Notes: Marketing Team meeting, 6 February, 2024

Please add any comments on the related Marketing Tasks GitHub issue or in the #marketing channel on the Make WordPress SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/..

• This meeting was organized on GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/ card #362
  • Leading the meeting: @bernard0omnisend
  • Taking notes: @ninianepress
  • Link to meeting start in Slack 
• Attendance:
  • 8 contributors (3 async)
  • Link to attendance thread in Slack

Team news

• [Urgent] At least one more person is needed as a table lead for WordCamp Asia this year. If you or someone you know is attending in person and would be interested in being a table lead for the Marketing Team, please nominate yourself or them in a comment on this issue by today.
• Process Proposal: Moderating the New Showcase is still open for feedback and needs volunteers.

WordPress publications

• Project: Incident Response Team: Call for Nominations
• Developer Blog: Adding starter patterns to your WordPress themes
• Training: Training Team Goals for 2024
• WordCamps: WordPress Photo Festival

WordPress.orgWordPress.org The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. https://wordpress.org/ social media updates

Here is a look at the numbers for the last two weeks:

• 3 unique campaigns ending up in the top 3 performers by engagement, including the:
  • Learn campaign
  • WordPress Development, and
  • a WordPress 6.5 teaser campaign
• 2,137K new subscribers
  • A continued trend that we have seen during 2024 so far.
• Impressions: 376,481
• Engagements: 7,128
• Link clicks: 2,277
• Engagement Rate: 1.7%

New issues

• [AMPLIFY]: New Contributor Meetings in CoreCore Core is the set of software required to run WordPress. The Core Development Team builds WordPress. #361
• [AMPLIFY]: Online monthly Docs Team Contributor DayContributor Day Contributor Days are standalone days, frequently held before or after WordCamps but they can also happen at any time. They are events where people get together to work on various areas of https://make.wordpress.org/ There are many teams that people can participate in, each with a different focus. https://2017.us.wordcamp.org/contributor-day/ https://make.wordpress.org/support/handbook/getting-started/getting-started-at-a-contributor-day/. February 27, 2024 #363

Recently updated issues

This is not a list of all issues from the Marketing Team GitHub in Slack. This is a compilation of items that had discussion in Slack during the week.

• Marketing Team management
  • People of WordPress – Huanyi (Eric) Chuang #104
    • In progress.
  • People of WordPress – Daniel K #156
    • In Progress.
  • People of WordPress: Sunita R #261
    • In the translation phase of the task.

• Cross-team collaboration
  • WordPress 6.5 Release Marketing & Communications Plan Overview #356
    • In progress.
  • [AMPLIFY]: New Contributor Meetings in Core #361

• Project marketing
  • The Month in WordPress: January 2024 Edition #343
  • Marketing Team Slack onboarding message when you join the channel #355

Closing soon

• WordCampWordCamp WordCamps are casual, locally-organized conferences covering everything related to WordPress. They're one of the places where the WordPress community comes together to teach one another what they’ve learned throughout the year and share the joy. Learn more. Asia 2024: Marketing Table Lead Nomination – Contributor Day #348
• Help create a plan for short form video on Tik Tok #114  AND Develop shortform video content and related copy with Learn Team #187
• Add ideas to the WP Campaigns Social Content Brainstorm doc #191
• #WP20 From Blogs to Blocks campaign #220
• Share and help collect #WPPhotos stories #238
• Celebrating Pride Month and WordPress Diversity #240
• Familiarize yourself with the WordPress Brand Writing Style Guide #241

Recently closed

• WordPress Media Outreach #135
• WordCamp Europe 2023 Marketing Table Contributor Day preparation and organization #218
• Celebrating Pride Month and WordPress Diversity #240
• [AMPLIFY]: [WordPress Photo Festival 2024] #358

Open floor

• A new day and time needs to be selected for the bi-weekly Coffee and Collaboration Sessions.

Next steps

• Our next meeting is 13 February, 2024 at 15:00 UTC.
• GitHub card for the next meeting: #371

#marketing-team, #meeting-notes