Agenda: Global Marketing Team, 14 April 2021

What are we working on?

The team is continuing to support on a number of initiatives and tasks. The key focus is around:

  • Learn WordPress
  • MeetupMeetup All local/regional gatherings that are officially a part of the WordPress world but are not WordCamps are organized through https://www.meetup.com/. A meetup is typically a chance for local WordPress users to get together and share new ideas and seek help from one another. Searching for ‘WordPress’ on meetup.com will help you find options in your area. promotions
  • Promoting contribution and understanding on Full Site Editing (FSE)
  • WordPress Release Questions and Answers, and joint work with other teams including CoreCore Core is the set of software required to run WordPress. The Core Development Team builds WordPress., Community, Training, and Learn WordPress
  • Supporting contributor events and WCEU contributing team
  • Assisting new contributors

We have lots of ways for contributors to get involved. Come to the weekly global meetings at 14:00 UTC on SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. (more details below) or contribute async in the 48 hours after the meeting if this time doesn’t work for your timezone and other commitments.

Contributor support sessions for early 2021 – open to those returning to the team and wanting a refresher and to those who have pledged to contribute under Five for the Future.

Follow and share our weekly highlight of WordPress Meetup events and news on Marketing team LinkedIn Page. Keep up with the #WPDiversity and #LearnWP announcements on the WordCampWordCamp WordCamps are casual, locally-organized conferences covering everything related to WordPress. They're one of the places where the WordPress community comes together to teach one another what they’ve learned throughout the year and share the joy. Learn more. Twitter and Facebook accounts.

Agenda

Thanks to everyone who gave input into this week’s agenda. Let us know if you have an item for next week or our longer term planning.

Global Marketing Meeting on Wednesday 14 April 2021 at 14:00 UTC in the #Marketing channel on Slack. The Notes for last week’s meeting are reviewed in the subsequent meeting.

1. Welcome
2a. Attendance Thread
2b. New contributors
3. Review last week’s meeting notes and actions/task updates
4. Update on tasks
5. Collaboration session
6. Celebration and Team Reps update
7. Tasks for the week
8. Diary dates
9. Any other business (AOB)
10. End of weekly meeting and update on collaboration sessions for rest of the week

Where I can find other information?

Updates on other tasks and previous meeting notes are in our team Google drive. The link is shared in the meeting and is pinned in our Slack channel. Summaries are posted on this blog.

Marketing Team homepage

Forthcoming diary dates

Please find all the upcoming Diary Dates at this dedicated post

Agenda: Global Marketing Team, 7 April 2021

What are we working on?

The team is continuing to support on a number of initiatives and tasks. The key focus is around:

  • Learn WordPress
  • MeetupMeetup All local/regional gatherings that are officially a part of the WordPress world but are not WordCamps are organized through https://www.meetup.com/. A meetup is typically a chance for local WordPress users to get together and share new ideas and seek help from one another. Searching for ‘WordPress’ on meetup.com will help you find options in your area. promotions
  • Promoting contribution and understanding on Full Site Editing (FSE)
  • WordPress Release Questions and Answers, and joint work with other teams including CoreCore Core is the set of software required to run WordPress. The Core Development Team builds WordPress., Community, Training, and Learn WordPress
  • Supporting contributor events
  • Assisting new contributors

We have lots of ways for contributors to get involved. Come to the weekly global meetings at 14:00 UTC on SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. (more details below) or contribute async in the 48 hours after the meeting if this time doesn’t work for your timezone and other commitments.

Contributor support sessions for early 2021 – open to those returning to the team and wanting a refresher and to those who have pledged to contribute under Five for the Future.

Follow and share our weekly highlight of WordPress Meetup events and news on Marketing team LinkedIn Page. Keep up with the #WPDiversity and #LearnWP announcements on the WordCampWordCamp WordCamps are casual, locally-organized conferences covering everything related to WordPress. They're one of the places where the WordPress community comes together to teach one another what they’ve learned throughout the year and share the joy. Learn more. Twitter and Facebook accounts.

Agenda

Thanks to everyone who gave input into this week’s agenda. Let us know if you have an item for next week or our longer term planning.

Global Marketing Meeting on Wednesday 7 April 2021 at 14:00 UTC in the #Marketing channel on Slack. The Notes for last week’s meeting can be found here.

