Notes: Global Marketing Team Meeting – 9 September 2020

(updated post for accessibilityAccessibility Accessibility (commonly shortened to a11y) refers to the design of products, devices, services, or environments for people with disabilities. The concept of accessible design ensures both “direct access” (i.e. unassisted) and “indirect access” meaning compatibility with a person’s assistive technology (for example, computer screen readers). (


These summary notes focus on key items and actions from the meeting and to assist with an asynchronous contribution to the Global Marketing Team. For those unable to attend a meeting due to timezone issues, please do join the discussion threads and tasks on Trello after the meeting and send your updates. 

Attended/Participated async

Meeting led by: @webcommsat, @yvettesonneveld with help from @nalininonstopnewsuk 

Meeting Notes

Each week we have a contributor who has been with us for a while draft notes supported by one of the working groups. This is then worked on further by the wider group by Saturday morning and used to plan follow-ups, report back to linked teams, give feedback, and plan actions by the Monday 11 am UTC meeting.

We now have a rota of volunteers to help with this initial draft. We are increasingly writing our updates for team meetings in such a way that they make it easier to be used in our new system of notes and actions and simply copied to the draft notes.

A big thanks to @OGlekler for doing last week’s notes. 

➤ How can I help?

You can volunteer to be a note-taker for one of the future meetings. We currently have a rota. Please note that the initial draft is needed by the end of Friday each week.

Welcoming new contributors

New Attendees Welcome Thread

Tasks, Working Groups, and Team Celebration


It’s time to celebrate and thank everyone for all their efforts during the last week.

Task Updates – deadlines in the next six weeks

Diverse speaker training working group promotions for September and October 2020

Update from coordinating team members: @webcommsat

Trello Card 

We’ve been working with #WPDiversity in promoting these workshops and are continuing to work on social media posts and discussing messaging with the Diverse Speaker Team.

We have started on the September and October event promotions. Thanks to @jillbinder and @angelasjin for information. Thanks to @lmurillom and @nalininonstopnewsuk for working with @webcommsat on this last week and the last few days.

➤ How can I help?

Search #WPDiversity on the WordCampWordCamp WordCamps are casual, locally-organized conferences covering everything related to WordPress. They're one of the places where the WordPress community comes together to teach one another what they’ve learned throughout the year and share the joy. Learn more. on Twitter, WordCamp Facebook and Make WordPress Marketing Team on LinkedIn, and share the messages. 

WordPress 5.5 Q&As and marketing resources

Update from coordinating team member: @webcommsat 

Trello Card 

  • Social media draft posts for people to use to help promote the release is in final edits.
  • Question and Answers for end users: devs and non-devs are waiting for the next step with HelpHub. Thank you everyone across teams.
  • We are continuing to monitor articles and social media within resources responses to 5.5 and 5.5.1.
  • There will be a pilot marketing presentation on the 5.5 features next week.
  • We’re looking forward to chatting with @francina later this week.

➤ How can I help?

Work on the content of the Questions and Answers has ended and the documents are locked. If  you want to assist in Q&A work for the 5.6 release, please contact @webcommsat and @OGlekler.

Polyglots – WordPress Translation Day Mini Events

Update from co-ordinating team members: @webcommsat, @nalininonstopnewsuk

Trello Card 

There was an update on events and celebrations around the International Day of Translation and organizational and marketing support were provided at the Wednesday 9 September 2020, 07:00 UTC meeting.

The link to start of Polyglots update 9 Sept 2020  

  • The informal meeting dates for those running or planning to run mini-events shared on polyglots channel: Friday 11 September 07:00 UTC (@nao will be at this one, please note that the time listed on SlackSlack Slack is a Collaborative Group Chat Platform The WordPress community has its own Slack Channel at the first time around was incorrect), 12:00 (12pm) UTC [if sufficient demand] and Monday 14 September 19:00 UTC during the general marketing collaboration (as last week).  
  • Any new mini-events which are being planned will let the marketing team and polyglots teamPolyglots Team Polyglots Team is a group of multilingual translators who work on translating plugins, themes, documentation, and front-facing marketing copy. know. We will be creating a form for this.  
  • Plans for how to use the WP Translation Day site were shared in the meeting and mechanics were discussed with @nao.  
  • Update with @nao on locales interested in doing something later in the year around a potential contributor event, and challenges regarding promotions during this time of public health issues.
  • Branding discussion with @nao: we will use the week of celebration of translators/ translation in the WordPress global community, mini events and promotion opportunities, drop-in / recruitment opportunity in polyglots-events on Wed 30 Sept 2020 and Saturday 3 Oct 2020 (possibly Sunday too due to timezones), gathering of Contributor stories, social media promotion and a dedicated web page on WordPress Translation Day (WPTD).
  • P2P2 P2 or O2 is the term people use to refer to the Make WordPress blog. It can be found at polyglots will be finalized and published today with a link to the holding page with an intro on WPTD. It will be cross promoted with marketing, and updated after Monday’s meeting. Post on WordPress Translation Day after Monday (link to be cross-promoted) if not possible before or if information from locales not received.
  • There was discussion on how to cross-promote WPAccessibilityDay on 2-3 October 2020. We contacted Accessibility Day organizers on 8 September (more information will be coming from that team after their 9 September meeting).
  • Discussion on future collaboration on regular queries that have come into marketing discussed with @nao after the polyglots meeting. These will be for a later time.

