The Marketing team promotes WordPress to current and future users and contributors. We create and amplify campaigns to support the growth of the WordPress project.
Our work is tracked on the Marketing Tasks Board on the WordPress organization’s GitHub. If you are planning a Marketing Table at a Contributor Event, please let us know in the Slack channel.
You can be part of the #marketing channel on Slack. Join our next Weekly Marketing Chat at: Tuesday 15:00 UTC.
Diary dates
The meeting will take place on Wednesday, November 30, 2022 at 15:00 UTC[/time]. The GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/ issue for this meeting is #125.
Each meeting week has its own card on the Tasks board in the WordPress Marketing Repository where you can add suggestions for the agenda and provide updates. Asynchronous updates are welcome if you are unable to attend. The team works across the different time zones, and all contributions are very welcome. To add to a GitHub card, you just need to have a GitHub account, which is free to set up.
If you are reading these notes on a website other than the Make WordPress Marketing blog, you can add comments directly to the #marketing channel on the Make WordPress SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. or via the team’s blog.
After each item in the meeting notes, there is a link directly to its related Slack thread. This will help you join the discussions and get more involved. The team may not be aware of comments you add on other sites which replicate the notes.
These summary notes focus on key items and actions from the meeting and assist with asynchronous contribution to the Global Marketing Team.
In this part of the agenda, we focus on team building. It is open to existing team members, new contributors and people from other teams that come to marketing regularly.
Thank you to our notetaking volunteers for the next few weeks. How to information for the team’s notes are available in the Marketing Team Handbook.
The GitHub card for all aspects of each week’s meeting and any collaboration are linked in the list below by date. If you have suggestions for the agendas for these meetings or have an update you can give asynchronously, you can also add them to the card for the relevant week. There are contributors available to help anyone get started with the team GitHub, message in the main Marketing slack channel and include @nalininonstopnewsuk in your message.
Notetakers for coming weeks – join our group of contributors who help with notes by volunteering when you see a call for note-takers during our meetings, or by adding your name to the weekly GitHub card.
30 November 2022 GitHub #125 – @slspeller911
Opportunity: You can volunteer to be on the rota/ roster by adding your name and the week to the notes planning card #138. There are some slots available in December.
Thank you to everyone who has volunteered for November and some dates in December. There are still opportunities to volunteer. You can find the rota at this GitHub card #138. The meeting on 28 December 2022 will not take place.
The team is looking for contributors to open the virtual coffee shop in the bi-weekly coffee break. Facilitating is easy, and we even have an updated guide to help. Check out the GitHub card #23 and add your name to the list if you’re interested.
The team is also exploring restarting an alternate timezone coffee break to enable more people from different time zones to participate. This could be alternating between an early and a late UTC coffee break. We use UTC as WordPress.org is a global open-source project. You can add comments and if you would be interested in an early UTC coffee break to the discussion on GitHub card #137.
The alternatives times suggested so far and in previous discussions are alternating between 09:00 UTC and 18:30 UTC. Another time suggested was alternating three time cycles, 09:00 UTC (or earlier), 14:30 UTC and 18:30 UTC. @santanainniss offered to host a coffee hour on December 1st at 11:00AM UTC.
@jpantani also offered to experiment a future iteration of Coffee time. Suggesting to host one that’s friendly to the western part of the Americas and Eastern regions of APAC, at 00:00 UTC (4pm Pacific.)
A reminder that the team is recruiting team reps for 2023. You can read more about it in the article on the Marketing blog site.
Please do read this and think about volunteering or nominating someone who could do this role for the next year.
A recap of the timetable from the article.
6 December 2022, 09:00 UTC: close nominations and confirm with those who have been nominated, if they wish to be considered for 2023 before making an announcement on election nominees or results if no election is needed.
Share a list of nominations in the Slack and update this post. A link to how to vote, if needed, will be shared during the global Marketing Team meeting. This will give anyone unable to attend an opportunity to vote after the meeting.
14 December 2022, 09:00 UTC: if an election is needed, this will run until this date and time. Results will be announced in the team meeting on 14 December at 15:00 UTC.
Team social, date tbc: invite all the previous and 2023 team reps to a social and thank you on behalf of the team and community. Previous year team reps will also be invited to this. The event will be a creative doodle and sharing of favorite places session, suggested from the year’s social questions.
1 January 2023: New reps will start their role for the year at the beginning of 2023.
Team social
Help share a date for a team social for January – would you suggest first or second week of January, and have any comments on date and time?
The main Marketing Team task board is available in GitHub. If you would like help using GitHub, please reply in this thread. There is help available. Thank you to everyone who has been helping progress and update cards.
The WordPress Social Media Amplification (GitHub ticket #7) details how you can help share and amplify WordPress news on social media. You will also find a list of the primary WordPress.org social accounts and campaign contacts if you would like to help craft content.
This week specifically, State of the Word 2022 has been officially announced and will take place on December 15, 2022, 1–2:30 P.M. EST (18–19:30 UTC). Please share with your personal networks and help spread the word. The announcement posts are linked below:
There are a couple open discussions you can get involved with.
