-wordpress-stefano-cassone/) * Project news: [May’s edition of Month in WordPress](https://wordpress.org/news/2023/06/the-month-in-wordpress-may-2023/) ### WordPress.orgWordPress.org The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. 󠀁[https://wordpress.org/](https://wordpress.org/)󠁿 social media updates * Social Media stats - No stats this week ## **GitHub Issues** ### Open Issues * **Cross-team collaboration** - WPPhotos campaign and the different ways to contribute [#178](https://github.com/WordPress/Marketing-Team/issues/178) AND Capturing Marketing Photos for the WordPress Photo Directory [#189](https://github.com/WordPress/Marketing-Team/issues/189) * All WPPhotos-related tasks can be found together under the `WPPhotos` tag: [https://github.com/WordPress/Marketing-Team/labels/WPPhotos](https://github.com/WordPress/Marketing-Team/labels/WPPhotos). ### Closing Soon * WordPress for Corporate Sized Entities[ #22](https://github.com/WordPress/Marcomms-Rolling-tasks/issues/22) - Will be converted into an Enterprise page conversation at some point - from [@dansoschin](https://profiles.wordpress.org/dansoschin/): afew people have been thinking about with regard to updating copy/messaging/resources on the [wp.org](http://wp.org/) website as part of the site’s refresh. ### Next Steps Our next meeting is 13 June, 2023 at 15:00 UTC. * Marketing Team meeting and weekly planning [#242](https://github.com/WordPress/Marketing-Team/issues/242) _Note: This post is backdated to the correct Notes posting date of June 12, 2023. Was published on July 14, 2023. – S_R [#marketing-team](https://make.wordpress.org/marketing/tag/marketing-team/), [#meeting-notes](https://make.wordpress.org/marketing/tag/meeting-notes/) * [To-do](https://make.wordpress.org/marketing/page/3/?replies=none&output_format=md#) [ ](https://profiles.wordpress.org/sereedmedia/) [Sé Reed](https://profiles.wordpress.org/sereedmedia/) 7:29 am _on_ June 5, 2023 Tags: [Marketing Team ( 185 )](https://make.wordpress.org/marketing/tag/marketing-team/), [Meeting Notes ( 116 )](https://make.wordpress.org/marketing/tag/meeting-notes/), [WP20 ( 50 )](https://make.wordpress.org/marketing/tag/wp20/), [WPPhotos ( 41 )](https://make.wordpress.org/marketing/tag/wpphotos/) # 󠀁[Notes: Global Marketing Team meeting, 30 May 2023](https://make.wordpress.org/marketing/2023/06/05/notes-global-marketing-team-meeting-30-may-2023/)󠁿 Please add any comments on the related [Marketing Tasks GitHub](https://github.com/orgs/WordPress/projects/21) issue or in the [#marketing](https://wordpress.slack.com/archives/C0GKJ7TFA) channel on the Make WordPress SlackSlack Slack is a Collaborative Group Chat Platform [https://slack.com/](https://slack.com/). The WordPress community has its own Slack Channel at [https://make.wordpress.org/chat/](https://make.wordpress.org/chat/). * This meeting was organized on GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged by the repository owner. [https://github.com/](https://github.com/) card[ #236](https://github.com/WordPress/Marketing-Team/issues/236) - Leading the meeting:[@robinwpdeveloper](https://profiles.wordpress.org/robinwpdeveloper/) - Taking notes: [@sereedmedia](https://profiles.wordpress.org/sereedmedia/)  - [Link to meeting start in Slack ](https://wordpress.slack.com/archives/C0GKJ7TFA/p1685458866811269) * Attendance: - 12 contributors - [Link to attendance thread in Slack](https://wordpress.slack.com/archives/C0GKJ7TFA/p1685458894252429) ## **Team News** * [#WP20](https://make.wordpress.org/marketing/tag/wp20/) From Blogs to Blocks campaign was a huge success! Kudos to the whole team behind the campaign! Remember: You can still participate. [Sign the birthday card](https://make.wordpress.org/marketing/2023/05/27/day-20-wp20-from-blogs-to-blocks/). * Team RepTeam Rep A Team Rep is a person who represents the Make WordPress team to the rest of the project, make sure issues are raised and addressed as needed, and coordinates cross-team efforts. [@santanainniss](https://profiles.wordpress.org/santanainniss/) is still out on leave. * WCEU Contributor DayContributor Day Contributor Days are standalone days, frequently held before or after WordCamps but they can also happen at any time. They are events where people get together to work on various areas of [https://make.wordpress.org/](https://make.wordpress.org/) There are many teams that people can participate in, each with a different focus. [https://make.wordpress.org/support/handbook/getting-started/getting-started-at-a-contributor-day/](https://make.wordpress.org/support/handbook/getting-started/getting-started-at-a-contributor-day/) is 8 June, 2023 - [@oglekler](https://profiles.wordpress.org/oglekler/) and [@coachbirgit](https://profiles.wordpress.org/coachbirgit/) will be at coreCore Core is the set of software required to run WordPress. The Core Development Team builds WordPress. table. [@rmartinezduque](https://profiles.wordpress.org/rmartinezduque/) will be at marketing as table lead Emma Young will be at docs. * The next coffee break will be on Thursday, 1 June, 2023 at 18:~00~30 UTC. - We will be discussing how the Marketing Team can deepen our use of GitHub and its related tools. - Clarification on meeting time. It is 18:30 UTC. - Topic will be switched from GitHub process topic for WCEU prep. ### WordPress Publications * Core news: [WordPress 6.2.2 Security Release](https://wordpress.org/news/2023/05/wordpress-6-2-2-security-release/) * WP Developer Blog: [Curating the Editor experience with client-side filters – WordPress Developer Blog](https://developer.wordpress.org/news/2023/05/curating-the-editor-experience-with-client-side-filters/) * WP Developer Blog: [Customizing core block style variations via theme.json – WordPress Developer Blog](https://developer.wordpress.org/news/2023/05/customizing-core-block-style-variations-via-theme-json/) ### WordPress.orgWordPress.org The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. 󠀁[https://wordpress.org/](https://wordpress.org/)󠁿 social media updates * Social Media stats - WordPress had a really positive week this week. It was expected to see an increase in impressions, with the added campaigns through the week but we actually far outperformed in the increase in engagements. We ran 24 hours of WordPress campaigns through Saturday in UTC hours, and as part of that, we had really strong engagement throughout the whole event. We gained 534 net-new followers over the week which was a 47.5% increase over the previous week. While we ran several types of campaigns throughout the week, our WP20 campaign took center stage and really was the strongest campaign all week. - The overall performance was strong from a campaign perspective. However, as discussed WP20 took the top 3 places for the strongest performances of the week. Most of these took place during the Saturday 24-hour campaigns. - Here is a look at the numbers for the week: * **Impressions: **706,990 * **Engagements:** 13,084 * **Link clicks:** 2,726 * **Engagement Rate:** 1.8% ## **GitHub Issues** ### Open Issues * **Marketing Team management** - Create single source of reference/FAQ for Make WordPress contributors working on GitHub [#167](https://github.com/WordPress/Marketing-Team/issues/167) * Needs cleanup for WCEU * Should not be on the list or have the “good first edition” tag * - Update Marketing Handbooks “Get Involved” pages to improve contribution process for Marketing contributors [#169](https://github.com/WordPress/Marketing-Team/issues/169) * Needs attention pre-WCEU * Suggested to work on in collaboration session - Adds marketing-specific issue templates [#213](https://github.com/WordPress/Marketing-Team/pull/213) AND Amplification request form [#140](https://github.com/WordPress/Marketing-Team/issues/140) * We will be discussing this ticket tomorrow at the Coffee Break 18:30 UTC - Collect and create materials for Marketing Team Contributor tables at WordCamps [#229](https://github.com/WordPress/Marketing-Team/issues/229) * This needs attention pre-WCEU * **Cross-team collaboration** - Help develop