Marketing Team Notes — July 3rd, 2019

Today’s Meeting

Meeting Attended By: @bseekins, @siobhanseija, @NickyKrastev, @maedahbatool, @yvettesonneveld, @RebeccaShultz, @OlgaGleckler, @harryjackson1221, @miker, @jenblogs4u

Notes Taken By: @maedahbatool

Slack Timestamp

Celebrations/Successes From Last Week

  • @siobhanseija — I’m happy to see is a few contributors from WCEU in here.
  • @bseekins — I went to JaxWC. I’m hoping to go to the one in Orlando as well it’s always great meeting fellow WP people.

Task Lead Updates

  • @harryjackson1221https://wordpress.slack.com/archives/C0GKJ7TFA/p1562080056337000?thread_ts=1561970337.334200&cid=C0GKJ7TFA This issue came up last week, and I don’t currently know what the status is of the Showcase Redesign Project. I am going to make a card, and we can identify which replacement images we will use, then go from there. Thanks to @jonoalderson for bringing it to our attention! It looks like the goal of this project is to a) remove any entries that are no longer using WP, and b) help pick the images that are displayed on the home page. If this is something anyone is interested in helping with, let me know and we can start getting it knocked out!
  • @siobhanseija — Do you think this should go on the Marketing board or the Showcase one we created? I’m not sure on the status either, not sure who it’s with now. Joost is on vacation and will be for a while. I’ll pingPing The act of sending a very small amount of data to an end point. Ping is used in computer science to illicit a response from a target server to test it’s connection. Ping is also a term used by Slack users to @ someone or send them a direct message (DM). Users might say something along the lines of “Ping me when the meeting starts.” @hedgefield, see if he knows more!
  • @jonoalderson — We had a change the other day to remove some dead thumbnails from Rosetta sites, and it was an easy one-liner code fix. So, let’s just pick which new ones we want to replace the invalid ones with and open a ticket for that. Then we just need to sort the banner image. @harryjackson1221 I’d say the marketing board!
  • @harryjackson1221https://trello.com/c/SLEePl7T/284-showcase-entries-update. This is what I have so far, we can flesh it out further as we start digging in. First, I am creating a sheet to start listing the featured entries. We already have an idea of some that have moved away from WordPress.
  • @hedgefield — Ah hey! Yeah, the showcase was a bit bogged down because Joost thought we were waiting on Josepha and she was waiting on Joost. I spoke to Tammie at WCEU and she would let Josepha know to move it forward, but I’ll remind them. Ok, Josepha is AFK this week apparently but the design team is on it! Will keep you updated.
  • @siobhanseija@harryjackson1221 I can imagine we need some prep work done in editing/checking the case studies that have been worked on at WCEU, am I right? Maybe some other people could start working on an outreach plan?
  • @harryjackson1221 — Yes, we do need quite a bit of review/editorial work to be handled.
  • @yvettesonneveldhttps://trello.com/c/ZpY2v9Ew. @AliWPFiddlyBits did a great job editing this for WP tone of voice, and @jenblogs4u did a team repTeam Rep A Team Rep is a person who represents the Make WordPress team to the rest of the project, make sure issues are raised and addressed as needed, and coordinates cross-team efforts. check with some minor edits. Topher is happy and I hope this will get posted shortly after Josepha returns from her vacation.
  • @yvettesonneveldhttps://trello.com/c/NLZdbvAH. I have turned the pages with sticky notes into a digital document. Currently, this document contains our definition of Enterprise and an outline of two types of CMO’s. I have attached the google doc to the TrelloTrello Project management system using the concepts of boards and cards to organize tasks in a sane way. This is what the make.wordpress.com/marketing team uses for example: https://trello.com/b/8UGHVBu8/wp-marketing. card so if you have experience selling or marketing to CMO’s of enterprise-sized entities, please check them out and feel free to suggest additional points if something is missing.
  • @siobhanseija — This is something new people could join into, right @yvettesonneveld? If this looks like a project that would interest you, please check this card out.
  • @yvettesonneveld — Yes, totally! We are particularly looking for people with experience working with enterprise-sized businesses for now, but once we start creating content, we’ll have work for anyone who loves writing.
  • @OlgaGleckler — I look like I love, but I didn’t sell to enterprises. A lot to study. I think about things in general: https://drive.google.com/open?id=1w2P1WTQ26-9k7WE3fyVa05kDrC7fp28MBRzaqk1ihvI
  • @yvettesonneveld — Did you write that up, @Olga Gleckler? Nice work! The tricky thing about WordPress is that our users and community members contain so many entirely different groups. And with a limited number of volunteers, we can only to a limited amount of work. So we try to focus on focused projects for focused groups. This is one of them. Please follow along, and we’ll find something you can help out with.