Notes: Global Marketing meeting 18 November 2020


These summary notes focus on key items and actions from the meeting and to assist with an asynchronous contribution to the Global Marketing Team. For those unable to attend a meeting due to timezone issues, please do join the discussion threads and tasks on Trello after the meeting and send your updates. 

Attendees Slack Thread:

Meeting Notes

A big thanks to @chaion07 for contributing to drafting last week’s meeting notes. Note: Please review and add comments in suggestion mode – link in the Slack. These notes will be updated as appropriate.

For this week’s meeting, @meher will be doing notes, for next week it is @YashwardhanRana, and the week of 2 December, it is @maedahbatool.

How can I help?

You can volunteer to be one of our notetakers for future meetings. We currently have a rota. Please note that the initial draft is needed by Friday 17.00 UTC each week to help with actions and follow-ups that might be needed.

Welcoming new contributors

New Attendees Welcome Thread:

How can I start?

Whether you’re a new contributor or have been with the team for a while, please do follow our team’s page on LinkedIn and on YouTube

If you like to find a project to work on, these tasks are worth checking out:

  • drafting social media posts to help promote online WordPress meetups
  • drafting social media posts to support the diverse speaker workshops

Tasks, Working Groups, and Team Celebration

Celebrations Thread

It’s time to celebrate and thank everyone for all their efforts during the last week.

November continues to be a very busy time in the Marketing Team with requests for help and joint working with other teams and to support the 5.6 release. We have lots of ways new contributors can get involved from helping to draft social media posts for campaigns to research, and from creating marketing personas to providing input into questions and answers for WordPress user-facing content. 

Thanks to @nalininonstopnewsuk and @webcommsat for monitoring and helping in all these areas.

Task Updates

Dev Chat times and promotions

Update from coordinating team members: @webcommsat

TrelloTrello Project management system using the concepts of boards and cards to organize tasks in a sane way. This is what the team uses for example: card: 

  • DevChat and its two session times have been promoted in the November 2020 Meetup Newsletter
  • DevChat and the 5:00 UTC and 20:00 UTC sessions continue to be promoted  in the Marketing Team agendas and diary dates, for example,
  • Team members @webcommsat, @meher, @OGlekler and @nalininonstopnewsuk met with @thewebprincess last month on messaging and promotions. The members are promoting the times and gathering feedback from a number of routes on information that would help people take part / better understand what devchat does.
  • Space has been requested for promoting the two devchats in the next edition of Month in WordPress 
  • Start on the more targeted social media promotions to tie in with the 5.7 start and to gather interest in devchat and releases in general. A marketing team collaboration will take place on 25 November 2020.
  • Follow up has also been sent to @francina on the progress of two coreCore Core is the set of software required to run WordPress. The Core Development Team builds WordPress. posts which will be promoted through the Questions and Answers: release co-ordinators and component maintainers. 

How can I help?

Attend the Marketing meeting and Collaboration next Wednesday. We hope you will be involved. If you are interested in collaborating this in the run up to next week’s meeting, please contact @webcommsat.

Polyglots Personas

Update from: @webcommsat 

There is a group working on the Polyglots personas and our new contributor @herculespekkas has joined the members working on this area. 

WordPress Online Meetups promotions for November 2020

Update from co-ordinating team member: @lmurillom

We have the promotion drafting spreadsheet updated until the end of November. We also responded to requests to promote the Mega Meetup (which is today) in addition to the weekly roundup post on LinkedIn. 

Please like and share our weekly LinkedIn post on some of the official WordPress Meetups taking place this week.  

Diverse speaker training working group promotions for November 2020

Update from co-ordinating team member: @lmurillom
Trello Card: 

The Intermediate public speaking online workshops are taking place this week! 17 November 2020 at 18:00 UTC.

On Thursday 19 November 2020 at 18.00 UTC there is a special ‘Story-telling for tech talks’ workshop.  