1. Welcome
2a. Attendance Thread
2b. New contributors
3. Review last week’s meeting notes and actions/task updates
4. Update on tasks
5. Collaboration session: Content Series Brainstorm
6. Tasks for the week
7. Diary dates
8. Any other business
9. End of weekly meeting and update on collaboration sessions for rest of the week

Continue reading

Notes: Global Marketing meeting 31 March 2021

If you are reading these notes on a website other than the Make WordPress Marketing blog, please contact us on the #marketing channel on SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. or via the team’s blog as we may not be aware of comments you add on other sites to be able to reply or help involve you. 

1. Welcome, introduction, new contributors

  1. These summary notes focus on key items and actions from the meeting and to assist with an asynchronous contribution to the Global Marketing Team. For those unable to attend a meeting due to timezone issues, please do join the discussion threads after the meeting and send your updates. 
    1. The meeting discussions on the Marketing team on Slack can be found at this Slack thread
    2. Meeting led by: @yvettesonneveld
    3. Meeting notes and follow-up actions: @oglekler, @lmurillom  and @meher 
  2. Attendees Slack Thread
  3. Welcoming new contributors – New Attendees Welcome Thread

@nalininonstopnewsuk has been supporting members and reviewing systems in this area. If anyone has an accessibilityAccessibility Accessibility (commonly shortened to a11y) refers to the design of products, devices, services, or environments for people with disabilities. The concept of accessible design ensures both “direct access” (i.e. unassisted) and “indirect access” meaning compatibility with a person’s assistive technology (for example, computer screen readers). (https://en.wikipedia.org/wiki/Accessibility) issue or needs some help with using one of the contributor tools, please let us know or include her (@Nalini on Slack) in your message.

Get involved – starter tasks for new and returning contributors, and those who have pledged to support the team and need assistance to get started

Continue reading

#learnwp, #marketing, #onlinewpmeetup

Thoughts on Marketing, FSE, and What’s Next

In February, I had a call with the Marketing team reps where we discussed a few things that were on my mind and a few things on the horizon. Namely, there are some upcoming shifts in the way we collaborate and how we communicate about WordPress as a whole; I want to share my thoughts on these shifts here.

Some Things on My Mind

This team has been collaborating for a long time on projects that help get information where it needs to go. Many of you have also been sharing with me for a long time that there isn’t a clear idea of what the Marketing team’s goals are.

We all know that marketing (both how WordPressers communicate internally and how WordPress expresses itself externally) is key to growth and trust-building. I’m sure it’s been a struggle to raise the concerns you have and not necessarily have a concept of how to move forward without the proper context.

Marketing for WordPress—for a CMS that supports 40% of the web—is a monumental undertaking and one that requires a lot of coordinated effort. As we head into the merge processes for full site editing, arguably one of our most consequential features of the past decade, that work will get more complex and more pivotal to our success.

What’s on the Horizon

With all of that in mind, there are two big things I want to share:

  • In the upcoming releases that include FSE merges, I plan to take on the release squads’ Marketing Role.
  • Automattic will be hiring some people to focus on marketing work in the WordPress project, both supporting volunteer work and working on projects directly.

Neither of these changes are a reflection of contributions from marketing folks, rather they reflect an awareness that communicating about the changes full site editing will bring requires a clear voice/decision-maker. There is also the potential need for some contracted advertising work (similar to the video done for WordPress 5.0), which I feel would be inappropriate to ask self-sponsored or volunteer contributors to manage.

I’d like your feedback!

Introducing sponsored contributors into the WordPress marketing space represents a big change. I want to hear your questions and thoughts, so please share them in the comments below!

Notes: Global Marketing meeting 24 March 2021

If you are reading these notes on a website other than the Make WordPress Marketing blog, please contact us on the #marketing channel on SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. or via the team’s blog as we may not be aware of comments you add on other sites to be able to reply or help involve you. 

1. Welcome, introduction, new contributors

  1. These summary notes focus on key items and actions from the meeting and to assist with an asynchronous contribution to the Global Marketing Team. For those unable to attend a meeting due to timezone issues, please do join the discussion threads after the meeting and send your updates. 
  2. Attendees Slack Thread
  3. Welcoming new contributors – New Attendees Welcome Thread

Laura and Charmaine doing sign-language support today specifically for two of our contributors on getting started topics. @nalininonstopnewsuk has been supporting members and reviewing systems in this area. If anyone has an accessibilityAccessibility Accessibility (commonly shortened to a11y) refers to the design of products, devices, services, or environments for people with disabilities. The concept of accessible design ensures both “direct access” (i.e. unassisted) and “indirect access” meaning compatibility with a person’s assistive technology (for example, computer screen readers). (https://en.wikipedia.org/wiki/Accessibility) issue or needs some help with using one of the contributor tools, please let us know or include her (@Nalini on Slack) in your message.

