The Marketing team promotes WordPress to current and future users and contributors. We create and amplify campaigns to support the growth of the WordPress project.
Our work is tracked on the Marketing Tasks Board on the WordPress organization’s GitHub. If you are planning a Marketing Table at a Contributor Event, please let us know in the Slack channel.
You can be part of the #marketing channel on Slack. Join our next Weekly Marketing Chat at: Tuesday 15:00 UTC.
Diary dates
An easy way to help spread the word about WordPress is by liking, commenting, sharing, or otherwise engaging with content across our social media channels. This can be done through your own personal social media account(s), requiring no access or prior training, so it is a great way to get acquainted with the Make Marketing team effort and the WordPress project.
We continue to scale up our social media efforts and iterate on processes in order to sustainably grow our audience. The following is our current list of campaigns, their hashtags, and their primary points of contact if you have questions or want to be involved.
WordPress Features/Releases/Testing
Lauren Stein and @Dan Soschin working with the Release team
Learn WordPress
Contact @Dan Soschin along with the Training Team
Sharing of the latest WPDiversity events and training sessions.
Contact @Santana.Inniss along with @jillbinder of the WP Diversity working group for more information.
Openverse
Contact @Reyes Martínez along with the Openverse team.
The Openverse social campaign (#WPOpenverse) aims to promote and raise awareness about Openverse across WordPress.orgWordPress.org The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. https://wordpress.org/ social media platforms. Its primary target audience is current and potential users and contributors.
High-level topics covered by the campaign include but are not limited to:
Photo Directory
Contact @Reyes Martínez along with the Photos team.
The Photo Directory campaign (or #WPPhotos) is a social campaign that promotes the WordPress Photo Directory across WordPress.org social media platforms.
The campaign aims to raise awareness about the Photo Directory and build interest in contributing. Its primary target audience is current and potential users and contributors. To support these goals, the Marketing team can also help organize broader initiatives, such as the WordPress World Photography Day Challenge 2022.
High-level topics covered by the campaign include but are not limited to:
Grow Your Story
Contact @jpantani along with Design
WP Briefing podcast
Contact @Santana.Inniss
WordCampWordCamp WordCamps are casual, locally-organized conferences covering everything related to WordPress. They're one of the places where the WordPress community comes together to teach one another what they’ve learned throughout the year and share the joy. Learn more.
Contact @Brett McSherry along with WC organizers and the Community team
Ad hoc WordPress.org/news updates and other messages are reviewed and scheduled by @Brett McSherry
If you would like to write your own original posts, here are some resources to help.
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