Title: multi-event sponsorship – Make WordPress Community

---

#  Tag Archives: multi-event sponsorship

 [  ](https://profiles.wordpress.org/andreamiddleton/) [Andrea Middleton](https://profiles.wordpress.org/andreamiddleton/)
9:57 pm _on_ December 14, 2015     
Tags: [global sponsors ( 25 )](https://make.wordpress.org/community/tag/global-sponsors/),
multi-event sponsorship, [WordCamps ( 247 )](https://make.wordpress.org/community/tag/wordcamps/)

# 󠀁[Follow up on proposed global sponsorship levels and benefits](https://make.wordpress.org/community/2015/12/14/follow-up-on-proposed-global-sponsorship-levels-and-benefits/)󠁿

I’d like to move forward on this proposal so we can send out the deck to prospective
sponsors for 2016. Matt expressed concern to me about the proposal that we offer
discounts on sponsorship of WCEUWCEU WordCamp Europe. The European flagship WordCamp
event. and WCUSWCUS WordCamp US. The US flagship WordCamp event. will result in 
less money for those events. If you have strong opinions around our dropping this
proposed benefit for 2016, please share them in the comments here. If you don’t 
really care one way or the other, then you can ignore this post. 🙂

[#global-sponsors](https://make.wordpress.org/community/tag/global-sponsors/), [#multi-event-sponsorship](https://make.wordpress.org/community/tag/multi-event-sponsorship/),
[#wordcamps](https://make.wordpress.org/community/tag/wordcamps/)

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 [  ](https://profiles.wordpress.org/andreamiddleton/) [Andrea Middleton](https://profiles.wordpress.org/andreamiddleton/)
4:56 pm _on_ November 20, 2014     
Tags: multi-event sponsorship, [sponsorship ( 22 )](https://make.wordpress.org/community/tag/sponsorship/)

# 󠀁[Community event sponsorship in 2015](https://make.wordpress.org/community/2014/11/20/community-event-sponsorship-in-2015/)󠁿

One of the goals I had for the Community team working days after WCSF was to iterate
on the [Multi-Event Sponsorship program](http://central.wordcamp.org/sponsor-multiple-wordcamps/)
for 2015. Kevin Cristiano, Tina Kesova, and Karim Marucchi met with me for a couple
of hours to discuss where we thought the program needed to go for next year, and
below are the results.

Great things about the multi-event sponsorship program:

 * When WordCamps get their budgets approved, they know they can count of a certain
   amount (sometimes a lot) of sponsorship money from multi-event sponsors. Reducing
   the fundraising burden on organizers allows them to spend more time on making
   great WordCamps.
 * Larger companies that want to support WordCamps but don’t have the time to spend
   working with individual organizers can just work with WordCamp CentralWordCamp
   Central Website for all WordCamp activities globally. [https://central.wordcamp.org](https://central.wordcamp.org)
   includes a list of upcoming and past camp with links to each., be billed quarterly,
   and get an email every time a WordCampWordCamp WordCamps are casual, locally-
   organized conferences covering everything related to WordPress. They're one of
   the places where the WordPress community comes together to teach one another 
   what they’ve learned throughout the year and share the joy. [Learn more](https://central.wordcamp.org/about/).
   is added to the schedule with useful information about the WordCamp.

Issues with the multi-event sponsorship program:

 * In 2014 many WordCamps (especially in the US) were over-funded before ever recruiting
   local sponsors. We don’t want to leave out our local sponsors, since WordCamps
   are local events, but we do want to keep providing WordCamps with a funding “
   nest egg” at budget approval so that the fundraising burden on organizing teams
   is eased.
 * WordCamps received lots of financial support in 2014, but more communities are
   looking at doing more events that are not WordCamps, so we’d like to extend that
   support to those events, too.
 * Since chapter account meetupsMeetup Meetup groups are locally-organized groups
   that get together for face-to-face events on a regular basis (commonly once a
   month). Learn more about Meetups in our [Meetup Organizer Handbook](https://make.wordpress.org/community/handbook/meetup-organizer/).
   now have their meetup.com dues paid by the Foundation and can now ask to have
   the Foundation pay for their meetupMeetup Meetup groups are locally-organized
   groups that get together for face-to-face events on a regular basis (commonly
   once a month). Learn more about Meetups in our [Meetup Organizer Handbook](https://make.wordpress.org/community/handbook/meetup-organizer/).
   venue costs, it’s appropriate to extend the sponsorship relationship to include
   meetups.
 * Some WordCamps did not fulfill the sponsorship packages as consistently as we
   expected them to.