topics and create marketing content for Make WordPress Developer Blog [#171](https://github.com/WordPress/Marketing-Team/issues/171) * Collaborator volunteer, suggested to add ideas to GitHub card - WPPhotos campaign and the different ways to contribute [#178](https://github.com/WordPress/Marketing-Team/issues/178) AND Capturing Marketing Photos for the WordPress Photo Directory [#189](https://github.com/WordPress/Marketing-Team/issues/189) * Created separate issues for the WPPhotos campaign: - Main one/Macro: [Ongoing] WordPress Photo Directory Social Campaign – [#WPPhotos](https://make.wordpress.org/marketing/tag/wpphotos/) - Help amplify [#WPPhotos](https://make.wordpress.org/marketing/tag/wpphotos/) content links to WordPress Social Media Amplification #7 - Collect [#WPPhotos](https://make.wordpress.org/marketing/tag/wpphotos/) stories links to Share and help collect [#WPPhotos](https://make.wordpress.org/marketing/tag/wpphotos/) stories #238 - Help write social posts links to WPPhotos Social Content Contribution Guide #239 - Capture Marketing photos links to Capturing Marketing Photos for the WordPress Photo Directory #189 - New label is WPPhotos: [https://github.com/WordPress/Marketing-Team/labels/WPPhotos](https://github.com/WordPress/Marketing-Team/labels/WPPhotos). * Identify and update/create single page clarifying structure of WordPress pluginPlugin A plugin is a piece of software containing a group of functions that can be added to a WordPress website. They can extend functionality or add new features to your WordPress websites. WordPress plugins are written in the PHP programming language and integrate seamlessly with WordPress. These can be free in the WordPress.org Plugin Directory [https://wordpress.org/plugins/](https://wordpress.org/plugins/) or can be cost-based plugin from a third-party. and theme ecosystem [#179](https://github.com/WordPress/Marketing-Team/issues/179) - Could be related to that interactive map mentioned in Open Floor at 23 May meeting * Develop a widgetWidget A WordPress Widget is a small block that performs a specific function. You can add these widgets in sidebars also known as widget-ready areas on your web page. WordPress widgets were originally created to provide a simple and easy-to-use way of giving design and structure control of the WordPress theme to the user. for WordPress dashboard to offer Mobile app installation [#201](https://github.com/WordPress/Marketing-Team/issues/201) -  May do patch proposal after WCEU * Tide Promotion [#207](https://github.com/WordPress/Marketing-Team/issues/207) - Need to talk with the Tide team sometime after the WCEU. They are working by themselves, and we need to convey the potential value and outcome of the campaign. - There is background on Tide promotion, may be in old GH card. * **Project marketing:** - Get involved or Contribute tab for the About page — structure and the content [#217](https://github.com/WordPress/Marketing-Team/issues/217) * This also has a lot of updates. [@oglekler](https://profiles.wordpress.org/oglekler/) is getting this into 6.3 as core triage lead. - WP20 Book: Building Blocks: The Evolution of WordPress 2013-2023 [#223](https://github.com/WordPress/Marketing-Team/issues/223) * The repo will continue to be open for PRs, issues etc. - The Month in WordPress: May 2023 Edition [#226](https://github.com/WordPress/Marketing-Team/issues/226) * Closing soon. [@rmartinezduque](https://profiles.wordpress.org/rmartinezduque/) will share a draft for review soon. - People of WordPress – Stefano Cassone [#233](https://github.com/WordPress/Marketing-Team/issues/233) * Card has been updated and the post was published on May 31. Link has been shared with Brett and Reyes for social media promotion. Will close the GitHub issue once the Italian translation is published and the link added to the News post. - People of WordPress: Allison D [#234](https://github.com/WordPress/Marketing-Team/issues/234) * Follow-ups have been sent. - People of WordPress: Ryan K [#235](https://github.com/WordPress/Marketing-Team/issues/235) * If anyone wants to help with this, do add a note on the GitHub card. ### Closing Soon * Add ideas to the WP Campaigns Social Content Brainstorm doc [#191](https://github.com/WordPress/Marketing-Team/issues/191) - Needs to be revised to not be specific to drafting **content** but to campaign concepts, integrated marketing opportunities, etc. ### Recently Closed * Five for the Future Email Template for Contributors [#18](https://github.com/WordPress/Marcomms-Rolling-tasks/issues/18) ### Open Floor * From [@sereedmedia](https://profiles.wordpress.org/sereedmedia/): [Sign the WordPress Birthday card! ](https://make.wordpress.org/marketing/2023/05/27/day-20-wp20-from-blogs-to-blocks/) * From [@oglekler](https://profiles.wordpress.org/oglekler/): * can create some WordPress map :world_map: to collect, categorize and make easier to navigate all WordPress projects. For example, right now I am attending a meetupMeetup All local/regional gatherings that are officially a part of the WordPress world but are not WordCamps are organized through [https://www.meetup.com/](https://www.meetup.com/). A meetup is typically a chance for local WordPress users to get together and share new ideas and seek help from one another. Searching for ‘WordPress’ on meetup.com will help you find options in your area. about WordPress Playground. And we have separate projects, and sites, and locales etc. So, no sitemap will make an overview about the whole WordPress project, and sometimes it isn’t easy to find something or even know that it exists. So I am wondering if we can have some nice looking navigation tool, it will be cool to have it in part game view with ability to switch off gamification. Things to cover: underscore theme and other official themes, official plugins, wp-cliWP-CLI WP-CLI is the Command Line Interface for WordPress, used to do administrative and development tasks in a programmatic way. The project page is [http://wp-cli.org/](http://wp-cli.org/) [https://make.wordpress.org/cli/](https://make.wordpress.org/cli/), mobile applications, Rosetta sites, official social media, GutenbergGutenberg The Gutenberg project is the new Editor Interface for WordPress. The editor improves the process and experience of creating new content, making writing rich content much simpler. It uses ‘blocks’ to add richness rather than shortcodes, custom HTML etc. [https://wordpress.org/gutenberg/](https://wordpress.org/gutenberg/) time, Developer blog etc. ### Next Steps Our next meeting is 06 June, 2023 at 15:00 UTC. * Marketing Team meeting and weekly planning [#237](https://github.com/WordPress/Marketing-Team/issues/237) _Note: This post is backdated to the correct Notes posting date of June 5, 2023. Was published on July 14, 2023. – S_R [#marketing-team](https://make.wordpress.org/marketing/tag/marketing-team/), [#meeting-notes](https://make.wordpress.org/marketing/tag/meeting-notes/) * [To-do](https://make.wordpress.org/marketing/page/3/?replies=none&output_format=md#) [ ](https://profiles.wordpress.org/sereedmedia/) [Sé Reed](https://profiles.wordpress.org/sereedmedia/) 4:05 am _on_ May 29, 2023 Tags: [Marketing Team ( 185 )](https://make.wordpress.org/marketing/tag/marketing-team/), [Meeting Notes ( 116 )](https://make.wordpress.org/marketing/tag/meeting-notes/), [WP20 ( 50 )](https://make.wordpress.org/marketing/tag/wp20/)    # 󠀁[Notes: Global Marketing Team meeting, 23 May 2023](https://make.wordpress.org/marketing/2023/05/29/notes-global-marketing-team-meeting-23-may-2023/)󠁿 Please add any comments on the related [Marketing Tasks GitHub](https://github.com/orgs/WordPress/projects/21) issue or in the [#marketing](https://wordpress.slack.com/archives/C0GKJ7TFA) channel on the Make WordPress SlackSlack Slack is a Collaborative Group Chat Platform [https://slack.com/](https://slack.com/). The WordPress community has its own Slack Channel at [https://make.wordpress.org/chat/](https://make.wordpress.org/chat/). * This meeting was organized on GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged by the repository owner. [https://github.com/](https://github.com/) card [#](https://github.com/WordPress/Marketing-Team/issues/224)[230](https://github.com/WordPress/Marketing-Team/issues/230) - Leading the meeting:[@sereedmedia](https://profiles.wordpress.org/sereedmedia/) - Taking notes: [@sereedmedia](https://profiles.wordpress.org/sereedmedia/)  - [Link to meeting start in Slack ](https://wordpress.slack.com/archives/C0GKJ7TFA/p1684854128484699) * Attendance: - 11 contributors - [Link to attendance thread in Slack](https://wordpress.slack.com/archives/C0GKJ7TFA/p1684854218719589) ## **Team News** * We are on DAY 16 of the [#WP20](https://make.wordpress.org/marketing/tag/wp20/) From Blogs to Blocks campaign! * Team RepTeam Rep A Team Rep is a person who represents the Make WordPress team to the rest of the project, make sure issues are raised and addressed as needed, and coordinates cross-team efforts. @Santana.Inniss is still out on leave. Team Rep @Robin is also out this week. * The Marketing Table at WC Sylhet Contributor DayContributor Day Contributor Days are standalone days, frequently held before or after WordCamps but they can also happen at any time. They are events where people get together to work on various areas of [https://make.wordpress.org/](https://make.wordpress.org/) There are many teams that people can participate in, each with a different focus. [https://make.wordpress.org/support/handbook/getting-started/getting-started-at-a-contributor-day/](https://make.wordpress.org/support/handbook/getting-started/getting-started-at-a-contributor-day/) was a big success! Welcome new contributors! * Revising the Coffee Break. Please leave your input in GitHub [#137](https://github.com/WordPress/Marketing-Team/issues/137) ### WordPress Publications * CoreCore Core is the set of software required to run WordPress. The Core Development Team builds WordPress. news: [WordPress 6.2.2 Security Release](https://wordpress.org/news/2023/05/wordpress-6-2-2-security-release/) * WP Briefing: [Episode 56: What to Know About WordPress Playground](https://wordpress.org/news/2023/05/episode-56-what-to-know-about-wordpress-playground/) * WP Developer Blog: [useEntityRecords: an easier way to fetch WordPress data](https://developer.wordpress.org/news/2023/05/useentityrecords-an-easier-way-to-fetch-wordpress-data/) * Make WP Design: [Design Share: May 8—May 19](https://make.wordpress.org/design/2023/05/22/design-share-may-8-may-19/) ### WordPress.orgWordPress.org The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. 󠀁[https://wordpress.org/](https://wordpress.org/)󠁿 social media updates * Social Media stats - WordPress continued to hold steady this week. We gained 362 net-new followers over the week and saw some good results from individual platforms such as Instagram and LinkedIn. Twitter continued to see losses (-258) as more people slowly moved away from the platform. Despite Twitter, we actually saw some strong individual performances on the other platforms, which makes me excited to see them. - The overall performance was strong from a campaign perspective. We saw 2 different campaigns reach the top 3 overall for WordPress. Campaigns such as WP 6.2.2 announcement post on the release and the WordPress News campaign had the strongest performances for the week. - Here is a look at the numbers for the week: * Impressions: 524,478 * Engagements: 7,580 * Link clicks: 2,046 * Engagement Rate: 1.4% ## **GitHub Issues** ### New Issues * > Start Here! Marketing Team Contributor Table for WordCampWordCamp WordCamps are casual, locally-organized conferences covering everything related to WordPress. They're one of the places where the WordPress community comes together to teach one another what they’ve learned throughout the year and share the joy. [Learn more](https://central.wordcamp.org/about/). Sylhet, Bangladesh 20 May 2023 [#231](https://github.com/WordPress/Marketing-Team/issues/231) - This ticket was for WC Sylhet management. As that is over, we can use the text on the generic contributor day materials. ### Open Issues * **Marketing Team management** - Create single source of reference/FAQ for Make WordPress contributors working on GitHub [#167](https://github.com/WordPress/Marketing-Team/issues/167) * Proposed to discuss this ticket at the Coffee Break collaboration session on 01 June, 2023. - Update Marketing Handbooks “Get Involved” pages to improve contribution process for Marketing contributors [#169](https://github.com/WordPress/Marketing-Team/issues/169) * This ticket can also be part of the Coffee Break collaboration session on 01 June, 2023. * Adds marketing-specific issue templates #[213](https://github.com/WordPress/Marketing-Team/pull/213) AND Amplification request form [#140](https://github.com/WordPress/Marketing-Team/issues/140) - Collect and create materials for Marketing Team Contributor tables at WordCamps [#229](https://github.com/WordPress/Marketing-Team/issues/229) * We can bring the WCSylhet ticket text into this ticket, as an example of a Contributor Day ticket. - Prepare and post Marketing Team update for Updates channel [#228](https://github.com/WordPress/Marketing-Team/issues/228) * Not yet completed, on hold til after [#WP20](https://make.wordpress.org/marketing/tag/wp20/) From Blogs to Blocks campaign * **Cross-team collaboration** - Create revised content for GitHub repo Contributor Day Handbook (cross-team collab) [#192](https://github.com/WordPress/Marketing-Team/issues/192) * Can also be for our 01 June 2023 Coffee Break collaboration session. * - Promote Helping to Documentation team with Mobile Apps docs [#219](https://github.com/WordPress/Marketing-Team/issues/219) * Current status: In the GH issue (linked above) I outlined the steps that we need to take. The first step is figuring out if we need a different structure. They’re currently in FAQ format. After that, a content review needs to happen to outline what needs updating. If we can get started on figuring out the structure, we can move this along a lot quicker * **Project marketing:** - Leveraging marketing strategies to eclipse WordPress competitors [#202](https://github.com/WordPress/Marketing-Team/discussions/202)( Discussion) * Suggested this could be a Community Summit discussion * Get involved or Contribute tab for the About page — structure and the content [#217](https://github.com/WordPress/Marketing-Team/issues/217) - Ticket author [@oglekler](https://profiles.wordpress.org/oglekler/) expects this can go live in 6.3. She will be updating a Doc to match the proposed patch so we can work on the text. * [#WP20](https://make.wordpress.org/marketing/tag/wp20/) From Blogs to Blocks campaign [#220](https://github.com/WordPress/Marketing-Team/issues/220) - We have been getting some great participation from the community and there is lots of love for the campaign on social media!! Reminder to team and contributors to participate. * Showcase Guidelines and Content Moderation [#221](https://github.com/WordPress/Marketing-Team/issues/221) - Updates requested but not available. * WP20 Book: Building Blocks: The Evolution of WordPress 2013-2023 [#223](https://github.com/WordPress/Marketing-Team/issues/223) - Updates requested but not available. * Grow Your Story: Phase II [#222](https://github.com/WordPress/Marketing-Team/issues/222) - [@jpantani](https://profiles.wordpress.org/jpantani/) is looking for others to collaborate on this initiative. It was suggested to add some steps or tasks to the GH issue to make it clearer what needs to be done. ### Closing Soon * Five for the Future Email Template for Contributors [#18](https://github.com/WordPress/Marcomms-Rolling-tasks/issues/18) - Official rep for FFTF is Hari Shanker. He has captured the ticket content and noted the docs [1](https://docs.google.com/document/d/1YIY_7EMjfRB025_Iz4F-2-1ckQ6Okp54xIl6uhEiL08/edit#) and [2](https://docs.google.com/document/d/1-c4ngI8YaLzeUr4whR-oFPDYgTzdDSUXKxNNWJjB9CA/edit). FFTF may be revisted in Q3 or Q4 2023. * Add ideas to the WP Campaigns Social Content