WordPress.org had a very strong week over the past week with our social campaigns. Our coreCore Core is the set of software required to run WordPress. The Core Development Team builds WordPress. metrics rose across the board with a solid stream of content that engaged our audience quite a bit. Our strongest campaigns of the week continue to be focused on the features and benefits of WordPress 6.1 release plus a news post about the 6.1.1 maintenance update. It was that continued discussion with our audience that provided us with the top three posts/campaigns of the week.
Some of the performance numbers for the last week.
Last week was the WordPress 6.1.1 Maintenance Release. @dansoschin added that other than the 6.1.1 update, there’s general work happening and planning for upcoming releases.
Polyglots Outreach Effort: The first post in the Polyglots outreach program has been published, which includes a call for volunteers to help reach out to a series of locale teams. Check if your locale was mentioned! If you want to help promoting this initiative, check GitHub card #139.
Month in WordPress October 2022 has been published! Read it to learn more about what has been happening in WordPress. @eidolonnight highlighted the State of the WordState of the Word This is the annual report given by Matt Mullenweg, founder of WordPress at WordCamp US. It looks at what we’ve done, what we’re doing, and the future of WordPress. https://wordpress.tv/tag/state-of-the-word/. 2022 live event in this newsletter.
Design has most recently shared some mockups for developer.wordpress.org and the enterprise page. You can follow this and other redesign updates on Make Design using the #redesign tag.
The next Coffee break will be, Thursday, December 1, 2022, at 18:30/ 6.30pm UTC.
This bi-weekly social coffee break is held by the Make Marketing team for all WordPress Marketing contributors, and occasional guests. Stop by and meet some of the friendly faces marketing WordPress.
Follow this Google Calendar with meetings, collaborations, and social activities. Important dates are listed in this Forthcoming Diary Dates post too.
@rmartinezduque shared that social posts were shared to celebrate the 5,000 photo mark in the WordPress Photo Directory. Link to the update in WPPhotos on Slack.
Help share the social posts on the following WordPress.org channels:
You can read a retrospective on reaching 5,000 photos.
@nalininonstopnewsuk suggested having 10 minutes at a future meeting dedicated to encouraging people with pictures they may take at any end-of-year holidays.
Useful information and links to discover more about WordPress Openverse (wordpress.org/openverse):
– to search for audio files to use or remix in their content, videos, podcasts, or other creative projects, all available for free use under Creative Commons licenses.
In fact, they can search not only for audio, but also for openly-licensed images. 
In the latest episode of WP Briefing, @chanthaboune talks about Open erse and the Photo Directory.
Handbook page may also be useful to understand the differences between Openverse and the Photo Directory.
Next week’s meeting will be on November 30, 2022, at 15:00 UTC (GitHub card #125).
If you are reading these notes on a website other than the Make WordPress Marketing blog, you can add comments directly to the #marketing channel on the Make WordPress SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. or via the team’s blog.
After each item in the meeting notes, there is a link directly to its related Slack thread. This will help you join the discussions and get more involved. The team may not be aware of comments you add on other sites which replicate the notes.
These summary notes focus on key items and actions from the meeting and assist with asynchronous contribution to the Global Marketing Team. For those unable to attend a meeting due to time zone issues, please do join the discussion threads after the meeting and send your updates.
Thank you to our notetaking volunteers for the next few weeks. How to information for the team’s notes are available in the Marketing Team Handbook.
The GitHub card for all aspects of each week’s meeting and any collaboration are linked in the list below by date. If you have suggestions for the agendas for these meetings or have an update you can give asynchronously, you can also add them to the card for the relevant week. There are contributors available to help anyone get started with the team GitHub, message in the main Marketing slack channel and include @nalininonstopnewsuk in your message.
Notetakers for coming weeks – join our group of contributors who help with notes by volunteering when you see a call for note-takers during our meetings, or by adding your name to the weekly GitHub card.
23 November 2022 GitHub #124 – @ugyensupport
30 November 2022 GitHub #125 – @slspeller911
Opportunity: You can volunteer to be on the rota/ roster by adding your name and the week to the notes planning card #138. There are some slots available in December.
Update from @nalininonstopnewsuk
Thank you to everyone who has volunteered for November and some dates in December. There are still opportunities to volunteer. You can find the rota at this GitHub card 138, as Larissa has linked to above. The meeting on 28 December will not take place.
We are looking for contributors to open the virtual coffee break for the bi-weekly coffee break.
Check out the GitHub card #23 and add your name to the list! Read the updated guide on facilitating a coffee break and volunteer. More on the next coffee break in the diary dates section of the meeting.
The team is exploring restarting a coffee break to enable more people from different time zones to participate. This could be alternating between an early and a late UTC coffee break. We use UTC as WordPress.org is a global open sourceOpen Source Open Source denotes software for which the original source code is made freely available and may be redistributed and modified. Open Source **must be** delivered via a licensing model, see GPL. project. You can add comments and if you would be interested in an early UTC coffee break to the discussion on GitHub card #137.
Updates from @nalininonstopnewsuk @eidolonnight and @lmurillom
The timetable was discussed and opportunity for further views to be expressed, in addition to the GitHub card where progress and discussion has been taking place. This GitHub card has also been highlighted since October to encourage interest in the process and nominations. Some changes were made to allow for the Thanksgiving holidays in the US.