Get involved – starter tasks for new and returning contributors, and those who have pledged to support the team and need assistance to get started

Continue reading

#contributor-onboarding, #fse, #learnwp, #marketing, #onlinewpmeetup, #people-of-wordpress, #wpdiversity

Notes: Global Marketing meeting 17 March 2021

If you are reading these notes on a website other than the Make WordPress Marketing blog, please contact us on the #marketing channel on SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. or via the team’s blog as we may not be aware of comments you add on other sites to be able to reply or help involve you. 

1. Welcome, introduction, new contributors

  1. These summary notes focus on key items and actions from the meeting and to assist with an asynchronous contribution to the Global Marketing Team. For those unable to attend a meeting due to timezone issues, please do join the discussion threads after the meeting and send your updates. 
  2. Attendees Slack Thread
  3. Welcoming new contributors – New Attendees Welcome Thread

@nalininonstopnewsuk has been supporting members and reviewing systems in this area. If anyone has an accessibilityAccessibility Accessibility (commonly shortened to a11y) refers to the design of products, devices, services, or environments for people with disabilities. The concept of accessible design ensures both “direct access” (i.e. unassisted) and “indirect access” meaning compatibility with a person’s assistive technology (for example, computer screen readers). (https://en.wikipedia.org/wiki/Accessibility) issue or needs some help with using one of the contributor tools, please let us know or include her (@Nalini on Slack) in your message.

Get involved – starter tasks for new and returning contributors, and those who have pledged to support the team and need assistance to get started

Continue reading

#learnwp, #makewordpress, #makewordpressmarketing, #marketing, #onlinewpmeetup, #wpdiversity

Agenda: Global Marketing Team, 17 March 2021

What are we working on?

The team is continuing to support on a number of initiatives and tasks. The key focus is around:

  • Learn WordPress
  • MeetupMeetup All local/regional gatherings that are officially a part of the WordPress world but are not WordCamps are organized through https://www.meetup.com/. A meetup is typically a chance for local WordPress users to get together and share new ideas and seek help from one another. Searching for ‘WordPress’ on meetup.com will help you find options in your area. promotions
  • Promoting contribution on Full Site Editing (FSE)
  • WordPress Release Questions and Answers, and joint work with other teams including CoreCore Core is the set of software required to run WordPress. The Core Development Team builds WordPress., Community, Training, and Learn WordPress
  • Supporting contributor events
  • Assisting new contributors

We have lots of ways for contributors to get involved. Come to the weekly global meetings at 15:00 UTC on SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. (more details below) or contribute async in the 48 hours after the meeting if this time doesn’t work for your timezone and other commitments.

Contributor support sessions for early 2021 – open to those returning to the team and wanting a refresher and to those who have pledged to contribute under Five for the Future.

Follow and share our weekly highlight of WordPress Meetup events and news on Marketing team LinkedIn Page. Keep up with the #WPDiversity and #LearnWP announcements on the WordCampWordCamp WordCamps are casual, locally-organized conferences covering everything related to WordPress. They're one of the places where the WordPress community comes together to teach one another what they’ve learned throughout the year and share the joy. Learn more. Twitter and Facebook accounts.

Continue reading

Notes: Global Marketing meeting 10 March 2021

1. Welcome, introduction, new contributors

  1. These summary notes focus on key items and actions from the meeting and to assist with an asynchronous contribution to the Global Marketing Team. For those unable to attend a meeting due to timezone issues, please do join the discussion threads after the meeting and send your updates. 
  2. Attendees Slack Thread
  3. Welcoming new contributors – New Attendees Welcome Thread

Marketing Contributor introductory sessions in 2021 – booking details

@nalininonstopnewsuk has been supporting members and reviewing systems in this area. If anyone has an accessibilityAccessibility Accessibility (commonly shortened to a11y) refers to the design of products, devices, services, or environments for people with disabilities. The concept of accessible design ensures both “direct access” (i.e. unassisted) and “indirect access” meaning compatibility with a person’s assistive technology (for example, computer screen readers). (https://en.wikipedia.org/wiki/Accessibility) issue or needs some help with using one of the contributor tools, please let us know or include her (@Nalini on SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/.) in your message.