Brainstorm doc [#191](https://github.com/WordPress/Marketing-Team/issues/191) - Needs to be updated to be ideas doc, not content writing and turned into a GitHub issues instead of a doc. ### Open Floor * From [@sereedmedia](https://profiles.wordpress.org/sereedmedia/): If you are a marketing team contributor, please participate in [#WP20](https://make.wordpress.org/marketing/tag/wp20/) From Blogs to Blocks! It’s actually quite fun, and it’s bringing the community together. * From [@oglekler](https://profiles.wordpress.org/oglekler/): * can create some WordPress map :world_map: to collect, categorize and make easier to navigate all WordPress projects. For example, right now I am attending a meetupMeetup All local/regional gatherings that are officially a part of the WordPress world but are not WordCamps are organized through [https://www.meetup.com/](https://www.meetup.com/). A meetup is typically a chance for local WordPress users to get together and share new ideas and seek help from one another. Searching for ‘WordPress’ on meetup.com will help you find options in your area. about WordPress Playground. And we have separate projects, and sites, and locales etc. So, no sitemap will make an overview about the whole WordPress project, and sometimes it isn’t easy to find something or even know that it exists. So I am wondering if we can have some nice looking navigation tool, it will be cool to have it in part game view with ability to switch off gamification. Things to cover: underscore theme and other official themes, official plugins, wp-cliWP-CLI WP-CLI is the Command Line Interface for WordPress, used to do administrative and development tasks in a programmatic way. The project page is [http://wp-cli.org/](http://wp-cli.org/) [https://make.wordpress.org/cli/](https://make.wordpress.org/cli/), mobile applications, Rosetta sites, official social media, GutenbergGutenberg The Gutenberg project is the new Editor Interface for WordPress. The editor improves the process and experience of creating new content, making writing rich content much simpler. It uses ‘blocks’ to add richness rather than shortcodes, custom HTML etc. [https://wordpress.org/gutenberg/](https://wordpress.org/gutenberg/) time, Developer blog etc. ### Next Steps Our next meeting is 30 May, 2023 at 15:00 UTC. * Marketing Team meeting and weekly planning [#236](https://github.com/WordPress/Marketing-Team/issues/236) _Note: This post is backdated to the correct Notes posting date of May 29, 2023. Was published on July 14, 2023. – S_R [#marketing-team](https://make.wordpress.org/marketing/tag/marketing-team/), [#meeting-notes](https://make.wordpress.org/marketing/tag/meeting-notes/) * [To-do](https://make.wordpress.org/marketing/page/3/?replies=none&output_format=md#) [ ](https://profiles.wordpress.org/sereedmedia/) [Sé Reed](https://profiles.wordpress.org/sereedmedia/) 5:48 pm _on_ May 22, 2023 Tags: [Marketing Team ( 185 )](https://make.wordpress.org/marketing/tag/marketing-team/), [Meeting Notes ( 116 )](https://make.wordpress.org/marketing/tag/meeting-notes/), [WP20 ( 50 )](https://make.wordpress.org/marketing/tag/wp20/)    # 󠀁[Notes: Global Marketing Team meeting, 16 May 2023](https://make.wordpress.org/marketing/2023/05/22/notes-global-marketing-team-meeting-16-may-2023/)󠁿 Please add any comments on the related [Marketing Tasks GitHub](https://github.com/orgs/WordPress/projects/21) issue or in the [#marketing](https://wordpress.slack.com/archives/C0GKJ7TFA) channel on the Make WordPress SlackSlack Slack is a Collaborative Group Chat Platform [https://slack.com/](https://slack.com/). The WordPress community has its own Slack Channel at [https://make.wordpress.org/chat/](https://make.wordpress.org/chat/). * This meeting was organized on GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged by the repository owner. [https://github.com/](https://github.com/) card [#224 ](https://github.com/WordPress/Marketing-Team/issues/224) - Leading the meeting:[@sereedmedia](https://profiles.wordpress.org/sereedmedia/) - Taking notes: [@sereedmedia](https://profiles.wordpress.org/sereedmedia/)  - [Link to meeting start in Slack ](https://wordpress.slack.com/archives/C0GKJ7TFA/p1684249400749729) * Attendance: - 14 contributors - [Link to attendance thread in Slack](https://wordpress.slack.com/archives/C0GKJ7TFA/p1684249418209269) ## **Team News** * The [#WP20](https://make.wordpress.org/marketing/tag/wp20/) From Blogs to Blocks campaign continues! Please join in! We are on Day 8. * Team RepTeam Rep A Team Rep is a person who represents the Make WordPress team to the rest of the project, make sure issues are raised and addressed as needed, and coordinates cross-team efforts. [@Santana](https://profiles.wordpress.org/santana/). Inniss is still out on leave.   * [@Reyes](https://profiles.wordpress.org/reyes/) Martínez  will be leading the Marketing Team Contributor DayContributor Day Contributor Days are standalone days, frequently held before or after WordCamps but they can also happen at any time. They are events where people get together to work on various areas of [https://make.wordpress.org/](https://make.wordpress.org/) There are many teams that people can participate in, each with a different focus. [https://make.wordpress.org/support/handbook/getting-started/getting-started-at-a-contributor-day/](https://make.wordpress.org/support/handbook/getting-started/getting-started-at-a-contributor-day/) table at WCEU * There will be a Marketing table at WordCampWordCamp WordCamps are casual, locally- organized conferences covering everything related to WordPress. They're one of the places where the WordPress community comes together to teach one another what they’ve learned throughout the year and share the joy. [Learn more](https://central.wordcamp.org/about/). Sylhet, Bangladesh on 20th May lead by sunitarai and Mumtahina Faguni * We are discussing the name and revising the plan for the coffee breaks. We are considering calling them collaboration sessions and having them be a place to collaborate on existing marketing team tickets or topics. (Share your thoughts on [#137](https://github.com/WordPress/Marketing-Team/issues/137)) ### WordPress Publications * Marketing team blog: [Day 8: #WP20 From Blogs to Blocks](https://make.wordpress.org/marketing/2023/05/15/day-8-wp20-from-blogs-to-blocks/) * Developer Blog: [What’s new for developers? (May 2023)](https://developer.wordpress.org/news/2023/05/whats-new-for-developers-may-2023/) * Polyglots Monthly Newsletter: [May 2023](https://make.wordpress.org/polyglots/2023/05/10/polyglots-monthly-newsletter-may-2023/) ### WordPress.orgWordPress.org The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. 󠀁[https://wordpress.org/](https://wordpress.org/)󠁿 social media updates * Social Media stats - Per Brett McSherry: Going to be a bit delayed in getting these performance numbers up this week. I am having issues with Sprout populating Twitter performance numbers which is a large part of our overall community base in social. I will try to get these numbers async as soon as I can get the Twitter issue resolved. ## **GitHub Issues** ### New Issues * Prepare and post Marketing Team update for Updates channel #228 - Team reps need to begin doing this. Has not been done since 2020. ### Open Issues * Marketing Team management - Adds marketing-specific issue templates [#213](https://github.com/WordPress/Marketing-Team/pull/213) AND Amplification request form [#140](https://github.com/WordPress/Marketing-Team/issues/140) * [@jpantani](https://profiles.wordpress.org/jpantani/) has requested we create some materials around using Pull Requests for marketing text, and we thought it would be a good idea to have that be the next collaboration session topic.  * WordPress Project marketing - Get involved or Contribute tab for the About page — structure and the content# 217 * look at the current text and how it looks in the current PR. Feedback is welcome in the Google Doc draft. * no deadline yet, but we need to move to get ready for 6.3.  ### Closing Soon * None ### Open Floor * None ### Next Steps Our next meeting is 23 May, 2023 at 15:00 UTC. * GitHub card for the next meeting: https://github.com/WordPress/Marketing-Team/ issues/230 _Note: This post is backdated to the correct Notes posting date of May 22, 2023. Was actually posted on July 2, 2023. – Sé_ [#marketing-team](https://make.wordpress.org/marketing/tag/marketing-team/), [#meeting-notes](https://make.wordpress.org/marketing/tag/meeting-notes/) * [To-do](https://make.wordpress.org/marketing/page/3/?replies=none&output_format=md#) [ ](https://profiles.wordpress.org/sereedmedia/) [Sé Reed](https://profiles.wordpress.org/sereedmedia/) 2:40 pm _on_ May 16, 2023 Tags: [Marketing Team ( 185 )](https://make.wordpress.org/marketing/tag/marketing-team/), [Meeting Notes ( 116 )](https://make.wordpress.org/marketing/tag/meeting-notes/), [WP20 ( 50 )](https://make.wordpress.org/marketing/tag/wp20/)    # 󠀁[Notes: Global Marketing Team meeting, 9 May 2023](https://make.wordpress.org/marketing/2023/05/16/notes-global-marketing-team-meeting-9-may-2023/)󠁿 Please add any comments on the related [Marketing Tasks GitHub](https://github.com/orgs/WordPress/projects/21) issue or in the [#marketing](https://wordpress.slack.com/archives/C0GKJ7TFA) channel on the Make WordPress SlackSlack Slack is a Collaborative Group Chat Platform [https://slack.com/](https://slack.com/). The WordPress community has its own Slack Channel at [https://make.wordpress.org/chat/](https://make.wordpress.org/chat/). * This meeting was organized on [GitHub card #224](https://github.com/WordPress/Marketing-Team/issues/224) * Leading the meeting: [@robinwpdeveloper](https://profiles.wordpress.org/robinwpdeveloper/) * Taking notes: [@sereedmedia](https://profiles.wordpress.org/sereedmedia/) * Link to meeting start in Slack: https://wordpress.slack.com/archives/C0GKJ7TFA/ p1683644420666139 * Link to attendance thread in Slack (12 contribs): https://wordpress.slack.com/ archives/C0GKJ7TFA/p1683644520706479 ## **Team News** * Marketing Team members Jenni McKinnon, Sé Reed, and Mark-Andrew are currently slated to attend the Community Summit. * Marketing Team successfully launched the [#WP20](https://make.wordpress.org/marketing/tag/wp20/) From Blogs to Blocks campaign. Thank you to [@ninianepress](https://profiles.wordpress.org/ninianepress/), [@nomadskateboarding](https://profiles.wordpress.org/nomadskateboarding/), [@sereedmedia](https://profiles.wordpress.org/sereedmedia/), [@santanainniss](https://profiles.wordpress.org/santanainniss/) and [@ngreennc](https://profiles.wordpress.org/ngreennc/) for making that happen. * This week’s coffee break will be on Thursday, 18 May, 2023 at 1~8:30 UTC~ 17: 00 UTC - WCEU collaboration session with WCEU table lead [@rmartinezduque](https://profiles.wordpress.org/rmartinezduque/) ### WordPress Publications * Marketing team blogs - [20 Days to Celebrate 20 Years of WordPress, From Blogs to Blocks](https://make.wordpress.org/marketing/2023/05/02/20-days-to-celebrate-20-years-of-wordpress-from-blogs-to-blocks/) - [Day 1: From Blogs to Blocks](https://make.wordpress.org/marketing/2023/05/08/day-1-wp20-from-blogs-to-blocks/) * Month in WordPress: [The Month in WordPress – April 2023](https://wordpress.org/news/2023/05/the-month-in-wordpress-april-2023/) * Survey Result: [2022 Annual Survey Results & Next Steps – WordPress News](https://wordpress.org/news/2023/05/2022-annual-survey-results-next-steps/) * WP Briefing: [Episode 55: Happy Anniversary, WordPress!](https://wordpress.org/news/2023/05/episode-55-happy-anniversary-wordpress/) ### WordPress.orgWordPress.org The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. 󠀁[https://wordpress.org/](https://wordpress.org/)󠁿 social media updates * WordPress continued to hold steady this week. We had gains of 339 net-new followers over the week and did see some good results from individual platforms such as Instagram and LinkedIn. Twitter continued to see losses (-261) as more people slowly move away from the platform. However, we are also beginning a period where with the warmer weather, people who have been inside for long periods, are starting to head out more. More often the industry as a whole will see a drop off in user activity and engagement. * The overall performance was strong from a campaign perspective. We saw 3 different campaigns reach the top 3 overall for WordPress. Campaigns such as WP 6.2, WP20, and the People of WordPress had the strongest performances for the week. * Here is a look at the numbers for the week: - **Impressions: **300,309 - **Engagements:** 5,279 - **Link clicks:** 1,370 - **Engagement Rate:** 1.7% ## **GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged by the repository owner. 󠀁[https://github.com/](https://github.com/)󠁿 Issues** ### New Issues * Grow Your Story: Phase II [#222](https://github.com/WordPress/Marketing-Team/issues/222) - New ticket for the 2023 campaign * WP20 Book: Building Blocks: The Evolution of WordPress 2013-2023 [#223](https://github.com/WordPress/Marketing-Team/issues/223) - Discussion about using pull requests for editing content, no conclusion reached ### Open Issues GitHub issues are being grouped in a new way today, please comment if this format is helpful or not. #### **Marketing Team management:** * Create single source of reference/FAQ for Make WordPress contributors working on GitHub [#167](https://github.com/WordPress/Marketing-Team/issues/167) - This will be part of our WCEU documentation prep * Update Marketing Handbooks “Get Involved” pages to improve contribution process for Marketing contributors [#169](https://github.com/WordPress/Marketing-Team/issues/169) - Good collaboration session topic * Adds marketing-specific issue templates [#213](https://github.com/WordPress/Marketing-Team/pull/213) AND Amplification request form [#140](https://github.com/WordPress/Marketing-Team/issues/140) - Waiting on pull request review and review changes - Issue author: need to find the time to review all the comments and merge stuff in. My best guess is by end of May. #### **Project Marketing:** * What is WordPress? [#205](https://github.com/WordPress/Marketing-Team/issues/205) - We need to move this along. * Showcase Guidelines and Content Moderation [#221](https://github.com/WordPress/Marketing-Team/issues/221) - The Showcase is IMPORTANT ### Recently Closed * Marketing Team text for WCEU Contributor DayContributor Day Contributor Days are standalone days, frequently held before or after WordCamps but they can also happen at any time. They are events where people get together to work on various areas of [https://make.wordpress.org/](https://make.wordpress.org/) There are many teams that people can participate in, each with a different focus. [https://make.wordpress.org/support/handbook/getting-started/getting-started-at-a-contributor-day/](https://make.wordpress.org/support/handbook/getting-started/getting-started-at-a-contributor-day/) [#212](https://github.com/WordPress/Marketing-Team/issues/212) - Thanks to [@ninianepress](https://profiles.wordpress.org/ninianepress/) for helping [@sereedmedia](https://profiles.wordpress.org/sereedmedia/) get this done ### Open Floor * From [@rmartinezduque](https://profiles.wordpress.org/rmartinezduque/): Openverse update: They now have new Flickr images in the catalog, [here’s an example from the James Webb Space Telescope](https://openverse.org/image/b66bdbb2-4c3e-4dea-99e0-ca07584b835f). We’ll be sharing this news on social media! * From [@sereedmedia](https://profiles.wordpress.org/sereedmedia/): I want to share that I am personally very proud of what this team has accomplished with the From Blogs to Blocks campaign. Particularly, I want to acknowledge the small but mighty contributor team that came together to make an idea happen. Thank you to [@ninianepress](https://profiles.wordpress.org/ninianepress/) for taking the risk to share an idea and being willing to see it through. Thank you to [@nomadskateboarding](https://profiles.wordpress.org/nomadskateboarding/) for always bringing the most contagious enthusiasm and can-do attitude to