➤ How can I help?

This is an event where we need a lot of hands from the marketing team. @meher has a rota for those of us who can help specifically during that week. 

Staying Connected Events and Activities

Virtual Coffee Break

Trello Card  

Virtual Coffee Breaks are informal 30-minute coffee break gatherings for contributors to the Global WordPress Marketing team.

  • For this week we have a Virtual Coffee Break planned for Thursday at 19:30 UTC
  • For next week, we don’t know yet if we’re able to host our weekly Virtual Coffee Break on Tuesday at 15:00 UTC.

Poetry Challenge

This activity was of interest to a lot of people but most participants did not make the deadline therefore there is a new deadline for the poetry challenge: 24 September 2020, 17:00 UTC. Get your creative energy running. Lots of time now for everyone to take part.  

Rules reminder:

  • Minimum two verses (stanzas), maximum four 
  • Can be song lyrics, poem or guzzle
  • Can be in another language accompanied by an English translation
  • Can work on an entry individually or with one other person
  • Fun event

How can I participate? If you want to participate in the Poetry Challenge, please submit the form before 24 September 2020, 17:00 UTC.

WordCamp Virginia Beach 2020 

  • We have been asked to encourage everybody to attend WordCamp Virginia Beach 2020 on 19 September 2021. It will an online event which will be a condensed format.
  • There will be WP Marketing team representation – talks from @mikerbg and @MegPhillips91. The keynote will be delivered by @webcommsat.

 ➤ How can I participate?

Sign up for this event


Led by: @webcommsat

Trello card 

There will be mini translation events across the world celebrating International Translation Day, and the Marketing team is facilitating a meeting on Friday with all locales interested in organizing one, and creating social promotions.

Links to the folder and document on the Slack

The form to help us promote the events and plan for Friday’s meetings on Slack

Are you an experienced marketer?

If you have experience of researching or writing social media for organizations or brands, we have lots of tasks you can help with. Contact @webcommsat or @meher to get involved.

Next Meeting

Wednesday 16 September 2020, 14:00 UTC, in the Marketing Channel on Make WordPress Slack. 

Thank you everyone who has joined, attended, and updated the meeting, or contributed asynchronously in the last few days. 

How to get started?

If you were in the Marketing Team meeting and still don’t know how to get started to contribute to the project, contact @webcommsat (@abhanonstopnewsuk on Slack) to get information about the next New Contributors Onboarding meeting.

Diary Dates

Thursday 10 September 2020, 19:30 UTC – Virtual Coffee Break, on video conferencing and Slack for those unable to join on video. 

Thursday 17 September 2020, 17:00 UTC – Around the World quiz organized by @meher and promoting different cultures and countries in the WordPress community. Followed by a short virtual coffee break.

Ongoing Marketing Team work

Onboarding videos

We have made voice-over of “Set up a The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. and Slack account for the Make WordPress Channel” video on Macedonian, Norwegian, Turkish, Russian, English UK, English US, Serbian, German, Spanish (EU), Spanish (LA), Dutch. In progress: Bulgarian voiceover, captions for voiceover in Bangla and Gujarati.

You can participate: If your language isn’t on this list, we need your voice! Let’s make the start of a new contributor’s journey easier. Contact @OGlekler and @macgraphic to get involved.

Meetups Social Promotion

We’re promoting #WordPress Meetups that are helping improve understanding of how to use the platform, improve it further and participate in the community. If your MeetupMeetup All local/regional gatherings that are officially a part of the WordPress world but are not WordCamps are organized through A meetup is typically a chance for local WordPress users to get together and share new ideas and seek help from one another. Searching for ‘WordPress’ on will help you find options in your area. has an event open to a global audience that you want to share, use the #MakeWordPress hashtag #OnlineWPMeetup.

➤ Call for social media writers – Contact @lmurillom to get involved.
➤ Call for feedback from meetup organizers – If you are a meetup organizer, please fill the survey.

WPTranslation: International Translation Day, 30 September 2020

Call for social media writers and translators Contact @webcommsat (@abhanonstopnewsuk on Slack) to get involved.