Marketing to End-Users April 12th Meeting Notes

SlackSlack Slack is a Collaborative Group Chat Platform The WordPress community has its own Slack Channel at backscroll (#)

@newyorkerlaura hunted down here example blogs as promised in last meeting (#) and we added her document to the End Users GDrive folder (#)

No apparent additions have been made to the Editorial calendar suggestions (this is a WIP – feel free to continue adding!) (#) but @mcdwayne created docs for each of the existing Editorial calendar suggestions in “Editorial Plan Topic Docs” subfolder here (#). If you’d like to take a stab at drafting them, please feel free to get started (and commenting here or in Slack would help). @mcdwayne is going to start with “5 Helpful WordCampWordCamp WordCamps are casual, locally-organized conferences covering everything related to WordPress. They're one of the places where the WordPress community comes together to teach one another what they’ve learned throughout the year and share the joy. Learn more. presentations you should watch.”

@sararosso asked several people to confirm their .org usernames so they can get a marketing contributor badge for the WCUS Contrib day work on the .org homepage redesign (#).

Recap of Goals/Scope: Marketing WordPress to End-Users: this subgroup focuses on marketing to end-users of WordPress: Site Owners, Small Business owners, and Content creators / bloggers / contributors. Information is more focused on the usability of the software, Features and integrations which will help them self-manage their websites, and information comparing WordPress to other website solution. (Read about the other marketing subgroups in The Four Horsemen of Marketing)