Notes: Global Marketing Meeting, 20 April 2022

If you are reading these notes on a website other than the Make WordPress Marketing blog, please contact us on the #marketing channel on SlackSlack Slack is a Collaborative Group Chat Platform The WordPress community has its own Slack Channel at or via the team’s blog as we may not be aware of comments you add on other sites to be able to reply or help involve you.

Link to the start of the meeting on Marketing Slack to help with async contributions.

1. Welcome, Introduction

These summary notes focus on key items and actions from the meeting and assist with an asynchronous contribution to the Global Marketing Team. For those unable to attend a meeting due to timezone issues please do join the discussion threads after the meeting and send your updates. 

2. Getting to know the team and help to take part

  1. Meeting attendees: participants (Slack Thread for those who signed-in)
  2. Social question of the week from @nalininonstopnewsuk: “What is your favorite board-based game and what was the most useful thing you have learnt from playing it?” See participant responses via this Slack thread (link).

3. Notes and volunteer opportunities

Notetakers for coming weeks – you can join our group of contributors taking part in producing notes by volunteering when you see a call for note-takers during our meetings or adding your name to the weekly GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. card.

We are always looking for contributors to open the virtual coffee shop for the bi-weekly coffee break.  Check out the GitHub card and add your name to the list!

4. Project Updates

4a) Newsletters, Campaigns and Events

 Updates via @lmurillom

Slack Thread Link

4b) Social media status

 Updates via @eidolonnight and @bjmcsherry

Slack Thread Link

  • We continue to ask that new contributors help with: Social Media Amplification.  
  • Thanks to @bjmcsherry for updating StatsPerformance: Our audience across all networks grew by 693 followers last week. That brings our total audience to 2,037,458 followers.
    We saw excellent engagement overall with many of our campaigns including the ‘WordPress 6.0 BetaBeta A pre-release of software that is given out to a large group of users to trial under real conditions. Beta versions have gone through alpha testing in-house and are generally fairly close in look, feel and function to the final product; however, design changes often occur as part of the process. 1′ announcement, and ‘Openverse’ posts in some of our best examples throughout the week.
    • Impressions: 1,565,550
    • Engagements:  7,145
    • Link clicks: 2,206
    • Messages received: 27

4c) GitHub Updates and Links

Updates via @nalininonstopnewsuk

Slack Thread Link

  • The central GitHub repository and task board is at this link: Marketing Tasks GitHub board
  • If any of our new or existing contributors have specific help requests which are not currently logged on the spreadsheet, please do add them and your GitHub ID so someone can try and help you.
  • Please note, if a Newsletter, Notes etc are published, please add the link to the GitHub card as a status update, and who has been involved. Then the card can be closed by the Team Reps.
  • You can add suggestions/ input into next week’s meeting and activity on its GitHub card

4d) Contributor events updates

Slack Thread Link

Updates via @nalininonstopnewsuk: nothing new received in.

5) Diary dates

Updates via @lmurillom

Slack Thread Link

6) Open Floor

Slack Thread Link

Next Marketing Meeting: Wednesday 27 April 2022, 15:00 UTC – Global Marketing Team meeting in the #marketing channel on Slack. Add items or async updates to the GitHub card for next week.

#marketing-team, #meeting-notes