The dates:
The post for 2023 team rep nominations and the timetable was published after the meeting https://make.wordpress.org/marketing/2022/11/16/2023-team-rep-nominations-for-marketing/
The team was also asked for input on the date for a social event at the beginning of the new year.
@nalininonstopnewsuk said the plan was to include items that have been suggested from the weekly social question.
Action: If you can share whether you are likely to be back by the first week or January 2023 or prefer a social in the second week, we can try and find a date and time that will work.
iii) Discussion on Marketing Team description
The main Marketing Team task board is available in GitHub. Thank you to everyone who has been helping progress and update cards.
We have a couple of older cards that need finishing. We will share those in the thread to help complete them. Please let the team reps know in this channel if you need help. There are lots of members of the team who can answer questions and help. Do not worry about asking for assistance. We are a team!
The update on the GitHub #50 card has been finalized and closed.
Also this GitHub card has been closed: https://github.com/WordPress/Marketing-Team/issues/79
Read replies from the team on this Slack thread.
Update from @eidolonnight:
Our WordPress Social Media Amplification (GitHub ticket #7) details how you can help share and amplify WordPress news on social media. You will also find a list of the primary WordPress.org social accounts and campaign contacts if you would like to help craft content.
We also have a couple open conversations for folks, even new contributors, to get involved in:
Read replies from the team on this Slack thread
Update from @bjmcsherry: “WP.org had another strong week relative to other weeks in a non-release window. While numbers and engagement are down from last week, that is more of a reflection of the continued excitement from the 6.1 release. Our strongest campaigns of the week however did continue to be focused on features/benefits of the 6.1 release as users are still talking about this online. It was that continued discussion with our audience that provided us with our top 3 posts/campaigns of the week.”
Some of the performance numbers for the last week:
Update from @eidolonnight
In case you missed it, WordPress 6.1.1 Maintenance Release went out yesterday.
Media outreach was being organized (WordPress 6.1 Media Outreach #135). @jpantani and @dansoschin had no updates.
Update from @nalininonstopnewsuk
Update from @lmurillom
WordPress Briefing podcast: we have been talking about Openverse and @Nalini has been encouraging you to participate in #WPPhotos for a while now. If you’re unsure about what exactly is the difference between the two, then the latest episode of WordPress briefing is for you: Openverse & Photo Directory– What Are They, and How Are They Different? Listen, and share with your networks!
Starting a Polyglots Outreach Effort: @evarlese is starting a Polyglots outreach program, which will include monthly posts with a call for volunteers to help reach out to a series of locale teams. Please read the post for more details, and if you want to help promoting this initiative, check GitHub card #139.
Month in WordPress: @rmartinezduque is hoping to finish the draft for October’s Month in WordPress today or tomorrow. In order to allow some time for review/feedback, the publishing date will be moved to Friday (November 18) or early next week. Check the GitHub card #131 for more information.
Read replies from the team on this Slack thread
Update from @eidolonnight
Design has shared mockups for the new design of the Showcase. You can follow this and other redesign updates on Make Design using the #redesign tag.
Read replies from the team on this Slack thread
Update from @eidolonnight
Our next Coffee break will be tomorrow, Thursday, 17 November 2022, at 18:30/ 6.30pm UTC and will be facilitated by @jpantani.
This bi-weekly social coffee break is held by the Make Marketing team for all WordPress Marketing contributors, and occasional guests. Stop by and meet some of the friendly faces marketing WordPress.
Updates via @nalininonstopnewsuk and @eidolonnight
Just a reminder that there is a discussion on coffee break at different times.
Discussion: Coffee break alternating in timezones #137
There is no set time at the moment. I wonder if 8am UTC would work or something like 1pm UTC? If you are in a different timezone and can help with this or would like to attend a coffee break on alternate weeks, add your comments on GitHub or in this meeting. Let us know if times of 8am/08:00 UTC or 1pm/13:00 UTC would work? We are interested in arranging an earlier coffee break if contributors would like one and can help facilitate.
Read replies from the team on this Slack thread
Follow this Google Calendar with meetings, collaborations, and social activities. We also list important dates in this Forthcoming Diary Dates post.
Next week’s meeting will be on November 23, 2022 at 15:00 UTC (GitHub card #124).
The meeting will take place on Wednesday, November 23, 2022 at 15:00 UTC. The GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/ issue for this meeting is #124.
Each meeting week has its own card on the Tasks board in the WordPress Marketing Repository where you can add suggestions for the agenda and provide updates. Asynchronous updates are welcome if you are unable to attend. The team works across the different time zones, and all contributions are very welcome. To add to a GitHub card, you just need to have a GitHub account, which is free to set up.
The meeting will take place on Wednesday, November 16, 2022 at 15:00 UTC[/time]. The GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/ issue for this meeting is #123.
Each meeting week has its own card on the Tasks board in the WordPress Marketing Repository where you can add suggestions for the agenda and provide updates. Asynchronous updates are welcome if you are unable to attend. The team works across the different time zones, and all contributions are very welcome. To add to a GitHub card, you just need to have a GitHub account, which is free to set up.
If you are reading these notes on a website other than the Make WordPress Marketing blog, you can add comments directly to the #marketing channel on the Make WordPress SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. or via the team’s blog.
