Notes: Global Marketing Team, 30 March 2022

If you are reading these notes on a website other than the Make WordPress Marketing blog, you can add comments directly to the #marketing channel on the Make WordPress SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. or via the team’s blog.

After each item in the meeting notes, there is a link directly to the Slack thread. This will help you join in the discussions and to get help to get more involved. The team may not be aware of comments you add on other sites which replicate the notes.

Link to the start of the meeting on Marketing Slack to help with async contributions.

1. Welcome, Introduction

These summary notes focus on key items and actions from the meeting and assist with an asynchronous contribution to the Global Marketing Team. For those unable to attend a meeting for whatever reason please join the discussion threads after the meeting and send your updates there. 

• The meeting discussions on the Marketing team on Slack can be found at this Slack thread  
• Meeting Agenda
• Meeting facilitated by: @nalininonstopnewsuk @EidolonNight @lmurillom
• Meeting notes: @jpantani
• Review: @lmurillom

2. Getting To Know Each Other

1. Meeting attendees can be viewed via this Slack Thread with WordPress IDs. 
2. Social question of the week: “What is your favorite sport to watch or play? Do you have an analogy from this sport to marketing and communications?” You can add your response and read what other participants shared via this Slack thread (link). 

3. Notes from The Last Meeting

• Thank you to @rmartinezduque for drafting and publishing last week’s notes. (23 March 2022)

Notetakers for coming weeks – please volunteer to contribute to creating these notes where there is a call for note-takers during our meetings!

• 6 April 2022 – @ugyensupport
• 13 April 2022 – @bjmcsherry
• 20 April 2022 – TBD
• 27 April 2022 – TBD

4. Projects and Task Updates

4a)  Social media status

Updates via @eidolonnight and @bjmcsherry

Slack Thread Link 

• Performance: Our audience across all networks grew by 640 followers last week. That brings our total audience to 2,035,649 followers.
  • Impressions: 1,249,133
  • Engagements: 6,899
  • Link clicks: 1,364
  • Messages received: 32

We have an open task for those who would like to help grow our social presence: WordPress Social Media Amplification. 

4b) GithubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/ Updates 

 Updates via @nalininonstopnewsuk

Slack Thread Link 

• The team’s new GitHub main marketing board is ready for adding campaigns, now conveniently in one central location.
• We encourage all who can to get involved. As long as you have a GitHub account, you should be able to add comments to cards on this board as well as take part in meeting planning in the weekly Marketing meeting discussion. 
  • i) 6.0 Updates relevant to marketing are available in this thread
  • ii) Status Review of GitHub cards in this Slack thread
  • iii) Updates on contributor events and resources related cards were made in this thread

4c) Updates/News on Contributor Events 

Updates via @nalininonstopnewsuk

Slack Thread Link 

• Contributor Event Multidots, March 31, 2022
• Contributor Day, WordCamp Vienna,  April 24, 2022

If you know of a forthcoming contributor event, please add to the thread when you can. 

4d) Newsletters

Updates via @nalininonstopnewsuk

Slack Thread Link

• Highlight: the next edition of The Month in WordPress is coming out next week

5) Important Dates

Updates via @lmurillom

Slack Thread Link

• Our next Coffee break will be Thursday 7 April 2022 at 18:30/ 6.30pm UTC and facilitated by @MegPhillips91. This bi-weekly social hour is held by the Make Marketing team for all WordPress Marketing contributors, and occasional guests. Stop by and meet some of the friendly faces marketing WordPress.
• Check out the Google Calendar with meetings, collaborations and social activities  
  • If you are using Microsoft Outlook, follow this guide to embed Team’s Calendar on your own.
  • If you have difficulties or a need to embed our calendar into other tools, please share this and we will try to help. 
• Important upcoming dates are in this dedicated post.

6) Open Floor

Slack Thread Link 

• @nalininonstopnewsuk invited anyone interested to get involved with the next meeting planning on this GitHub card for the meeting on 6 April 2022.
• @rmartinezduque gave a brief update on the Pinterest and Wolfram embeds in 5.9 calls for promotion.
• @eidolonnight: made valuable updates to the Marketing Handbook last week, including the Creating Meeting Notes page.
• @jpantani previewed the announcement marketing efforts around the Grow Your Story brand awareness campaign.
• @santanainniss discussed ramping up onboarding calls for new contributors and asked about topics for future WP Briefing topics, do add your thoughts to this thread.

Next Marketing Meeting: Wednesday 6 April 2022, 15:00 UTC – Global Marketing Team meeting in the Make WordPress #marketing channel on Slack. To contribute to the next meeting’s agenda join in the discussion on GitHub.

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#marketing-team, #meeting-notes