Moving forward, I think the best course is to facilitate the sponsorship of local
communities, not just WordCamps. Therefore, this proposed 2015 Community Sponsorship
program addresses sponsorship of all official events.

The other big change in this proposal is that we’ll still be billing sponsors based
on (projected) attendance, but we’ll be distributing sponsorship funds to events
based on **need**. I’ll give an example based on WordCamp workflow: when a WordCamp’s
budget is being reviewed, the organizing team will be asked how much they think 
they can raise from local sponsors with about 20 hours of work (including the work
needed to acknowledge those sponsors). The budget reviewer will then suggest a sponsorship
blockBlock Block is the abstract term used to describe units of markup that, composed
together, form the content or layout of a webpage using the WordPress editor. The
idea combines concepts of what in the past may have achieved with shortcodes, custom
HTML, and embed discovery into a single consistent API and user experience. grant
to the WordCamp to help them reach their fundraising goals. This will allow us to
give more support to new WordCamps (and other events) that don’t have the established
fundraising relationships like other, more established events.

In the discussion we had at the Community Summit about the [IRS rules that affect how official events can acknowledge sponsors](https://make.wordpress.org/community/2013/12/31/irs-rules-for-corporate-sponsorship-of-wordcamp/)(
due to the non-profit status of the WordPress FoundationWordPress Foundation The
WordPress Foundation is a charitable organization founded by Matt Mullenweg to further
the mission of the WordPress open source project: to democratize publishing through
Open Source, GPL software. Find more on [wordpressfoundation.org](https://wordpressfoundation.org/).),
it was agreed that while those rules were a little complicated, following them was
preferable to the unattractive alternatives, and that in fact those rules resulted
in a much less commercial “feel,” which we like for our official events. When those
discussion notes are published, I’ll come back and edit in a link to them. 🙂

Read on for the proposed 2015 Community Sponsorship program in its novella-level
entirety, and reply with a comment if you have a suggestion, doubt, or concern. 
🙂 [Continue reading →](https://make.wordpress.org/community/2014/11/20/community-event-sponsorship-in-2015/#more-5590)

[#multi-event-sponsorship](https://make.wordpress.org/community/tag/multi-event-sponsorship/),
[#sponsorship](https://make.wordpress.org/community/tag/sponsorship/)

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 [  ](https://profiles.wordpress.org/andreamiddleton/) [Andrea Middleton](https://profiles.wordpress.org/andreamiddleton/)
10:56 pm _on_ June 12, 2014     
Tags: multi-event sponsorship, [sponsorship ( 22 )](https://make.wordpress.org/community/tag/sponsorship/),
[wordcamp ( 28 )](https://make.wordpress.org/community/tag/wordcamp/), [WordCamps ( 247 )](https://make.wordpress.org/community/tag/wordcamps/)

# 󠀁[Sponsorship Squad, Activate!](https://make.wordpress.org/community/2014/06/12/sponsorship-squad-activate/)󠁿

As you might recall from my call for volunteers to form a [WordCamp Sponsorship Squad](https://make.wordpress.org/community/2014/05/15/wordcamp-sponsorship-squad/)
a few weeks ago, I made a call for volunteers who are experienced WordCampWordCamp
WordCamps are casual, locally-organized conferences covering everything related 
to WordPress. They're one of the places where the WordPress community comes together
to teach one another what they’ve learned throughout the year and share the joy.
[Learn more](https://central.wordcamp.org/about/). organizers and would be interested
in helping WordCamp organizers work with fundraising and sponsors. That team has
been formed and is made up of:

Kevin Cristiano, WCNYC organizer and one of the co-creators on the Multi-Event Sponsorship
Program, yay

Andy Christian, WCNYC

Aditya Kane, WordCamp Mumbai

Valent Mustamin, WordCamp Indonesia

Noel Tock, WordCamp Switzerland

This squad will hold IRC office hoursOffice Hours Defined times when the Global 
Community Team are in the #community-events Slack channel. If there is anything 
you would like to discuss – you do not need to inform them in advance.You are very
welcome to drop into any of the Community Team Slack channels at any time. at two
different times on Wednesday: Aditya, Valent, and Noel will be in #wordpress-getinvolved
at 4:00 UTC, and Kevin and Andy will be in at 17:00 UTC. Hopefully this will allow
organizers from all over the world to check in about doubts or questions they have
when fundraising or working with sponsors.