After each item in the meeting notes, there is a link directly to its related Slack thread. This will help you join the discussions and get more involved. The team may not be aware of comments you add on other sites which replicate the notes.
These summary notes focus on key items and actions from the meeting and assist with asynchronous contribution to the Global Marketing Team. For those unable to attend a meeting due to timezone issues, please do join the discussion threads after the meeting and send your updates.
Thank you to our notetaking volunteers for the next few weeks. How to information for the team’s notes are available in the Marketing Team Handbook.
The GitHub card for all aspects of each week’s meeting and any collaboration are linked in the list below by date. If you have suggestions for the agendas for these meetings or have an update you can give asynchronously, you can also add them to the card for the relevant week. There are contributors available to help anyone get started with the team GitHub, message in the main Marketing slack channel and include @nalininonstopnewsuk in your message.
Notetakers for coming weeks – join our group of contributors who help with notes by volunteering when you see a call for note-takers during our meetings, or by adding your name to the weekly GitHub card.
16 November 2022 GitHub #123 – @majaloncar
23 November 2022 GitHub #124 – @ugyensupport
30 November 2022 GitHub #125 – @slspeller911
Opportunity: You can volunteer to be on the rota/ roster by adding your name and the week to the notes planning card #138. There are some slots available in December.
Give feedback: December will be finalized once we can confirm what meetings will be taking place. It will be useful if people can indicate if they are likely to be around for a live meeting on December 21 and 28, 2022 with any end of year holidays. Please add to this thread or comment on the notes post to help the team plan how best to have these meetings so that people can contribute.
We are looking for contributors to open the virtual coffee break for the bi-weekly coffee break.
Check out the GitHub card #23 and add your name to the list! Read the updated guide on facilitating a coffee break and volunteer. More on the next coffee break in the diary dates section of the meeting.
The team is exploring restarting a coffee break to enable more people from different time zones to participate. This could be alternating between an early and a late UTC coffee break. We use UTC as WordPress.org is a global open sourceOpen Source Open Source denotes software for which the original source code is made freely available and may be redistributed and modified. Open Source **must be** delivered via a licensing model, see GPL. project. You can add comments and if you would be interested in an early UTC coffee break to the discussion on GitHub card #137.
Updates from @nalininonstopnewsuk
i) Discussion: Mobile apps promotion – GitHub card #93 – check-in if there is a suggestion for next steps. @eidolonnight welcome back this week. Would you have any suggestions for this discussion or what might be useful for it to explore before sharing with the mobile team? Read replies from the team on this Slack thread.
ii) MeetupMeetup All local/regional gatherings that are officially a part of the WordPress world but are not WordCamps are organized through https://www.meetup.com/. A meetup is typically a chance for local WordPress users to get together and share new ideas and seek help from one another. Searching for ‘WordPress’ on meetup.com will help you find options in your area. events social promotion planning – status check-in/ contribution opportunity – GitHub card #46.
Slack thread – summary: @eidolonnight confirmed that these Twitter and Facebook accounts can be retained by the project, but do not need to be used at the moment. Training have been encouraged to provide materials for the main WordPress.orgWordPress.org The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. https://wordpress.org/ channels and not create new accounts – discussion on Slack. @lmurillom advised the LinkedIn Marketing Team page has events shared periodically only, at present there is not an opportunity to get involved. These updates will be added to the GitHub card.
Note: best way to get involved currently is to share the items on the WordPress.org social channels. @eidolonnight highlighted the focus is on building the audience across the official WordPress accounts listed on GitHub card 7 gives details of how you can amplify these channels.
iii) Discussion on Marketing Team description
GitHub card #87 – @eidolonnight will summarize the discussion into a blog post soon as conversations seem to have tapered off on the card.
iv) Marketing Team RepTeam Rep A Team Rep is a person who represents the Make WordPress team to the rest of the project, make sure issues are raised and addressed as needed, and coordinates cross-team efforts. nominations for 2023
It is the time of year when we start discussing the team reps for next year. As we have been highlighting last month too, you can find out about the preparations for this on GitHub card #38.
Later this week, we will post on the Marketing blog (also known as the P2P2 P2 or O2 is the term people use to refer to the Make WordPress blog. It can be found at https://make.wordpress.org/.) about the process and timetable. We had been waiting for Josepha’s post or update on team rep elections across the project so that we could be consistent with that and highlight what is happening across the project. Josepha is kindly going to post on this and we will add the link to the marketing post.
Each Make WordPress team has two or three team reps. A Team Rep is a role focused on co-ordination and administration. There is an article about what it means to be a Team Rep.
The marketing current team reps are: @lmurillom, @eidolonnight, and @nalininonstopnewsuk.
On the GitHub card above, there is also a spreadsheet where you can add your interest. The spreadsheet is still being updated to make it easier for people to use. Team members can from this meeting add your name to this or to the GitHub card itself if you would like to express an interest or if you would like to suggest someone. Please note, that nominations will be checked with the person who has been nominated, to make sure they are happy to go forward for election.
The GitHub card also has a provisional timetable from a few weeks ago. This will be updated in the coming week and incorporated into a post.