everything you do. Thank you to [@ngreennc](https://profiles.wordpress.org/ngreennc/) or jumping in with both feet and showing up (even while cooking dinner). And thank you to [@santanainniss](https://profiles.wordpress.org/santanainniss/) for helping us to believe in ourselves. You all TRULY epitomize the spirit of WordPress. <3 ## **Next Steps** Our next meeting is 16 May, 2023 at 15:00 UTC. * GitHub card for the next meeting: [https://github.com/WordPress/Marketing-Team/issues/227](https://github.com/WordPress/Marketing-Team/issues/227) [#marketing-team](https://make.wordpress.org/marketing/tag/marketing-team/), [#meeting-notes](https://make.wordpress.org/marketing/tag/meeting-notes/) * [To-do](https://make.wordpress.org/marketing/page/3/?replies=none&output_format=md#) [ ](https://profiles.wordpress.org/sereedmedia/) [Sé Reed](https://profiles.wordpress.org/sereedmedia/) 5:11 pm _on_ May 8, 2023 Tags: [Marketing Team ( 185 )](https://make.wordpress.org/marketing/tag/marketing-team/), [Meeting Notes ( 116 )](https://make.wordpress.org/marketing/tag/meeting-notes/), [WP20 ( 50 )](https://make.wordpress.org/marketing/tag/wp20/)    # 󠀁[Notes: Global Marketing Team meeting, 2 May 2023](https://make.wordpress.org/marketing/2023/05/08/notes-global-marketing-team-meeting-2-may-2023/)󠁿 Please add any comments on the related [Marketing Tasks GitHub](https://github.com/orgs/WordPress/projects/21) issue or in the [#marketing](https://wordpress.slack.com/archives/C0GKJ7TFA) channel on the Make WordPress SlackSlack Slack is a Collaborative Group Chat Platform [https://slack.com/](https://slack.com/). The WordPress community has its own Slack Channel at [https://make.wordpress.org/chat/](https://make.wordpress.org/chat/). * This meeting was organized on [GitHub card #216](https://github.com/WordPress/Marketing-Team/issues/216) * Leading the meeting:[@sereedmedia](https://profiles.wordpress.org/sereedmedia/) * Taking notes: [@TBD](https://profiles.wordpress.org/tbd/) * Link to meeting start in Slack: [https://wordpress.slack.com/archives/C0GKJ7TFA/p1681225212224739](https://wordpress.slack.com/archives/C0GKJ7TFA/p1683039655113599) * Link to attendance thread in Slack (7 contribs): [https://wordpress.slack.com/archives/C0GKJ7TFA/p1681225264757389](https://wordpress.slack.com/archives/C0GKJ7TFA/p1683039830584559) ## **Team News** * Two of our team reps are currently out on leave: @robinwpdeveloper and [@santanainniss](https://profiles.wordpress.org/santanainniss/). We hope they will be able to return soon! * The Marketing team reps were asked for input on topics to discuss and contributors to recommend to attend the Community Summit at WCUS. We have recommended [@ninianepress](https://profiles.wordpress.org/ninianepress/)( Jenni McKinnon), [@sereedmedia](https://profiles.wordpress.org/sereedmedia/) ( Sé Reed), and @ngreennc (Nyasha Green). Contributor @noman@nomadskateboarding( Mark-Andrew) is already slated to attend. * Help us prepare Marketing Team text for WCEU Contributor DayContributor Day Contributor Days are standalone days, frequently held before or after WordCamps but they can also happen at any time. They are events where people get together to work on various areas of [https://make.wordpress.org/](https://make.wordpress.org/) There are many teams that people can participate in, each with a different focus. [https://make.wordpress.org/support/handbook/getting-started/getting-started-at-a-contributor-day/](https://make.wordpress.org/support/handbook/getting-started/getting-started-at-a-contributor-day/): [https://github.com/WordPress/Marketing-Team/issues/212](https://github.com/WordPress/Marketing-Team/issues/212) - Discussion on ticket that lead to completion/close-out * This next coffee break will be on TBD. The topic will be: WordCampWordCamp WordCamps are casual, locally-organized conferences covering everything related to WordPress. They're one of the places where the WordPress community comes together to teach one another what they’ve learned throughout the year and share the joy. [Learn more](https://central.wordcamp.org/about/). Europe Contributor Day prep ### WordPress Publications * Marketing Team: [#WP20](https://make.wordpress.org/marketing/tag/wp20/) campaign announcement: [20 Days to Celebrate 20 Years of WordPress, From Blogs to Blocks](https://make.wordpress.org/marketing/2023/05/02/20-days-to-celebrate-20-years-of-wordpress-from-blogs-to-blocks/) * WP Briefing: [Episode 54: A Bill of Rights for the Open Web](https://wordpress.org/news/#:~:text=Episode%2054%3A%20A%20Bill%20of%20Rights%20for%20the%20Open%20Web) - Highlighted quote: _Basically, the whole concept of open sourceOpen Source Open Source denotes software for which the original source code is made freely available and may be redistributed and modified. Open Source **must be** delivered via a licensing model, see GPL. software is being built by the folks who show up. You can’t influence the future of anything if you’re not showing up in the spaces where the influence happens._ ### WordPress.orgWordPress.org The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. 󠀁[https://wordpress.org/](https://wordpress.org/)󠁿 social media updates * WordPress had a solid week over the past week from a performance perspective. We managed to improve our total number of clicks to the website (**1,379 **or** +1.9%**) and maintained a fairly close engagement rate (**1.9%**) which is on par with our goals. We produced a good mix of campaigns and saw similar performances to some of our better weeks. We did see some loss again with Twitter as it continues to see a loss of subscribers as more people leave the platform. This lowered our overall gain on the week to **386**. * The overall performance was strong from many campaigns, however, it was strongest with our WP20 campaign and saw that campaign alone picked up all 3 of the top performing places for the week as users continue to get excited about the upcoming 20th anniversary. * Here is a look at some of the performance numbers for the last week: - **Impressions: **322,578 - **Engagements:** 6,140 - **Link clicks:** 1,379 - **Engagement Rate:** 1.9% ## **GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged by the repository owner. 󠀁[https://github.com/](https://github.com/)󠁿 Issues** ### New Issues * Grow Your Story: Phase II [#222](https://github.com/WordPress/Marketing-Team/issues/222) - New ticket for the 2023 campaign * WP20 Book: Building Blocks: The Evolution of WordPress 2013-2023 [#223](https://github.com/WordPress/Marketing-Team/issues/223) - Discussion about using pull requests for editing content, no conclusion reached ### Open Issues GitHub issues are being grouped in a new way today, please comment if this format is helpful or not. #### **Marketing Team management:** * Adds marketing-specific issue templates [#213](https://github.com/WordPress/Marketing-Team/pull/213). Pull request for Amplification request form [#140](https://github.com/WordPress/Marketing-Team/issues/140) - Changes requested on this pull request - Please provide feedback on how the marketing team can request and receive information from the community for amplification. #### Cross-team collaborations: * WPPhotos campaign and the different ways to contribute [#178](https://github.com/WordPress/Marketing-Team/issues/178) AND Capturing Marketing Photos for the WordPress Photo Directory [#189](https://github.com/WordPress/Marketing-Team/issues/189) - [@rmartinezduque](https://profiles.wordpress.org/rmartinezduque/) has been updating the handbook and campaign information on this. * Add ideas to the WP Campaigns Social Content Brainstorm doc [#191](https://github.com/WordPress/Marketing-Team/issues/191) - Needs to be sorted and revised for WCEU. * Create revised content for GitHub repo Contributor Day Handbook (cross-team collab) [#192](https://github.com/WordPress/Marketing-Team/issues/192) * Leveraging marketing strategies to eclipse WordPress competitors [#202](https://github.com/WordPress/Marketing-Team/discussions/202)( Discussion) - Suggestion to submit for the WP Community Summit * What is WordPress? [#205](https://github.com/WordPress/Marketing-Team/issues/205) - Tagged MetaMeta Meta is a term that refers to the inside workings of a group. For us, this is the team that works on internal WordPress sites like WordCamp Central and Make WordPress. Team SEO contributor for review * The Month in WordPress: April 2023 Edition [#209](https://github.com/WordPress/Marketing-Team/issues/209) - Deadline flagged and reviews completed * Get involved or Contribute tab for the About page — structure and the content [#217](https://github.com/WordPress/Marketing-Team/issues/217) - [@oglekler](https://profiles.wordpress.org/oglekler/) is hopefully this can be in 6.3 - TracTrac Trac is the place where contributors create issues for bugs or feature requests much like GitHub.