Title: Notes: Global Marketing Meeting 24 February 2021
Author: Larissa Murillo
Published: March 9, 2021
Last modified: May 3, 2024

---

 [  ](https://profiles.wordpress.org/lmurillom/) [Larissa Murillo](https://profiles.wordpress.org/lmurillom/)
2:52 am _on_ March 9, 2021     
Tags: [LearnWP ( 36 )](https://make.wordpress.org/marketing/tag/learnwp/),
[marketing ( 91 )](https://make.wordpress.org/marketing/tag/marketing/), [OnlineWPMeetup ( 47 )](https://make.wordpress.org/marketing/tag/onlinewpmeetup/),
[WPDiversity ( 61 )](https://make.wordpress.org/marketing/tag/wpdiversity/)   

# Notes: Global Marketing Meeting 24 February 2021

If you are reading these notes on a website other than the [Make WordPress Marketing](https://make.wordpress.org/marketing/)
blog, please contact us on the [#marketing](https://wordpress.slack.com/archives/C0GKJ7TFA/p1612969396014800)
channel on SlackSlack Slack is a Collaborative Group Chat Platform [https://slack.com/](https://slack.com/).
The WordPress community has its own Slack Channel at [https://make.wordpress.org/chat/](https://make.wordpress.org/chat/)
or via the team’s blog as we may not be aware of comments you add on other sites
to be able to reply or help involve you. 

## **1. Welcome, introduction, new contributors**

**a.** These summary notes focus on key items and actions from the meeting and to
assist with an asynchronous contribution to the Global Marketing Team. For those
unable to attend a meeting due to timezone issues, please do join the discussion
threads after the meeting and send your updates.

**b.** On **24 February 2021 **the team had drop-in hours with task updates in lieu
of a full meeting, as we had a number of team reps unavailable and others working
on team deadlines.

 * The discussions on the [Marketing team Slack](https://wordpress.slack.com/archives/C0GKJ7TFA/p1614179368013000)
   can be found at [this Slack thread](https://wordpress.slack.com/archives/C0GKJ7TFA/p1612969396014800)
 * **Drop-in Hours led by**: [@webcommsat](https://profiles.wordpress.org/webcommsat/)
 * **Notes and follow-up actions**: [@lmurillom](https://profiles.wordpress.org/lmurillom/)

**c.** Welcoming new contributors – [New Attendees Welcome Thread](https://wordpress.slack.com/archives/C0GKJ7TFA/p1614179476015200)

 * [**Marketing Contributor introductory sessions in 2021 – booking details**](https://wordpress.slack.com/archives/C0GKJ7TFA/p1612365015190300?thread_ts=1612364933.189100&cid=C0GKJ7TFA)
 * [@nalininonstopnewsuk](https://profiles.wordpress.org/nalininonstopnewsuk/) has
   been supporting members and reviewing systems in this area. If anyone has an 
   accessibilityAccessibility Accessibility (commonly shortened to a11y) refers 
   to the design of products, devices, services, or environments for people with
   disabilities. The concept of accessible design ensures both “direct access” (
   i.e. unassisted) and “indirect access” meaning compatibility with a person’s 
   assistive technology (for example, computer screen readers). (https://en.wikipedia.
   org/wiki/Accessibility) issue or needs some help with using one of the contributor
   tools, please let us know or include her ([@Nalini](https://profiles.wordpress.org/nalini/)
   on Slack) in your message.
 * [**Get involved – starter tasks for new and returning contributors, and those who have pledged to support the team and need assistance to get started**](https://make.wordpress.org/marketing/2020/12/02/get-involved/)

## **2. Meeting Notes**

A big thanks to [@meher](https://profiles.wordpress.org/meher/) and [@lmurillom](https://profiles.wordpress.org/lmurillom/),
for contributing to drafting, follow ups and actions from last week’s meeting notes.
_Note: Please review and add comments in suggestion mode – _[link in the Slack](https://wordpress.slack.com/archives/C0GKJ7TFA/p1614179786020900)_._
These notes will be updated as appropriate.

A reminder to check the draft notes is circulated at the meeting every week. Please
review and check your [WordPress.org](https://wordpress.org/) ID is listed on collaborations
that you have actively contributed too. We rely on this to update the final notes
and to put into our charts to show where we need extra contributors, and how we 
are having an input and impact onto the work assigned / requested from other teams.