If no one has questions for the squad during office hours, squad members will review
WordCamp sites to help organizing teams avoid missing anything in their sponsorship
packages, as well as reviewing sponsors for any issues around GPLGPL GPL is an acronym
for GNU Public License. It is the standard license WordPress uses for Open Source
licensing [https://wordpress.org/about/license/](https://wordpress.org/about/license/).
The GPL is a ‘copyleft’ license [https://www.gnu.org/licenses/copyleft.en.html](https://www.gnu.org/licenses/copyleft.en.html).
This means that derivative work can only be distributed under the same license terms.
This is in distinction to permissive free software licenses, of which the BSD license
and the MIT License are widely used examples. or trademark that the sponsoring company
and organizing team might have missed.

They’ll be recording their reviews and findings on this spreadsheet for now (which
I’ll embed into a page when I can figure out how to do that): https://docs.google.
com/spreadsheet/ccc?key=0AiOGe9LzBlkOdGpXclRid1Vmc2Q1eldyU3laTEhBbXc&usp=sharing

Thanks to these volunteers for helping WordCamps keep their/our promises to sponsors
and advising organizers on sponsor wrangling! 🙂

[#multi-event-sponsorship](https://make.wordpress.org/community/tag/multi-event-sponsorship/),
[#sponsorship](https://make.wordpress.org/community/tag/sponsorship/), [#wordcamp](https://make.wordpress.org/community/tag/wordcamp/),
[#wordcamps](https://make.wordpress.org/community/tag/wordcamps/)

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 [  ](https://profiles.wordpress.org/adavis3105/) [adavis3105](https://profiles.wordpress.org/adavis3105/)
8:17 pm _on_ December 17, 2012     
Tags: multi-event sponsorship   

# 󠀁[Multi Event Sponsorship: Week 2](https://make.wordpress.org/community/2012/12/17/multi-event-sponsorship-week-2/)󠁿

Last weeks call was a very productive one as we started analysis of the data provided
from Andrea on all the WordCamps of 2012.

Quick hits from the initial high level analysis:

 * Need to determine  the demarcation point between small and large WordCamps
 * Initial thoughts on geographic regions may not have been detailed enough ( example:
   USA needs to be broken down into regions, not left as a whole).
 * Received very valuable insight from a  current multi-event sponsor on what they
   go through in terms of finding event organizers and how they choose events to
   sponsor

This weeks to do:

 * Detailed analysis of the WordCampWordCamp WordCamps are casual, locally-organized
   conferences covering everything related to WordPress. They're one of the places
   where the WordPress community comes together to teach one another what they’ve
   learned throughout the year and share the joy. [Learn more](https://central.wordcamp.org/about/).
   data to help determine sponsorship levels
 * Begin multi-event package structure.

[#multi-event-sponsorship](https://make.wordpress.org/community/tag/multi-event-sponsorship/)

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 [  ](https://profiles.wordpress.org/adavis3105/) [adavis3105](https://profiles.wordpress.org/adavis3105/)
1:03 pm _on_ December 10, 2012     
Tags: multi-event sponsorship   

# 󠀁[Multi-event Sponsorship Program Update- Week 1](https://make.wordpress.org/community/2012/12/10/multi-event-sponsorship-program-update-week-1/)󠁿

The team gathered for the first time last week to begin discussions on how to put
a program together that would facilitate getting companies interested in sponsoring
multiple WordCamps in touch with the different organization teams involved in each
WordCampWordCamp WordCamps are casual, locally-organized conferences covering everything
related to WordPress. They're one of the places where the WordPress community comes
together to teach one another what they’ve learned throughout the year and share
the joy. [Learn more](https://central.wordcamp.org/about/)..

