The Marketing team promotes WordPress to current and future users and contributors. We create and amplify campaigns to support the growth of the WordPress project.
The Marketing to Developers team met for the second time, following up on ideas generated at the 18th of January 2017 meeting.
You may visit the Marketing channel (here’s the Slack thread for this February 15th meeting), or you may comment on this post.
Recap of Goals/Scope: Marketing WordPress to Developers: this subgroup focuses on helping developers understand how, when, and why to use WordPress when developing websites. Providing information for theme and pluginPlugin A plugin is a piece of software containing a group of functions that can be added to a WordPress website. They can extend functionality or add new features to your WordPress websites. WordPress plugins are written in the PHP programming language and integrate seamlessly with WordPress. These can be free in the WordPress.org Plugin Directory https://wordpress.org/plugins/ or can be cost-based plugin from a third-party developers would also fall in this categoryCategory The 'category' taxonomy lets you group posts / content together that share a common bond. Categories are pre-defined and broad ranging.: development related information, technical use cases and examples, technical best practices. (Read about the other marketing subgroups in The Four Horsemen of WordPress.org Marketing)
We also felt it’s important to getting the word out to the rest of the community about the Marketing for Developers subgroup.
Developers Getting Started With WordPress
There are no updates from members on the items from last month’s meeting.
**Sara reminds: The meeting can serve as a working hour for the volunteers – to start making progress.
The team started two GDocs (all related docs in the Marketing to Developers subgroup folder on GDrive)
- Why WordPress (for Developers) – where we noted potential reasons on why developers would use WordPress with their work. This is a draft for working on the following item: “Why WordPress” for new developers to WordPress, the strengths of WordPress, reasons to use it, how to build custom sites with it. To remove the preconceived ideas that developers might have about WordPress.
- How to get started as a Developer – the team agreed that an onboarding guide for developers new to WordPress is necessary. The developers may need to understand what plugins and themes are and how they fit in the WordPress ecosystem, which (documentation/training/other) resources are available and how to use each, and in general an overview of what WordPress is and how to use it in projects.
The subgroup discussed using TrelloTrello Project management system using the concepts of boards and cards to organize tasks in a sane way. This is what the make.wordpress.com/marketing team uses for example: https://trello.com/b/8UGHVBu8/wp-marketing. to start adding notes and collaborate on the ideas instead of making a separate GDoc. @hardeepasrani is going to work on drafting what that could look like and share with the group.
See you at the next monthly meeting – here’s the full schedule of meetings in 2017.