**Rota for drafting notes:**

 * 24 February 2021: [@lmurillom](https://profiles.wordpress.org/lmurillom/)
 * 3 March 2021: [@ugyensupport](https://profiles.wordpress.org/ugyensupport/)
 * 10 March 2021: [@maedahbatool](https://profiles.wordpress.org/maedahbatool/) 
 * 17 March 2021: [@yashwardhanrana](https://profiles.wordpress.org/yashwardhanrana/)

#### **Actions:**

You can volunteer to contribute to notes for future meetings. Please note that the
initial draft is needed by Friday 17.00 UTC each week to help with actions and follow-
ups that might be needed. We are excited to continue to expand our contributors 
who are helping draft the notes!

## **3. Tasks, Working Groups, and Team Celebration**

### **Task Updates**

### Social Media Promotions: 󠀁[#LearnWP](https://make.wordpress.org/marketing/tag/learnwp/)󠁿, 󠀁[#OnlineWPMeetup](https://make.wordpress.org/marketing/tag/onlinewpmeetup/)󠁿

**Update via**: [@lmurillom](https://profiles.wordpress.org/lmurillom/)

 1. A big thank you to everyone working on this cycle of promotions and planning. 
 2. This week’s [#OnlineWPMeetup](https://make.wordpress.org/marketing/tag/onlinewpmeetup/)
    roundup [post is on LinkedIn](https://www.linkedin.com/posts/make-wordpress-marketing-team_tips-to-achieve-the-diversity-you-aspire-activity-6769590272272670720-conW).
 3. This week and next we are promoting the FSE Outreach Program’s [second call for testing](https://make.wordpress.org/polyglots/2021/02/18/fse-outreach-program-translating-call-for-testing-2/).
    
    We are working on social media planning for [#LearnWP](https://make.wordpress.org/marketing/tag/learnwp/)
    which will start in the following weeks and continue through the next quarters.
 4. We have given feedback on the discussion regarding companies in Learn WordPress
    materials from a communications and marketing perspective. [@harryjackson1221](https://profiles.wordpress.org/harryjackson1221/)
    will be exploring similarities in the discussions and solutions that have taken
    place with Showcase.Thanks to [@carike](https://profiles.wordpress.org/carike/),
    [@courane01](https://profiles.wordpress.org/courane01/) and [@azhiyadev](https://profiles.wordpress.org/azhiyadev/)
    for inviting members who are in both marketing and training to also help with the
    discussion on this.
 5. Volunteers for help with editing graphics: we had some volunteers be nominated 
    or come forward. The relevant team members have reached out to them on this and
    we hope to be able to get them started soon. There are still opportunities with
    this.
 6. [@geheren](https://profiles.wordpress.org/geheren/) will be helping with the video
    editing, and we are waiting for some changes on timings and the final brand images
    so we work on this. 

**Actions:**

 * If you have a ‘Mega MeetupMeetup All local/regional gatherings that are officially
   a part of the WordPress world but are not WordCamps are organized through [https://www.meetup.com/](https://www.meetup.com/).
   A meetup is typically a chance for local WordPress users to get together and 
   share new ideas and seek help from one another. Searching for ‘WordPress’ on 
   meetup.com will help you find options in your area.’, with 3 or more Meetups 
   joining forces, please let us know in the [#marketing](https://make.wordpress.org/marketing/tag/marketing/)
   channel and we will promote. 

 * We need more people to help with the [#LearnWP](https://make.wordpress.org/marketing/tag/learnwp/)
   updates, if you have experience of social media management for a brand or campaign,
   or in video editing and can help, let us know! 

 * Please follow the [@wordpressevents](https://twitter.com/wordpressevents) Twitter
   account, [#OnlineWPMeetup](https://make.wordpress.org/marketing/tag/onlinewpmeetup/)
   is being promoted through that channel, as well as [#WPDiversity](https://make.wordpress.org/marketing/tag/wpdiversity/)
   posts.

 * You can share our weekly highlight of WordPress Meetup events and news on the
   [Marketing Team LinkedIn Page](https://www.linkedin.com/company/make-wordpress-marketing-team/?).
   If you haven’t already, please follow it.

