Marketing Team Notes – January 16th, 2019

Today’s Meeting

Slack Timestamp

Meeting Attended By: @siobhanseija, @maedahbatool, @coachbirgit, @dhruvpandya, @zetaraffix, @joostdevalk, @jenblogs4u, @harryjackson1221, @abhanonstopnewsuk, @yvettesonneveld, @meher, @jnovakfl, @sereedmedia

Notes Taken By: @siobhanseija

Leadership Changes

These changes were announced the day before this meeting:
@joostdevalk kicked off with a few words to explain why and how he plans on getting started. Read the full text here: and

Celebration/Achievements Last Week

@abhanonstopnewsuk got a very positive response on her request for quotes and picture for the “Why should you contribute to WordPress?” blog.

Task Lead Updates

TrelloTrello Project management system using the concepts of boards and cards to organize tasks in a sane way. This is what the team uses for example: Link:

@harryjackson1221 is running into some problems using GutenbergGutenberg The Gutenberg project is the new Editor Interface for WordPress. The editor improves the process and experience of creating new content, making writing rich content much simpler. It uses ‘blocks’ to add richness rather than shortcodes, custom HTML etc. He’ll create a metaMeta Meta is a term that refers to the inside workings of a group. For us, this is the team that works on internal WordPress sites like WordCamp Central and Make WordPress. tracTrac Trac is the place where contributors create issues for bugs or feature requests much like GitHub. ticket for it, @joostdevalk will look into that.

Trello Link:

@harryjackson1221 mentions there are two new case study submissions, he’s put them in this master card. @meher will look into starting on one of them.

Trello Link:

@siobhanseija says this has been tweeted three times, could use some more traction. A discussion about improving the quality and reach of our social outreach formed in the thread. Read more here: Plans will be formed and shared with @joostdevalk.

@harryjackson1221 created another tweetable blurb to promote case studies:

Trello Link:

@abhanonstopnewsuk and @siobhanseija finished January’s blog in the blog series using videos. Ready for publication by @bridgetwillard.

Request by Joost

As @joostdevalk is going to look into a WordPress marketing and communications strategy he’s looking for the team’s input. His request:

“Forget everything you know about WordPress marketing as it is right now for a short time, and think of what you think Marketing for WordPress should mean and what we as a project (not necessarily only this team) should be doing in terms of marketing activities.“

So to anyone reading this: if you have any ideas regarding WordPress marketing and communication, this is your chance. Share them with Joost through DM and he’ll use everyone’s input to build an overarching strategy.