Get involved – starter tasks for new and returning contributors, and those who have pledged to support the team and need assistance to get started

Continue reading

#contributorstory, #learn-wordpress-promotions, #learnwp, #make-wordpress-marketing, #marketing, #onlinewpmeetup, #wpdiversity, #wprelease

Agenda: Global Marketing Team, 10 March 2021

What are we working on?

The team is continuing to support on a number of initiatives and tasks. The key focus is around:

  • Learn WordPress
  • MeetupMeetup All local/regional gatherings that are officially a part of the WordPress world but are not WordCamps are organized through https://www.meetup.com/. A meetup is typically a chance for local WordPress users to get together and share new ideas and seek help from one another. Searching for ‘WordPress’ on meetup.com will help you find options in your area. promotions
  • Promoting contribution on Full Site Editing (FSE)
  • WordPress Release 5.7 Questions and Answers, and joint work with other teams including CoreCore Core is the set of software required to run WordPress. The Core Development Team builds WordPress., Community, Training, and Learn WordPress
  • Supporting contributor events
  • Assisting new contributors

We have lots of ways for contributors to get involved. Come to the weekly global meetings at 15:00 UTC on SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. (more details below) or contribute async in the 48 hours after the meeting if this time doesn’t work for your timezone and other commitments.

Contributor support sessions for early 2021 – open to those returning to the team and wanting a refresher and to those who have pledged to contribute under Five for the Future.

Follow and share our weekly highlight of WordPress Meetup events and news on Marketing team LinkedIn Page. Keep up with the #WPDiversity and #LearnWP announcements on the WordCampWordCamp WordCamps are casual, locally-organized conferences covering everything related to WordPress. They're one of the places where the WordPress community comes together to teach one another what they’ve learned throughout the year and share the joy. Learn more. Twitter and Facebook accounts.

Agenda

Thanks to everyone who gave input into this week’s agenda. Let us know if you have an item for next week or our longer term planning.

Global Marketing Meeting on Wednesday 10 March 2021 at 15:00 UTC in the #Marketing channel on Slack. The Notes for last week’s meeting can be found here.

1. Welcome
2a. Attendance Thread
2b. New contributors
3. Review last week’s meeting notes and actions/task updates
4. Celebrations of Marketing Team achievements
5. Update on tasks
6. Collaboration session: we will be working on a brainstorm about series topics for wordpress.orgWordPress.org The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. https://wordpress.org//news. In order to have a productive session, please be familiar with the type of content currently being published on News.
7. Tasks for the week
8. Diary dates
9. Any other business
10. End of weekly meeting and update on collaboration sessions for rest of the week

Continue reading

Notes: Global Marketing Meeting 3 March 2021

If you are reading these notes on a website other than the Make WordPress Marketing blog, please contact us on the #marketing channel on SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. or via the team’s blog as we may not be aware of comments you add on other sites to be able to reply or help involve you. 

1. Welcome, introduction, new contributors

These summary notes focus on key items and actions from the meeting and to assist with an asynchronous contribution to the Global Marketing Team. For those unable to attend a meeting due to timezone issues, please do join the discussion threads after the meeting and send your updates. 

a. AttendanceAttendees Slack Thread

b. Welcoming new contributorsNew Attendees Welcome Thread

Marketing Contributor introductory sessions in 2021 – booking details

@nalininonstopnewsuk has been supporting members and reviewing systems in this area. If anyone has an accessibilityAccessibility Accessibility (commonly shortened to a11y) refers to the design of products, devices, services, or environments for people with disabilities. The concept of accessible design ensures both “direct access” (i.e. unassisted) and “indirect access” meaning compatibility with a person’s assistive technology (for example, computer screen readers). (https://en.wikipedia.org/wiki/Accessibility) issue or needs some help with using one of the contributor tools, please let us know or include her (@Nalini on Slack) in your message.

Get involved – starter tasks for new and returning contributors, and those who have pledged to support the team and need assistance to get started

Continue reading

#learnwp, #marketing, #onlinewpmeetup, #wpdiversity