We started a list of criteria that needs to be addressed in this program, that sponsors
would likely consider when looking at an event for sponsorship. Included in the 
list were:

 * Geographic regions
    - US and it regions ( for companies who only wish to sponsor US-based WordCamps)
    - Canada and US ( as this is where the majority of WordCamps are held)
    - International( this may require further breakdown into more specific regions,
      such as Europe, LatAm, SouthAmerica etc… )
 * Size of WordCamp- Number  attendees
 * WordCamp budget -  recognizing that it is more expensive to put a WordCamp together
   in some areas than others

We`ve asked for a pile of data from Andrea to help us put together a single program.
Once we have that , we will use it to help determine how the packages can best be
shaped to minimize the number of packages available ( and that need to be maintained).

Next meeting is Dec 12

 

[#multi-event-sponsorship](https://make.wordpress.org/community/tag/multi-event-sponsorship/)

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 [  ](https://profiles.wordpress.org/andreamiddleton/) [Andrea Middleton](https://profiles.wordpress.org/andreamiddleton/)
4:21 am _on_ November 17, 2012     
Tags: event training materials, multi-event 
sponsorship, [wordpress.tv event video management ( 15 )](https://make.wordpress.org/community/tag/wordpress-tv-event-video-management/)

# 󠀁[The First Round of Subcommittees](https://make.wordpress.org/community/2012/11/17/the-first-round-of-subcommittees/)󠁿

OK, so maybe posting the membership of eleven subcommittees in a period of three
days was not 100% realistic. I may have been slightly swept away with my excitement–
it’s been known to happen. 🙂

I’m going to post three groups today and more in the coming weeks. If you’re added
to a group that, in retrospect, you’d rather not take part in, just comment on this
post so we can make changes. Once the groups are settled, Ill ask each group to
appoint/elect a notetaker to act as a point of contact and be responsible for posting
weekly updates.

The first order of business will be to make a plan, set a project schedule, and 
assign roles/tasks. Your group might want to meet weekly or a couple times a week
to brainstorm or discuss your progress. You can do this via IRC, Skype, Google hangout,
or whatever works best for everyone. Once a week, your group will be asked to post
an update here on your progress. If a group fails to post two weeks in a row, I’ll
reach out and see how I can help the group get back on track.

**WordPress.tv event video management **

Remkus DeVries
 Eric Mann Jerry Bates Chandra Maharzan Phil Erb

**Multi-event Sponsorship Program **

(I bumped the membership of this group up to 6 so that we could include a number
of representatives from companies who are frequent WordCampWordCamp WordCamps are
casual, locally-organized conferences covering everything related to WordPress. 
They're one of the places where the WordPress community comes together to teach 
one another what they’ve learned throughout the year and share the joy. [Learn more](https://central.wordcamp.org/about/).
sponsors.)

Shayda Torabi
 Kevin Cristiano Al Davis Jared Smith Marissa Rosen Garth Koyle

**Event planning training materials**

Sara Rosso
 Andy McIlwain Luke Gedeon

I’ll email each group so you’ll know how to reach each other. 🙂 Please include 
your roadmap and assigned roles/tasks as your first weekly update. Each following
update should highlight what has happened in the past week  what progress has been
made, what challenges have been faced, if there are new or departing contributors
as well as whats planned for the week ahead.

Here’s a sample weekly subcommittee update (Thanks, Jane!):

> 
> ### MeetupsMeetup Meetup groups are locally-organized groups that get together for face-to-face events on a regular basis (commonly once a month). Learn more about Meetups in our 󠀁[Meetup Organizer Handbook](https://make.wordpress.org/community/handbook/meetup-organizer/)󠁿. Galore Subcommittee Update
> 
> **Past Week:**
>  * Rolled 4 existing meetupMeetup Meetup groups are locally-organized groups that
>    get together for face-to-face events on a regular basis (commonly once a month).
>    Learn more about Meetups in our [Meetup Organizer Handbook](https://make.wordpress.org/community/handbook/meetup-organizer/).
>    groups onto meetup.com central account: DC, Savannah, Atlanta, and Portland.
>  * Sent 6 new meetup starter packs to new meetups: Syracuse, Augusta (GA), Napa,
>    Limerick, Jacksonville, Renton (WA).
>  * Arranged for Andrew Nacin to give a talk on APIs via google hangout to 9 meetups
>    simultaneously.
>  * Reached out to 10 meetup groups to see if they would join central account.
>  * Sent projectors to meetups in Atlanta and Raleigh.
> **Coming Week:**
>  * Post video of Nacin’s APIAPI An API or Application Programming Interface is
>    a software intermediary that allows programs to interact with each other and
>    share data in limited, clearly defined ways. hangout to wordpress.tv, and ask
>    people to help transcribe it.
>  * Keep up with incoming meetup group creation requests.
>  * Reach out to 10 more existing groups about joining central account.
>  * Reach out to Mika Epstein, Jane Wells, Lisa Sabin-Wilson, Daryl Koopersmith
>    and Mark Jaquith about doing a meetup hangout talk in the coming months.
>  * Send new meetup starter packs as needed.
>  * Send out W buttons and stickers to meetups on central account.