At this stage, we want to keep raising awareness about the team rep nominations, encourage all contributors to consider putting themselves forward or nominating someone on either the GitHub card or the spreadsheet.
If you are interested in being a team rep or would like to have an informal chat about your personal situation, please do contact one of the current team reps.
This is a commitment of time on a weekly basis and it is open to both contributors who are sponsored for their contribution and those who are not sponsored and give their time voluntarily.
The above together with some of the information put together for the 2022 elections from the previous team reps will be included in a post on the marketing blog. During this year, we have also continued to build on the documentation about the team to help future team reps.
Update from @eidolonnight:
WordPress.org Social Media Amplification (GitHub ticket #7) details how you can help share and amplify WordPress news on social media. You will also find a list of the primary WordPress.org social accounts and campaign contacts if you would like to help craft content.
Also an open conversation about potentially using TikTok in the future: Help create plan for short form video on Tik Tok #114
Read replies from the team on this Slack thread
Update from @bjmcsherry: “WordPress.org had one of the strongest weeks of the year over the past week with the launch of WP 6.1. Users seemed to be excited to finally see it launch, and engaged with us over the excitement of the release. While we had several successful campaigns, it was the release of WP 6.1 campaigns which led all of the top campaigns for the week, including the top 3 posts of the week on each platform.”
Some of the performance numbers for the last week:
Update from @eidolonnight
Reminder: WordPress 6.1 “Misha” is now available. Media outreach is being organized (WordPress 6.1 Media Outreach #135). @jpantani and @dansoschin are traveling and will add any 6.1 release updates async.
Update from @nalininonstopnewsuk
Read replies from the team on this Slack thread
Update from @lmurillom
Month in WordPress: The estimated publication date for the October 2022 edition of The Month in WordPress is November 15, 2022. You can help by collecting any news or Make team updates that would be valuable and relevant to the post. Please add them as a comment to this GitHub card #131 with its relevant link and a brief description by Friday, November 11.
Starting a Polyglots Outreach Effort: @evarlese has shared that she will be starting a Polyglots outreach program, which will include monthly posts with a call for volunteers to help reach out to a series of locale teams. Monthly posts will also have opportunities to develop and share new resources that locale teams can use to build their translation communities or to support new translation teams if a locale is inactive. Please read the post to see ways you can help, and leave a comment! Erica, is there any way we can help? Would you like assistance from the Marketing team in getting the word out?
Read replies from the team on this Slack thread
Update from @nalininonstopnewsuk
People of WordPress November 2022 – pictures are some fact-checking updates are awaited. Updates are on GitHub card #133.
Updates by @eidolonnight
Our next Coffee break will be Thursday, 17 November 2022, at 18:30/ 6.30pm UTC.Follow this Google Calendar with meetings, collaborations, and social activities. We also list important dates in this Forthcoming Diary Dates post.
There were no queries raised.
You can join the GitHub card #123 for next week’s meeting on November 16, 2022. The meeting will take place in this channel at 15:00 UTC.
The weekly WordPress Marketing Team meeting will be held in the #marketing channel of the Making WordPress SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. on Wednesday, November 8, 2022 at 15:00 UTC. The GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/ issue for this meeting is Issue #122.
Each meeting week has its own card on the Tasks board in the WordPress Marketing Repository where you can add suggestions for the agenda and provide updates. Asynchronous updates are welcome if you are unable to attend. The team works across the different time zones, and all contributions are very welcome. To add to a GitHub card, you just need to have a GitHub account, which is free to set up.
If you are reading these notes on a website other than the Make WordPress Marketing blog, you can add comments directly to the #marketing channel on the Make WordPress SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. or via the team’s blog.
After each item in the meeting notes, there is a link directly to its related Slack thread. This will help you join the discussions and get more involved. The team may not be aware of comments you add on other sites which replicate the notes.
These summary notes focus on key items and actions from the meeting and assist with asynchronous contribution to the Global Marketing Team. For those unable to attend a meeting due to timezone issues, please do join the discussion threads after the meeting and send your updates.
Thank you to our notetaking volunteers for the next few weeks. How to information for the team’s notes are available in the Marketing Team Handbook.
The GitHub card for all aspects of each week’s meeting and any collaboration are linked in the list below by date. If you have suggestions for the agendas for these meetings or have an update you can give asynchronously, you can also add them to the card for the relevant week. There are contributors available to help anyone get started with the team GitHub, message in the main Marketing slack channel and include @nalininonstopnewsuk in your message.
Take a look at the team notes from October 26, 2022 — props to @vimes1984 for drafting and @nalininonstopnewsuk for reviewing.
Notetakers for coming weeks – join our group of contributors who help with notes by volunteering when you see a call for note-takers during our meetings, or by adding your name to the weekly GitHub card.
Forward planning for the weeks ahead – for background, Nalini’s earlier message in Slack. If you would like to help on a future date in December, you can add to GitHub card #138 for additions to the rota. It can be easier for notetakers and reviewers for volunteers to have been part of the team for a little while and be familiar with GitHub cards.
We are looking for contributors to open the virtual coffee break for the bi-weekly coffee break.