### **Contributor Support Sessions**

**Update via**: [@maedahbatool](https://profiles.wordpress.org/maedahbatool/), [@yvettesonneveld](https://profiles.wordpress.org/yvettesonneveld/)

 * To facilitate both new and existing contributors, the WordPress Marketing team
   has started a series of induction and onboarding sessions under the title “Contribution
   Made Fun & Easy”. So far, we have hosted two of these sessions.
 * These contributor support sessions are open to new contributors and  those are
   returning to the team and wanting a refresher and to those who have pledged to
   contribute under [Five for the Future](https://wordpress.org/five-for-the-future/).

**Actions:**

 * The third session is scheduled for Tuesday, March 16th, 2021 at 14 00 UTC. [@yvettesonneveld](https://profiles.wordpress.org/yvettesonneveld/)
   and [@maedahbatool](https://profiles.wordpress.org/maedahbatool/) are finalising
   the details and the sign up forms for the session. Please stay tuned for further
   updates.
 * If you are a (relatively) new contributor and would like to learn more about 
   the WordPress project, the tasks our team works on, the tools we use and get 
   some tips on how to make contributing fun and easy, join us for our contributor
   introduction.
 * For more details please read this post: [https://make.wordpress.org/marketing/2020/12/01/contributor-support-dates-announced-for-2021/](https://make.wordpress.org/marketing/2020/12/01/contributor-support-dates-announced-for-2021/)

### **Contributor Onboarding Guides **

**Update via: **[@oglekler](https://profiles.wordpress.org/oglekler/) and [@marks99](https://profiles.wordpress.org/marks99/)

 * Published:
    - English
    - English US
    - Bulgarian
    - Dutch
    - French
    - German
    - Indonesian
    - Macedonian
    - Norwegian
    - Russian
    - Serbian
    - Spanish EU
    - Spanish LA
    - Turkish
    - Ukrainian
 * Still need to finish (and need help from native language speakers):
    - Bangla
    - Gujarati
    - Japanese
    - Arabic
    - Persian
 * [@herculespekkas](https://profiles.wordpress.org/herculespekkas/) is working 
   on Greek, we are hoping to have Marathi with help from [@mkrndmane](https://profiles.wordpress.org/mkrndmane/)
   and will have Dzongkha with help from [@ugyensupport](https://profiles.wordpress.org/ugyensupport/).

**Actions:** 

 * We have WCEU 2021 in 3 months time, and these onboarding videos will be widely
   used. If you can help with a language that is not in this playlist, contact [@oglekler](https://profiles.wordpress.org/oglekler/)
   to find out how to get started contributing in your own language.
 * Check out and share the onboarding videos in the playlist on the [WordPress Marketing Team channel on YouTube](https://www.youtube.com/playlist?list=PLCVEqsAbLffcS1Rx-COZ5CZBOmXZJEe6k).
   Thanks to all who have helped create onboarding videos in different languages.

### **Newsletters/Month in WordPress**

**Update via: **[@webcommsat](https://profiles.wordpress.org/webcommsat/)

 * We submit regularly to the Month in WordPress newsletter. We have set marketing
   deadlines for WordPress Meetup newsletter and Month in WordPress deadline dates,
   into the Marketing Team calendar. 

**Actions:** 

 * If anyone has any suggestions from the work coming out from other teams that 
   are not already in the planning documents from the community, please let [@meher](https://profiles.wordpress.org/meher/)
   and [@webcommsat](https://profiles.wordpress.org/webcommsat/) know.

### **People of WordPress**

**Update via: **[@webcommsat](https://profiles.wordpress.org/webcommsat/)

 * We are finalizing a schedule of work on this series for the rest of the year.
   Thanks to Surendra, [@lmurillom](https://profiles.wordpress.org/lmurillom/) and
   others who are working on March and April’s articles already.

**Actions:** 

 * If you have a strong editorial background and have expressed an interest in this
   area, let us know if the commitment for this series fits with your current availability,
   and we will be pleased to allocate you within the planning rota.

