Notes: Global Marketing Team – 16 March 2022

If you are reading these notes on a website other than the Make WordPress Marketing blog, you can add comments directly to the #marketing channel on the Make WordPress SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. or via the team’s blog.

After each item in the meeting notes, there is a link directly to the Slack thread. This will help you join in the discussions and to get more involved. The team may not be aware of comments you add on other sites which replicate the notes.

Link to the start of the meeting on Marketing Slack to help with async contributions.

1. Hello and Welcome

These summary notes focus on key items and actions from the meeting and assist with an asynchronous contribution to the Global Marketing Team. For those unable to attend a meeting for whatever reason please join the discussion threads after the meeting and send your updates there. 

2. Getting To Know Each Other

  1. Meeting attendees can be viewed via this Slack Thread with WordPress IDs
  2. Social question of the week: “What languages do you speak or are on your wish list to learn?” You can add your response and read what other participants shared via this Slack thread (link). 

3. Notes and Volunteer Opportunities

View the thread via this Slack link.

You can find a link to the notes from the last meeting at this link. Thank you @santanainniss.

Reyes Martínez volunteered to take notes for the 23 March 2022 Marketing meeting.

Notetakers for coming weeks – please volunteer to contribute to creating these notes where there is a call for note-takers during our meetings!

There was a call for volunteers for Coffee Break facilitators to help with the coffee breaks for the Team:

4. Projects and Task Updates

4a)  MeetupMeetup All local/regional gatherings that are officially a part of the WordPress world but are not WordCamps are organized through https://www.meetup.com/. A meetup is typically a chance for local WordPress users to get together and share new ideas and seek help from one another. Searching for ‘WordPress’ on meetup.com will help you find options in your area. Organizer Newsletter

Updates via @eidolonnight

View the thread on Slack 

The March Meetup Organizer Newsletter was emailed yesterday. That email had an open rate of 41.4% and a click rate of 5%, which is normal. We do see a regular outlier in these emails, that being any email mentioning new in-person meetup guidelines. These tend to have an open rate of 60-70%.

4b) Social Media Status

Updates via @eidolonnight

View the thread on Slack 

We continue to ask that new contributors help with WordPress.org Social Media Amplification. Given the newness of our social efforts on WordPress.org, liking, commenting, sharing, or otherwise engaging with content is the best way to help.

Process

We continue to scale up our social media efforts, and to iterate on processes in order to sustainably grow our audience. The following is our current list of campaigns, their hashtags, and their primary points of contact if you have questions or want to be involved.

4c) GithubGitHub GitHub is a website that offers online implementation of git repositories that can can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/ Updates and Links

Update from @nalininonstopnewsuk

View the thread via this Slack link. 

We are moving the discussion area to the main Marketing area on GitHub. We really need contributors help to test they can add comments to items there. We can then migrate current discussions and archive the old area.

This is where we will also be posting the meeting planning for the week ahead, so please do add a comment even if it is hello on this week’s meeting ticket so we know this works.

Discussion area

https://github.com/WordPress/Marketing-Team/discussions

6.0 release update summarized from the GitHub card updated by @webcommsat

A systems and GitHub meeting is being set up on documentation aimed at end users, and pulling together the various skills/ contributors on this from documentation, training, marketing.

More details will be shared soon following an update with training/ WP Learn on potential changes that could be made on existing GitHub use.

The aim is to use GitHub to share and track the areas relating to end users more easily between the teams, now that marketing, documentation and Learn WP are moving / have moved to GitHub. Testing is being developed on how this could be done using some of the new GitHub tools.

Thank you to @bph, @milana_cap and @webcommsat who are leading the Documentation aspects for 6.0. They will share an update on this at a future meeting, and be chatting more with @dansoschin, @marybaum, @annezazu, and others too.

4d) Polyglots/ WordPress Translation Day videos

Update via: @nalininonstopnewsuk

View the thread via this Slack link.

  • Polyglot Newsletter – we are working with Polyglots on the March newsletter. Thanks to @meher, @Adeeb Malik and @webcommsat who are working on video.
  • Translation Day interviews: captioning. Thank you to @Adeeb Malik and @lmurillom who have worked on captions. There are still more captions needed and to get videos ready for WordPress.tv. Volunteers needed.
  • Image and video editing volunteers welcome.

https://github.com/WordPress/Marketing-Team/discussions/18

  • Note re. Slack and Make WordPress onboarding videos.

There is currently an issue as the Make WordPress screens have changed slightly from the original videos. This is being looked into. Due to the world situation, we will need some additional volunteers to help with updating / synchronizing the new versions, and supporting the polyglots with this. The skills needed for this are mainly video editing.

If video and photo editing is something you enjoy, these are good and fun ways to get involved.

@femkreations has offered to help with images in the future.

4e) WordCampWordCamp WordCamps are casual, locally-organized conferences covering everything related to WordPress. They're one of the places where the WordPress community comes together to teach one another what they’ve learned throughout the year and share the joy. Learn more. Europe 2022 (WCEU) Contributor DayContributor Day Contributor Days are standalone days, frequently held before or after WordCamps but they can also happen at any time. They are events where people get together to work on various areas of https://make.wordpress.org/ There are many teams that people can participate in, each with a different focus. https://2017.us.wordcamp.org/contributor-day/ https://make.wordpress.org/support/handbook/getting-started/getting-started-at-a-contributor-day/. and Community Booth

View the thread via this Slack link.

We are still looking for team members who will be attending WordCamp Europe, who may be interested in volunteering for a Marketing team contributor day table and/or the community booth.

@dansoschin updated the team is looking for a contributor for some time during the two-day conference part of event (not the contributor day part) to staff a booth to share how to get involved in marketing.

5) Diary Dates – Upcoming Events and Meetings

View the thread via this Slack link.

  • Our next Coffee break will be: Thursday, 24 March 2022 at 6.30pm UTC
    • This bi-weekly social hour is held by the Make Marketing team for all WordPress Marketing contributors, and occasional guests. Stop by and meet some of the friendly faces marketing WordPress.
    • Check out the Google Calendar with meetings, collaborations and social activities  
      • If you are using Microsoft Outlook, follow this guide to embed Team’s Calendar on your own.

6) Open Floor

View the conversation via this Slack link.

  • No new discussion topics brought to the table during the meeting.          

Next Marketing Meeting: Wednesday 23 March 2022, 15:00 UTC #marketing-team #meeting-notes

#marketing-team, #meeting-notes, #wptranslationday