Modifying WordPress Logo for Local Community Logos

One of the question that was asked multiple times in last few days on #community-events Slack channel was about modifying WordPress logo for meetups and WordCamp logo.

WordPress Foundation’s trademark policy strictly prohibits us from modifying WordPress logo and to use ‘WordPress’ without capital W & P.

Many WordCamps in past have modified WordPress logo for their WordCamp, like WordCamp Denmark 2014 and WordCamp US 2016, just to name a few, have modified WordCamp logo and/or written WordPress in all caps to meet their design.

So the question that we have are:

  • What are the do’s and don’ts of local logo design that we should be sure to let people know before they start designing?
  • Should local communities be allowed to modify WordPress logo for their design?
  • Should they also be allowed to write WordPress in all caps or small fit with their design?

It should be mentioned here that some fonts only allow all caps character. Hopefully we can have a healthy discussion over and have some guideline for community logos.