### **Calendar cycle of promotions on Make Teams**

**Update via: **[@webcommsat](https://profiles.wordpress.org/webcommsat/)

 * This task expands on the new year’s resolution task and helps build content for
   next year. It also assists contributor events, including WordCampWordCamp WordCamps
   are casual, locally-organized conferences covering everything related to WordPress.
   They're one of the places where the WordPress community comes together to teach
   one another what they’ve learned throughout the year and share the joy. [Learn more](https://central.wordcamp.org/about/).
   Europe later this year.
 * For this task, each team has a contributor dayContributor Day Contributor Days
   are standalone days, frequently held before or after WordCamps but they can also
   happen at any time. They are events where people get together to work on various
   areas of [https://make.wordpress.org/](https://make.wordpress.org/) There are
   many teams that people can participate in, each with a different focus. [https://make.wordpress.org/support/handbook/getting-started/getting-started-at-a-contributor-day/](https://make.wordpress.org/support/handbook/getting-started/getting-started-at-a-contributor-day/)
   or event page in their handbook on the Make WordPress.orgWordPress.org The community
   site where WordPress code is created and shared by the users. This is where you
   can download the source code for WordPress core, plugins and themes as well as
   the central location for community conversations and organization. [https://wordpress.org/](https://wordpress.org/)
   site and other resources you can use. It is a task you can work on asynchronously
   and we have a briefing.

**Actions:** 

 * If you can help with this task, which is also a great way to learn more about
   what teams do, let us know. There is lots of support available for this task 
   so great for new or returning contributors too.

## **4. ****Collaborations and Planning**⏎ **Full Site Editing (FSE) Collaboration**

**Task: ** We have been working on raising awareness and understanding of Full Site
Editing (FSE) within the Marketing Team and continuing some of our research.

This collaboration will continue asynchronously. _Collaboration _[_document in this link_](https://wordpress.slack.com/archives/C0GKJ7TFA/p1613575899284200).

Please see the Notes from the [17 February 2021 meeting](https://wp.me/p72A3H-1Qf)
which detail the questions we are going over, the target audience, and more. 

**Actions**:

 * We will continue to add to the shared document asynchronously.  Please add your
   name and WordPress ID to the document and start contributing!

## **5. Forthcoming Diary Dates**

If you need accessibility or language support to participate in any of our work 
and meetings, please let one of the team reps know in the [marketing channel on Slack](https://wordpress.slack.com/archives/C0GKJ7TFA).
We are keen to continue to try and help and promote inclusion and diversity in the
team.

**Upcoming Diary Dates are in this **[**dedicated post**](https://wp.me/p72A3H-1Nr)**.**

A reminder about our Google [Calendar with meetings, collaborations and social activities](https://calendar.google.com/calendar/b/2?cid=NDQyN2g1cnZrN2EwYXA5Y3VpNDI5OGYzY3NAZ3JvdXAuY2FsZW5kYXIuZ29vZ2xlLmNvbQ).

### Global meeting times

Following feedback and surveys, we are changing the Global Marketing meeting time
to accommodate as many people as possible.

 * 6 January 2021 to 24 March 2021 inclusive, 15:00 UTC
 * 31 March 2021 until 31st October 2021 inclusive, 14:00 UTC
 * 3 November 2021 until Daylight Saving Time change in Europe, 15:00 UTC

### Next Marketing meeting

**Wednesday 3 March 2021, 15:00 UTC – **Global Marketing Team meeting in the [#marketing](https://make.wordpress.org/marketing/tag/marketing/)
channel on Slack.

Does your task need some time in a future agenda?

#### **➤ How to get started?**

If you were in the Marketing Team meeting and would like some extra help to get 
started to contribute to the project, contact [@maedahbatool](https://profiles.wordpress.org/maedahbatool/)
for information on future Contributors Onboarding events.

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 * [To-do](https://make.wordpress.org/marketing/2021/03/09/notes-global-marketing-meeting-24-february-2021/?output_format=md#)

# Post navigation

[← Notes: Global Marketing Meeting 17 February 2021](https://make.wordpress.org/marketing/2021/02/23/notes-global-marketing-meeting-17-february-2021/)

[Notes: Global Marketing Meeting 3 March 2021 →](https://make.wordpress.org/marketing/2021/03/09/notes-global-marketing-meeting-3-march-2021/)