[https://core.trac.wordpress.org/](https://core.trac.wordpress.org/). ticket: [#23348](https://core.trac.wordpress.org/ticket/23348), the draft patch: [23348.3.diff](https://core.trac.wordpress.org/attachment/ticket/23348/23348.3.diff) and [this draft preview](https://core.trac.wordpress.org/attachment/ticket/23348/contribute-tab-draft-preview.png). - And the [Google Doc](https://docs.google.com/document/d/17mCtcAugdr3xMrgFKBPVEgxHUY34FpJ4i6yrZQJUtqY/edit?usp=sharing) for further collaboration * Showcase Guidelines and Content Moderation [#221](https://github.com/WordPress/Marketing-Team/issues/221) - New Showcase guidelines proposals … this is a key marketing point for WordPress, opinions and feedback encouraged Closing Soon * WordPress for Corporate Sized Entities[ #22](https://github.com/WordPress/Marcomms-Rolling-tasks/issues/22) - This can possibly be reworked as a new ticket to address [https://wordpress.org/enterprise/](https://wordpress.org/enterprise/) ### Open Floor * None ## **Next Steps** Our next meeting is 09 May, 2023 at 15:00 UTC. * GitHub card for the next meeting: [https://github.com/WordPress/Marketing-Team/issues/224](https://github.com/WordPress/Marketing-Team/issues/224) [#marketing-team](https://make.wordpress.org/marketing/tag/marketing-team/), [#meeting-notes](https://make.wordpress.org/marketing/tag/meeting-notes/) * [To-do](https://make.wordpress.org/marketing/page/3/?replies=none&output_format=md#) [ ](https://profiles.wordpress.org/sereedmedia/) [Sé Reed](https://profiles.wordpress.org/sereedmedia/) 1:57 pm _on_ May 8, 2023 Tags: [#FromBlogsToBlocks ( 3 )](https://make.wordpress.org/marketing/tag/fromblogstoblocks/), [From Blogs to Blocks ( 18 )](https://make.wordpress.org/marketing/tag/from-blogs-to-blocks/), [Marketing Team ( 185 )](https://make.wordpress.org/marketing/tag/marketing-team/), [WP20 ( 50 )](https://make.wordpress.org/marketing/tag/wp20/)    # 󠀁[FAQ for the #WP20 From Blogs to Blocks Campaign](https://make.wordpress.org/marketing/2023/05/08/faq-for-the-wp20-from-blogs-to-blocks-campaign/)󠁿 The WP Make Marketing team is pleased to launch From Blogs to Blocks, a community campaign to celebrate WordPress and its 20th Anniversary. The prompts will be posted daily for 20 days, from May 8 through May 27. You can [read the campaign announcement here](https://make.wordpress.org/marketing/2023/05/02/20-days-to-celebrate-20-years-of-wordpress-from-blogs-to-blocks/). Below are answers to some of the questions we’ve anticipated or encountered so far. If you have more questions about the [#WP20](https://make.wordpress.org/marketing/tag/wp20/) From Blogs to Blocks campaign, please let us know in the comments and we’ll do our best to answer you as soon as possible! ![](https://make.wordpress.org/marketing/files/2023/05/FAQ-WP20-From-Blogs-to-Blocks- 1024x536.jpg) 1. [What is the #WP20 From Blogs to Blocks campaign?](https://make.wordpress.org/marketing/2023/05/08/faq-for-the-wp20-from-blogs-to-blocks-campaign/#what-is-the-wp20-from-blogs-to-blocks-campaign) 2. [How can I participate in the campaign?](https://make.wordpress.org/marketing/2023/05/08/faq-for-the-wp20-from-blogs-to-blocks-campaign/#how-can-i-participate-in-the-campaign) 3. [Do I have to do all of one kind of prompt, i.e. all the Developer prompts or all the Community prompts?](https://make.wordpress.org/marketing/2023/05/08/faq-for-the-wp20-from-blogs-to-blocks-campaign/#do-i-have-to-do-all-of-one-kind-of-prompt-i-e-all-the-developer-prompts-or-all-the-community-prompts) 4. [How do I share that I have taken action for #WP20 From Blogs to Blocks prompt?](https://make.wordpress.org/marketing/2023/05/08/faq-for-the-wp20-from-blogs-to-blocks-campaign/#how-do-i-share-that-i-have-taken-action-for-wp20-from-blogs-to-blocks-prompt) 5. [Do I have to participate every day?](https://make.wordpress.org/marketing/2023/05/08/faq-for-the-wp20-from-blogs-to-blocks-campaign/#do-i-have-to-participate-every-day) 6. [What is the deadline to participate?](https://make.wordpress.org/marketing/2023/05/08/faq-for-the-wp20-from-blogs-to-blocks-campaign/#what-is-the-deadline-to-participate) 7. [What happens if I complete all 20 actions?](https://make.wordpress.org/marketing/2023/05/08/faq-for-the-wp20-from-blogs-to-blocks-campaign/#what-happens-if-i-complete-all-20-actions) 8. [How will my participation be acknowledged?](https://make.wordpress.org/marketing/2023/05/08/faq-for-the-wp20-from-blogs-to-blocks-campaign/#how-will-my-participation-be-acknowledged) 9. [Can I participate if I am new to the WordPress community?](https://make.wordpress.org/marketing/2023/05/08/faq-for-the-wp20-from-blogs-to-blocks-campaign/#can-i-participate-if-i-am-new-to-the-wordpress-community) 10. [Can I collaborate with others in the WordPress community for a shared action or response?](https://make.wordpress.org/marketing/2023/05/08/faq-for-the-wp20-from-blogs-to-blocks-campaign/#can-i-collaborate-with-others-in-the-wordpress-community-for-a-shared-action-or-response) 11. [Can I share my action on multiple platforms or social media accounts?](https://make.wordpress.org/marketing/2023/05/08/faq-for-the-wp20-from-blogs-to-blocks-campaign/#can-i-share-my-action-on-multiple-platforms-or-social-media-accounts) 12. [Is there a hashtag to use when sharing my responses on social media?](https://make.wordpress.org/marketing/2023/05/08/faq-for-the-wp20-from-blogs-to-blocks-campaign/#is-there-a-hashtag-to-use-when-sharing-my-responses-on-social-media) 13. [How can I stay updated with the daily prompts?](https://make.wordpress.org/marketing/2023/05/08/faq-for-the-wp20-from-blogs-to-blocks-campaign/#how-can-i-stay-updated-with-the-daily-prompts) 14. [What if I am unable to complete one of the prompts due to technical difficulties?](https://make.wordpress.org/marketing/2023/05/08/faq-for-the-wp20-from-blogs-to-blocks-campaign/#what-if-i-am-unable-to-complete-one-of-the-prompts-due-to-technical-difficulties) 15. [Is there a way to connect with other participants and see their actions and responses?](https://make.wordpress.org/marketing/2023/05/08/faq-for-the-wp20-from-blogs-to-blocks-campaign/#is-there-a-way-to-connect-with-other-participants-and-see-their-actions-and-responses) 16. [Are there any restrictions on the content I create for my actions and responses?](https://make.wordpress.org/marketing/2023/05/08/faq-for-the-wp20-from-blogs-to-blocks-campaign/#are-there-any-restrictions-on-the-content-i-create-for-my-actions-and-responses) 17. [Can I participate in the campaign even if I am using a different platform for my blog?](https://make.wordpress.org/marketing/2023/05/08/faq-for-the-wp20-from-blogs-to-blocks-campaign/#can-i-participate-in-the-campaign-even-if-i-am-using-a-different-platform-for-my-blog) 18. [Can I submit my own prompt ideas for future campaigns or events?](https://make.wordpress.org/marketing/2023/05/08/faq-for-the-wp20-from-blogs-to-blocks-campaign/#can-i-submit-my-own-prompt-ideas-for-future-campaigns-or-events) 19. [How can I get involved with the Make WP Marketing team or other WordPress initiatives?](https://make.wordpress.org/marketing/2023/05/08/faq-for-the-wp20-from-blogs-to-blocks-campaign/#how-can-i-get-involved-with-the-make-wp-marketing-team-or-other-wordpress-initiatives) 20. [Wasn’t this campaign supposed to start on May 7?](https://make.wordpress.org/marketing/2023/05/08/faq-for-the-wp20-from-blogs-to-blocks-campaign/#wasnt-this-campaigns-supposed-to-start-on-may-7) 21. [Additional Questions](https://make.wordpress.org/marketing/2023/05/08/faq-for-the-wp20-from-blogs-to-blocks-campaign/#additional-questions) 22. [I submitted a photo to the Photo Directory, but I haven’t had an approval yet. How long will it take, and will I be late for posting my prompt?](https://make.wordpress.org/marketing/2023/05/08/faq-for-the-wp20-from-blogs-to-blocks-campaign/#wasnt-this-campaigns-supposed-to-start-on-may-7) --- ## What is the 󠀁[#WP20](https://make.wordpress.org/marketing/tag/wp20/)󠁿 From Blogs to Blocks campaign? The [#WP20](https://make.wordpress.org/marketing/tag/wp20/) From Blogs to Blocks campaign is a celebration of the 20th anniversary of WordPress. It is 20 days of small, WordPress-related actions.  ## How can I participate in the campaign? Each day during the campaign, visit the [WordPress Make Marketing blog](https://make.wordpress.org/marketing/), where you’ll find five WordPress-related prompts in the categories of Blogging, Developing, Designing, Photography, and Community. To participate, choose a prompt, take the designated action, and leave a comment on that day’s post linking to your action. ## Do I have to do all of one kind of prompt, i.e. all the Developer prompts or all the Community prompts? You can mix and match your actions however you like. Or create your own daily action that works for you. The goal is to celebrate WordPress: The prompts are just there to get you started. ## How do I share that I have taken action for 󠀁[#WP20](https://make.wordpress.org/marketing/tag/wp20/)󠁿 From Blogs to Blocks prompt? Participation will be tracked via the comments on each daily post. Each prompt will explain how to complete the action, and let you know how best to share that action in the comments. ## Do I have to participate every day? You can participate as much or as little as you’d like.  ## What is the deadline to participate? The prompts will be posted daily for 20 days leading up to the WordPress 20th Anniversary on May 27, 2023. **_Any person who completes at least one action and shares it as a comment on one of the daily prompt posts during the 20 days of the campaign will be considered a p_**_**articipant**_** **in the [#WP20](https://make.wordpress.org/marketing/tag/wp20/) From Blogs to Blocks campaign.  ## What happens if I complete all 20 actions? Participants who share an action on all 20 posts will be considered a From Blogs to Blocks champion! Sooner is more fun, of course, but **you _do not_ have to complete all 20 posts before May 27 to become a champion**! **All participants have until August 23, 2023** (before the start of WordCampWordCamp WordCamps are casual, locally- organized conferences covering everything related to WordPress. They're one of the places where the WordPress community comes together to teach one another what they’ve learned throughout the year and share the joy. [Learn more](https://central.wordcamp.org/about/). US 2023). to complete their actions and comment on the related post. ## How will my participation be acknowledged? Every participant will have the achievement acknowledged by the Make WP Marketing team, [possibly on their WordPress.org profile](https://meta.trac.wordpress.org/ticket/6938). Champions will receive an additional acknowledgement of their accomplishment. ## Can I participate if I am new to the WordPress community? Yes! Everyone is welcome to participate. ## Can I collaborate with others in the WordPress community for a shared action or response? Yes! Collaboration is the lifeblood of WordPress. You can comment your shared action separately, or one person can share a comment and tag their collaborators. ## Can I share my action on multiple platforms or social media accounts? You can share as far and wide as you want. ## Is there a hashtag to use when sharing my responses on social media? Yes! We would love for you to use the hashtags** [#WP20](https://make.wordpress.org/marketing/tag/wp20/)** and/or **[#FromBlogsToBlocks](https://make.wordpress.org/marketing/tag/fromblogstoblocks/)** when posting anything about this campaign! ## How can I stay updated with the daily prompts? Subscribe to the marketing blog to get the daily prompt post sent directly to your inbox. (Sign up in the sidebarSidebar A sidebar in WordPress is referred to a widget- ready area used by WordPress themes to display information that is not a part of the main content. It is not always a vertical column on the side. It can be a horizontal rectangle below or above the content area, footer, header, or any where in the theme..) ## What if I am unable to complete one of the prompts due to technical difficulties? Try another prompt, or try again another day! This is meant to be a fun and non- stressful celebration, so we hope you can find something that does work for you! ## Is there a way to connect with other participants and see their actions and responses? We encourage all participants to read the comments and see what their fellow WordPressers are doing. ## Are there any restrictions on the content I create for my actions and responses? All participants and all content must comply with the [WordPress Code of Conduct](https://make.wordpress.org/community/handbook/wordcamp-organizer/planning-details/code-of-conduct/). ## Can I participate in the campaign even if I am using a different platform for my blog? If you are doing the blog prompts, then you must post on a WordPress-based website. If you are doing any other prompts, you can post or share wherever makes sense for you. ## Can I submit my own prompt ideas for future campaigns or events? Sure! Join the [Make WordPress Marketing Slack channel](https://wordpress.slack.com/archives/C0GKJ7TFA), or comment on an upcoming meeting ticket on the [Make WP Marketing GitHub Tasks Board](https://github.com/orgs/WordPress/projects/21). You can also make up your own actions for the campaign and share them as comments. ## How can I get involved with the Make WP Marketing team or other WordPress initiatives? Join us! We meet in the [Make WordPress Marketing Slack channe](https://wordpress.slack.com/archives/C0GKJ7TFA) l every Tuesday at 18:00. Read more about the [Make WP Marketing team](https://make.wordpress.org/marketing/handbook/about/) or [check out all of the WP Make Teams](https://make.wordpress.org/). ## Wasn’t this campaign supposed to start on May 7? Yes. Times zones and date math are hard.  ## **Additional Questions** Below are questions added after this FAQ was initially posted. ## I submitted a photo to the Photo Directory, but I haven’t had an approval yet. How long will it take, and will I be late for posting my prompt? Hooray, thank you for participating! Every submission to the[ WP Photo Directory](https://wordpress.org/photos/) is reviewed by a human volunteer. Because of this, review times vary anywhere from 48 hours to a week. There is no deadline for participating, so whenever it gets approved, you can post the link to your submission. Folx who want to participate every day and have that achievement acknowledged have until August 2023 to post on each prompt. If you want to post before your photo has been accepted into the WP Photo Directory, you can share your submission on your website or social media and share that link in the comments instead. You can also consider [contributing to the Photos team](https://make.wordpress.org/photos/) and help the team manage this unique community resource! _Added May 11, 2023_ [#from-blogs-to-blocks](https://make.wordpress.org/marketing/tag/from-blogs-to-blocks/), [#marketing-team](https://make.wordpress.org/marketing/tag/marketing-team/) * [To-do](https://make.wordpress.org/marketing/page/3/?replies=none&output_format=md#) ## Post navigation [← Older posts](https://make.wordpress.org/marketing/page/4/?replies=none&output_format=md) [Newer posts →](https://make.wordpress.org/marketing/page/2/?replies=none&output_format=md)