Check out the GitHub card #23 and add your name to the list! Read the updated guide on facilitating a coffee break and volunteer. More on the next coffee break in the diary dates section of the meeting.
Join the discussion on alternating the coffee break between time zones – GitHub card #137.
Update from @nalininonstopnewsuk
The main Marketing Team task board is available in GitHub. If you would like help using GitHub, please reply in this thread. There is help available. A selection of GitHub cards are brought to this meeting for a regular status check-in. These are also shared on the GitHub planning card.
Post-meeting update from @nalininonstopnewsuk: the planning for the 2023 team rep nomination process continues. A request for the arrangements for all teams, timetable and any changes / updates for eligibility or criteria have been requested, and will be added to the planning card (Marketing Team GitHub ticket #38) when this information is published. @nalininonstopnewsuk is working on a draft post which will be shared with the plans for elections as planned at the meeting on November 9, 2022.
GitHub check-in: Updating the marketing description – GitHub #87
If you have not already seen this discussion, take a look. @eidolonnight has been collating the feedback. He is not able to join at this meeting, so we will bring this item back to a future meeting.
GitHub check-in: Another discussion suggested by a contributor on promoting mobile apps. You can read more at GitHub card #93. This is a very early discussion at this stage. Read more in this thread.
GitHub card #73
@laurlittle has shared on the card that an update will be expected to be published this week. Read more in this thread.
Update from @laurlittle in the meeting.
A quick note about this. The style guide has been updated with the expanded information!
There’s a comment on the GitHub card #73 with more information about how to further collaborate. Lauren said she was looking forward to more input, as this guide was really just a starting point.
Update from @nalininonstopnewsuk
i) The latest major software release WordPress 6.1 launched on November 1, 2022. Well done to all the release squad, advisors, and contributors who worked together to make this happen. More than 800 contributors across 60 plus countries! This is something to celebrate. We had many contributors who also gave time to the Marketing Team who were involved in this release, from testing at release parties and bug scrubs, to editing copy and fact checking.
@jpantani and @dansoschin were co-leads for marcomms for this release. At the time of publishing these notes, there was no further update, there may be more later in this thread. There was input on various marcomms items from a number of marketing team members too.
ii) WordPress 6.1 Media Outreach – @rmartinezduque you have an update to share. Thank you for highlighting it in the planning for this meeting. GitHub card #135. Read more in this thread.
@rmartinezduque: The idea behind this is to start building a list of trusted media (about WordPress, tech, open sourceOpen Source Open Source denotes software for which the original source code is made freely available and may be redistributed and modified. Open Source **must be** delivered via a licensing model, see GPL.) that can be reached when a WordPress release is out to help increase awareness about it, but also to provide them with access to resources they may find useful, such as the /news announcement or the video. WordPress publications, such as WP Tavern, are already plugged into the day-to-day community developments and may not need additional information. However, starting to build some relationships with tech publications can help create additional visibility for the WordPress project and community. So if someone has any suggestions for reliable media outlets, please share them in the GitHub card. Thank you!
Post meeting: @webcommsat highlighted the post and list that had been promoted following a previous release, particularly on how to reach extenders. This list could be merged or be useful to the current collaboration.
iii) There is a 6.1 video on YouTube. @laurlittle would you like to share more about how contributors can highlight this video?
Post marketing meeting, update on November 4, 2022: @laurlittle: please continue to share it across your social channels! Some shorter, cut down versions of the video featuring specific features that will be shared on the official WordPress accounts to re-share.
iv) Behind the scenes of theme Twenty Twenty Three – social media promotion. GitHub card #128.
There is an update on the card with timelines.
Lauren will be updating its card in the next day with some of the information that’s been shared from the style authors, courtesy of the questionnaire. There are some really insightful replies.
There has been a suggestion for a Twitter Spaces promotion. The Slack thread.
v) TikTok ideas for WordPress.org – GitHub card #114
Do visit this card if you have not already.
Update from @nalininonstopnewsuk
– if you know of any other events taking place that are planning Marketing tables, let the team know.
These are the following Make WordPress contributor days the team is are aware of, which may have a marketing table.
– WordCampWordCamp WordCamps are casual, locally-organized conferences covering everything related to WordPress. They're one of the places where the WordPress community comes together to teach one another what they’ve learned throughout the year and share the joy. Learn more. Italia Contributor DayContributor Day Contributor Days are standalone days, frequently held before or after WordCamps but they can also happen at any time. They are events where people get together to work on various areas of https://make.wordpress.org/ There are many teams that people can participate in, each with a different focus. https://2017.us.wordcamp.org/contributor-day/ https://make.wordpress.org/support/handbook/getting-started/getting-started-at-a-contributor-day/., November 11, 2022 – GitHub card #134 – please add to this card if you are attending and may be able to assist if a marketing table is put together.
– WordCamp Kolkata Contributor Day – planning in progress. If you are likely to attend and are interested in taking part in a marketing table, please add to the GitHub card #136
– WordCamp Asia Contributor Day – we are looking at how we can support a marketing table remotely. Thank you to everyone who has volunteered to help with this and bringing experience from previous contributor days. We also need to know who is going to be at the event and wanting to join a marketing table. Please add to the GitHub planning card #108.
