Notes: Global Marketing Meeting, May 25, 2022

If you are reading these notes on a website other than the Make WordPress Marketing blog, please contact us on the #marketing channel on SlackSlack Slack is a Collaborative Group Chat Platform The WordPress community has its own Slack Channel at or via the team’s blog as we may not be aware of comments you add on other sites to be able to reply or help involve you.

Link to the start of the meeting on Marketing Slack to help with async contributions.

1. Welcome and introduction

These summary notes focus on key items and actions from the meeting and assist with an asynchronous contribution to the Global Marketing Team. For those unable to attend a meeting due to timezone issues please do join the discussion threads after the meeting and send your updates. 

2. Getting to know the team and help to take part

  1. Meeting attendees: participants can be viewed in this Slack Thread
  2. Social question of the week: “What could you draw to represent your creative heart? You do not have to be able to draw to join in. ” View participants’ responses via this Slack thread.

3. Notes and volunteer opportunities

Link to the notes from the last meeting on 18 May 2022, thank you @vimes1984.

Thank you to our notetaking volunteers for the next few weeks. Please note the guidelines for Notetaking are being updated in the Marketing Team Handbook. The GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. card for all aspects of each week’s meeting and any collaboration are linked below.

Please message @nalininonstopnewsuk in the channel if you are unsure how to add comments to the GitHub card. If you have suggestions for the agendas for these meetings, you can also add them to the card for the relevant week.

We are always looking for contributors to open the virtual coffee shop for the bi-weekly coffee break. Check out the GitHub card and add your name to the list!

4. Marketing project and task updates

GitHub links

Update via: @eidolonnight and @nalininonstopnewsuk

Slack Thread Link

The main Marketing Team task board on GitHub.
If you would like specific assistance on using GitHub, please reply in this thread. There is help available! You can also contribute to wiki information we are working on with other teams.

4a. Documentation Sprint

Update via: @eidolonnight

Slack thread link

Docs sprint for Marketing materials on Wednesday 1 June 2022.

4b. Forthcoming WordPress Releases and FSE

Update via: @nalininonstopnewsuk

Slack thread link

  • The 6.0 WordPress release went live yesterday 
  • You can also like, retweet and share the social posts on The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. on this.
  • Well done and thank you to all the contributors who took part. You can help by continuing to test and by sharing the social media on accounts.
  • If you could help with end user documentation in Learn WordPress or documentation, please contact @webcommsat

4c. Newsletters, Campaigns and events updates

Update via: @lmurillom and @webcommsat

Slack thread link

4d. Contributor Events updates: WordCampWordCamp WordCamps are casual, locally-organized conferences covering everything related to WordPress. They're one of the places where the WordPress community comes together to teach one another what they’ve learned throughout the year and share the joy. Learn more. Europe (Contributor Day June 2, 2022)

Update via: @eidolonnight

Slack thread link

  • WCEU 2022: There is an open call (GitHub card) for brainstorming ideas that can be used to help generate contributor interest in marketing for WordPress. Please leave your idea on the GitHub card or reply in the thread, and also leave a comment there if you plan to attend WordCamp Europe (WCEU) Contributor Day! @jpantani and @yvettesonneveld are co-ordinating the table this year.

4e. Social Media status

Update via: @bjmcsherry @eidolonnight and @dansoschin

Slack thread link

A quick reminder that we have an open GitHub issue with details regarding how you can help share and amplify WordPress news on social media. This applies to the latest release and other announcements as well. You will also find a list of the primary WordPress social accounts there.

Overall, we achieved some really good engagement with our followers. We earned almost 1k new subscribers across all channels, with many of our campaigns including the ‘Photo Directory′, and ‘WordPress 6.0’ announcement posts scoring high marks in some of our best examples throughout the week. Overall, the numbers for the week look like this:

  • Impressions: 1,226,582
  • Engagements: 6,463
  • Link clicks: 1,581
  • Messages received: 25

5. Diary dates – upcoming events and meetings

Our next Coffee break will be Thursday 2 June 2022 at 18:30/ 6.30pm UTC, facilitated by @lmurillom. This bi-weekly social coffee break is held by the Make Marketing team for all WordPress Marketing contributors, and occasional guests. Stop by and meet some of the friendly faces marketing WordPress. Follow this Google Calendar with meetings, collaborations, and social activities. We also list important dates in this Forthcoming Diary Dates post.

6. Open floor

Slack thread link

  • If you have an update on a task that is not mentioned above, please share. Anyone is able to add a comment to a GitHub task card – you just need a GitHub user ID.
  • We have one for joint working across teams with Learn WP related to the release. If anyone can help with the end-user release information, particularly in cross-checking with any new docs that are out, please let @azhiyadev and @webcommsat know. They have put some help information together.
  • If you are attending WCEU and would like to know more about getting involved in the community, @yvettesonneveld is hosting a chat on Saturday afternoon about this in the WP Cafe.

A reminder you can get involved with the next meeting planning on this GitHub card for the meeting on 1 June 2022.


#marketing-team, #meeting-notes