[#event-training-materials](https://make.wordpress.org/community/tag/event-training-materials/),
[#multi-event-sponsorship](https://make.wordpress.org/community/tag/multi-event-sponsorship/),
[#wordpress-tv-event-video-management](https://make.wordpress.org/community/tag/wordpress-tv-event-video-management/)

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 [  ](https://profiles.wordpress.org/jenmylo/) [Jen](https://profiles.wordpress.org/jenmylo/)
3:12 pm _on_ August 20, 2012     
Tags: multi-event sponsorship   

# 󠀁[Multi-event Sponsorship Program](https://make.wordpress.org/community/2012/08/20/multi-event-sponsorship-program/)󠁿

**Description: **Create a proposal for multi-event sponsorship program for WordCamps/
MeetupsMeetup Meetup groups are locally-organized groups that get together for face-
to-face events on a regular basis (commonly once a month). Learn more about Meetups
in our [Meetup Organizer Handbook](https://make.wordpress.org/community/handbook/meetup-organizer/)./
other events.

There are many large companies (hosting providers, etc) that want to sponsor every
WordCampWordCamp WordCamps are casual, locally-organized conferences covering everything
related to WordPress. They're one of the places where the WordPress community comes
together to teach one another what they’ve learned throughout the year and share
the joy. [Learn more](https://central.wordcamp.org/about/)., every WC above a certain
size, WCs with more than x% developer attendees, meetups in developing markets, 
topic-specific events (theming workshops, hackathons, new user trainings, etc), 
you name it. Instead of having to reach out to each and every organizer, it would
be easier for these companies to just give a blockBlock Block is the abstract term
used to describe units of markup that, composed together, form the content or layout
of a webpage using the WordPress editor. The idea combines concepts of what in the
past may have achieved with shortcodes, custom HTML, and embed discovery into a 
single consistent API and user experience. payment to the Foundation once a quarter
and have it set up automatically. It sounds great, right? Start every event with
a block of sponsorship money already in place? You’re right, it **would** be great!

That said, once you start looking at how to structure deals for this, potential 
issues become apparent pretty quickly, so it would be best if we structure this 
in a way that existing organizers can agree on, in terms of the pros and cons. Volunteering
for this project would mean talking through the pros and cons in a group, and working
on a proposal for how to structure overarching sponsorships so that everyone benefits.

**Length of Project:** This is a short term “subcommittee” type of project; it would
be good to create a proposal within the next 2 weeks so we can get moving on a pilot
progam to see how it works. I would expect volunteers to need a time commitment 
of a few hours a week for about a month to draft a proposal, run it by the group/
me/Andrea/Matt, share it with a few potential sponsors for feedback, and turn it
into sponsorship documentation for plan.wordcamp.org/meet.wordpress.orgWordPress.
org The community site where WordPress code is created and shared by the users. 
This is where you can download the source code for WordPress core, plugins and themes
as well as the central location for community conversations and organization. [https://wordpress.org/](https://wordpress.org/)(
coming soon)/codex/etc.

**Experience Required:** Experience ***_managing the finances\*_** of a sanctioned
WP event (especially within the past year running finances through Foundation), **
_or _**managing your company or employer’s financial sponsorship of events (of sanctioned
WP events is great, but not required).

[#multi-event-sponsorship](https://make.wordpress.org/community/tag/multi-event-sponsorship/)

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