Notes: Global Marketing Meeting, 8 June 2022 

If you are reading these notes on a website other than the Make WordPress Marketing blog, please contact us on the #marketing channel on SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. or via the team’s blog as we may not be aware of comments you add on other sites to be able to reply or help involve you.

Link to the start of the meeting on Marketing Slack to help with async contributions.

1. Welcome and introduction

These summary notes focus on key items and actions from the meeting and assist with an asynchronous contribution to the Global Marketing Team. For those unable to attend a meeting due to timezone issues please do join the discussion threads after the meeting and send your updates. 

2. Getting to know the team and help to take part

  1. Meeting attendees: participants can be viewed in this Slack Thread
  2. Social question of the week: “What is your favorite fruit and why?” – View participants’ responses via this Slack thread.

3. Notes and volunteer opportunities

Link to the notes from the last meeting on 1 June 2022, thank you @yashwardhanrana.

Thank you to our notetaking volunteers for the next few weeks. Please note the guidelines for Notetaking are being updated in the Marketing Team Handbook. The GitHubGitHub GitHub is a website that offers online implementation of git repositories that can can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/ card for all aspects of each week’s meeting and any collaboration are linked below.

Please message @nalininonstopnewsuk in the channel if you are unsure how to add comments to the GitHub card. If you have suggestions for the agendas for these meetings, you can also add them to the card for the relevant week.

We are always looking for contributors to open the virtual coffee shop for the bi-weekly coffee break. Check out the GitHub card and add your name to the list!

4. Marketing project and task updates

GitHub links

Update via: @eidolonnight and @lmurillom

Slack Thread Link

The main Marketing Team task board on GitHub.

If you would like specific assistance on using GitHub, please reply in this thread. There is help available! You can also contribute to wiki information we are working on with other teams.

4a. Forthcoming WordPress releases & FSE

Update via: @eidolonnight and @dansoschin

Slack thread link

You can continue to support efforts to share the announcement and new features across social media. Look for posts with the `#WordPress` tag highlighting the release and new features. Like this recent post:

If you are curious for a little bit about 6.1 and the roadmap, there’s a good post here.

4b. Newsletters, campaigns and event updates

Update via: @lmurillom

Slack thread link

4c. Contributor events updates: WordCampWordCamp WordCamps are casual, locally-organized conferences covering everything related to WordPress. They're one of the places where the WordPress community comes together to teach one another what they’ve learned throughout the year and share the joy. Learn more. Europe (Contributor Day Jun 2, 2022)

Update via: @eidolonnight

Slack thread link

4d. Social media status

Update via: @eidolonnight & @bjmcsherry

Slack thread link

A quick reminder that we have an open GitHub issue with details regarding how you can help share and amplify WordPress news on social media. This applies to the latest release and other announcements as well. You will also find a list of the primary WordPress social accounts there.

Overall, this was a strong week for .Org on social. We had some excellent performances, but the biggest performances again came from our WP6.0 campaigns. We saw extremely high engagement and dialogue again with our followers. We earned almost 1k (964) new subscribers across all of our channels, with many campaigns scoring high marks in some of our best examples throughout the week.

Overall, the numbers for the week look like this:

  • Impressions: 1,307,358
  • Engagements: 7,974
  • Link clicks: 2,020
  • Messages received: 30

5. Diary dates – upcoming events and meetings

Our next Coffee break will be Thursday 16 June 2022 at 18:30/ 6.30pm UTC, facilitated by @megphillips91. This bi-weekly social coffee break is held by the Make Marketing team for all WordPress Marketing contributors, and occasional guests. Stop by and meet some of the friendly faces marketing WordPress. Follow this Google Calendar with meetings, collaborations, and social activities. We also list important dates in this Forthcoming Diary Dates post.

6. Open floor

Slack thread link

If you have an update on a task that is not mentioned above, please share. Anyone is able to add a comment to a GitHub task card – you just need a GitHub user ID.

@laurlittle asked about updating the Style Guide and Brand Book handbook page and learning more about how it was put together. Update: Style Guide and Brand Book handbook page github card added.

A reminder you can get involved with the next meeting planning on this GitHub card for the meeting on 15 June 2022.

#marketing-team, #meeting-notes