The Marketing team promotes WordPress to current and future users and contributors. We create and amplify campaigns to support the growth of the WordPress project.
If you are reading these notes on a website other than the Make WordPress Marketing blog, you can add comments directly to the #marketing channel on the Make WordPress SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. or via the team’s blog. The team may not be aware of comments you add on other sites which replicate the notes.
1. Welcome and introduction
- The meeting discussions on the Marketing team channel on Slack start with this message in the Make WordPress Slack. You can add to the threads if you were unable to attend the meeting live or for its full duration. If an update relates to a task, please also update the relevant GitHub card on the GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/ tasks board. This is the main project tracking area for the team.
- The meeting was prepared and facilitated by Team Reps: @nalininonstopnewsuk, @lmurillom, @eidolonnight
- Meeting notes: @robinwpdeveloper
- Meeting notes editor/ reviewer: @nalininonstopnewsuk
- For those new to the team, the New Contributor Orientation section of the Handbook can be a good place to start. You can also visit the team’s GitHub task board and join any card you are interested in. All you need is a GitHub account to add a comment or update to a relevant card/ ticket.
2. Getting to know each other
The Slack thread lists who came along to the meeting live or asynchronously.
2b. Social Question
@nalininonstopnewsuk shared this week’s question. These questions are a great way to get to know others in the team. Do add your reply even if you could not attend the meeting. The different transport modes may also make fun photographs for WPPhotos.
Question: What is your favorite mode of transport? Walking, cycling, running, cars, boat, rickshaw or anything else?
You can read replies in this Slack thread. It is a good way to start getting to know some of the other contributors in the team if you are new to it.
3. Notetakers and coffee break facilitators – volunteer opportunities
3a. Can you help take notes?
Thank you to our note-taking volunteers for the next few weeks.
The GitHub card for all aspects of each week’s meeting and any collaboration are linked below by date. We set up cards a couple of weeks in advance of each meeting. Please message Nalini on Slack if you are unsure how to add comments to the GitHub card.
If you have suggestions for the agendas for these meetings or have an update you can give asynchronously, you can also add them to the card (links below) for the relevant week.
21 December 2022 GitHub #145 – @vimes1984
28 December – no live meeting, please add updates to the relevant task’s GitHub card.
Add your name to the GitHub roster / rota at GitHub card #138.
We have a discussion to continue our efforts to make the note taking easier to do. You can join the discussion on GitHub card #148. An alternate coffee break at 09:30 UTC was tried, others being tried as experiments. Please add to the discussion so we can support contributors in other timezones too.
3b. Help to facilitate a coffee break?
The team is looking for contributors to open the virtual coffee shop in the bi-weekly coffee break. Check out GitHub card #23 and add your name to the list if you’re interested. We even have a complete guide for facilitators to help.
4. Team RepTeam Rep A Team Rep is a person who represents the Make WordPress team to the rest of the project, make sure issues are raised and addressed as needed, and coordinates cross-team efforts. nominations 2023
Thank you for nominating people for 2023 Marketing team reps. We will check with everyone nominated if they are happy to stand, and will share an election link. Nalini has also asked in the team reps channel about the election form we can use. The GitHub card (#38) has the most recent updates on this process.
If you have been nominated, you can add whether you are happy to go forward on the GitHub card or the post itself.
5) Marketing Team GitHub
5a. Marketing project and task updates
The main Marketing Team task board is available in GitHub. If you would like help using GitHub, please reply in this thread. There is help available.
5b. Updates on WordPress.org social media accounts and how you can help
Our WordPress Social Media Amplification (GitHub ticket #7) details how you can help share and amplify WordPress news on social media. You will also find a list of the primary WordPress.org social accounts and campaign contacts if you would like to help craft content.
In case you missed it, the community survey is important to share with your social platforms if you have time this week.
We also have a couple open conversations for folks, even new contributors, to get involved in. These are a couple things we hope to take action on in 2023.
- An open conversation about potentially using TikTok in the future: Help create plan for short form video on Tik Tok #114
- Afeedback request for building an amplification request form: Feedback request: Amplification request form. You can leave feedback on that post or in the associated GitHub issue: Amplification request form #140
Update from @bjmcsherry: “WordPress.orgWordPress.org The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. https://wordpress.org/ showed great performances this week. And with our key performance metrics of net-new followers, we had one of the strongest weeks in a few weeks. Mostly the performance of Twitter has finally improved and we are seeing momentum again, leading us to have many new followers on the platform. We gained another 1,383 followers this week and we are seeing that performance steadily climb again. Our strongest campaigns of the week included the WP 6.1 which helped us discuss features and drove conversations online with our audience. This campaign and others continued to drive our audience and provided us with our top posts/campaigns of the week.”