There are a few WordCamps within Asia in the next few months. There will be more participants for marketing and potentially contributors who can assist in facilitating once these camps have happened. Good luck to all WordCamp organizers!
Update from @nalininonstopnewsuk
Update from @rmartinezduque: the estimated publishing date is November 15, 2022. She has pushed the date forward because September’s edition came out later and she will have limited availability next week.
In order to facilitate the content curation for this edition, everyone is welcome to share any Make updates/announcements that may be relevant to be featured in the post, as a comment to the GitHub card or following these instructions in the comment on the card. If anyone has questions, @rmartinezduque has shared she is there to help.
@rmartinezduque: imagines that the release will continue to be promoted in the Meetup Newsletter. The latest edition is now available published on October 26.
Update from @evarlese: she is planning to get started on the next newsletter in the next week or so, with November 22, 2022 as the goal date for publishing. She will share in the marketing channel as soon as she creates a card/ ticket in the Marketing GitHub.
A fuller update is in the notes from last week’s meeting. Sharing the collective update for the meeting. Thanks to @webcommsat and @cbringmann for collaborating on the schedule and any adjustments.
People of WordPress for October, featuring Raghavendra Satish Peri (@tarkham) has been published, as scheduled, on October 31, 2022. It comes from India this month.
Thanks to @meher who kindly stepped in and took over this piece and led the contributor flow for the edition. @webcommsat, @sthakor for joining for interviews, research and writing, @marybaum and @cbringmann for reviews and ongoing support, and @lmurillom for focusing on the search side. Thank you too to Raghavendra for collaborating with the team working on this.
The timing was designed to coincide with WordPress Accessibility Day 2022 which runs from November 2-3. The post will be updated after the event once the link to the talks is available. A Hindi translation is hoped to be arranged, and posted on the locale site. If you are interested in translating a People of WordPress feature for your locale, check if your locale can include a news post and have fun translating the piece with your locale team. Send the marketing team the link when it is published. These are being collated to add to English (US) posts.
The November edition is well underway, and goes to Pakistan. GitHub card #133. If you can help with editing images for this or future editions, please let @nalininonstopnewsuk know. @meher will offer some guidance. More hands to help with images is needed.
The December edition will hopefully be the postponed feature from the autumn due to external circumstances.
@nalininonstopnewsuk signposted ways contributors could get involved with future meetings.
@nalininonstopnewsuk: There was an enquiry about contributing on SEO – https://wordpress.slack.com/archives/C0GKJ7TFA/p1667374020065909
@laurlittle thanked @nalininonstopnewsuk for “doing such an incredible job facilitating this week’s meeting”. Others added there thanks.
You can join the GitHub card #122 for next week’s meeting on November 9, 2022 at 15:00 UTC
[Updated November 2, 2022]
The weekly WordPress Marketing Team meeting will be held as an asynchronous meeting in the #marketing channel of the Making WordPress SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. on Wednesday, November 2, 2022 at 15:00 UTC.
For this week, agenda items will be shared from 14:00 UTC in the Slack channel as there is some confusion on the changes with daylight saving and to help anyone who may come early. Please note, the UTC time for this weekly meeting is not changing for daylight saving, though it may change for the timezone you are in. Asynchronous contribution is always welcome to the meeting in the day after it is held.
Please do participate in today’s meeting asynchronously by:
1) Welcome to the team and visitors. Useful links will be shared to help those new follow along in the meeting.
2) Getting to know each other
a. Who is joining the meeting on Slack today – contributors attending live and asynchronously
b. Social question of the week
3) Notetakers and coffee break facilitators – volunteer opportunities
a. Note taking rota for next few weeks, and opportunities to volunteer. @robinwpdeveloper will be taking the notes.
b. Coffee breaks
– Volunteer for our bi-weekly coffee break (GitHub card #23). More on helping to facilitate a coffee break (updated guide). The next coffee break will be on November 3, 2022 at 18:30 UTC.
– Discussion on alternating the coffee break between timezones – GitHub card #137
4) Projects and Task Updates
Marketing Team GitHub board and check-ins on cards.
Updating the marketing description – GitHub #87
4) Update on WordPress.orgWordPress.org The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. https://wordpress.org/ social media
a) Forthcoming WordPress releases and Full Site Editing.
i) Latest major software release WordPress 6.1 launched on November 1, 2022
ii) WordPress 6.1 Media Outreach – @rmartinezduque will share an update. GitHub card #135
iii) TikTok ideas for WordPress.org – GitHub card #114
4b) Contributor Events updates
– if you know of any other events taking place that are planning Marketing tables, let the team know.
– WordCampWordCamp WordCamps are casual, locally-organized conferences covering everything related to WordPress. They're one of the places where the WordPress community comes together to teach one another what they’ve learned throughout the year and share the joy. Learn more. Italia Contributor DayContributor Day Contributor Days are standalone days, frequently held before or after WordCamps but they can also happen at any time. They are events where people get together to work on various areas of https://make.wordpress.org/ There are many teams that people can participate in, each with a different focus. https://2017.us.wordcamp.org/contributor-day/ https://make.wordpress.org/support/handbook/getting-started/getting-started-at-a-contributor-day/., November 11, 2022 – GitHub card #134 – please add to this card if you are attending and may be able to assist if a marketing table is put together.
