Notes: Global Marketing meeting, 22 September 2021

Link to the start of the meeting on the Make WordPress Marketing Slack.

If you are reading these notes on a website other than the Make WordPress Marketing blog, please contact us on the #marketing channel on SlackSlack Slack is a Collaborative Group Chat Platform The WordPress community has its own Slack Channel at or via the team’s blog as we may not be aware of comments you add on other sites to be able to reply or help involve you.

1. Welcome and introduction

These summary notes focus on key items and actions from the meeting and to assist with an asynchronous contribution to the Global Marketing Team. For those unable to attend a meeting due to timezone issues please do join the discussion threads after the meeting and send your updates. 

Get involved – starter tasks for new and returning contributors, and those who have pledged to support the team and need assistance to get started.

2. Contributors

  1. Attendees – Marketing Slack thread
  2. New people and returners to the channel – Marketing Slack thread

3. Meeting Notes

A. Last week notes

Thank you @femKreations for working on last week’s notes, and a reminder to those who have notes pending to please finish them up as soon as possible and let @lmurillom or @meher know when they’re done.

Rota for drafting notes:

B. Notes group recruitment

  • You can volunteer to contribute to notes for future meetings, please contact @lmurillom and @meher.
  • Please note that the initial draft is needed by Friday 17.00 UTC each week to help with actions and follow-ups that might be needed.

After every meeting, we now add a link to the Slack meeting at the top of the weekly agenda on the P2P2 P2 or O2 is the term people use to refer to the Make WordPress blog. It can be found at (the Make Marketing Team blog).

C. GitHubGitHub GitHub is a website that offers online implementation of git repositories that can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. 

We are moving tasks to this tool, and you can start following them on GitHub.

If you need accessibilityAccessibility Accessibility (commonly shortened to a11y) refers to the design of products, devices, services, or environments for people with disabilities. The concept of accessible design ensures both “direct access” (i.e. unassisted) and “indirect access” meaning compatibility with a person’s assistive technology (for example, computer screen readers). ( or language support to participate in any of our work and meetings, please let one of the team reps know in the marketing channel on Slack. We will try and find ways to help. We are keen to continue to try and help and promote inclusion and diversity in the team.

4. Updates relating to other Make Teams

A. CoreCore Core is the set of software required to run WordPress. The Core Development Team builds WordPress. (including releases, FSE)

B. Community

  • WPDiversity events in September 2021 in India (Links for social promotion)
  • Recordings and text from the ‘Creating a Welcoming and Diverse Space’ part 1 and part 2
  • MeetupMeetup All local/regional gatherings that are officially a part of the WordPress world but are not WordCamps are organized through A meetup is typically a chance for local WordPress users to get together and share new ideas and seek help from one another. Searching for ‘WordPress’ on will help you find options in your area. newsletter – next deadline for marketing, 11 October 2021
  • Month in WordPress – publication 4 October 2021, deadline 2 October (TBC)

C. Documentation

  • Documentation team has a new workflow for reporting issues, using a new GitHub Repository
  • The newsletter contribution tasks will be on GitHub where you can find more about what is happening.

D. Polyglot-related marketing: WordPress Translation Day running from 1 to 30 September 2021

E. Training team and LearnWP

Update via: @courane01

5. Any other Marketing Team business

  1. Onboarding Videos
  • @OGlekler has been working on these and liaising with contributors who have been exploring how we update items where items have changed.
  • @OGlekler is also working on social media updates relating to this.
  • Task volunteers call: Come and help how we promote these during WPTranslationDay.
  1. Showcase

Update via: @webcommcast

  • We have added the previous background on the Showcase update to GitHub. @harryjackson1221 will be reviewing this and making some suggestions for next steps in terms of how we can recruit contributors to give the time that is needed to this.
  • If you are a previous contributor that has worked on this and have any additional documents that could go in the folders, please let us know or join the card on GitHub.
  • Task volunteers call: If you are a previous contributor that has worked on this and have any additional documents that could go in the folders, please let us know or join the card on GitHub.
  1. People of WordPress

Update on behalf of @meher

  • Two articles are almost ready and waiting for final approval. One needs photographs. We had aimed for the article on a WordPresser who is also an active translator and GTEGeneral Translation Editor General Translation Editor – One of the polyglots team leads in a geographic region Further information at, we hope will be published during WPTranslationDay.
  1. Social Media Promotions  (#WPDiversity, #WPTranslationDay, #OnlineWPMeetup)
  • You can find updates on GitHub in the rolling tasks repository.
  • Task volunteers call: You can join in the task groups working on these. Mention @lmurillom in the channel if you would like to volunteer and have experience of writing social media for an organization or campaigns on different channels. Photo editing skills are also needed.
  1. Contributing Ladder

Update via: @yvettesonneveld

  • A group of team reps and long term contributors had a meeting last week with Josepha, the members of her team working on marketing related tasks and projects.
  • The goal of this meeting was to take inventory of contributions that are currently or could potentially be carried out by members of our global team. In addition to inventorizing, the idea is to map contributions to so-called stages of volunteer engagement.
  • That way, we will be better equipped to match tasks with contributors, which will hopefully improve the contributor experience and contributor retention. Once the tasks are mapped to stages of engagement, a next step will be documenting procedures for as many of the recurring tasks as possible.
  • We are in the final stages of planning a follow-session to continue working on  this. If you would like to learn more about the stages of volunteer engagement, please check out this talk from Josepha

6. Diary dates

Upcoming Diary Dates are in this dedicated post

#marketing-team, #meeting-notes