Marketing Team Contributor Day 2017 Recap

Our vision for the Marketing Team is to be the go-to resource for strategy and content for other WordPress teams.

We were excited to have a well-attended group of people who were enthusiastic about marketing. Multiple people mentioned this was their first WordCampWordCamp WordCamps are casual, locally-organized conferences covering everything related to WordPress. They're one of the places where the WordPress community comes together to teach one another what they’ve learned throughout the year and share the joy. Learn more. and their first Contributor DayContributor Day Contributor Days are standalone days, frequently held before or after WordCamps but they can also happen at any time. They are events where people get together to work on various areas of https://make.wordpress.org/ There are many teams that people can participate in, each with a different focus. https://2017.us.wordcamp.org/contributor-day/ https://make.wordpress.org/support/handbook/getting-started/getting-started-at-a-contributor-day/.. They were so elated to be part of the community making WordPress. It was amazing to see so many people new to the community step up and become part of the new generation of Contributors.

We worked on fresh copy for the German Community called CMS Garden, which is an open sourceOpen Source Open Source denotes software for which the original source code is made freely available and may be redistributed and modified. Open Source **must be** delivered via a licensing model, see GPL. advocacy group publication encouraging developers and users to explore WordPress as their CMS of choice to meet their business goals. We’re excited to help them improve copy and have begun work on a press kit.

Another team has started to collaborate with the TV team on a video project. They are interviewing people about their GutenbergGutenberg The Gutenberg project is the new Editor Interface for WordPress. The editor improves the process and experience of creating new content, making writing rich content much simpler. It uses ‘blocks’ to add richness rather than shortcodes, custom HTML etc. https://wordpress.org/gutenberg/ User Testing experiences. This marketing effort will help the Gutenberg project gain support throughout the entire WordPress community.

We use TrelloTrello Project management system using the concepts of boards and cards to organize tasks in a sane way. This is what the make.wordpress.com/marketing team uses for example: https://trello.com/b/8UGHVBu8/wp-marketing. to project manage and are happy to have added ten new projects to our in-progress list including Contributor Day email copy, public policy guide for governments, and promoting the donation page for the WordPress Foundation. We’re so proud to have added over 20 new contributors to the Marketing Team and look forward to a brighter future together!

mcdwayne 4:12 am on December 5, 2017

copy/pasting the message that went out after the board reorg in the slackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. channel so all on same page:

Hey channel,
We got a LOT of stuff done this weekend for WCUS contrib day.

One of the biggest changes we made was simplifying into one team again, removing the idea of the subgroups. As a result we merged all the TrelloTrello Project management system using the concepts of boards and cards to organize tasks in a sane way. This is what the make.wordpress.com/marketing team uses for example: https://trello.com/b/8UGHVBu8/wp-marketing. boards (except Marketing MetaMeta Meta is a term that refers to the inside workings of a group. For us, this is the team that works on internal WordPress sites like WordCamp Central and Make WordPress. for now) into a single board. This “new board” lives here: https://trello.com/b/8UGHVBu8/wp-marketing
We did a list scrub after the event…
Don’t wory we did not delete a single card or anything.
However we moved a LOT of old cards into either Wish List (for things no one has ever touched after card creation) and into the new Backlog/Stalled Projects list.
The qualification for the move into those lists was a card had no new comments or evidence of ongoing effort for the last 90 days.
If a card was moved in error, let’s move it back. If a card needs revamped as we move forward to better serve our new collective vision of being the copy and marketing strategy resource armada of the whole WP community, then let’s make that happen! Again, nothing was deleted.

So, the numbers as they stand at the moment for cards per list:
To Do = 3 cards
In Progress = 10 cards (all actively being worked in last 90 days)
Need Approval = 4 cards
Done! = 23 cards (WOOT!!!! This is an incredible number! Thank you)
Wish List = 17 cards
Backlog/Stalled Projects = 18 cards

That is a lot of cards, and for the first time since we moved to Trello, they are all transparently in one board for us to contemplate and act on.

Also, we have added a new board, just for onboarding new folks! it is called First Time Here, and it is located here: https://trello.com/b/mVPKLIaE/first-time-here
This is specifically designed as a tutorial/testing area for people new to the team. Once you get Trello access this will serve as a guide for how the boards work in general and give a ‘safe space’ to experiment as they are ramping up.

We acknowledge that these rather large moves were not well communicated before Sunday. Sorry to anyone who’s email box got flooded by card movement announcements. Moving ahead, now that we are consolidated it is going to be much easier to communicate and appreciate all the support we have gotten as we enter the next phase of making this community awesome with our combined skills.

Thank you for making WordPress. Let’s make it ever better by providing marketing copy and resources to our fellow WordPressers. Hope to see you on Wednesdays at the slack meeting
srswphotography 1:12 pm on December 18, 2017

Wow such a great turn out! – nice you’ve added the images. Keep up the great work!
- bridgetwillard 5:59 pm on December 18, 2017
  
  Thank you!

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