Notes: Global Marketing Team Meeting 11 March 2020

(updated due to issue with some of the links)

Introduction

Background

  • These notes cover key items and actions from the meeting and to assist with an asynchronous contribution to the WordPress Global Marketing Team published on its blog.
  • We aim in the longer term to produce a short summary.
  • The current longer document is part of our work to onboard recently joined members and encourage longer-term contributing and sustainability.
  • For those unable to attend a meeting due to timezone issues, please do join the discussion threads and tasks on TrelloTrello Project management system using the concepts of boards and cards to organize tasks in a sane way. This is what the make.wordpress.com/marketing team uses for example: https://trello.com/b/8UGHVBu8/wp-marketing. after the meeting and send your updates.
  • Main Marketing meeting on 11 March 2020 on Slack

Meeting led by Team RepTeam Rep A Team Rep is a person who represents the Make WordPress team to the rest of the project, make sure issues are raised and addressed as needed, and coordinates cross-team efforts.: harryjackson1221, webcommsat, yvettesonneveld
Summary: maedahbatool, webcommsat, yvettesonneveld

Attended: (WordPress.orgWordPress.org The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. https://wordpress.org/ IDs where advised): maedahbatool, harryjackson1221, darls, megphillips91, webcommsat, yvettesonneveld, antialiasfactory, passoniate, chaion07, fayazgabol, kashifgabol, JillianSMaxwell, oglekler, nullbyte, pmbaldha, sharaz, gkibria69, abdulwahab610, artisticasad, larrisa

Celebration Thread/Successes This Week

Task: People of WordPress

Update provided by: @yvettesonneveld
Article link: https://wordpress.org/news/2020/03/people-of-wordpress-mary-job/

Updates

  • Last Friday, the People of WordPress team published another feature, this time on Mary Job, one of the project’s long time contributors.
  • We would really appreciate it if you could help us distribute this content by posting about it on social media or mentioning it in owned media.
  • Huge props to @webcommsat, @topher1kenobe, @chanthaboune, @maryojob, and @yvettesonneveld for getting this piece shipped.
  • The next feature will feature Mario Peshevs. The task lead will create a card on the People of WordPress Trello board.

Task Updates

Task: Component Maintainers Post on WordPress Marketing

Trello card: https://trello.com/c/H6sis4Az/320-component-maintainers-post
Update provided by: JillianSMaxwell

Updates and actions

  • Thank all who provided feedback on the initial post. We have gone through the feedback and created a new draft within the same document title “Second Review Draft”.
  • There are a few technical questions that @francina is working with the coreCore Core is the set of software required to run WordPress. The Core Development Team builds WordPress. to answer. Once we have the appropriate feedback we will release the draft for another review with marketing. 

Call for Help!

  • We would like to have anyone on-board who would like to participate in the 2nd round of edits.
  • We are looking for component maintainers to highlight the component maintainers’ handbook post. Likewise, we would love to interview a current component maintainer as well for better reference.

Task: Content Marketing Strategy idea

Task lead: megphillips91
Trello card: https://trello.com/b/0ZCUIw4V/2020-content-marketing 

Updates

  • We hit a bit of an unexpected stall this past week, because the task team were not able to have the planned working session. Once this working session has taken place we will come back to the team on any items where we need help.
  • When things are sorted, we will post on the marketing channel so others can attend and pitch in.

Task: Contributor Events

Update provided by: @webcommsat

Updates

Task: Release Leads Post for the Core Team

Updates

  • @mikerbg is working on the release leads post for the Core team. He will add an update in the coming week.
  • It will be a great task for our tech-based members too.

Task: Video, Audio, and Lighting Tips for WordCampWordCamp WordCamps are casual, locally-organized conferences covering everything related to WordPress. They're one of the places where the WordPress community comes together to teach one another what they’ve learned throughout the year and share the joy. Learn more. Interviews

Update provided by: @webcommsat
Trello link: https://trello.com/c/5Y0pAgJM/235-blog-video-audio-and-lighting-tips-for-wordcamp-interviews

Updates

  • A collaboration exercise is planned on this for a future meeting.
  • Thanks to @Leo Mindel for his ongoing assistance with this.
  • This is now in the final review stage.
  • If you have any further comments, please add a note to the Trello card. Please make sure you’re logged in and add comments in suggestion mode.

Task: Contributing to WP Marketing

Update provided by: @webcommsat

Updates

We are lucky to have a lot of interest in contributing to marketing from both team members and other teams. We do want to encourage active and long term contributing to the team. If you are unsure of how to get started or want the next task to get involved with, please reach out to the team reps or ask in our new contributors’ thread in our weekly meetings. It would be wonderful to increase the number of active contributors and continue to develop opportunities for team collaboration. We particularly need help with a number of tasks. Here are a few:

  • our video marketing resources
  • subtitling of key videos
  • contributor story interviewers and write-ups
  • showcase
  • content marketing proposal
  • language buddies
  • onboarding documents

Come and get involved. Let’s make the WordPress, open-source project even more amazing

Next Meeting

Wednesday 18 March 2020, 15:00 UTC, in the Marketing Channel on Make WordPress Slack.

Thank you, everyone, who has joined, attended and updated the meeting, or contributed asynchronously in the last few days.