– WordCamp Kolkata Contributor Day – planning in progress. If you are likely to attend and are interested in taking part in a marketing table, please add to the GitHub card #136
– WordCamp Asia Contributor Day
4c) Newsletters and series updates
5) Diary/Calendar Dates
– Next week’s meeting and planning – November 9, 2022 (GitHub #122)
– Follow this Google Calendar with meetings, collaborations, and social activities.
– The team lists important dates in this Forthcoming Diary Dates post.
6) Open Floor
If you have an item, please do add it to this week’s planning card to help the team reps highlight your request.
Each meeting week has its own card on the Tasks board in the WordPress Marketing Repository.
You can add suggestions for the agenda, link to updates on GitHub tickets/ cards or Google documents.
You can give an asynchronous update on a task if you are unlikely to be able to attend the team meeting. The team works across the different time zones, and all contributions are very welcome. To add to a GitHub card, you just need to have a GitHub account, which is free to set up.
Thank you to contributors who have made suggestions and given feedback,
and assisted with updating the blog and GitHub cards.
Thank you to @webcommsat for assistance with accessibility and @lmurillom for updates.
If you are reading these notes on a website other than the Make WordPress Marketing blog, you can add comments directly to the #marketing channel on the Make WordPress SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. or via the team’s blog.
After each item in the meeting notes, there is a link directly to its related Slack thread. This will help you join the discussions and get more involved. The team may not be aware of comments you add on other sites which replicate the notes.
These summary notes focus on key items and actions from the meeting and assist with asynchronous contribution to the Global Marketing Team. For those unable to attend a meeting due to timezone issues, please do join the discussion threads after the meeting and send your updates.
Thank you to our notetaking volunteers for the next few weeks. Information for the team’s notes is available in the Marketing Team Handbook.
The GitHub card for all aspects of each week’s meeting and any collaboration are linked in the list below by date. If you have suggestions for the agendas for these meetings or have an update you can give asynchronously, you can also add them to the card for the relevant week. There are contributors available to help anyone get started with the team GitHub, message in the main Marketing slack channel and include @nalininonstopnewsuk in your message.
Notetakers for coming weeks – join our group of contributors who help with notes by volunteering when you see a call for note-takers during our meetings, or by adding your name to the weekly GitHub card.
26 October 2022 GitHub #120 – @vimes1984
2 November 2022 GitHub #121 – @robinwpdeveloper
9 November 2022 GitHub #122 – @robinwpdeveloper
@slspeller911 volunteered for December 7 and 21 if no one has already volunteered.
Forward planning for the next few weeks after this – please read Nalini’s earlier message and if you would like to help on a future date too. A rota is being set up on GitHub – temporary card #138.
We are looking for contributors to open the virtual coffee break for the bi-weekly coffee break.
Check out GitHub card #23 and add your name to the list! Read the updated guide on facilitating a coffee break and volunteering. More on the next coffee break in the diary dates section of the meeting.
@nalininonstopnewsuk: We have some interest in restarting an occasional coffee break at an earlier time of day and potentially alternating between timezones. I will be starting a GitHub discussion on this – card #137
@nalininonstopnewsuk:
The main Marketing Team task board is available on GitHub. If you would like help using GitHub, please reply in this thread. There is help available. We will be bringing GitHub cards to this meeting for a regular status check-in. These are also shared on the GitHub planning card.
At the meeting on the November 9 (to avoid when people seem to be away), we will be sharing initial information about the Team Reps elections for 2023. Once any information is available for how 2023 elections will be handled across the Make Teams, this will be added to the GitHub planning card #38.
Updates on WordPress.org Social Media Accounts and How You Can Help
@eidolonnight: Our WordPress Social Media Amplification (GitHub ticket #7) details how you can help share and amplify WordPress news on social media. You will also find a list of the primary WordPress.org social accounts and campaign contacts there.
We also have a couple of open social media projects:
The latest performance stats of Social Media from @bjmcsherry: week-over-week net-new follower has increased, gaining a total of 1,630 new subscribers.
In addition, many of our campaigns saw improved performance, however, it was the ‘WP 100 Million Downloads’ campaign that provided some of our best results during the past week including the top 3 posts as our audience engaged heavily with the announcement campaign.
We also saw great performances with the 6.1 campaign leading up to the release and a few others that scored high marks in some of our best examples throughout the last week.
Here is a look at some of the performance numbers for the last week:
For more details, check out this Slack thread.
@jpantani shared that RC3 is now available. The general release is on target to be released 1 November 2022, and a dry-run will take place on October 31st to ensure things go well for the launch of the 6.1 release.
Follow this Google Calendar with meetings, collaborations, and social activities. We also list important dates in this Forthcoming Diary Dates post.
@rmartinezduque shared some updates regarding the WordPress Photos campaign:
@nalininonstopnewsuk shared a thank-you to all those who take a moment to answer the weekly social question in our meetings, and encouraged everyone to continue, especially new contributors as it is a good way to get to know each other better.
Join us for the next Global Marketing Team meeting: Wednesday 2 November 2022, 15:00 UTC in the #marketing channel on Slack. Add any updates to GitHub card #121 for next week.