A look at some of the performance numbers for the last week:
- Impressions: 416,215
- Engagements: 6,253
- Link clicks: 1,360
- Net-new Followers: 1,383
5c. Contributor events update
- WordCampWordCamp WordCamps are casual, locally-organized conferences covering everything related to WordPress. They're one of the places where the WordPress community comes together to teach one another what they’ve learned throughout the year and share the joy. Learn more. Asia Contributor DayContributor Day Contributor Days are standalone days, frequently held before or after WordCamps but they can also happen at any time. They are events where people get together to work on various areas of https://make.wordpress.org/ There are many teams that people can participate in, each with a different focus. https://2017.us.wordcamp.org/contributor-day/ https://make.wordpress.org/support/handbook/getting-started/getting-started-at-a-contributor-day/. awareness: February 17, 2023 – GitHub ticket #108. Please add to the card if you intend to be at the contributor day and involved in the marketing table. If you would like to help organize the table, you can volunteer too.
- WordCamp Kolkata Contributor Day – GitHub ticket #136 awaiting information on whether there will be a marketing table. Will you be going? Please add to the GitHub card if you will be going and can be involved.
- Are you aware of any other WordCamp or WordPress MeetupMeetup All local/regional gatherings that are officially a part of the WordPress world but are not WordCamps are organized through https://www.meetup.com/. A meetup is typically a chance for local WordPress users to get together and share new ideas and seek help from one another. Searching for ‘WordPress’ on meetup.com will help you find options in your area. contributor days/ events which are likely to have a marketing table?
5d. Newsletters and series
2022 WordPress Survey: Each year, members of the WordPress community provide valuable feedback through an annual survey, which is open now. Please answer it and share your experience! You may also take it in French, German, Italian, Japanese, Russian, or Spanish.
This month’s Polyglots newsletter should go out on Tuesday, December 20, 2022. @evarlese is hoping to share the drafts by Wednesday, December 14 on the GitHub card #149. If you’re able to help review and share any feedback on those drafts, please go to the drafts and leave your suggestions.
People of WordPress December 2022 (GitHub card #133). @nalininonstopnewsuk shared pictures and further information awaited to complete the postponed feature provisionally set for December. The December schedule in previous years has been an optional slot if needed due to the difficulties of contributors availability at the end of the year. Research for January 2023 has been started and efforts will run in parallel. If you would like to help, please add to the GitHub card.
The Month in WordPress: @rmartinezduque shared the next edition will be published next week. Anyone can help by collecting any news or Make team updates that would be valuable and relevant to the post by the end of this week, such as announcements from Make WordPress teams, major updates from flagship WordCamps (WordCamp US, WordCamp Asia, and WordCamp Europe), or testing and feedback calls. More information on how to contribute on GitHub card #142.
6. Diary dates – upcoming events and meetings
This bi-weekly social coffee break is held by the Make Marketing team for all WordPress Marketing contributors, and occasional guests. Stop by and meet some of the friendly faces marketing WordPress.
Follow this Google Calendar with meetings, collaborations, and social activities. We also list important dates in this Forthcoming Diary Dates post.
7. Open floor
- Suggest Topics for the 2023 WordPress Community Summit – request for all Contributor Teams to suggest Community Summit topics by January 16, 2023.
- @eidolonnight shared requests for updates to the design and functionality of make.WordPress.org. “I know some people have had accessibilityAccessibility Accessibility (commonly shortened to a11y) refers to the design of products, devices, services, or environments for people with disabilities. The concept of accessible design ensures both “direct access” (i.e. unassisted) and “indirect access” meaning compatibility with a person’s assistive technology (for example, computer screen readers). (https://en.wikipedia.org/wiki/Accessibility) issues with comments. The blogs aren’t particularly readable. It’d be great to more easily navigate between teams. I think there’s a lot of room for improvement.”
- WPPhotos: During the past few weeks, the Photos team has shared some social posts to encourage photo contributions about holidays, traditions, and celebrations around this time of year. You can help spread the word by liking, sharing, etc. Links to social posts can be found on this GitHub card (#80).
- Discussion on adding custom emojis for teams that do not have one uploaded as yet on Slack. If you happen to know where the images created previously for all teams are located, please share. Note, some emojis have dual roles and usage. Some teams use a emoji that is also represent wider aspects, eg Community Team emoji also used for the wider WordPress community. Slack thread. A GitHub card #150 has been set up to continue ideas and find images.
Next week’s planning – GitHub card #145, December 21, 2022 meeting. You can add to the card on GitHub with anything to include or updates on a specific card to be included.