Please highlight these posts and share them with your relevant networks for these posts and engage with them. 

How can I help?

You can help amplify the social media promotions by following and retweeting/ sharing our posts which can be found on the WordPress Marketing Team’s LinkedIn page, and in other channels – search #OnlineWPMeetup.  

Staying Connected Events and Activities

Update from coordinating team member: @meher and @oglekler

  • Staying Connected Poetry Event and Results from our Fun Challenge will be announced on Wednesday 16 December 2020, 15:00 UTC.
    This will take place after the main global marketing meeting that day.
    If you have not yet submitted your Poetry, no issues, you are still welcome to come and join us and also recite your poem.


Learn WordPress Promotion Planning

Task: Work on social media posts encouraging people to submit per-recorded and video workshops. 

Led by:  @webcommsat and @courane01
Contributors during the meeting included: @Meher , @nalininonstopnewsuk, @Courane01, @oglekler, @lmurillom, @yvettesonneveld, @technocrews, @antialiasfactory, @chaion07. In addition, async contribution took place from a number of contributors. Thanks to @hlashbrooke from Learn WordPress for collaborating with Marketing.

5.6 Q&As

Task: Work on the Dev and Non-Dev Question and Answers for WordPress 5.6. 
Led by: @webcommsat  
Thanks to contributors this week including: @vimes1984, @meher, @oglekler, @SabrinaZeidan, @jellypixel, @lmurillom, @megphillips91 and @nalininonstopnewsuk. And to @herculespekkas and @lokesh1994 who took on search tasks this week.

Update on this will be posted on GitHub later next week.

Diary Dates

If you need accessibilityAccessibility Accessibility (commonly shortened to a11y) refers to the design of products, devices, services, or environments for people with disabilities. The concept of accessible design ensures both “direct access” (i.e. unassisted) and “indirect access” meaning compatibility with a person’s assistive technology (for example, computer screen readers). ( or language support to participate in any of our work and meetings, please let one of the team reps know in the marketing channel. We are keen to try and help and promote inclusion and diversity in the team.

  • Wednesday 18 November 2020, 5:00 UTC & 20:00 UTC – DevChat Meeting in Global WordPress #core Slack channel.
  • Thursday 19 November 2020, Collaborations and support to community and other teams for the Meetup Newsletter for November 2020
  • Thursday 19 November 2020, 19:30 UTC – Virtual Coffee Break, Marketing. 
    If you need live captioning to participate, please let @OGlekler or @lmurillom know and we will use a live captioning tool.
  • Wednesday 25 November, 14:00 UTC – Global Marketing Team Meeting in #Marketing Slack channel. Followed by collaboration sessions.
  • Wednesday 25 November 2020, 5:00 UTC & 20:00 UTC – DevChat in #Core Slack channel
  • Thursday 26 November 2020, 19:30 UTC – Virtual Coffee Break, Marketing. If you need live captioning to participate, please let @OGlekler or @lmurillom know and we will use a live captioning tool.
  • Advance date: Wednesday 16 December 2020, 15:00 UTC – Staying Connected Poetry Event and Results from our Fun Challenge. This will take place after the main global marketing meeting that day.

WordPress 5.6 Release Schedule

  • Tuesday 1 December 2020 – WordPress 5.6 Release CandidateRelease Candidate A beta version of software with the potential to be a final product, which is ready to release unless significant bugs emerge. 2
  • Monday 7 December 2020 – WordPress 5.6 Release Dry run
  • Tuesday 8 December 2020 – WordPress 5.6 Release

Next Meeting

Wednesday 25 November 2020, 14:00 UTC, in the Marketing Channel on Make WordPress Slack. 

Thank you everyone who has joined, attended, and updated the meeting, or contributed asynchronously in the last few days. 

How to get started?

If you were in the Marketing Team meeting and would like some extra help to get started to contribute to the project, contact @maedahbatool to get information about the next New Contributors Onboarding meeting.