Marketing Team Notes — May 01st, 2019

Today’s Meeting

Meeting Attended By: @siobhanseija, @maedahbatool, @hedgefield, @harryjackson1221, @yvettesonneveld, @miker, @abhanonstopnewsuk, @michelleames, @Ryan Bickett, @makewebbetter

Notes Taken By: @michelleames

Slack Timestamp

New Person Thread

Celebration/Achievements in the Last Week

  • @michelleames: The official WCUS site launched today: https://2019.us.wordcamp.org/
  • @harryjackson1221: We had a terrific meeting Monday for the Showcase, and (I believe) we have finalized the submit a site form!
  • @michelleames: I’m really excited about all the work we’ve done on that @harryjackson1221 and really appreciate your leadership on the project.
  • @yvettesonneveld: Apologies for not making that meeting. I’m having a week with lots and lots of curveballs.
  • @harryjackson1221: I love the wonderful work we are doing there – it’s really starting to come together! And no worries @yvettesonneveld – we missed you but carried on in your memory.
  • @abhanonstopnewsuk: Lots of work done on a number of cards. Thanks, everyone for your messages and input. We achieve amazing things working together.

Task Lead Updates

  • @hedgefield: Thanks! I had a lovely time dropping by on Monday to discuss the WordPress showcase plans. I’ve continued work on them afterward and would like to show you the next iteration. https://sketch.cloud/s/ZdYRG.
  • @harryjackson1221: This week, @makewebbetter did some great work on the Gutendev Case Study. I have promised to do an editorial pass, but have not gotten to it yet!  https://trello.com/c/xcoEwXFj/8-gutendev-case-study-submitted-by-gutendevcom. I have not forgotten, I will work on it throughout today as I get time. Definitely, appreciate the effort!
    • https://trello.com/invite/b/Ono8rTJK/2b1d38f86b07674bd2c554e7417e5b68/case-studies-showcase
    • This week at the Showcase Action Item meeting, @hedgefield stopped by to share the design he is working on and has updated to share today (Thanks x10000!). We also worked out the single post content format (tentatively) and identified some action items; We need a running style guide and get the wireframe updated (completed). Finally, we need to start adding new cards to rework the current published case studies into the new format and get some more screenshots. I am working on a draft for the card description for guidance when writing them, will share in the coming week for feedback.
    • One last thing, we need a checklist and process for outreach, so we can start recruiting more content and writers for this project
    • If you wish to meet with us this coming Monday to help out, we will be here at 10 AM EST! The Trello link is an invite, open invitation to all newcomers!! This is a great way to start getting involved.
  • @miker: https://trello.com/c/666KUIID/274-five-for-the-future-5ftf-landing-page-content
    • Trello
    • Five for the Future (5ftF) Landing Page Content on WP Marketing
    • Objective: Create copy for the 5 for the Future Landing page. Task Lead: Miker Done = Copy complete and accepted by the Meta and/or Design teams for the redesign.
  • @abhanonstopnewsuk: Update from me on https://trello.com/c/y60QTWFc WordPress Translation Day promotion materials have been written by @abhanonstopnewsuk and @zetaraffix and sent to @siobhanseija and @joostdevalk for reference and usage for his article for WordPress.org/news.
  • The website for the event as a whole is at https://wptranslationday.org/ and on Twitter @TranslateWP.
  • The community has been promoting the event and it will feature again in this Month in WordPress.
  • @maedahbatool and five other marketing people (thank you all) have drafted sections of a blog to go on the Marketing blog this week. We are working on combining these items and finalizing the text with the WordPress Translation Day leads.
  • Trello WordPress Translation Day 4 Blog Post on WP Marketing
  • Aim: To write a promotional post on WordPress Translation Day 4 to appear on the Make WordPress Marketing blog. WPTD4 will be on 11 May 2019. [Note, not called ‘Global’ at the beginning]
  • 24 hr global event with local meetups and video presentations online, where we translate WordPress into more than 200 different languages
  • Maedahbatool: WordPress Translation Day 4 Blog Post → https://trello.com/c/y60QTWFc/261-wordpress-translation-day-4-blog-post
    • I worked with @saqibameen and got the post about GWTD4 ready.
    • Here’s the link to the draft. You folks can take a look and add your feedback. https://docs.google.com/document/d/174VoEMuZBy9hlPonTCAOKLukXeOSpysOz3rP-qNGCjk/edit
  • Miker: https://trello.com/c/666KUIID/274-five-for-the-future-5ftf-landing-page-content
  • @siobhanseija: I have some updates from Abha!
    • https://trello.com/c/5Y0pAgJM
    • Thanks to @Rubio for all the work on this card. @abhanonstopnewsuk has been working on taking it forward and we hope to have it ready and finalized with WPTV for use in June in time for WCEU. This will be very useful and support work from the WordPress.tv. Abha is to work with @Rubio , Mark Smallman on the answers to queries and iPad filming questions. This will also cross-promote and link to the video interviews campaign, which the three have been heavily involved with.
  • https://trello.com/c/DkVqaHCN
  • This is planned for publication as a blog on marketing in June 2019 with quotes/ visuals coming from WordCamps Rotterdam, London, and Bristol. Queries have been sent to Europe to see if there are additions or further examples. There may also be an opportunity for there to be a meeting of those interested in sustainability at WCEU.
  • The second part of this card is linked with the community. Work continues on this and there will be a subgroup meeting in the marketing channel to look at the survey questions. *Please reply to this thread if you would like to be involved* and we can make sure we send you details as well as posting in the channel.
  • https://trello.com/c/cTgoVoy4/251-what-to-do-when-the-worst-happens-crisis-communication-for-plugin-developers
  • Next Wednesday they’ll be trying to have a Zoom call, if people who indicated they have specialisms in this area and wanted to help, can they leave a note on the thread with their time zone.
  • And another one https://trello.com/c/L6zZr4FK
  • Subtitling is taking place and Abha will update more at a later time. Thanks to @swinterroth for stepping in and helping out!
  • @siobhanseija: So, a lot is happening and it’s looking great if you ask me.
  • @yvettesonneveld: It makes me so happy to see all those new contributors involved in these projects!
  • @siobhanseija: We also have another video blog that is nearly ready to publish, and Abha and I have been discussing how we can use the piece Ndidi wrote at WC London as it is a lovely story from a first-time contributor!